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Compare Bloomreach and Butter CMS 
Featured Products
At a Glance
Market Segments
Mid-Market (49.4% of reviews)
Small-Business (64.0% of reviews)
Entry-Level Pricing
Contact Us 1 License Per Year
Free Trial Per Month
Bloomreach
Star Rating
(729)4.6 out of 5
Market Segments
Mid-Market (49.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 License Per Year
Free Trial is available
Browse all 4 pricing plansButter CMS
Star Rating
(205)4.7 out of 5
Market Segments
Small-Business (64.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Butter CMS excels in user-friendliness, with many users appreciating its headless CMS capabilities that allow marketers to update content without developer assistance. This feature is particularly beneficial for businesses looking to scale their content across multiple channels seamlessly.
- Users say that Bloomreach offers powerful personalization features that are easy to implement. Reviewers highlight how the platform allows for tailored content and product recommendations based on real user behavior, making it a strong choice for businesses focused on enhancing customer engagement.
- According to verified reviews, Butter CMS stands out for its quick setup process, with users noting the intuitive onboarding experience that helps them get started without hassle. This ease of implementation is a significant advantage for small businesses looking to launch their content strategies swiftly.
- Reviewers mention that while Bloomreach has a robust set of features, some users find it can be complex to navigate initially. However, once integrated, many appreciate the extensive capabilities that allow for creative solutions to various business needs, indicating a learning curve that pays off.
- G2 reviewers highlight Butter CMS's exceptional support quality, with users frequently praising the responsiveness and helpfulness of the support team. This level of customer service can be crucial for businesses that may need assistance during their content management journey.
- Users report that Bloomreach's data integration capabilities are impressive, allowing businesses to connect customer insights with actionable strategies. This feature is particularly valuable for companies looking to leverage data for more effective marketing campaigns and customer interactions.
Pricing
Entry-Level Pricing
Bloomreach
Bloomreach Discovery
Contact Us
1 License Per Year
Autonomous search with GenAI and the fastest ROI on the market
- Personalized site search
- Insights for merchandisers
- Product recommendations
Butter CMS
Free
Free Trial
Per Month
For freelancers and devs launching fast on small projects or MVPs
- Unlimited users
- 50 blogs
- Unlimited Components & Collections
Free Trial
Bloomreach
Free Trial is available
Butter CMS
Free Trial is available
Ratings
Meets Requirements
8.8
607
9.0
155
Ease of Use
8.3
618
9.2
154
Ease of Setup
7.7
323
9.1
97
Ease of Admin
8.4
276
9.1
86
Quality of Support
9.2
604
9.6
147
Has the product been a good partner in doing business?
9.1
277
9.6
84
Product Direction (% positive)
9.1
582
9.1
140
Features by Category
Email Marketing
9.1
365
|
Verified
Not enough data
9.2
344
|
Verified
Not enough data
8.9
337
|
Verified
Not enough data
8.8
318
|
Verified
Not enough data
Online Marketing
7.7
254
|
Verified
Not enough data
8.6
316
|
Verified
Not enough data
8.8
343
|
Verified
Not enough data
8.4
317
|
Verified
Not enough data
7.9
210
Not enough data
Lead Management
8.7
274
|
Verified
Not enough data
8.5
293
|
Verified
Not enough data
9.2
336
|
Verified
Not enough data
8.2
226
|
Verified
Not enough data
8.4
239
|
Verified
Not enough data
8.8
300
|
Verified
Not enough data
8.2
248
|
Verified
Not enough data
8.5
247
|
Verified
Not enough data
Campaign Management
8.3
251
|
Verified
Not enough data
7.7
179
Not enough data
7.6
187
|
Verified
Not enough data
7.1
168
Not enough data
Social
7.2
152
Not enough data
7.4
156
Not enough data
7.4
171
|
Verified
Not enough data
7.2
156
|
Verified
Not enough data
7.7
187
|
Verified
Not enough data
Reporting & Analytics
8.6
338
|
Verified
Not enough data
8.4
288
|
Verified
Not enough data
8.2
256
|
Verified
Not enough data
8.2
264
|
Verified
Not enough data
7.1
159
Not enough data
Platform
8.6
251
|
Verified
Not enough data
8.6
231
|
Verified
Not enough data
8.7
260
|
Verified
Not enough data
8.4
202
|
Verified
Not enough data
8.4
220
|
Verified
Not enough data
8.8
249
|
Verified
Not enough data
8.0
188
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.3
22
Not enough data
7.3
21
Not enough data
7.0
20
Not enough data
7.3
20
Not enough data
7.3
20
Not enough data
7.3
21
Not enough data
Integration
8.5
259
|
Verified
Not enough data
8.4
251
|
Verified
Not enough data
7.8
214
|
Verified
Not enough data
Content
8.2
52
9.1
57
8.3
53
8.7
56
8.1
53
8.2
50
8.0
47
7.6
41
7.9
49
8.8
40
8.7
55
8.3
47
8.6
54
8.2
55
8.4
52
7.4
56
8.4
48
8.6
55
Design
7.8
48
8.3
47
7.9
53
8.0
49
8.1
48
8.2
46
8.6
53
8.6
54
Platform
7.9
47
8.0
45
7.5
43
8.5
51
8.1
44
8.3
52
8.7
51
8.6
51
8.5
46
8.4
44
8.1
42
7.9
39
8.2
54
7.6
38
8.4
54
8.9
52
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
7.7
5
Not enough data
8.0
5
Not enough data
8.9
6
Not enough data
8.1
6
Not enough data
Channels
8.3
6
Not enough data
9.0
5
Not enough data
9.4
6
Not enough data
7.3
5
Not enough data
Not enough data
Not enough data
Customers
8.7
5
Not enough data
8.9
6
Not enough data
8.7
5
Not enough data
7.0
5
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
76
7.8
6
8.7
80
8.1
6
8.4
77
7.8
6
8.4
81
7.8
6
8.7
80
8.9
6
8.8
77
7.5
6
Content Management
8.2
72
9.7
5
8.0
74
8.8
7
7.5
52
8.9
6
Design & Development
6.5
19
Feature Not Available
7.4
56
8.3
6
8.1
65
9.0
5
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.2
83
Not enough data
8.9
82
Not enough data
7.4
68
Not enough data
Templates
7.5
78
Not enough data
8.3
90
Not enough data
8.2
84
Not enough data
Personalization
8.4
84
Not enough data
8.2
82
Not enough data
8.6
80
Not enough data
7.4
67
Not enough data
8.2
79
Not enough data
8.3
79
Not enough data
8.8
91
Not enough data
8.6
80
Not enough data
Multichannel
8.3
83
Not enough data
9.1
91
Not enough data
8.5
85
Not enough data
Administration
9.1
91
Not enough data
8.4
98
Not enough data
8.8
87
Not enough data
8.3
85
Not enough data
Agentic AI - E-Commerce Personalization
8.3
5
Not enough data
8.3
5
Not enough data
Campaigns
9.0
77
Not enough data
9.2
80
Not enough data
9.0
76
Not enough data
9.2
86
Not enough data
9.2
81
Not enough data
Analytics
8.7
86
Not enough data
8.5
81
Not enough data
Optimization
9.2
84
Not enough data
8.9
82
Not enough data
8.6
68
Not enough data
8.6
73
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.2
55
Not enough data
9.4
54
Not enough data
Targeting
9.2
50
Not enough data
8.9
50
Not enough data
Triggered Content
8.3
36
Not enough data
9.6
55
Not enough data
9.3
48
Not enough data
Personalized Content
8.8
48
Not enough data
8.8
36
Not enough data
8.9
47
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
8.8
51
Not enough data
7.4
41
Not enough data
8.4
45
Not enough data
8.0
41
Not enough data
8.4
48
Not enough data
7.6
39
Not enough data
8.9
52
Not enough data
7.6
43
Not enough data
SMS Platform
8.3
56
Not enough data
9.0
53
Not enough data
7.7
42
Not enough data
7.1
35
Not enough data
7.7
39
Not enough data
8.5
51
Not enough data
Agentic AI - SMS Marketing
7.1
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
6.9
8
Not enough data
6.5
8
Not enough data
Data Sourcing
8.5
216
|
Verified
Not enough data
8.7
208
|
Verified
Not enough data
Feature Not Available
Not enough data
8.5
207
|
Verified
Not enough data
Intelligence
8.5
219
|
Verified
Not enough data
7.8
178
|
Verified
Not enough data
8.0
181
|
Verified
Not enough data
Merchandising
8.5
23
Not enough data
8.5
24
Not enough data
8.8
23
Not enough data
8.8
20
Not enough data
8.8
21
Not enough data
Analytics
8.9
24
Not enough data
8.9
22
Not enough data
Administration
8.7
24
Not enough data
9.1
28
Not enough data
Functionality
9.8
10
Not enough data
9.4
11
Not enough data
9.7
10
Not enough data
Management
9.5
10
Not enough data
9.4
9
Not enough data
9.5
11
Not enough data
Support
9.7
11
Not enough data
9.7
11
Not enough data
9.7
10
Not enough data
SEO Auditing & Monitoring
9.0
7
Not enough data
9.4
16
Not enough data
9.2
14
Not enough data
9.2
14
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
9.3
5
Not enough data
9.4
6
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.5
16
Not enough data
SEO Reporting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
5
Not enough data
Feature Not Available
Not enough data
Generative AI
8.6
6
Not enough data
7.2
6
Not enough data
Publishing
8.4
21
8.9
48
|
Verified
8.6
21
8.0
38
|
Verified
7.3
17
6.5
23
Development
8.2
20
8.0
59
|
Verified
8.4
24
8.7
51
|
Verified
8.3
20
7.8
42
|
Verified
8.0
19
7.1
25
Analytics
8.7
21
7.8
42
8.3
22
8.4
47
Agentic AI - Headless CMS
Not enough data
Not enough data
Compatibility
Not enough data
Not enough data
9.2
16
Not enough data
9.4
12
Not enough data
Agentic AI - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries
9.0
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.1
13
Not enough data
9.2
13
Not enough data
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
9.0
15
Not enough data
8.9
15
Not enough data
9.3
12
Not enough data
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Setup
8.8
31
Not enough data
8.8
32
Not enough data
9.0
31
Not enough data
8.9
30
Not enough data
Product Discovery
8.6
29
Not enough data
9.0
32
Not enough data
8.9
30
Not enough data
8.8
35
Not enough data
9.0
34
Not enough data
Integration
9.1
32
Not enough data
8.5
28
Not enough data
9.1
30
Not enough data
Development
7.6
43
Not enough data
7.5
40
Not enough data
Management
8.2
48
Not enough data
8.5
47
Not enough data
Integration Options
6.7
43
Not enough data
6.5
41
Not enough data
8.5
48
Not enough data
7.0
37
Not enough data
Computing
7.6
93
Not enough data
7.0
98
Not enough data
7.0
106
Not enough data
Experimental Design
8.3
100
Not enough data
8.2
94
Not enough data
7.6
96
Not enough data
Analytics
8.3
117
Not enough data
7.5
99
Not enough data
Agentic AI - A/B Testing
7.4
12
Not enough data
7.1
12
Not enough data
7.1
12
Not enough data
7.4
12
Not enough data
Conversational AI - Conversational Commerce Platforms
6.7
6
Not enough data
7.3
5
Not enough data
7.7
5
Not enough data
5.7
5
Not enough data
6.7
5
Not enough data
Platform integration - Conversational Commerce Platforms
9.0
5
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
7.7
5
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
9.0
5
Not enough data
8.3
5
Not enough data
Agentic AI - Personalization
7.1
12
Not enough data
6.9
12
Not enough data
7.2
12
Not enough data
7.2
12
Not enough data
7.2
12
Not enough data
7.1
12
Not enough data
Agentic AI - SAP Store
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.7
40
Not enough data
8.3
49
Not enough data
7.5
35
Not enough data
8.4
42
Not enough data
Campaigns
7.5
38
Not enough data
8.6
43
Not enough data
8.1
40
Not enough data
7.8
33
Not enough data
9.4
43
Not enough data
9.0
43
Not enough data
Engagement
8.4
40
Not enough data
Platform
8.3
36
Not enough data
8.1
36
Not enough data
8.1
35
Not enough data
Agentic AI - Mobile Marketing
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
8.7
5
Not enough data
Categories
Categories
Shared Categories
Bloomreach and Butter CMS are categorized as Headless CMS, Web Content Management, and Digital Experience Platforms (DXP)
Unique Categories
Bloomreach is categorized as Conversational Commerce Platforms, E-Commerce Personalization, E-Commerce Search, E-Merchandising, A/B Testing, SMS Marketing, Mobile Marketing, Push Notification, Enterprise Search Software, Customer Data Platform (CDP), E-Commerce Data Integration, Cross-Channel Advertising, SEO Tools, WebOps Platforms, SAP Store, Conversational Marketing, Marketing Automation, Personalization, Personalization Engines, and RCS Business Messaging
Butter CMS has no unique categories
Reviews
Reviewers' Company Size
Bloomreach
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Butter CMS
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
20.2%
Marketing and Advertising
8.6%
Apparel & Fashion
8.6%
Financial Services
5.5%
Leisure, Travel & Tourism
4.5%
Other
52.6%
Computer Software
11.3%
Information Technology and Services
9.9%
Financial Services
7.9%
Retail
4.9%
Internet
4.9%
Other
61.1%
Discussions
Are there any automated campaigns you have seen work well in Exponea that we could implement in our business?
3 Comments
Official Response from Bloomreach
We have a lot of success stories from use cases that were built in the past which were later converted into more than 50 Plug & Play use cases. In your case,...Read more
I am really curious which different compaies are using exponea in their day to day work
3 Comments
LI
Hi, there are a lot of big companies, very satisfied with Exponea contribution in time reduced spending to extract reports, complete dashboard with data and...Read more
Can I use this tool for advanced SQL queries ?
2 Comments
Official Response from Bloomreach
Hi Maciek, Exponea can connect with Postgres to import events once or regularly via a query. The query supports SQL functions, e.g. join.If your advanced...Read more
What is butter CMS?
1 Comment
JL
ButterCMS is your content backend. An API-first headless CMS platform that marketers + developers love.
Here's a quick overview:...Read more
How does a headless CMS work?
1 Comment
AM
A headless CMS is a content management system that provides a way to author content (our UI/Dashboard), but instead of having your content tightly coupled to...Read more
What is Prismic?
1 Comment
AM
A headless CMS is a content management system that provides a way to author content (our UI/Dashboard), but instead of having your content tightly coupled to...Read more
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