Compare Bitly and Linktree 
At a Glance
Market Segments
Small-Business (61.6% of reviews)
Small-Business (83.7% of reviews)
Entry-Level Pricing
Free
No pricing available
Bitly
Star Rating
(915)4.5 out of 5
Market Segments
Small-Business (61.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansLinktree
Star Rating
(94)4.6 out of 5
Market Segments
Small-Business (83.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about LinktreeSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bitly excels in tracking overall clicking activity for campaigns, making it a great choice for businesses focused on analytics. Users appreciate features like the QR code builder and the ability to shorten links, which enhance their marketing efforts.
- Users say Linktree stands out for its simplicity and ease of use, particularly when it comes to adding and managing links. Many find it beneficial for organizing multiple social media links and products in one visually clean space, which saves time and enhances user experience.
- According to verified reviews, Bitly has a higher overall satisfaction score, reflecting its strong performance in areas like link tracking and campaign management. This makes it a preferred option for users who prioritize detailed analytics in their social media strategies.
- Reviewers mention that Linktree is particularly appealing for small businesses, as it allows them to list all their social media links and products for free. This accessibility is a significant advantage for users looking to maximize their online presence without incurring costs.
- G2 reviewers highlight that while both platforms are easy to set up, Linktree has a slight edge in admin ease, making it more user-friendly for those who may not be as tech-savvy. This can be a crucial factor for users who want a hassle-free experience.
- Users note that Bitly's robust tracking features are complemented by its strong support for businesses, with many praising its ability to act as a reliable partner in their marketing efforts. However, some users feel that Linktree's focus on link management offers a more straightforward solution for those primarily looking to share multiple links.
Pricing
Entry-Level Pricing
Bitly
Free
Free
Get started with Bitly with our Free plan. Get access to a sampler plater of products in the Connections Platform including Short Links, QR Codes and a Link-in-bio page.
- 5 Bitly Links/month (incl. 3 custom backhalves/month)
- 2 customizable Bitly QR Codes/month (incl. unlimited clicks & QR Code scans)
- 2 mobile-friendly, customizable Bitly Landing Pages
Linktree
No pricing availableFree Trial
Bitly
Free Trial is available
Linktree
No trial information availableRatings
Meets Requirements
9.1
735
9.2
68
Ease of Use
9.4
742
9.5
69
Ease of Setup
9.4
373
9.4
31
Ease of Admin
9.2
261
9.7
16
Quality of Support
8.6
462
8.7
44
Has the product been a good partner in doing business?
9.0
233
8.8
15
Product Direction (% positive)
8.0
687
8.9
66
Features by Category
Social Analytics
6.6
45
7.9(won by 1.3)
34
7.2
46
8.2(won by 1.0)
39
8.4(won by 0.3)
49
8.1
45
7.6(won by 0.2)
44
7.4
29
7.6
45
7.9(won by 0.3)
38
7.0
43
7.7(won by 0.7)
26
6.6
43
6.9(won by 0.3)
25
Reports & Dashboards
8.0
48
8.2(won by 0.2)
38
8.2(won by 0.2)
48
8.0
34
8.6
47
8.8(won by 0.2)
43
7.4
45
7.9(won by 0.5)
25
Agentic AI - Social Media Analytics
Not enough data
5.8(won by default)
6
Not enough data
7.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
6.4(won by default)
6
Not enough data
7.5(won by default)
6
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
URL Shortener
9.3
386
Not enough data
8.5
380
Not enough data
8.0
267
Not enough data
8.5
331
Not enough data
Agentic AI - Digital Sales Room
7.4
11
Not enough data
7.9
16
Not enough data
7.3
11
Not enough data
Page Customization
8.0
20
Not enough data
8.4
21
Not enough data
7.2
18
Not enough data
8.0
20
Not enough data
Page Optimization
6.2
19
Not enough data
7.4
20
Not enough data
7.3
19
Not enough data
5.9
19
Not enough data
Integrations
6.7
17
Not enough data
6.9
18
Not enough data
7.2
19
Not enough data
Generative AI
6.1
18
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Development
Feature Not Available
Not enough data
7.5
98
Not enough data
8.4
121
Not enough data
8.3
112
Not enough data
Formatting
8.2
101
Not enough data
8.7
107
Not enough data
8.7
119
Not enough data
Agentic AI - Penetration Testing
7.3
8
Not enough data
7.3
8
Not enough data
7.9
8
Not enough data
8.1
8
Not enough data
Tools
Feature Not Available
Not enough data
8.4
177
Not enough data
Feature Not Available
Not enough data
Metrics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
Audience Targeting
7.1
65
Not enough data
7.0
67
Not enough data
Feature Not Available
Not enough data
Analytics
8.6
81
Not enough data
Feature Not Available
Not enough data
8.1
71
Not enough data
Agentic AI - Business Continuity Management
7.7
5
Not enough data
7.7
5
Not enough data
Categories
Categories
Shared Categories
Bitly and Linktree are categorized as Social Media Analytics
Unique Categories
Bitly is categorized as QR Code Generator, Smart Link, URL Shortener, Content Analytics, and Landing Page Builders
Linktree has no unique categories
Reviews
Reviewers' Company Size
Bitly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Linktree
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.9%
Computer Software
6.8%
Information Technology and Services
5.8%
Non-Profit Organization Management
5.4%
Real Estate
3.2%
Other
61.9%
Real Estate
8.7%
Non-Profit Organization Management
7.6%
Health, Wellness and Fitness
6.5%
Information Technology and Services
5.4%
Marketing and Advertising
4.3%
Other
67.4%
Discussions
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
7 Comments
EL
I think yes, this is possible to customize your own domains in Bitly without including complements. I have already done this for this website that is for...Read more
Is possible to customize our own domains in Bitly without incluiding complements as .club or any other link complements?
3 Comments
BB
Thanks You ...Really I have the same Question on my mind for my domain <a href="http://vpnproapk.com">vpn pro apk</a>Read more
I'm using bitly URL's on my website
3 Comments
NL
I have used this for my website https://theprayertimings.com/namaz-times-in-lahore/ and it worked well for me.Read more
What is the function of Linktree?
1 Comment
KJ
Linktree helps to increase the functionality of "link in bio" and then cut back on additional navigation.
Guide people directly to the page you are speaking...Read more
Linktree has no more discussions with answers
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