# Blackbaud Luminate Online vs Virtuous CRM+ Comparison
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## AI Generated Summary
- **G2 reviewers report** that Virtuous CRM+ excels in user-friendliness, with many users highlighting its intuitive design that simplifies daily tasks. Reviewers appreciate features like to-do lists and workflows that enhance productivity, making it a strong choice for organizations looking for ease of use.
- **Users say** that Blackbaud Luminate Online offers a robust suite of modules that can function independently or together, which is particularly beneficial for organizations with diverse needs. The integration with Raiser's Edge is frequently mentioned as a significant advantage, allowing for seamless management of online payments and event registrations.
- **According to verified reviews** , Virtuous CRM+ stands out for its innovative automation features, which help streamline fundraising processes. Users have praised the prospect pipelines that facilitate better tracking and management of donor relationships, making it a valuable tool for fundraisers.
- **Reviewers mention** that Blackbaud Luminate Online provides strong reporting capabilities, allowing users to generate detailed reports for events. This feature is particularly appreciated by organizations that need to analyze performance and make data-driven decisions, showcasing its strength in reporting tools.
- **G2 reviewers highlight** that while Blackbaud Luminate Online has a solid offering, it faces challenges with setup and configuration, which some users find cumbersome. This can lead to a steeper learning curve compared to Virtuous CRM+, which is noted for its straightforward implementation process.
- **Users report** that Virtuous CRM+ has a higher overall satisfaction rating, reflecting its ability to meet user expectations effectively. The positive feedback on its flexibility and functionality suggests that it is well-suited for small businesses and organizations looking for a responsive CRM solution.



| | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Star Rating** | 3.1 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 65 | 281 | 
| **Largest Market Segment** | Mid-Market (54.0% of reviews) | Small-Business (62.8% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Blackbaud Luminate Online

Pros:
- Organization (1 reviews)

Cons:
- Clunky Interface (1 reviews)
- Limited Customization (1 reviews)

### Virtuous CRM+

Pros:
- Ease of Use (4 reviews)
- Intuitive (4 reviews)

Cons:
- Expensive (2 reviews)
- Form Design Issues (2 reviews)

---
## Ratings Comparison
| Rating | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
  | **Meets Requirements** | 7.1 (52 reviews) | 8.6 (215 reviews) | 
  | **Ease of Use** | 6.1 (53 reviews) | 8.3 (236 reviews) | 
  | **Ease of Setup** | 5.6 (32 reviews) | 7.6 (177 reviews) | 
  | **Ease of Admin** | 6.3 (33 reviews) | 8.5 (120 reviews) | 
  | **Quality of Support** | 6.8 (49 reviews) | 8.4 (215 reviews) | 
  | **Has the product been a good partner in doing business?** | 6.7 (29 reviews) | 8.8 (124 reviews) | 
  | **Product Direction (% positive)** | 4.5 (51 reviews) | 8.9 (205 reviews) | 

---
## Pricing

### Blackbaud Luminate Online

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Virtuous CRM+

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Fundraising

| Product | Score | Reviews |
|---|---|---|
| **Blackbaud Luminate Online** | 7.3/10 | 9 |
| **Virtuous CRM+** | 7.6/10 | 113 |

#### Administration

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Reporting** | 7.9 (8 reviews) | 8.0 (92 reviews) | 
| **Interaction Tracking** | 7.1 (8 reviews) | 8.5 (82 reviews) | 
| **Automation** | 6.7 (7 reviews) | 8.3 (81 reviews) | 
| **Donor Profiles** | 6.7 (6 reviews) | 8.9 (91 reviews) | 

#### Fundraising

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Campaign Management** | 8.1 (8 reviews) | 7.9 (67 reviews) | 
| **Online Donation Portal** | 7.6 (7 reviews) | 7.9 (71 reviews) | 
| **Event Planning** | 6.9 (7 reviews) | 5.9 (55 reviews) | 
| **Recurring Donations** | 6.7 (5 reviews) | 8.3 (75 reviews) | 
| **Peer-to-peer Fundraising** | 8.1 (6 reviews) | 6.0 (50 reviews) | 
| **Mobile Capabilities** | 7.7 (5 reviews) | 6.8 (57 reviews) | 

#### Marketing

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Email Marketing** | 7.9 (7 reviews) | 7.9 (79 reviews) | 
| **Direct Mail Tools** | 6.7 (5 reviews) | 7.2 (55 reviews) | 

### Donor Management

| Product | Score | Reviews |
|---|---|---|
| **Blackbaud Luminate Online** | N/A | N/A |
| **Virtuous CRM+** | 8.2/10 | 156 |

#### Administration

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **User Dashboard** | Not enough data | 8.7 (113 reviews) | 
| **Donor Profiles** | Not enough data | 9.0 (124 reviews) | 
| **Reporting** | Not enough data | 8.3 (122 reviews) | 
| **Templates** | Not enough data | 7.8 (94 reviews) | 
| **Customization** | Not enough data | 8.1 (108 reviews) | 

#### Donor Management

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Moves Management** | Not enough data | 8.0 (75 reviews) | 
| **Pledge Tracking** | Not enough data | 8.1 (83 reviews) | 
| **E-Document Storage** | Not enough data | 7.8 (74 reviews) | 
| **Acknowledgments & Communications** | Not enough data | 8.3 (99 reviews) | 

#### Interoperability

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Event Tracking** | Not enough data | 7.0 (67 reviews) | 
| **Gift Tracking** | Not enough data | 9.0 (103 reviews) | 
| **Fund Accounting** | Not enough data | 8.2 (78 reviews) | 

### Nonprofit CRM

| Product | Score | Reviews |
|---|---|---|
| **Blackbaud Luminate Online** | N/A | N/A |
| **Virtuous CRM+** | 8.0/10 | 147 |

#### Constituent Management

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Constituent Profiles** | Not enough data | 8.7 (103 reviews) ✓ Verified | 
| **Online Portal** | Not enough data | 8.2 (89 reviews) | 
| **Donor Communications** | Not enough data | 8.6 (104 reviews) ✓ Verified | 

#### Marketing Automation

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Email Marketing** | Not enough data | 8.5 (100 reviews) ✓ Verified | 
| **Lead Management** | Not enough data | 8.0 (72 reviews) ✓ Verified | 
| **Campaign Management** | Not enough data | 8.1 (92 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | Not enough data | 7.7 (71 reviews) ✓ Verified | 

#### Workflow Automation

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Donor Prospecting** | Not enough data | 8.2 (88 reviews) ✓ Verified | 
| **Data Entry** | Not enough data | 8.7 (106 reviews) ✓ Verified | 
| **Task Delegation** | Not enough data | 8.3 (96 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Reporting** | Not enough data | 8.2 (113 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.4 (105 reviews) ✓ Verified | 
| **Automated Reports** | Feature Not Available | 8.1 (87 reviews) ✓ Verified | 

#### Integrations

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Accounting** | Not enough data | 7.7 (71 reviews) ✓ Verified | 
| **Fundraising** | Not enough data | 8.5 (100 reviews) ✓ Verified | 
| **Grant Management** | Not enough data | 7.4 (79 reviews) ✓ Verified | 
| **Sales POS** | Not enough data | 6.5 (48 reviews) | 

#### Agentic AI - Nonprofit CRM

| Feature | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.8 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 8.0 (9 reviews) | 

---
## Categories
**Shared Categories (2):** [Nonprofit CRM Software](https://www.g2.com/categories/nonprofit-crm), [Fundraising Software](https://www.g2.com/categories/fundraising)


**Unique to Virtuous CRM+ (3):** [Nonprofit Payment Gateway Software](https://www.g2.com/categories/nonprofit-payment-gateway), [Admission-Based Nonprofit Software](https://www.g2.com/categories/admission-based-nonprofit), [Donor Management Software](https://www.g2.com/categories/donor-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Blackbaud Luminate Online | Virtuous CRM+ | 
|---|---|---|
| **Small-Business** | 27.0% | 62.8% | 
| **Mid-Market** | 54.0% | 35.0% | 
| **Enterprise** | 19.0% | 2.2% | 

### By Industry

#### Blackbaud Luminate Online

- **Non-Profit Organization Management:** 65.1%
- **Religious Institutions:** 4.8%
- **Philanthropy:** 4.8%
- **Hospital & Health Care:** 4.8%
- **Museums and Institutions:** 3.2%
- **Individual & Family Services:** 3.2%
- **Health, Wellness and Fitness:** 3.2%
- **Research:** 1.6%
- **Real Estate:** 1.6%
- **Marketing and Advertising:** 1.6%
- **Other:** 6.3%

#### Virtuous CRM+

- **Non-Profit Organization Management:** 54.8%
- **Religious Institutions:** 10.0%
- **Fund-Raising:** 9.3%
- **Hospital & Health Care:** 3.3%
- **Higher Education:** 2.6%
- **Individual & Family Services:** 2.6%
- **Education Management:** 1.9%
- **Health, Wellness and Fitness:** 1.9%
- **Accounting:** 1.5%
- **Marketing and Advertising:** 1.5%
- **Other:** 10.7%

---
## Alternatives

### Alternatives to Blackbaud Luminate Online

- [Bloomerang CRM](https://www.g2.com/products/bloomerang-crm/reviews) — 4.6/5 stars (899 reviews)
- [DonorPerfect](https://www.g2.com/products/donorperfect/reviews) — 4.4/5 stars (565 reviews)
- [Neon CRM](https://www.g2.com/products/neon-one-llc-neon-crm/reviews) — 4.2/5 stars (431 reviews)
- [Bonterra OneCause](https://www.g2.com/products/bonterra-onecause/reviews) — 4.7/5 stars (511 reviews)
- [GoFundMe Pro](https://www.g2.com/products/gofundme-pro/reviews) — 4.3/5 stars (147 reviews)
- [Givebutter](https://www.g2.com/products/givebutter/reviews) — 4.7/5 stars (2145 reviews)
- [Bonterra Network for Good](https://www.g2.com/products/bonterra-network-for-good/reviews) — 4.6/5 stars (414 reviews)
- [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) — 4.1/5 stars (4849 reviews)
- [Donorbox](https://www.g2.com/products/donorbox/reviews) — 4.6/5 stars (1490 reviews)
- [iWave](https://www.g2.com/products/iwave/reviews) — 4.6/5 stars (478 reviews)

### Alternatives to Virtuous CRM+

- [Blackbaud Raiser's Edge NXT](https://www.g2.com/products/blackbaud-raiser-s-edge-nxt/reviews) — 3.9/5 stars (622 reviews)
- [Neon CRM](https://www.g2.com/products/neon-one-llc-neon-crm/reviews) — 4.2/5 stars (431 reviews)
- [Bloomerang CRM](https://www.g2.com/products/bloomerang-crm/reviews) — 4.6/5 stars (899 reviews)
- [DonorPerfect](https://www.g2.com/products/donorperfect/reviews) — 4.4/5 stars (565 reviews)
- [Bonterra Network for Good](https://www.g2.com/products/bonterra-network-for-good/reviews) — 4.6/5 stars (414 reviews)
- [Bonterra EveryAction](https://www.g2.com/products/bonterra-everyaction/reviews) — 4.3/5 stars (283 reviews)
- [Givebutter](https://www.g2.com/products/givebutter/reviews) — 4.7/5 stars (2145 reviews)
- [Agentforce Nonprofit (formerly Salesforce Nonprofit Cloud)](https://www.g2.com/products/agentforce-nonprofit-formerly-salesforce-nonprofit-cloud/reviews) — 4.1/5 stars (87 reviews)
- [Donorbox](https://www.g2.com/products/donorbox/reviews) — 4.6/5 stars (1490 reviews)
- [DonorDock](https://www.g2.com/products/donordock/reviews) — 4.8/5 stars (151 reviews)

---
## Top Discussions

### Blackbaud Luminate Online

No discussions available for this product.

### Virtuous CRM+

- Title: [Can there be a way to reassign a note to a different user even though you may be the user inputting the information?](https://www.g2.com/discussions/43237-can-there-be-a-way-to-reassign-a-note-to-a-different-user-even-though-you-may-be-the-user-inputting-the-information) — 1 comment, 1 upvote
  > **Top comment:** "In this case, I'd probably enter a Task so that assignment is an attribute. If task doesn't really fit, then you can always just include the other..."
- Title: [Does anyone have experience in integrating Virtuous with Hubspot?](https://www.g2.com/discussions/does-anyone-have-experience-in-integrating-virtuous-with-hubspot) — 1 comment, 1 upvote
  > **Top comment:** "Hi Philip! Virtuous has a prebuilt API that you can use. Here's more information about our integrations:..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/blackbaud-luminate-online-vs-virtuous-crm)