Compare Bloomreach and Klaviyo 
At a Glance
Market Segments
Mid-Market (49.4% of reviews)
Small-Business (82.0% of reviews)
Entry-Level Pricing
Contact Us 1 License Per Year
No pricing available
Bloomreach
Star Rating
(748)4.6 out of 5
Market Segments
Mid-Market (49.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 License Per Year
Free Trial is available
Browse all 3 pricing plansKlaviyo
Star Rating
(1,306)4.6 out of 5
Market Segments
Small-Business (82.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about KlaviyoSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bloomreach excels in content management and personalization, with users highlighting its powerful tools that simplify the creation of tailored experiences. One user mentioned, "I really appreciate how powerful Bloomreach is, it makes managing content and personalizing experiences so much easier."
- Users say that Klaviyo shines in customer profile organization and marketing analytics. Reviewers appreciate its user-friendly interface, with one stating, "The marketing analytics tool is a great feature that stands out," making it easier to track campaign performance.
- According to verified reviews, Bloomreach offers a more robust omnichannel marketing experience, with features that support email marketing strategies effectively. Users have noted, "I use Bloomreach for our email marketing strategies and it helps solve almost everything," showcasing its comprehensive capabilities.
- Reviewers mention that Klaviyo is particularly effective for small businesses, with many praising its beautiful email templates and ease of sending marketing campaigns. One user remarked, "It makes it very easy to send marketing campaigns to subscribers," highlighting its accessibility for smaller teams.
- G2 reviewers highlight Bloomreach's superior customer support, with a score that reflects high satisfaction. Users have expressed appreciation for the quality of assistance, stating, "I really like the omnichannel tool and email builder," which indicates a strong support system for users navigating the platform.
- Users report that while Klaviyo has a strong focus on email marketing, it may not offer the same level of customization as Bloomreach. One user noted, "The templates are beautiful and attractive," but some may find the platform less flexible for unique business needs compared to Bloomreach's customizable options.
Pricing
Entry-Level Pricing
Bloomreach
Autonomous Marketing
Contact Us
1 License Per Year
AI-driven marketing automation with 251% ROI over a 3-year period
- Email marketing
- SMS and mobile marketing
- Ad optimization
Klaviyo
No pricing availableFree Trial
Bloomreach
Free Trial is available
Klaviyo
Free Trial is available
Ratings
Meets Requirements
8.9
615
9.0
953
Ease of Use
8.3
626
8.6
960
Ease of Setup
7.8
331
8.5
608
Ease of Admin
8.4
279
8.9
521
Quality of Support
9.2
612
8.4
908
Has the product been a good partner in doing business?
9.1
281
8.9
525
Product Direction (% positive)
9.1
590
8.9
904
Features by Category
Email Marketing
9.1
367
|
Verified
9.0
556
|
Verified
9.2
345
|
Verified
9.3
543
|
Verified
8.9
337
|
Verified
8.9
501
|
Verified
8.9
318
|
Verified
8.9
482
|
Verified
Online Marketing
7.7
254
|
Verified
7.8
380
|
Verified
8.6
317
|
Verified
8.3
402
|
Verified
8.9
344
|
Verified
8.7
435
|
Verified
8.4
317
|
Verified
8.7
451
7.9
209
8.2
252
Lead Management
8.8
274
|
Verified
8.5
354
8.5
292
|
Verified
8.4
273
9.2
335
|
Verified
9.0
508
|
Verified
8.2
224
|
Verified
7.8
220
8.4
238
|
Verified
8.5
358
|
Verified
8.8
299
|
Verified
8.5
399
|
Verified
8.2
246
|
Verified
8.4
332
|
Verified
8.5
246
|
Verified
8.2
285
|
Verified
Campaign Management
8.3
249
|
Verified
8.7
348
|
Verified
7.7
177
8.0
199
7.6
185
|
Verified
8.1
288
|
Verified
7.1
166
7.6
198
Social
7.2
150
Feature Not Available
7.4
154
7.8
196
7.4
169
|
Verified
7.8
188
7.2
154
|
Verified
7.4
183
7.6
185
|
Verified
7.8
258
|
Verified
Reporting & Analytics
8.6
336
|
Verified
8.5
487
|
Verified
8.4
286
|
Verified
8.3
416
|
Verified
8.2
254
|
Verified
8.4
426
|
Verified
8.2
262
|
Verified
8.4
441
|
Verified
7.1
157
7.6
200
Platform
8.6
252
|
Verified
8.5
334
|
Verified
8.6
230
|
Verified
8.7
315
|
Verified
8.7
259
|
Verified
8.9
317
|
Verified
8.4
201
|
Verified
8.3
208
|
Verified
8.4
219
|
Verified
7.8
194
|
Verified
8.8
248
|
Verified
8.9
320
|
Verified
8.0
187
|
Verified
8.0
160
Agentic AI - Marketing Automation
7.3
20
6.9
26
7.2
20
6.9
24
7.0
19
7.5
25
7.1
18
7.0
23
7.1
18
6.7
25
7.3
20
7.3
25
Integration
8.5
258
|
Verified
8.5
323
|
Verified
8.4
251
|
Verified
8.6
318
|
Verified
7.8
213
|
Verified
8.4
264
|
Verified
Content
8.2
51
Not enough data
8.3
52
Not enough data
8.0
52
Not enough data
8.0
46
Not enough data
7.8
48
Not enough data
8.7
54
Not enough data
8.6
53
Not enough data
8.3
51
Not enough data
8.4
47
Not enough data
Design
7.8
47
Not enough data
7.9
52
Not enough data
8.0
47
Not enough data
8.6
52
Not enough data
Platform
7.9
46
Not enough data
7.4
42
Not enough data
8.0
43
Not enough data
8.7
50
Not enough data
8.5
45
Not enough data
8.0
41
Not enough data
8.2
53
Not enough data
8.4
53
Not enough data
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
Not enough data
7.6
14
Not enough data
6.4
14
8.7
5
6.5
14
7.7
5
6.3
13
Channels
8.0
5
6.4
13
Not enough data
7.4
14
9.3
5
6.5
14
Not enough data
6.3
13
Not enough data
6.9
13
Customers
Not enough data
8.3
14
8.7
5
7.7
14
Not enough data
7.3
13
Not enough data
6.9
13
Not enough data
6.9
14
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
8.2
29
Not enough data
8.6
30
Not enough data
8.3
31
Not enough data
8.5
31
Tracking
Not enough data
8.3
28
Not enough data
7.9
28
Not enough data
9.0
34
Not enough data
8.7
30
Not enough data
8.5
27
Reporting
Not enough data
9.1
32
Not enough data
8.7
29
Not enough data
8.7
29
Not enough data
8.4
27
Agentic AI - Email Deliverability
Not enough data
8.2
14
Not enough data
8.1
15
Not enough data
8.0
14
Not enough data
7.3
14
Not enough data
8.0
14
Analytics
8.3
76
Not enough data
8.7
80
Not enough data
8.4
77
Not enough data
8.4
81
Not enough data
8.7
80
Not enough data
8.8
77
Not enough data
Content Management
8.2
72
Not enough data
8.0
74
Not enough data
7.5
52
Not enough data
Design & Development
6.5
19
Not enough data
7.4
56
Not enough data
8.1
65
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.2
83
Not enough data
8.9
82
Not enough data
7.4
68
Not enough data
Templates
7.5
78
Not enough data
8.3
90
Not enough data
8.2
84
Not enough data
Personalization
8.4
85
Not enough data
8.2
82
Not enough data
8.6
80
Not enough data
7.4
67
Not enough data
8.2
80
Not enough data
8.4
80
Not enough data
8.8
91
Not enough data
8.6
81
Not enough data
Multichannel
8.3
83
Not enough data
9.1
91
Not enough data
8.5
85
Not enough data
Administration
9.1
91
Not enough data
8.4
98
Not enough data
8.8
88
Not enough data
8.3
85
Not enough data
Agentic AI - E-Commerce Personalization
8.3
5
Not enough data
8.3
5
Not enough data
Campaigns
9.0
76
Not enough data
9.2
79
Not enough data
9.0
75
Not enough data
9.2
85
Not enough data
9.2
80
Not enough data
Analytics
8.7
85
Not enough data
8.5
80
Not enough data
Optimization
9.2
83
Not enough data
8.9
81
Not enough data
8.6
67
Not enough data
8.6
72
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.2
55
Not enough data
9.4
54
Not enough data
Targeting
9.2
50
Not enough data
8.9
50
Not enough data
Triggered Content
8.3
36
Not enough data
9.6
55
Not enough data
9.3
48
Not enough data
Personalized Content
8.8
48
Not enough data
8.8
36
Not enough data
8.9
47
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
8.6
427
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
259
Edit
Not enough data
8.4
359
|
Verified
Not enough data
8.8
422
|
Verified
Not enough data
8.3
333
|
Verified
Logistics
Not enough data
8.7
428
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
402
|
Verified
Not enough data
8.4
198
Generative AI
Not enough data
7.5
65
Not enough data
7.4
51
Agentic AI - Email Template Builder
Not enough data
6.4
19
Not enough data
7.0
19
Text Messaging
8.8
51
8.6
151
7.4
41
8.1
101
8.4
45
8.8
133
|
Verified
8.0
41
8.3
115
|
Verified
8.4
48
8.7
126
|
Verified
7.6
39
8.5
107
8.9
52
8.9
135
|
Verified
7.6
43
8.7
55
SMS Platform
8.3
56
8.6
135
|
Verified
9.0
53
8.9
135
|
Verified
7.7
42
Feature Not Available
7.1
35
Feature Not Available
7.7
39
8.3
63
8.5
51
8.8
111
|
Verified
Agentic AI - SMS Marketing
7.1
8
6.8
11
6.9
8
6.7
10
6.9
8
6.8
10
7.3
8
6.7
10
6.9
8
6.8
10
6.5
8
7.0
10
Data Sourcing
8.6
215
|
Verified
8.4
76
8.7
207
|
Verified
8.3
68
Feature Not Available
8.5
96
8.5
206
|
Verified
8.5
91
Intelligence
8.5
218
|
Verified
8.6
105
7.8
177
|
Verified
8.1
73
8.0
180
|
Verified
8.0
68
Merchandising
8.5
24
Not enough data
8.5
25
Not enough data
8.8
23
Not enough data
8.8
20
Not enough data
8.8
21
Not enough data
Analytics
8.9
24
Not enough data
8.9
22
Not enough data
Administration
8.7
24
Not enough data
9.1
28
Not enough data
Functionality
9.8
10
Not enough data
9.4
11
Not enough data
9.7
10
Not enough data
Management
9.5
10
Not enough data
9.4
9
Not enough data
9.5
11
Not enough data
Support
9.7
11
Not enough data
9.7
11
Not enough data
9.7
10
Not enough data
Design and Customization
Not enough data
9.0
24
Not enough data
8.9
25
Not enough data
9.1
24
Not enough data
8.9
22
Campaigns
Not enough data
8.8
24
Not enough data
8.9
22
Not enough data
8.8
24
Not enough data
8.8
25
Integrations
Not enough data
9.1
23
Not enough data
8.1
19
Not enough data
9.1
25
Not enough data
8.5
20
Generative AI
Not enough data
7.5
20
Agentic AI - Vulnerability Scanner
Not enough data
6.8
10
Not enough data
7.5
10
SEO Auditing & Monitoring
9.0
7
Not enough data
9.4
16
Not enough data
9.2
14
Not enough data
9.2
14
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
9.3
5
Not enough data
9.4
6
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.5
16
Not enough data
SEO Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
5
Not enough data
Feature Not Available
Not enough data
Generative AI
8.6
6
Not enough data
7.2
6
Not enough data
Publishing
8.3
20
Not enough data
8.5
20
Not enough data
7.1
16
Not enough data
Development
8.1
19
Not enough data
8.3
23
Not enough data
8.2
19
Not enough data
7.9
18
Not enough data
Analytics
8.7
20
Not enough data
8.2
21
Not enough data
Agentic AI - Headless CMS
Not enough data
Not enough data
Compatibility
Not enough data
Not enough data
9.2
16
Not enough data
9.4
12
Not enough data
Agentic AI - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries
9.0
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.1
13
Not enough data
9.2
13
Not enough data
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
9.0
15
Not enough data
8.9
15
Not enough data
9.3
12
Not enough data
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
9.0
17
Not enough data
9.0
16
Platform Data
Not enough data
8.5
16
Not enough data
8.3
15
Not enough data
8.8
15
Not enough data
8.2
15
Platform Additional Functionality
Not enough data
8.4
16
Not enough data
9.2
14
Not enough data
8.3
14
Agentic AI - Customer Journey Analytics
Not enough data
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Search Setup
8.8
31
Not enough data
8.8
32
Not enough data
9.0
31
Not enough data
8.9
30
Not enough data
Product Discovery
8.6
30
Not enough data
9.0
32
Not enough data
8.9
30
Not enough data
8.8
35
Not enough data
9.0
35
Not enough data
Integration
9.1
32
Not enough data
8.5
28
Not enough data
9.1
30
Not enough data
Collection
Not enough data
7.4
7
Not enough data
8.8
7
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
Not enough data
9.5
7
Not enough data
9.0
5
Not enough data
9.3
5
Use Cases
Not enough data
9.8
9
Not enough data
8.9
6
Not enough data
9.7
5
Administration
Not enough data
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Display Options
Not enough data
8.6
6
Not enough data
8.3
7
Not enough data
8.3
6
Not enough data
8.1
6
Generative AI
Not enough data
7.8
6
Development
7.6
43
Not enough data
7.5
40
Not enough data
Management
8.2
48
Not enough data
8.5
47
Not enough data
Integration Options
6.7
43
Not enough data
6.5
41
Not enough data
8.5
48
Not enough data
7.0
37
Not enough data
Customization
Not enough data
Not enough data
Not enough data
8.6
6
Not enough data
7.0
5
Not enough data
6.7
5
Additional Functionality
Not enough data
7.0
5
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Computing
7.6
92
Not enough data
7.0
97
Not enough data
7.0
105
Not enough data
Experimental Design
8.3
99
Not enough data
8.2
93
Not enough data
7.6
95
Not enough data
Analytics
8.3
116
Not enough data
7.5
98
Not enough data
Agentic AI - A/B Testing
7.4
11
Not enough data
7.1
11
Not enough data
7.1
11
Not enough data
7.4
11
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Conversational AI - Conversational Commerce Platforms
6.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.8
10
6.9
14
6.8
10
7.0
14
7.2
10
6.9
15
7.0
10
6.8
14
7.0
10
6.3
14
7.0
10
7.2
15
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.6
39
Not enough data
8.4
48
Not enough data
7.5
34
Not enough data
8.4
41
Not enough data
Campaigns
7.6
37
Not enough data
8.7
42
Not enough data
8.1
39
Not enough data
7.8
32
Not enough data
9.4
42
Not enough data
9.0
42
Not enough data
Engagement
8.4
39
Not enough data
Platform
8.3
35
Not enough data
8.2
35
Not enough data
8.1
34
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.5
19
Not enough data
8.4
18
Not enough data
8.8
20
Not enough data
8.8
17
Not enough data
7.3
16
Not enough data
7.6
15
Campaign Activity
Not enough data
8.1
18
Not enough data
8.5
23
Not enough data
8.1
17
Not enough data
7.5
17
Not enough data
8.1
17
Not enough data
8.1
16
Agentic AI - Marketing Analytics
Not enough data
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Categories
Categories
Shared Categories
Bloomreach and Klaviyo are categorized as SMS Marketing, Customer Data Platform (CDP), Conversational Marketing, Marketing Automation, Personalization, and RCS Business Messaging
Unique Categories
Bloomreach is categorized as Conversational Commerce Platforms, E-Commerce Personalization, E-Commerce Search, Headless CMS, E-Merchandising, A/B Testing, Mobile Marketing, Push Notification, Web Content Management, Enterprise Search Software, Digital Experience Platforms (DXP), E-Commerce Data Integration, Cross-Channel Advertising, SEO Tools, WebOps Platforms, SAP Store, and Personalization Engines
Klaviyo is categorized as Pop-Up Builder, Email Template Builder, Email Deliverability, Customer Journey Analytics, Marketing Analytics, Review Management, Online Form Builder, and WhatsApp Marketing
Reviews
Reviewers' Company Size
Bloomreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Klaviyo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
19.9%
Apparel & Fashion
8.6%
Marketing and Advertising
8.5%
Financial Services
5.4%
Leisure, Travel & Tourism
4.5%
Other
53.1%
Retail
19.2%
Apparel & Fashion
12.7%
Marketing and Advertising
12.5%
Consumer Goods
11.8%
Health, Wellness and Fitness
7.3%
Other
36.5%
Discussions
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
3 Comments
Official Response from Bloomreach
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
I am really curious which different compaies are using exponea in their day to day work
3 Comments
LI
Hi, there are a lot of big companies, very satisfied with Exponea contribution in time reduced spending to extract reports, complete dashboard with data and...Read more
What is Bloomreach used for?
3 Comments
Official Response from Bloomreach
Bloomreach is used by marketing and merchandising teams for e-commerce personalization. Its solutions include marketing automation, e-commerce search and...Read more
how can i know the language for my clients
3 Comments
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
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