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Compare Bloomreach and Fluency 
Featured Products
At a Glance
Market Segments
Mid-Market (49.5% of reviews)
Mid-Market (56.9% of reviews)
Entry-Level Pricing
Contact Us 1 License Per Year
No pricing available
Bloomreach
Star Rating
(729)4.6 out of 5
Market Segments
Mid-Market (49.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 License Per Year
Free Trial is available
Browse all 4 pricing plansFluency
Star Rating
(194)4.4 out of 5
Market Segments
Mid-Market (56.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about FluencySummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bloomreach excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Fluency. Users appreciate the platform's ability to connect data with actionable insights, enhancing their marketing strategies.
- Users say that Bloomreach's powerful personalization features stand out, allowing for tailored content and product recommendations based on real user behavior. This level of customization is often highlighted as a game-changer for businesses looking to enhance customer engagement.
- Reviewers mention that Fluency offers a streamlined approach to budget management, making it easier to track pacing and efficiency. Users have noted that tasks that once took considerable time can now be completed in a fraction of the time, showcasing the platform's effectiveness in simplifying complex processes.
- According to verified reviews, Bloomreach's implementation process is praised for its intuitiveness, with many users finding the onboarding experience smooth and straightforward. This ease of setup is a significant advantage for teams looking to get up and running quickly.
- Users highlight that both platforms provide excellent customer support, but Fluency's support team is frequently noted for their responsiveness and helpfulness. This aspect can be crucial for users who may need assistance navigating the complexities of digital advertising.
- Reviewers note that while Bloomreach has a broader range of features, Fluency's unique customization options and advanced automation tools are valuable for users seeking specific functionalities in their advertising campaigns. This balance allows users to choose based on their particular needs and preferences.
Pricing
Entry-Level Pricing
Bloomreach
Bloomreach Discovery
Contact Us
1 License Per Year
Autonomous search with GenAI and the fastest ROI on the market
- Personalized site search
- Insights for merchandisers
- Product recommendations
Fluency
No pricing availableFree Trial
Bloomreach
Free Trial is available
Fluency
Free Trial is available
Ratings
Meets Requirements
8.8
605
8.5
179
Ease of Use
8.3
616
7.5
183
Ease of Setup
7.7
321
7.1
142
Ease of Admin
8.4
275
8.0
76
Quality of Support
9.2
602
9.1
170
Has the product been a good partner in doing business?
9.1
276
9.1
79
Product Direction (% positive)
9.1
580
9.7
180
Features by Category
Email Marketing
9.1
363
|
Verified
Not enough data
9.2
342
|
Verified
Not enough data
8.9
335
|
Verified
Not enough data
8.8
316
|
Verified
Not enough data
Online Marketing
7.7
252
|
Verified
Not enough data
8.6
314
|
Verified
Not enough data
8.9
341
|
Verified
Not enough data
8.4
315
|
Verified
Not enough data
7.9
208
Not enough data
Lead Management
8.8
272
|
Verified
Not enough data
8.5
291
|
Verified
Not enough data
9.2
334
|
Verified
Not enough data
8.2
224
|
Verified
Not enough data
8.3
237
|
Verified
Not enough data
8.8
298
|
Verified
Not enough data
8.2
246
|
Verified
Not enough data
8.5
245
|
Verified
Not enough data
Campaign Management
8.3
249
|
Verified
Not enough data
7.7
177
Not enough data
7.6
185
|
Verified
Not enough data
7.1
166
Not enough data
Social
7.2
150
Not enough data
7.4
154
Not enough data
7.4
169
|
Verified
Not enough data
7.2
154
|
Verified
Not enough data
7.6
185
|
Verified
Not enough data
Reporting & Analytics
8.6
336
|
Verified
Not enough data
8.4
286
|
Verified
Not enough data
8.2
254
|
Verified
Not enough data
8.2
262
|
Verified
Not enough data
7.1
157
Not enough data
Platform
8.6
249
|
Verified
Not enough data
8.6
229
|
Verified
Not enough data
8.7
258
|
Verified
Not enough data
8.4
200
|
Verified
Not enough data
8.4
218
|
Verified
Not enough data
8.8
247
|
Verified
Not enough data
8.0
186
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.3
20
Not enough data
7.2
20
Not enough data
6.9
18
Not enough data
7.1
18
Not enough data
7.1
18
Not enough data
7.2
19
Not enough data
Integration
8.5
257
|
Verified
Not enough data
8.4
249
|
Verified
Not enough data
7.8
212
|
Verified
Not enough data
Channel Functionality
Not enough data
6.9
18
Platform Interoperability
Not enough data
7.1
15
Agentic AI - Display Advertising
Not enough data
6.7
14
Not enough data
6.5
14
Not enough data
6.9
14
Not enough data
6.5
14
Not enough data
6.5
14
Not enough data
6.5
14
Campaign Management
Not enough data
8.3
95
Not enough data
8.0
95
Not enough data
8.0
95
Not enough data
8.4
95
Not enough data
8.1
94
Not enough data
8.4
92
Not enough data
8.0
92
Not enough data
8.1
90
Not enough data
8.6
94
Not enough data
7.5
92
Not enough data
7.6
91
Not enough data
7.3
89
Not enough data
7.3
89
Targeting
Not enough data
8.1
94
Not enough data
7.8
94
Not enough data
8.1
92
Not enough data
7.8
86
Platform
Not enough data
7.8
88
Not enough data
8.0
89
Not enough data
8.4
88
Not enough data
8.3
90
Not enough data
8.6
90
Not enough data
8.1
89
Not enough data
8.1
90
Not enough data
7.9
86
Not enough data
8.3
88
Content
8.2
51
Not enough data
8.3
52
Not enough data
8.0
52
Not enough data
8.0
46
Not enough data
7.8
48
Not enough data
8.7
54
Not enough data
8.6
53
Not enough data
8.3
51
Not enough data
8.4
47
Not enough data
Design
7.8
47
Not enough data
7.9
52
Not enough data
8.0
47
Not enough data
8.6
52
Not enough data
Platform
7.9
46
Not enough data
7.4
42
Not enough data
8.0
43
Not enough data
8.7
50
Not enough data
8.5
45
Not enough data
8.0
41
Not enough data
8.2
53
Not enough data
8.4
53
Not enough data
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management & Optimization
Not enough data
7.9
143
Not enough data
8.2
142
Not enough data
8.1
143
Not enough data
8.0
134
Not enough data
7.6
131
Not enough data
8.2
137
Not enough data
8.2
134
Not enough data
7.0
123
Not enough data
8.0
132
Not enough data
7.5
124
Not enough data
8.7
137
Analytics & Administration
Not enough data
8.1
134
Not enough data
7.6
133
Not enough data
7.9
135
Platform
Not enough data
8.2
131
Not enough data
8.4
135
Not enough data
8.3
133
Not enough data
8.5
135
Not enough data
8.5
136
Not enough data
8.7
134
Not enough data
8.5
132
Not enough data
8.0
123
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
Channels
8.0
5
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
8.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
76
Not enough data
8.7
80
Not enough data
8.4
77
Not enough data
8.4
81
Not enough data
8.7
80
Not enough data
8.8
77
Not enough data
Content Management
8.2
72
Not enough data
8.0
74
Not enough data
7.5
52
Not enough data
Design & Development
6.5
19
Not enough data
7.4
56
Not enough data
8.1
65
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.2
83
Not enough data
8.9
82
Not enough data
7.4
68
Not enough data
Templates
7.5
78
Not enough data
8.3
90
Not enough data
8.2
84
Not enough data
Personalization
8.4
84
Not enough data
8.2
82
Not enough data
8.6
80
Not enough data
7.4
67
Not enough data
8.2
79
Not enough data
8.3
79
Not enough data
8.8
91
Not enough data
8.6
80
Not enough data
Multichannel
8.3
83
Not enough data
9.1
91
Not enough data
8.5
85
Not enough data
Administration
9.1
91
Not enough data
8.4
98
Not enough data
8.8
87
Not enough data
8.3
85
Not enough data
Agentic AI - E-Commerce Personalization
8.3
5
Not enough data
8.3
5
Not enough data
Campaigns
9.0
76
Not enough data
9.2
79
Not enough data
9.0
75
Not enough data
9.2
85
Not enough data
9.2
80
Not enough data
Analytics
8.7
85
Not enough data
8.5
80
Not enough data
Optimization
9.2
83
Not enough data
8.9
81
Not enough data
8.6
67
Not enough data
8.6
72
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.2
55
Not enough data
9.4
54
Not enough data
Targeting
9.2
50
Not enough data
8.9
50
Not enough data
Triggered Content
8.3
36
Not enough data
9.6
55
Not enough data
9.3
48
Not enough data
Personalized Content
8.8
48
Not enough data
8.8
36
Not enough data
8.9
47
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
8.8
51
Not enough data
7.4
41
Not enough data
8.4
45
Not enough data
8.0
41
Not enough data
8.4
48
Not enough data
7.6
39
Not enough data
8.9
52
Not enough data
7.6
43
Not enough data
SMS Platform
8.3
56
Not enough data
9.0
53
Not enough data
7.7
42
Not enough data
7.1
35
Not enough data
7.7
39
Not enough data
8.5
51
Not enough data
Agentic AI - SMS Marketing
7.1
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
6.9
8
Not enough data
6.5
8
Not enough data
Automation Building
Not enough data
6.9
22
Not enough data
7.2
22
Not enough data
8.3
23
Not enough data
8.1
24
Not enough data
8.5
25
Not enough data
6.5
20
Bot Management & Execution
Not enough data
6.7
18
Not enough data
7.5
23
Not enough data
7.9
21
Not enough data
6.9
18
Not enough data
7.9
21
Not enough data
8.7
22
Intelligent Automation
Not enough data
6.9
18
Not enough data
7.7
23
Not enough data
7.0
19
Agentic AI - Robotic Process Automation (RPA)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.6
215
|
Verified
Not enough data
8.7
207
|
Verified
Not enough data
Feature Not Available
Not enough data
8.5
206
|
Verified
Not enough data
Intelligence
8.5
218
|
Verified
Not enough data
7.8
177
|
Verified
Not enough data
8.0
180
|
Verified
Not enough data
Merchandising
8.5
23
Not enough data
8.5
24
Not enough data
8.8
23
Not enough data
8.8
20
Not enough data
8.8
21
Not enough data
Analytics
8.9
24
Not enough data
8.9
22
Not enough data
Administration
8.7
24
Not enough data
9.1
28
Not enough data
Functionality
9.8
10
Not enough data
9.4
11
Not enough data
9.7
10
Not enough data
Management
9.5
10
Not enough data
9.4
9
Not enough data
9.5
11
Not enough data
Support
9.7
11
Not enough data
9.7
11
Not enough data
9.7
10
Not enough data
SEO Auditing & Monitoring
9.0
7
Not enough data
9.4
16
Not enough data
9.2
14
Not enough data
9.2
14
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
9.3
5
Not enough data
9.4
6
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.5
16
Not enough data
SEO Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
5
Not enough data
Feature Not Available
Not enough data
Generative AI
8.6
6
Not enough data
7.2
6
Not enough data
Publishing
8.3
20
Not enough data
8.5
20
Not enough data
7.1
16
Not enough data
Development
8.1
19
Not enough data
8.3
23
Not enough data
8.2
19
Not enough data
7.9
18
Not enough data
Analytics
8.7
20
Not enough data
8.2
21
Not enough data
Agentic AI - Headless CMS
Not enough data
Not enough data
Compatibility
Not enough data
Not enough data
9.2
16
Not enough data
9.4
12
Not enough data
Agentic AI - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries
9.0
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.1
13
Not enough data
9.2
13
Not enough data
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
9.0
15
Not enough data
8.9
15
Not enough data
9.3
12
Not enough data
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
8.3
21
Mobile Functionality
Not enough data
8.1
28
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
95
Not enough data
8.0
95
Not enough data
8.0
95
Not enough data
8.4
95
Not enough data
8.1
94
Not enough data
8.4
92
Not enough data
8.0
92
Not enough data
8.1
90
Not enough data
8.6
94
Not enough data
7.5
92
Not enough data
7.6
91
Not enough data
7.3
89
Not enough data
7.3
89
Targeting
Not enough data
8.1
94
Not enough data
7.8
94
Not enough data
8.1
92
Not enough data
7.8
86
Mobile
Not enough data
8.5
25
Not enough data
7.3
89
Not enough data
7.3
89
Platform
Not enough data
7.8
88
Not enough data
8.0
89
Not enough data
8.4
88
Not enough data
8.3
90
Not enough data
8.6
90
Not enough data
8.1
89
Not enough data
8.1
90
Not enough data
7.9
86
Not enough data
8.3
88
Platform Interoperability
Not enough data
7.9(won by default)
77
Agentic AI - Social Media Advertising
Not enough data
7.0(won by default)
20
Not enough data
6.4(won by default)
20
Not enough data
6.7(won by default)
20
Not enough data
6.6(won by default)
20
Not enough data
6.5(won by default)
20
Not enough data
6.8(won by default)
21
Social Functionality
Not enough data
7.9(won by default)
93
Campaign Management
Not enough data
8.3(won by default)
95
Not enough data
8.0(won by default)
95
Not enough data
8.0(won by default)
95
Not enough data
8.4(won by default)
95
Not enough data
8.1(won by default)
94
Not enough data
8.4(won by default)
92
Not enough data
8.0(won by default)
92
Not enough data
8.1(won by default)
90
Not enough data
8.6(won by default)
94
Not enough data
7.5(won by default)
92
Not enough data
7.6(won by default)
91
Not enough data
7.3(won by default)
89
Not enough data
7.3(won by default)
89
Targeting
Not enough data
8.1(won by default)
94
Not enough data
7.8(won by default)
94
Not enough data
8.1(won by default)
92
Not enough data
7.8(won by default)
86
Platform
Not enough data
7.8(won by default)
88
Not enough data
8.0(won by default)
89
Not enough data
8.4(won by default)
88
Not enough data
8.3(won by default)
90
Not enough data
8.6(won by default)
90
Not enough data
8.1(won by default)
89
Not enough data
8.1(won by default)
90
Not enough data
7.9(won by default)
86
Not enough data
8.3(won by default)
88
Search Setup
8.8
31
Not enough data
8.8
32
Not enough data
9.0
31
Not enough data
8.9
30
Not enough data
Product Discovery
8.6
29
Not enough data
9.0
32
Not enough data
8.9
30
Not enough data
8.8
35
Not enough data
9.0
34
Not enough data
Integration
9.1
32
Not enough data
8.5
28
Not enough data
9.1
30
Not enough data
Development
7.6
43
Not enough data
7.5
40
Not enough data
Management
8.2
48
Not enough data
8.5
47
Not enough data
Integration Options
6.7
43
Not enough data
6.5
41
Not enough data
8.5
48
Not enough data
7.0
37
Not enough data
Computing
7.6
92
Not enough data
7.0
97
Not enough data
7.0
105
Not enough data
Experimental Design
8.3
99
Not enough data
8.2
93
Not enough data
7.6
95
Not enough data
Analytics
8.3
116
Not enough data
7.5
98
Not enough data
Agentic AI - A/B Testing
7.4
11
Not enough data
7.1
11
Not enough data
7.1
11
Not enough data
7.4
11
Not enough data
Conversational AI - Conversational Commerce Platforms
6.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.8
10
Not enough data
6.8
10
Not enough data
7.2
10
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.6
39
Not enough data
8.4
48
Not enough data
7.5
34
Not enough data
8.4
41
Not enough data
Campaigns
7.6
37
Not enough data
8.7
42
Not enough data
8.1
39
Not enough data
7.8
32
Not enough data
9.4
42
Not enough data
9.0
42
Not enough data
Engagement
8.4
39
Not enough data
Platform
8.3
35
Not enough data
8.2
35
Not enough data
8.1
34
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Bloomreach and Fluency are categorized as Cross-Channel Advertising
Unique Categories
Bloomreach is categorized as Conversational Commerce Platforms, E-Commerce Personalization, E-Commerce Search, Headless CMS, E-Merchandising, A/B Testing, SMS Marketing, Mobile Marketing, Push Notification, Web Content Management, Enterprise Search Software, Digital Experience Platforms (DXP), Customer Data Platform (CDP), E-Commerce Data Integration, SEO Tools, WebOps Platforms, SAP Store, Conversational Marketing, Marketing Automation, Personalization, Personalization Engines, and RCS Business Messaging
Fluency is categorized as Social Media Advertising, Robotic Process Automation (RPA), Mobile Advertising, Paid Search Advertising, and Display Advertising
Reviews
Reviewers' Company Size
Bloomreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Fluency
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
20.2%
Marketing and Advertising
8.6%
Apparel & Fashion
8.6%
Financial Services
5.5%
Leisure, Travel & Tourism
4.5%
Other
52.5%
Marketing and Advertising
53.2%
Automotive
27.1%
Real Estate
7.4%
Commercial Real Estate
2.1%
Online Media
1.6%
Other
8.5%
Discussions
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
3 Comments
Official Response from Bloomreach
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
I am really curious which different compaies are using exponea in their day to day work
3 Comments
LI
Hi, there are a lot of big companies, very satisfied with Exponea contribution in time reduced spending to extract reports, complete dashboard with data and...Read more
Can I use this tool for advanced SQL queries ?
2 Comments
Official Response from Bloomreach
Hi Maciek, Exponea can connect with Postgres to import events once or regularly via a query. The query supports SQL functions, e.g. join.If your advanced...Read more
Fluency has no discussions with answers
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