2026 Best Software Awards are here!See the list
Compare Bloomreach and MoEngage 
Featured Products
At a Glance
Market Segments
Mid-Market (49.6% of reviews)
Mid-Market (55.6% of reviews)
Entry-Level Pricing
Contact Us 1 License Per Year
Free Upto 10,000 Monthly Tracked Users (MTUs)
Bloomreach
Star Rating
(736)4.6 out of 5
Market Segments
Mid-Market (49.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 License Per Year
Free Trial is available
Browse all 3 pricing plansMoEngage
Star Rating
(524)4.5 out of 5
Market Segments
Mid-Market (55.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free Upto 10,000 Monthly Tracked Users (MTUs)
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bloomreach excels in personalization capabilities, with users praising its ability to tailor content and product recommendations based on real user behavior. One user noted, "I really like how powerful personalization is in Bloomreach without being overly complicated."
- Users say that MoEngage offers a more user-friendly experience with its intuitive dashboard and real-time event tracking. Reviewers highlighted that "the dashboard gives a very clean overview of user journeys," making it easier to trace user movements through the product.
- According to verified reviews, Bloomreach has a stronger overall satisfaction score, reflecting its robust features and integration capabilities. Users mentioned, "Now that we are fully integrated, what I like most is the realization that almost any task or conceptual flow is achievable."
- Reviewers mention that MoEngage shines in event tracking and funnel building, with one user stating, "Funnels are extremely easy to build, you just pick the events and MoEngage instantly shows drop-offs, conversion rates, and time taken between steps."
- G2 reviewers highlight Bloomreach's superior support quality, with a score of 9.2, indicating that users feel well-supported in their implementation and ongoing use. One user remarked on how Bloomreach connects data with real action, enhancing their overall experience.
- Users report that while MoEngage has a slightly lower overall satisfaction score, it offers a free tier for smaller businesses, making it accessible for those just starting out. This feature allows users to explore its capabilities without a financial commitment, which is a significant advantage for startups.
Pricing
Entry-Level Pricing
Bloomreach
Autonomous Marketing
Contact Us
1 License Per Year
AI-driven marketing automation with 251% ROI over a 3-year period
- Email marketing
- SMS and mobile marketing
- Ad optimization
MoEngage
Starter
Free
Upto 10,000 Monthly Tracked Users (MTUs)
1. Behavioral Segmentation- Create segments based on user interactions across all touchpoints.
2. Cross-Channel Engagement- Communicate through SMS, Push Notifications, In-app messages, Emails, App-Inbox, and On-site messages.
3. Campaign Analytics - Analyze reach, open rates, CTRs, and conversions of your campaigns.
4. Connectors- Engage users outside your site or appConnect, and export data to platforms such as Facebook, Google, WhatsApp, and more. Trigger ads, and messages to make these channels a seamless part of your omni-channel strategy.
5. Frequency Capping, Throttling, and DND - Avoid spamming your users. Cap global limits on messages, set do-not-disturb rules, and throttle delivery speed.
6. Self-serve Knowledge BaseExtensive documentation to support your growth journey.
7. API AccessData, and transactional APIs.
8. Email Support
Free Trial
Bloomreach
Free Trial is available
MoEngage
Free Trial is available
Ratings
Meets Requirements
8.9
610
8.8
412
Ease of Use
8.3
621
9.0
443
Ease of Setup
7.8
326
8.8
238
Ease of Admin
8.4
277
8.8
151
Quality of Support
9.2
607
9.0
413
Has the product been a good partner in doing business?
9.1
278
9.2
151
Product Direction (% positive)
9.1
585
9.6
410
Features by Category
Email Marketing
9.1
365
|
Verified
8.8
157
|
Verified
9.2
344
|
Verified
8.9
154
|
Verified
8.9
336
|
Verified
8.7
158
|
Verified
8.8
317
|
Verified
8.7
130
|
Verified
Online Marketing
7.7
252
|
Verified
8.4
98
8.6
315
|
Verified
8.5
137
|
Verified
8.9
341
|
Verified
8.8
158
|
Verified
8.4
315
|
Verified
8.7
140
|
Verified
7.9
208
Feature Not Available
Lead Management
8.8
272
|
Verified
8.6
106
8.5
291
|
Verified
8.6
124
9.2
334
|
Verified
9.1
163
8.2
224
|
Verified
Feature Not Available
8.3
237
|
Verified
8.3
103
8.8
298
|
Verified
8.6
130
8.2
246
|
Verified
8.6
117
8.5
245
|
Verified
8.4
104
Campaign Management
8.3
249
|
Verified
8.5
130
7.7
177
Feature Not Available
7.6
185
|
Verified
8.4
116
7.1
166
Feature Not Available
Social
7.2
150
Feature Not Available
7.4
154
Feature Not Available
7.4
169
|
Verified
8.2
107
7.2
154
|
Verified
7.9
100
|
Verified
7.6
185
|
Verified
8.1
98
|
Verified
Reporting & Analytics
8.6
336
|
Verified
8.7
179
|
Verified
8.4
286
|
Verified
8.5
153
|
Verified
8.2
254
|
Verified
8.4
139
|
Verified
8.2
262
|
Verified
8.4
138
|
Verified
7.1
157
Feature Not Available
Platform
8.6
250
|
Verified
8.6
130
|
Verified
8.6
229
|
Verified
8.5
117
|
Verified
8.7
258
|
Verified
8.9
132
|
Verified
8.4
200
|
Verified
8.3
87
|
Verified
8.4
218
|
Verified
8.5
106
8.8
247
|
Verified
8.9
124
|
Verified
8.0
186
|
Verified
Feature Not Available
Agentic AI - Marketing Automation
7.3
20
Not enough data
7.2
20
Not enough data
7.0
19
Not enough data
7.1
18
Not enough data
7.1
18
Not enough data
7.3
20
Not enough data
Integration
8.5
257
|
Verified
8.7
143
|
Verified
8.4
249
|
Verified
8.6
130
|
Verified
7.8
212
|
Verified
8.0
98
|
Verified
Content
8.2
51
Not enough data
8.3
52
Not enough data
8.0
52
Not enough data
8.0
46
Not enough data
7.8
48
Not enough data
8.7
54
Not enough data
8.6
53
Not enough data
8.3
51
Not enough data
8.4
47
Not enough data
Design
7.8
47
Not enough data
7.9
52
Not enough data
8.0
47
Not enough data
8.6
52
Not enough data
Platform
7.9
46
Not enough data
7.4
42
Not enough data
8.0
43
Not enough data
8.7
50
Not enough data
8.5
45
Not enough data
8.0
41
Not enough data
8.2
53
Not enough data
8.4
53
Not enough data
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
9.0
39
Not enough data
9.0
38
Not enough data
8.4
40
Not enough data
9.4
38
Not enough data
8.2
38
Not enough data
9.1
39
Integrations
Not enough data
8.9
35
Not enough data
8.8
37
Not enough data
9.0
36
Not enough data
8.5
35
Platform
Not enough data
8.8
36
Not enough data
8.4
37
Not enough data
8.4
37
Not enough data
8.7
36
Not enough data
8.9
37
Not enough data
9.1
37
Not enough data
9.1
37
Not enough data
9.1
37
User Identification
Not enough data
8.9
87
Not enough data
9.2
101
Not enough data
8.9
75
Tracking & Reporting
Not enough data
9.0
96
Not enough data
8.9
99
Not enough data
8.8
99
Not enough data
9.0
100
Not enough data
8.6
96
Not enough data
8.9
97
Metrics
Not enough data
9.2
88
Not enough data
8.9
72
Not enough data
9.1
86
Not enough data
8.8
78
Not enough data
9.0
86
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
Channels
8.0
5
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
76
Not enough data
8.7
80
Not enough data
8.4
77
Not enough data
8.4
81
Not enough data
8.7
80
Not enough data
8.8
77
Not enough data
Content Management
8.2
72
Not enough data
8.0
74
Not enough data
7.5
52
Not enough data
Design & Development
6.5
19
Not enough data
7.4
56
Not enough data
8.1
65
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.2
83
9.2
52
8.9
82
9.1
57
|
Verified
7.4
68
8.8
42
Templates
7.5
78
9.1
41
|
Verified
8.3
90
9.1
55
|
Verified
8.2
84
9.1
53
|
Verified
Personalization
8.4
85
8.9
51
|
Verified
8.2
82
9.0
46
|
Verified
8.6
80
8.9
50
|
Verified
7.4
67
9.0
43
8.2
80
8.9
46
|
Verified
8.4
80
9.0
46
|
Verified
8.8
91
9.1
55
|
Verified
8.6
81
8.9
55
|
Verified
Multichannel
8.3
83
8.9
50
|
Verified
9.1
91
9.2
56
|
Verified
8.5
85
9.4
52
|
Verified
Administration
9.1
91
9.2
58
|
Verified
8.4
98
9.1
58
|
Verified
8.8
88
9.0
56
|
Verified
8.3
85
8.8
53
|
Verified
Agentic AI - E-Commerce Personalization
8.3
5
Not enough data
8.3
5
Not enough data
Campaigns
9.0
76
8.9
214
9.2
79
9.2
226
9.0
75
8.9
212
9.2
85
9.1
232
9.2
80
9.2
224
Analytics
8.7
85
8.7
223
8.5
80
8.7
221
Optimization
9.2
83
8.8
212
8.9
81
8.8
220
8.6
67
8.6
208
8.6
72
8.6
190
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.2
55
9.1
27
9.4
54
9.2
31
Targeting
9.2
50
9.1
29
8.9
50
8.8
28
Triggered Content
8.3
36
8.5
24
9.6
55
9.0
30
9.3
48
9.2
28
Personalized Content
8.8
48
8.6
26
8.8
36
8.7
21
8.9
47
8.7
21
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
8.8
51
8.9
29
7.4
41
Feature Not Available
8.4
45
8.9
30
8.0
41
Feature Not Available
8.4
48
8.2
28
7.6
39
6.9
26
8.9
52
9.0
27
7.6
43
8.9
27
SMS Platform
8.3
56
8.7
28
9.0
53
8.9
29
7.7
42
8.5
27
7.1
35
8.0
25
7.7
39
8.3
24
8.5
51
8.8
24
Agentic AI - SMS Marketing
7.1
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
6.9
8
Not enough data
6.5
8
Not enough data
Data Sourcing
8.6
215
|
Verified
Not enough data
8.7
207
|
Verified
Not enough data
Feature Not Available
Not enough data
8.5
206
|
Verified
Not enough data
Intelligence
8.5
218
|
Verified
Not enough data
7.8
177
|
Verified
Not enough data
8.0
180
|
Verified
Not enough data
Merchandising
8.5
23
Not enough data
8.5
24
Not enough data
8.8
23
Not enough data
8.8
20
Not enough data
8.8
21
Not enough data
Analytics
8.9
24
Not enough data
8.9
22
Not enough data
Administration
8.7
24
Not enough data
9.1
28
Not enough data
Functionality
9.8
10
Not enough data
9.4
11
Not enough data
9.7
10
Not enough data
Management
9.5
10
Not enough data
9.4
9
Not enough data
9.5
11
Not enough data
Support
9.7
11
Not enough data
9.7
11
Not enough data
9.7
10
Not enough data
Platform Basics
Not enough data
8.9
116
Not enough data
8.8
120
Not enough data
8.8
108
Not enough data
Feature Not Available
Not enough data
8.9
48
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
SEO Auditing & Monitoring
9.0
7
Not enough data
9.4
16
Not enough data
9.2
14
Not enough data
9.2
14
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
9.3
5
Not enough data
9.4
6
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.5
16
Not enough data
SEO Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
5
Not enough data
Feature Not Available
Not enough data
Generative AI
8.6
6
Not enough data
7.2
6
Not enough data
Publishing
8.3
20
Not enough data
8.5
20
Not enough data
7.1
16
Not enough data
Development
8.1
19
Not enough data
8.3
23
Not enough data
8.2
19
Not enough data
7.9
18
Not enough data
Analytics
8.7
20
Not enough data
8.2
21
Not enough data
Agentic AI - Headless CMS
Not enough data
Not enough data
Compatibility
Not enough data
Not enough data
9.2
16
Not enough data
9.4
12
Not enough data
Agentic AI - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries
9.0
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.1
13
Not enough data
9.2
13
Not enough data
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
9.0
15
Not enough data
8.9
15
Not enough data
9.3
12
Not enough data
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
9.1
173
|
Verified
Not enough data
8.9
174
|
Verified
Platform Data
Not enough data
8.8
172
|
Verified
Not enough data
8.7
166
|
Verified
Not enough data
8.9
184
|
Verified
Not enough data
8.7
169
|
Verified
Platform Additional Functionality
Not enough data
8.9
176
|
Verified
Not enough data
8.6
169
|
Verified
Not enough data
8.7
164
|
Verified
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Setup
8.8
31
Not enough data
8.8
32
Not enough data
9.0
31
Not enough data
8.9
30
Not enough data
Product Discovery
8.6
29
Not enough data
9.0
32
Not enough data
8.9
30
Not enough data
8.8
35
Not enough data
9.0
34
Not enough data
Integration
9.1
32
Not enough data
8.5
28
Not enough data
9.1
30
Not enough data
Development
7.6
43
Not enough data
7.5
40
Not enough data
Management
8.2
48
Not enough data
8.5
47
Not enough data
Integration Options
6.7
43
Not enough data
6.5
41
Not enough data
8.5
48
Not enough data
7.0
37
Not enough data
Messaging Channels
Not enough data
9.3
10
Not enough data
9.4
11
Not enough data
7.3
10
Not enough data
9.1
11
Administration
Not enough data
9.5
11
Not enough data
9.2
11
Not enough data
9.5
11
Not enough data
9.2
11
Computing
7.6
92
8.5
86
7.0
97
8.4
101
7.0
105
8.7
102
Experimental Design
8.3
99
8.5
84
8.2
93
8.5
82
7.6
95
8.5
98
Analytics
8.3
116
8.9
114
7.5
98
8.3
78
Agentic AI - A/B Testing
7.4
11
Not enough data
7.1
11
Not enough data
7.1
11
Not enough data
7.4
11
Not enough data
Consolidation - Notification Infrastructure
Not enough data
9.4
16
Not enough data
9.0
16
Not enough data
9.3
16
Customization - Notification Infrastructure
Not enough data
9.0
17
Not enough data
9.3
18
Not enough data
9.1
17
WhatsApp Messaging - WhatsApp Marketing
Not enough data
9.4
11
Not enough data
9.2
11
Not enough data
8.9
11
Not enough data
8.9
11
Not enough data
9.2
11
Not enough data
9.4
11
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
9.4
11
Not enough data
9.4
11
Not enough data
9.4
11
Not enough data
9.5
11
Conversational AI - Conversational Commerce Platforms
6.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.8
10
Not enough data
6.8
10
Not enough data
7.2
10
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.6
39
8.7
114
8.4
48
8.9
136
|
Verified
7.5
34
8.2
121
8.4
41
8.7
125
Campaigns
7.6
37
8.3
93
|
Verified
8.7
42
9.3
141
|
Verified
8.1
39
8.6
83
|
Verified
7.8
32
7.7
65
9.4
42
8.9
122
9.0
42
9.2
142
Engagement
8.4
39
8.3
94
Platform
8.3
35
8.8
121
8.2
35
8.7
113
|
Verified
8.1
34
8.4
80
Agentic AI - Mobile Marketing
Not enough data
6.0
5
Not enough data
7.3
5
Not enough data
Not enough data
Not enough data
7.0
5
Not enough data
7.3
5
Not enough data
8.0
5
Marketing Operations
Not enough data
8.6
115
|
Verified
Not enough data
8.8
135
|
Verified
Not enough data
8.8
143
|
Verified
Not enough data
8.9
132
|
Verified
Not enough data
8.2
99
Not enough data
Feature Not Available
Campaign Activity
Not enough data
9.0
164
|
Verified
Not enough data
9.0
165
|
Verified
Not enough data
8.8
144
|
Verified
Not enough data
8.8
139
|
Verified
Not enough data
8.6
128
|
Verified
Not enough data
8.6
124
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
9.2
88
Not enough data
8.9
72
Not enough data
9.1
86
Not enough data
8.8
78
Not enough data
9.0
86
Categories
Categories
Shared Categories
Bloomreach and MoEngage are categorized as E-Commerce Personalization, A/B Testing, SMS Marketing, Mobile Marketing, Push Notification, Marketing Automation, Personalization, and Personalization Engines
Unique Categories
Bloomreach is categorized as Conversational Commerce Platforms, E-Commerce Search, Headless CMS, E-Merchandising, Web Content Management, Enterprise Search Software, Digital Experience Platforms (DXP), Customer Data Platform (CDP), E-Commerce Data Integration, Cross-Channel Advertising, SEO Tools, WebOps Platforms, SAP Store, Conversational Marketing, and RCS Business Messaging
MoEngage is categorized as Notification Infrastructure, Customer Journey Mapping, Customer Journey Analytics, Marketing Analytics, Mobile App Analytics, Transactional Email, Proactive Notification, and WhatsApp Marketing
Reviews
Reviewers' Company Size
Bloomreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
MoEngage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
20.1%
Apparel & Fashion
8.7%
Marketing and Advertising
8.6%
Financial Services
5.5%
Leisure, Travel & Tourism
4.5%
Other
52.7%
Financial Services
13.1%
Online Media
7.3%
Education Management
7.3%
Retail
5.7%
Marketing and Advertising
5.3%
Other
61.2%
Alternatives
Discussions
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
3 Comments
Official Response from Bloomreach
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
I am really curious which different compaies are using exponea in their day to day work
3 Comments
LI
Hi, there are a lot of big companies, very satisfied with Exponea contribution in time reduced spending to extract reports, complete dashboard with data and...Read more
Can I use this tool for advanced SQL queries ?
2 Comments
Official Response from Bloomreach
Hi Maciek, Exponea can connect with Postgres to import events once or regularly via a query. The query supports SQL functions, e.g. join.If your advanced...Read more
What the best practice to report all of MoEngage campaign? And what is the best application to do that?
2 Comments
TV
Hi Faqih,
If you are an advanced user then you can connect with MoEngage team to request an additional Data query contract on their Google Big Query...Read more
What is the magic number of daily push notifications that is not annoying?
1 Comment
Official Response from MoEngage
Hey Arnold,
It depends on various factors including industry, geography and also demographics of your end users.
You can start by looking at your...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
