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# Bitly vs QR.io Comparison - What are their main differences?

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BitlyQR.io[+ Add Product](#)

Pricing

**Bitly**
Free Trial

**$0.00** · Free

**$120.00** Flat Rate Per Year · Core

**$35.00** Flat Rate Per Month · Growth

**$300.00** Flat Rate Per Month · Premium

**Contact Vendor for Pricing** · Enterprise

Show more

**QR.io**
Free Trial

**$35.00** Per Month · Monthly

**$350.00** Per Year · Yearly

**Pricing Insights**
from reviews

Perceived Cost

**Bitly**
$$$$$

**QR.io**
$$$$$

Average Discount

**Bitly**
7%

**QR.io**
17%10% more

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**Bitly** 6 months
Based on 100 responses

**QR.io** 6 months
Based on 100 responses

Return on Investment

**Bitly** 6 months
Based on 100 responses

**QR.io** 6 months
Based on 100 responses

 ![Bitly](https://images.g2crowd.com/uploads/product/hd_favicon/1487565593/bitly.svg "Bitly")

 ![QR.io](https://images.g2crowd.com/uploads/product/hd_favicon/da88c815e03563a5e012d591e39c236c/qr-io.svg "QR.io")

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**Pros & Cons**
from reviews

**Bitly**

Ease of Use (127)

Link Shortening (93)

Expensive (31)

Link Management (29)

**QR.io**

Analytics (1)

Ease of Use (1)

Subscription Costs (2)

Contact Management (1)

Integrations

**Bitly**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_30248e9852afc2a255bc4222f85b98af/khoros-social-media-management.png "Product Avatar Image")

Khoros Social Media Management

](https://www.g2.com/products/khoros-social-media-management/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e04e4aaf59fc62bd4dc642ca5765f978/sprinklr-social.png "Product Avatar Image")

Sprinklr Social

](https://www.g2.com/products/sprinklr-social/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_47d3a1103e64b9c2d8d907d26f16e836/twilio.png "Product Avatar Image")

Twilio

](https://www.g2.com/products/twilio/reviews)[
View all
](https://www.g2.com/products/bitly/integrations)

**QR.io**
Not enough data

Screenshots

**Bitly**
 ![Bitly screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/126606/01-d2-dashboard-screen.png)

**QR.io**
 ![QR.io screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/195464/Screen-Shot-2022-06-27-at-4.17.24-PM.png)

**Ratings**
from reviews

Meets Requirements

**Bitly**

**9.1** /10

Based on 765 responses

**QR.io**

**9.2** /10

Based on 368 responses

Ease of Use

**Bitly**

**9.4** /10

Based on 773 responses

**QR.io**

**9.4** /10

Based on 369 responses

Ease of Setup

**Bitly**

**9.3** /10

Based on 404 responses

**QR.io**

**9.5** /10

Based on 230 responses

Ease of Admin

**Bitly**

**9.2** /10

Based on 271 responses

**QR.io**

**9.5** /10

Based on 224 responses

Quality of Support

**Bitly**

**8.6** /10

Based on 482 responses

**QR.io**

**8.7** /10

Based on 213 responses

Has the product been a good partner in doing business?

**Bitly**

**9.0** /10

Based on 243 responses

**QR.io**

**9.2** /10

Based on 197 responses

Product Direction (% positive)

**Bitly**

**7.9** /10

Based on 715 responses

**QR.io**

**8.0** /10

Based on 321 responses

**Features**
ratings from reviews

QR Code Generator

**8.0** /10

Based on 137 responses

**8.7** /10

Based on 462 responses

Social Media Analytics

**7.6** /10

Based on 59 responses

Not enough data

URL Shortener

**9.1** /10

Based on 476 responses

Not enough data

Uncover more feature rated insights from real users to improve your shopping experience.

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Landing Page Builders

**7.1** /10

Based on 22 responses

Not enough data

Content Analytics

**8.0** /10

Based on 222 responses

Not enough data

Smart Link

**7.7** /10

Based on 89 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
61.7%

Mid-Market(51-1000 emp.)
28.5%

Enterprise(\> 1000 emp.)
9.7%

Small-Business(50 or fewer emp.)
61.7%

Mid-Market(51-1000 emp.)
28.5%

Enterprise(\> 1000 emp.)
9.7%

Small-Business(50 or fewer emp.)
83.3%

Mid-Market(51-1000 emp.)
12.3%

Enterprise(\> 1000 emp.)
4.3%

Small-Business(50 or fewer emp.)
83.3%

Mid-Market(51-1000 emp.)
12.3%

Enterprise(\> 1000 emp.)
4.3%

**Reviewers' Industry**

[![Bitly](https://images.g2crowd.com/uploads/product/hd_favicon/1487565593/bitly.svg "Bitly")](https://www.g2.com/products/bitly/reviews)
Bitly

Marketing and Advertising
16.7%

Computer Software
6.7%

Information Technology and Services
6.0%

Non-Profit Organization Management
5.6%

Real Estate
3.2%

Other
61.8%

[![QR.io](https://images.g2crowd.com/uploads/product/hd_favicon/da88c815e03563a5e012d591e39c236c/qr-io.svg "QR.io")](https://www.g2.com/products/qr-io/reviews)
QR.io

Marketing and Advertising
20.2%

Non-Profit Organization Management
5.2%

Design
3.5%

Information Technology and Services
3.5%

Health, Wellness and Fitness
3.3%

Other
64.4%

Alternatives

**Bitly Alternatives**

 ![BL.INK](https://images.g2crowd.com/uploads/product/hd_favicon/e429b5e1b4462b50fc4f4a8fefc49b27/bl-ink.svg "BL.INK")

[
BL.INK
](/products/bl-ink/reviews)

 ![Uniqode QR Code Generator](https://images.g2crowd.com/uploads/product/hd_favicon/3c3648af245a6b13eb290d5234a87147/uniqode-qr-code-generator.svg "Uniqode QR Code Generator")

[
Uniqode QR Code Generator
](/products/uniqode-qr-code-generator/reviews)

 ![Rebrandly](https://images.g2crowd.com/uploads/product/hd_favicon/63a26ee35f7963d6dbb0361caf65b92f/rebrandly.svg "Rebrandly")

[
Rebrandly
](/products/rebrandly/reviews)

 ![TinyURL](https://images.g2crowd.com/uploads/product/hd_favicon/1f6159371f721e6495e2a94bd4d77431/tinyurl.svg "TinyURL")

[
TinyURL
](/products/tinyurl/reviews)

**QR.io Alternatives**

 ![Uniqode QR Code Generator](https://images.g2crowd.com/uploads/product/hd_favicon/3c3648af245a6b13eb290d5234a87147/uniqode-qr-code-generator.svg "Uniqode QR Code Generator")

[
Uniqode QR Code Generator
](/products/uniqode-qr-code-generator/reviews)

 ![QR TIGER](https://images.g2crowd.com/uploads/product/hd_favicon/cb23f7242ec808a891711e1494c79e09/qr-tiger.svg "QR TIGER")

[
QR TIGER
](/products/qr-tiger/reviews)

 ![Flowcode](https://images.g2crowd.com/uploads/product/hd_favicon/72ca3265bdca6bc2ed838041604bc16d/flowcode.svg "Flowcode")

[
Flowcode
](/products/flowcode/reviews)

 ![BL.INK](https://images.g2crowd.com/uploads/product/hd_favicon/e429b5e1b4462b50fc4f4a8fefc49b27/bl-ink.svg "BL.INK")

[
BL.INK
](/products/bl-ink/reviews)

## Bitly vs QR.io FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Bitly vs QR.io?

Bitly and QR.io are both highly rated URL shorteners, but Bitly stands out for its broader reviewer-cited strengths and higher all-time mention counts for key features, while QR.io is noted for its ease of setup and slightly higher support score.

| [Bitly](https://www.g2.com/products/bitly/reviews) | [QR.io](https://www.g2.com/products/qr-io/reviews) |
| --- | --- |
| 4.5/5 (922 reviews) | 4.5/5 (466 reviews) |
| Small-Business | Small-Business |
| 9.4 | 9.5 |
| 8.6 | 8.8 |
| Ease of Use (127 all-time mentions) | Ease of Use (recent reviews) |

### How do the pricing models of Bitly and QR.io compare?

Bitly and QR.io are rated at parity for value, with both products receiving similar reviewer sentiment on pricing.

- **Bitly:** In recent reviews, several reviewers mention that Bitly's pricing can be high for advanced features, but the free plan is appreciated for basic needs.
- **QR.io:** Reviewers note that QR.io's pricing is perceived as expensive, especially when features are locked behind paywalls or when QR codes expire after a trial period.
- **Switching reasons:** Some reviewers cite frustration with QR.io's lack of transparency around free versus paid features and QR code expiration as a reason for switching.

### What are the best alternatives to Bitly and QR.io?

The top 3 alternatives to Bitly and QR.io are BL.INK, Uniqode QR Code Generator, and Rebrandly.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Bitly](https://www.g2.com/products/bitly/reviews) | 4.5/5 (922 reviews) | Small-Business | Pricing can be high for advanced features | Ease of Use (127 all-time mentions) |
| [QR.io](https://www.g2.com/products/qr-io/reviews) | 4.5/5 (466 reviews) | Small-Business | Expensive, especially for dynamic QR codes | Ease of Use (recent reviews) |
| [BL.INK](https://www.g2.com/products/bl-ink/reviews) | 4.5/5 (346 reviews) | Small-Business | — | — |
| [Uniqode QR Code Generator](https://www.g2.com/products/uniqode-qr-code-generator/reviews) | 4.8/5 (548 reviews) | Small-Business | — | — |
| [Rebrandly](https://www.g2.com/products/rebrandly/reviews) | 4.6/5 (367 reviews) | Small-Business | — | — |

### Which URL Shortener features should I prioritize when comparing Bitly and QR.io?

Buyers comparing Bitly and QR.io should prioritize Analytics, QR Code Customization, Integrations, and Ease of Setup.

- **Analytics:** Bitly (65 all-time mentions), QR.io (1 all-time mention)
- **QR Code Customization:** Bitly (60 all-time mentions for QR Code), QR.io (recent reviews highlight customization and branding options)
- **Integrations:** Bitly integrates with Google Analytics (20 all-time mentions), Buffer, and Canva; QR.io reviewers express a desire for more integrations
- **Ease of Setup:** Bitly (9.4), QR.io (9.5)

### What are the pros and cons of Bitly vs QR.io?

Bitly's headline strength is its ease of use and analytics, while QR.io is praised for its quick QR code creation and customization.

- **Bitly strengths:** Ease of Use (127 all-time mentions), Link Shortening (93), Analytics (65), QR Code Generation (55), Customization (37)
- **Bitly trade-offs:** Expensive (31), Limited Analytics (28), Link Management (29)
- **QR.io strengths:** Ease of Use (recent reviews), Fast QR code creation, Customization and branding options
- **QR.io trade-offs:** Expensive (recent reviews), Lack of clarity between free and paid features, QR code expiration after trial, Limited integrations

### Is Bitly or QR.io better for small businesses?

Bitly is the stronger fit for small businesses, supported by its largest segment and extensive small-business reviewer sentiment.

- **Bitly:** Small-Business is the largest segment, with reviewers consistently citing ease of use, quick setup, and value for small teams.
- **QR.io:** Small-Business is also the largest segment, with reviewers noting ease of setup and QR code customization, but some express concerns about pricing and feature clarity for small business needs.

### Which URL Shortener platform has better integrations?

Bitly is favored for integrations, with reviewers citing more integration options and higher mention counts.

- **Bitly:** Integrates with Google Analytics (20 all-time mentions), Buffer, and Canva; reviewers highlight ease of connecting with marketing and analytics tools.
- **QR.io:** Reviewers express a desire for more integrations and mention limited current integration options.

### How do Bitly and QR.io compare on customer support?

Bitly and QR.io are rated at parity for Quality of Support, with QR.io holding a slight 0.2-point lead (8.8 vs 8.6), which is below the materiality threshold.

- **Bitly:** Reviewers describe support as generally responsive, with some noting limited support on free plans and a desire for more proactive guidance.
- **QR.io:** Reviewers report positive onboarding and support experiences, but some mention slow or unclear responses, especially regarding billing and feature access.

### Which is easier to implement, Bitly or QR.io?

Bitly and QR.io are rated at parity for Ease of Setup, with both scoring above 9.4 and reviewers describing both as quick and intuitive to implement.

- **Bitly:** Reviewers consistently cite fast, easy setup and onboarding, with most able to start using the platform immediately.
- **QR.io:** Reviewers highlight a straightforward setup process, with many able to create and deploy QR codes within minutes.

### Which product has better Analytics?

Bitly is the stronger choice for Analytics, with higher reviewer-cited mention counts and more robust analytics features.

- **Bitly:** Analytics (65 all-time mentions), reviewers highlight detailed tracking, weekly insights, and campaign performance measurement.
- **QR.io:** Analytics (1 all-time mention), reviewers note basic tracking capabilities but express a desire for more advanced analytics features.