Compare Bitly and YOURLS 
At a Glance
Market Segments
Small-Business (61.5% of reviews)
Mid-Market (46.2% of reviews)
Entry-Level Pricing
Free
No pricing available
Bitly
Star Rating
(917)4.5 out of 5
Market Segments
Small-Business (61.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansYOURLS
Star Rating
(14)4.6 out of 5
Market Segments
Mid-Market (46.2% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about YOURLSSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bitly excels in user satisfaction, with many praising its ability to track overall clicking activity for campaigns. Users appreciate features like the QR code builder and comprehensive URL link tracking, making it a robust choice for businesses focused on analytics.
- Users say YOURLS offers a unique advantage with its local installation option, providing full control over shortened links. This appeals to those who prioritize security and privacy, as they can manage their data without third-party interference.
- Reviewers mention that Bitly's implementation process is notably quick and intuitive, which is a significant advantage for teams looking to get started without a steep learning curve. The onboarding experience is highlighted as user-friendly, allowing for immediate engagement with the platform.
- According to verified reviews, while YOURLS has a slightly higher star rating, it has far fewer reviews, which may limit the reliability of that score. Users appreciate its speed and control, but the lack of recent feedback suggests it may not be as actively supported or updated as Bitly.
- G2 reviewers highlight that Bitly's quality of support is superior, with users noting responsive assistance when issues arise. This is crucial for businesses that rely on timely help to maintain their marketing efforts, contrasting with YOURLS, which has received lower ratings in this area.
- Users report that both platforms offer branded shortlinks, but Bitly's additional features, such as link analytics, provide deeper insights into user engagement. This makes Bitly a more attractive option for businesses that want to leverage data for strategic decision-making.
Pricing
Entry-Level Pricing
Bitly
Free
Free
Get started with Bitly with our Free plan. Get access to a sampler plater of products in the Connections Platform including Short Links, QR Codes and a Link-in-bio page.
- 5 Bitly Links/month (incl. 3 custom backhalves/month)
- 2 customizable Bitly QR Codes/month (incl. unlimited clicks & QR Code scans)
- 2 mobile-friendly, customizable Bitly Landing Pages
YOURLS
No pricing availableFree Trial
Bitly
Free Trial is available
YOURLS
No trial information availableRatings
Meets Requirements
9.1
736
9.0
12
Ease of Use
9.4
743
9.2
12
Ease of Setup
9.4
374
Not enough data
Ease of Admin
9.2
262
Not enough data
Quality of Support
8.6
463
7.6
11
Has the product been a good partner in doing business?
9.0
234
Not enough data
Product Direction (% positive)
8.0
687
7.9
11
Features by Category
Social Analytics
6.6(won by default)
45
Not enough data
7.2(won by default)
46
Not enough data
8.4(won by default)
49
Not enough data
7.6(won by default)
44
Not enough data
7.6(won by default)
45
Not enough data
7.0(won by default)
43
Not enough data
6.6(won by default)
43
Not enough data
Reports & Dashboards
8.0(won by default)
48
Not enough data
8.2(won by default)
48
Not enough data
8.6(won by default)
47
Not enough data
7.4(won by default)
45
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
URL Shortener
9.3
387
9.3
5
8.5
380
9.3
5
8.0
267
8.0
5
8.5
331
7.3
5
Agentic AI - Digital Sales Room
7.4
11
Not enough data
8.0
17
Not enough data
7.3
11
Not enough data
Page Customization
8.0
20
Not enough data
8.4
21
Not enough data
7.2
18
Not enough data
8.0
20
Not enough data
Page Optimization
6.2
19
Not enough data
7.4
20
Not enough data
7.3
19
Not enough data
5.9
19
Not enough data
Integrations
6.7
17
Not enough data
6.9
18
Not enough data
7.2
19
Not enough data
Generative AI
6.1
18
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Development
Feature Not Available
Not enough data
7.5
98
Not enough data
8.4
121
Not enough data
8.3
112
Not enough data
Formatting
8.2
101
Not enough data
8.7
107
Not enough data
8.7
119
Not enough data
Agentic AI - Penetration Testing
7.3
8
Not enough data
7.3
8
Not enough data
7.9
8
Not enough data
8.1
8
Not enough data
Tools
Feature Not Available
Not enough data
8.4
177
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
Audience Targeting
7.1
65
Not enough data
7.0
67
Not enough data
Feature Not Available
Not enough data
Analytics
8.6
81
Not enough data
Feature Not Available
Not enough data
8.1
71
Not enough data
Agentic AI - Business Continuity Management
7.7
5
Not enough data
7.7
5
Not enough data
Categories
Categories
Shared Categories
Bitly and YOURLS are categorized as URL Shortener
Unique Categories
Bitly is categorized as QR Code Generator, Smart Link, Content Analytics, Social Media Analytics, and Landing Page Builders
YOURLS has no unique categories
Reviews
Reviewers' Company Size
Bitly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
YOURLS
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
17.0%
Computer Software
6.8%
Information Technology and Services
5.8%
Non-Profit Organization Management
5.4%
Real Estate
3.2%
Other
61.9%
Computer Software
23.1%
Real Estate
15.4%
Internet
15.4%
Religious Institutions
7.7%
Non-Profit Organization Management
7.7%
Other
30.8%
Discussions
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
7 Comments
MI
my website link is https://motherboardinfo.comRead more
What is Bitly used for?
3 Comments
AU
Bitly is a URL shortening and link management platform that provides users with the ability to create short, customized links and track the performance of...Read more
YOURLS has no discussions with answers
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