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Compare Bloomreach and WebEngage 
Featured Products
At a Glance
Market Segments
Mid-Market (49.5% of reviews)
Mid-Market (55.2% of reviews)
Entry-Level Pricing
Contact Us 1 License Per Year
Talk To Us Up To 10K Monthly Active Users (MAU)
Bloomreach
Star Rating
(729)4.6 out of 5
Market Segments
Mid-Market (49.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 License Per Year
Free Trial is available
Browse all 4 pricing plansWebEngage
Star Rating
(729)4.5 out of 5
Market Segments
Mid-Market (55.2% of reviews)
Pros & Cons
Entry-Level Pricing
Talk To Us Up To 10K Monthly Active Users (MAU)
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that WebEngage excels in user experience, particularly with its ability to unify user data and engagement across multiple channels. Users appreciate how straightforward it is to create segments and journeys, making campaign execution seamless.
- Users say Bloomreach stands out for its powerful personalization capabilities, allowing for tailored content and product recommendations based on real user behavior. This feature is highlighted as incredibly useful, making it easy to connect data with actionable insights.
- Reviewers mention that WebEngage has a more intuitive setup process, with many users praising its quick implementation and easy integration with various applications. This has been a significant advantage for teams looking to get started without extensive technical hurdles.
- According to verified reviews, Bloomreach's support quality is highly rated, with users noting that the platform feels like a true partner in business. This level of support can be crucial for organizations that require ongoing assistance and guidance.
- G2 reviewers highlight that while WebEngage has a slightly lower overall satisfaction score compared to Bloomreach, it still offers a robust platform for customer analytics, which users find essential for understanding their audience better.
- Users report that both platforms have their strengths, but WebEngage's recent AI enhancements have been particularly well-received, providing users with advanced analytics and engagement tools that enhance their marketing strategies.
Pricing
Entry-Level Pricing
Bloomreach
Bloomreach Discovery
Contact Us
1 License Per Year
Autonomous search with GenAI and the fastest ROI on the market
- Personalized site search
- Insights for merchandisers
- Product recommendations
WebEngage
Solo Plan
Talk To Us
Up To 10K Monthly Active Users (MAU)
For businesses with up to 10k Monthly Active Users (MAU)
This plan provides you with Basic Analytics, Basic Segmentation, Engagement across all channels, Personalisation using user and events, 5 user journeys, Limited Third part integrations and Email only support.
If you have just acquired your customers, it’s time to retain them with Solo Plan exclusive to you!
- Basic analytics
- Basic segmentation
- Engage across all channels
Free Trial
Bloomreach
Free Trial is available
WebEngage
No trial information availableRatings
Meets Requirements
8.8
605
8.5
621
Ease of Use
8.3
616
8.8
625
Ease of Setup
7.7
321
8.3
395
Ease of Admin
8.4
275
8.7
264
Quality of Support
9.2
602
8.6
614
Has the product been a good partner in doing business?
9.1
276
8.8
264
Product Direction (% positive)
9.1
580
9.6
599
Features by Category
Email Marketing
9.1
363
|
Verified
8.8
337
|
Verified
9.2
342
|
Verified
8.8
329
|
Verified
8.9
335
|
Verified
8.6
328
|
Verified
8.8
316
|
Verified
8.5
301
|
Verified
Online Marketing
7.7
252
|
Verified
8.0
257
8.6
314
|
Verified
8.3
307
|
Verified
8.9
341
|
Verified
8.6
308
|
Verified
8.4
315
|
Verified
8.3
307
|
Verified
7.9
208
Feature Not Available
Lead Management
8.8
272
|
Verified
8.3
295
|
Verified
8.5
291
|
Verified
8.4
293
|
Verified
9.2
334
|
Verified
8.7
323
|
Verified
8.2
224
|
Verified
8.2
269
|
Verified
8.3
237
|
Verified
8.5
280
|
Verified
8.8
298
|
Verified
8.6
299
|
Verified
8.2
246
|
Verified
8.4
287
|
Verified
8.5
245
|
Verified
8.4
279
|
Verified
Campaign Management
8.3
249
|
Verified
8.4
295
|
Verified
7.7
177
Feature Not Available
7.6
185
|
Verified
Feature Not Available
7.1
166
Feature Not Available
Social
7.2
150
Feature Not Available
7.4
154
7.8
242
7.4
169
|
Verified
Feature Not Available
7.2
154
|
Verified
7.7
247
7.6
185
|
Verified
7.7
245
Reporting & Analytics
8.6
336
|
Verified
8.4
329
|
Verified
8.4
286
|
Verified
8.4
320
|
Verified
8.2
254
|
Verified
8.0
306
|
Verified
8.2
262
|
Verified
8.0
299
|
Verified
7.1
157
7.5
242
Platform
8.6
249
|
Verified
8.5
301
|
Verified
8.6
229
|
Verified
8.6
289
|
Verified
8.7
258
|
Verified
8.9
301
|
Verified
8.4
200
|
Verified
8.1
255
|
Verified
8.4
218
|
Verified
8.2
271
|
Verified
8.8
247
|
Verified
8.6
288
|
Verified
8.0
186
|
Verified
Feature Not Available
Agentic AI - Marketing Automation
7.3
20
8.0
18
7.2
20
8.3
17
6.9
18
8.1
16
7.1
18
8.3
16
7.1
18
8.3
16
7.2
19
8.2
16
Integration
8.5
257
|
Verified
8.5
303
|
Verified
8.4
249
|
Verified
8.5
306
|
Verified
7.8
212
|
Verified
8.2
279
|
Verified
Content
8.2
51
Not enough data
8.3
52
Not enough data
8.0
52
Not enough data
8.0
46
Not enough data
7.8
48
Not enough data
8.7
54
Not enough data
8.6
53
Not enough data
8.3
51
Not enough data
8.4
47
Not enough data
Design
7.8
47
Not enough data
7.9
52
Not enough data
8.0
47
Not enough data
8.6
52
Not enough data
Platform
7.9
46
Not enough data
7.4
42
Not enough data
8.0
43
Not enough data
8.7
50
Not enough data
8.5
45
Not enough data
8.0
41
Not enough data
8.2
53
Not enough data
8.4
53
Not enough data
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.6
179
Not enough data
8.0
176
Not enough data
8.2
166
Not enough data
8.7
181
Not enough data
7.9
154
Not enough data
8.4
174
Integrations
Not enough data
8.4
156
Not enough data
8.6
161
Not enough data
8.6
167
Not enough data
8.1
143
Platform
Not enough data
8.3
141
Not enough data
8.3
144
Not enough data
8.2
142
Not enough data
8.3
157
Not enough data
8.2
143
Not enough data
8.5
159
Not enough data
8.3
147
Not enough data
8.5
163
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
Channels
8.0
5
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
76
Not enough data
8.7
80
Not enough data
8.4
77
Not enough data
8.4
81
Not enough data
8.7
80
Not enough data
8.8
77
Not enough data
Content Management
8.2
72
Not enough data
8.0
74
Not enough data
7.5
52
Not enough data
Design & Development
6.5
19
Not enough data
7.4
56
Not enough data
8.1
65
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.2
83
8.4
129
|
Verified
8.9
82
8.7
132
|
Verified
7.4
68
7.9
122
|
Verified
Templates
7.5
78
8.2
119
|
Verified
8.3
90
8.6
125
|
Verified
8.2
84
8.5
127
|
Verified
Personalization
8.4
84
8.3
127
|
Verified
8.2
82
8.2
131
|
Verified
8.6
80
8.6
129
|
Verified
7.4
67
Feature Not Available
8.2
79
8.5
125
|
Verified
8.3
79
8.3
119
|
Verified
8.8
91
8.7
123
|
Verified
8.6
80
8.8
128
|
Verified
Multichannel
8.3
83
8.6
124
9.1
91
8.7
125
|
Verified
8.5
85
8.5
126
|
Verified
Administration
9.1
91
8.9
126
|
Verified
8.4
98
8.5
128
|
Verified
8.8
87
8.7
127
|
Verified
8.3
85
8.6
127
|
Verified
Agentic AI - E-Commerce Personalization
8.3
5
Not enough data
8.3
5
Not enough data
Campaigns
9.0
76
8.7
256
9.2
79
9.0
258
9.0
75
8.8
259
9.2
85
8.8
265
9.2
80
8.9
258
Analytics
8.7
85
8.5
270
8.5
80
8.3
255
Optimization
9.2
83
8.6
233
8.9
81
8.9
260
8.6
67
8.3
238
8.6
72
8.4
231
Agentic AI - Push Notification
Not enough data
7.3
10
Not enough data
7.0
10
Not enough data
7.0
10
Segmentation
9.2
55
Not enough data
9.4
54
Not enough data
Targeting
9.2
50
Not enough data
8.9
50
Not enough data
Triggered Content
8.3
36
Not enough data
9.6
55
Not enough data
9.3
48
Not enough data
Personalized Content
8.8
48
Not enough data
8.8
36
Not enough data
8.9
47
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
8.8
51
8.8
222
|
Verified
7.4
41
Feature Not Available
8.4
45
8.6
210
|
Verified
8.0
41
7.9
178
8.4
48
8.5
211
|
Verified
7.6
39
7.4
161
8.9
52
8.9
202
|
Verified
7.6
43
8.8
199
|
Verified
SMS Platform
8.3
56
8.3
223
|
Verified
9.0
53
8.8
224
|
Verified
7.7
42
7.9
150
7.1
35
Feature Not Available
7.7
39
7.9
170
8.5
51
8.7
204
|
Verified
Agentic AI - SMS Marketing
7.1
8
7.5
8
6.9
8
7.5
8
6.9
8
7.7
8
7.3
8
7.6
7
6.9
8
7.4
7
6.5
8
6.9
7
Data Sourcing
8.6
215
|
Verified
8.3
119
8.7
207
|
Verified
8.2
118
Feature Not Available
8.4
117
8.5
206
|
Verified
8.4
122
Intelligence
8.5
218
|
Verified
8.6
121
7.8
177
|
Verified
7.8
122
8.0
180
|
Verified
7.9
116
Merchandising
8.5
23
Not enough data
8.5
24
Not enough data
8.8
23
Not enough data
8.8
20
Not enough data
8.8
21
Not enough data
Analytics
8.9
24
Not enough data
8.9
22
Not enough data
Administration
8.7
24
Not enough data
9.1
28
Not enough data
Functionality
9.8
10
Not enough data
9.4
11
Not enough data
9.7
10
Not enough data
Management
9.5
10
Not enough data
9.4
9
Not enough data
9.5
11
Not enough data
Support
9.7
11
Not enough data
9.7
11
Not enough data
9.7
10
Not enough data
Platform Basics
Not enough data
8.0
265
Not enough data
8.2
256
Not enough data
8.6
252
Not enough data
8.2
244
Not enough data
8.3
183
Agentic AI - Customer Journey Mapping
Not enough data
6.7
5
SEO Auditing & Monitoring
9.0
7
Not enough data
9.4
16
Not enough data
9.2
14
Not enough data
9.2
14
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
9.3
5
Not enough data
9.4
6
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.5
16
Not enough data
SEO Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
5
Not enough data
Feature Not Available
Not enough data
Generative AI
8.6
6
Not enough data
7.2
6
Not enough data
Publishing
8.3
20
Not enough data
8.5
20
Not enough data
7.1
16
Not enough data
Development
8.1
19
Not enough data
8.3
23
Not enough data
8.2
19
Not enough data
7.9
18
Not enough data
Analytics
8.7
20
Not enough data
8.2
21
Not enough data
Agentic AI - Headless CMS
Not enough data
Not enough data
Compatibility
Not enough data
Not enough data
9.2
16
Not enough data
9.4
12
Not enough data
Agentic AI - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries
9.0
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.1
13
Not enough data
9.2
13
Not enough data
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
9.0
15
Not enough data
8.9
15
Not enough data
9.3
12
Not enough data
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.6
272
|
Verified
Not enough data
8.9
273
|
Verified
Platform Data
Not enough data
8.7
280
|
Verified
Not enough data
8.4
263
|
Verified
Not enough data
8.7
275
|
Verified
Not enough data
Feature Not Available
Platform Additional Functionality
Not enough data
8.8
271
|
Verified
Not enough data
8.7
270
|
Verified
Not enough data
8.4
265
Agentic AI - Customer Journey Analytics
Not enough data
7.8
10
Not enough data
6.8
10
Not enough data
8.0
10
Not enough data
7.7
10
Search Setup
8.8
31
Not enough data
8.8
32
Not enough data
9.0
31
Not enough data
8.9
30
Not enough data
Product Discovery
8.6
29
Not enough data
9.0
32
Not enough data
8.9
30
Not enough data
8.8
35
Not enough data
9.0
34
Not enough data
Integration
9.1
32
Not enough data
8.5
28
Not enough data
9.1
30
Not enough data
Development
7.6
43
Not enough data
7.5
40
Not enough data
Management
8.2
48
Not enough data
8.5
47
Not enough data
Integration Options
6.7
43
Not enough data
6.5
41
Not enough data
8.5
48
Not enough data
7.0
37
Not enough data
Computing
7.6
92
Not enough data
7.0
97
Not enough data
7.0
105
Not enough data
Experimental Design
8.3
99
Not enough data
8.2
93
Not enough data
7.6
95
Not enough data
Analytics
8.3
116
Not enough data
7.5
98
Not enough data
Agentic AI - A/B Testing
7.4
11
Not enough data
7.1
11
Not enough data
7.1
11
Not enough data
7.4
11
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
9.1
49
Not enough data
8.9
50
Not enough data
8.3
49
Not enough data
9.0
48
Not enough data
9.0
49
Not enough data
8.2
49
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
8.9
48
Not enough data
8.8
49
Not enough data
8.1
47
Not enough data
8.5
50
Conversational AI - Conversational Commerce Platforms
6.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.8
10
Not enough data
6.8
10
Not enough data
7.2
10
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.6
39
8.3
121
8.4
48
8.9
130
|
Verified
7.5
34
8.2
114
8.4
41
8.4
118
Campaigns
7.6
37
8.3
111
|
Verified
8.7
42
9.1
129
|
Verified
8.1
39
8.9
119
|
Verified
7.8
32
Feature Not Available
9.4
42
9.0
120
9.0
42
8.8
123
Engagement
8.4
39
8.3
110
Platform
8.3
35
8.8
120
8.2
35
8.7
110
|
Verified
8.1
34
8.6
104
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.3
214
|
Verified
Not enough data
8.6
224
|
Verified
Not enough data
8.6
233
|
Verified
Not enough data
8.9
230
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.7
231
|
Verified
Not enough data
8.5
237
|
Verified
Not enough data
8.4
229
|
Verified
Not enough data
8.6
230
|
Verified
Not enough data
8.3
223
|
Verified
Not enough data
8.0
198
Agentic AI - Marketing Analytics
Not enough data
8.1
7
Not enough data
8.1
7
Not enough data
8.1
6
Categories
Categories
Shared Categories
Bloomreach and WebEngage are categorized as E-Commerce Personalization, SMS Marketing, Mobile Marketing, Push Notification, Customer Data Platform (CDP), Marketing Automation, and Personalization
Unique Categories
Bloomreach is categorized as Conversational Commerce Platforms, E-Commerce Search, Headless CMS, E-Merchandising, A/B Testing, Web Content Management, Enterprise Search Software, Digital Experience Platforms (DXP), E-Commerce Data Integration, Cross-Channel Advertising, SEO Tools, WebOps Platforms, SAP Store, Conversational Marketing, Personalization Engines, and RCS Business Messaging
WebEngage is categorized as Customer Journey Mapping, Customer Journey Analytics, Marketing Analytics, Transactional Email, and WhatsApp Marketing
Reviews
Reviewers' Company Size
Bloomreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
WebEngage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
20.2%
Marketing and Advertising
8.6%
Apparel & Fashion
8.6%
Financial Services
5.5%
Leisure, Travel & Tourism
4.5%
Other
52.5%
Financial Services
11.7%
Education Management
11.5%
Marketing and Advertising
7.3%
Information Technology and Services
5.5%
E-Learning
5.5%
Other
58.6%
Alternatives
Discussions
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
3 Comments
Official Response from Bloomreach
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
I am really curious which different compaies are using exponea in their day to day work
3 Comments
LI
Hi, there are a lot of big companies, very satisfied with Exponea contribution in time reduced spending to extract reports, complete dashboard with data and...Read more
Can I use this tool for advanced SQL queries ?
2 Comments
Official Response from Bloomreach
Hi Maciek, Exponea can connect with Postgres to import events once or regularly via a query. The query supports SQL functions, e.g. join.If your advanced...Read more
What are the unique journeys have you executed which resulted
1 Comment
VJ
Hi Atul,
Here are a few examples of unique journeys executed on the WebEngage dashboard that drove significant results for some clients :
Targeted,...Read more
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