# Bitdefender GravityZone XDR vs Norton Small Business Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Norton Small Business excels in user-friendliness, with many users appreciating its **centralized device management dashboard** that allows them to monitor the security status of all devices from a single interface, making it accessible even for those without deep technical skills.
- **Users say** that Bitdefender GravityZone XDR offers a comprehensive cybersecurity solution, providing **centralized visibility across various platforms** such as endpoints, networks, and cloud workloads, which is particularly beneficial for businesses looking for an all-in-one management tool.
- **Reviewers mention** that Norton Small Business has a strong reputation for **malware defense** , with users highlighting its ability to stay ahead of emerging threats through regular updates, ensuring robust protection against all types of malware.
- **According to verified reviews** , Bitdefender GravityZone XDR is praised for its **lightweight agent** and easy setup process, which allows users to quickly configure the system without extensive technical knowledge, making it a practical choice for businesses of all sizes.
- **G2 reviewers note** that while Norton Small Business has a higher ease of use rating, Bitdefender GravityZone XDR still provides a solid user experience, particularly with its **automated threat correlation** features that help streamline security management.
- **Users highlight** that both products have their strengths, with Norton Small Business being favored for its **ease of setup and administration** , while Bitdefender GravityZone XDR is recognized for its advanced features and comprehensive protection capabilities, making the choice dependent on specific business needs.



| | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 100 | 204 | 
| **Largest Market Segment** | Small-Business (54.1% of reviews) | Small-Business (50.0% of reviews) | 
| **Entry Level Price** | No pricing available | $99.99 per year | 

---
## Top Pros & Cons

### Bitdefender GravityZone XDR

Pros:
- Features (11 reviews)
- Ease of Use (10 reviews)

Cons:
- Not User-Friendly (5 reviews)
- Complex Interface (4 reviews)

### Norton Small Business

Pros:
- Affordable (1 reviews)
- Blocking (1 reviews)

Cons:
- High CPU Usage (1 reviews)
- Performance Issues (1 reviews)

---
## Ratings Comparison
| Rating | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
  | **Meets Requirements** | 8.5 (85 reviews) | 8.8 (182 reviews) | 
  | **Ease of Use** | 8.1 (86 reviews) | 9.0 (183 reviews) | 
  | **Ease of Setup** | 8.3 (69 reviews) | 9.2 (37 reviews) | 
  | **Ease of Admin** | 7.8 (61 reviews) | 8.6 (32 reviews) | 
  | **Quality of Support** | 8.2 (75 reviews) | 8.5 (162 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.1 (57 reviews) | 8.6 (31 reviews) | 
  | **Product Direction (% positive)** | 8.3 (81 reviews) | 7.6 (178 reviews) | 

---
## Pricing

### Bitdefender GravityZone XDR

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Norton Small Business

#### Entry-Level Pricing

Plan: Small Business

Price: $99.99 per year

Description: The protection and simplicity of Norton, built for your business


[Learn more about Norton Small Business](https://www.g2.com/products/gen-digital-norton-small-business/reviews)

#### Free Trial

No

---
## Features Comparison By Category

### Data Center Security Solutions

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | 8.4/10 | 14 |
| **Norton Small Business** | N/A | N/A |

#### Prevention

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Intrusion Prevention** | 8.5 (11 reviews) | Not enough data | 
| **Firewall** | 7.6 (12 reviews) | Not enough data | 
| **Encryption** | 8.2 (13 reviews) | Not enough data | 
| **Security hardening** | 8.6 (13 reviews) | Not enough data | 
| **Cloud Data Protection** | 9.0 (13 reviews) | Not enough data | 

#### Detection

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Intrusion Detection** | 8.6 (12 reviews) | Not enough data | 
| **Security Monitoring** | 8.1 (12 reviews) | Not enough data | 
| **Anti-Malware / Malware Detection** | 9.1 (13 reviews) | Not enough data | 

#### Administration

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Compliance** | 8.1 (14 reviews) | Not enough data | 
| **Administration Console -** | 8.1 (12 reviews) | Not enough data | 
| **API / integrations** | 8.8 (11 reviews) | Not enough data | 

### Endpoint Protection Platforms

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | 8.5/10 | 19 |
| **Norton Small Business** | N/A | N/A |

#### Administration

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Compliance** | 8.7 (9 reviews) | Not enough data | 
| **Web Control** | 8.8 (15 reviews) | Not enough data | 
| **Application Control** | 8.3 (10 reviews) | Not enough data | 
| **Asset Management** | 7.5 (12 reviews) | Not enough data | 
| **Device Control** | 8.7 (9 reviews) | Not enough data | 

#### Functionality

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **System Isolation** | 8.8 (10 reviews) | Not enough data | 
| **Firewall** | 8.6 (14 reviews) | Not enough data | 
| **Endpoint Intelligence** | 8.6 (12 reviews) | Not enough data | 
| **Malware Detection** | 9.3 (17 reviews) | Not enough data | 

#### Analysis

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Automated Remediation** | 8.3 (12 reviews) | Not enough data | 
| **Incident Reports** | 8.3 (11 reviews) | Not enough data | 
| **Behavioral Analysis** | 8.5 (8 reviews) | Not enough data | 

### Extended Detection and Response (XDR) Platforms

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | 8.8/10 | 7 |
| **Norton Small Business** | N/A | N/A |

#### Detection & Response

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Response Automation** | 9.3 (5 reviews) | Not enough data | 
| **Threat Hunting** | 9.2 (6 reviews) | Not enough data | 
| **Rule-Based Detection** | 8.9 (6 reviews) | Not enough data | 
| **Real-Time Detection** | 9.2 (6 reviews) | Not enough data | 

#### Management

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Extensibility** | 9.0 (5 reviews) | Not enough data | 
| **Workflow Automation** | 8.0 (5 reviews) | Not enough data | 
| **Unified Visibility** | 8.7 (5 reviews) | Not enough data | 

#### Analytics

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Threat Intelligence** | 9.3 (5 reviews) | Not enough data | 
| **Artificial Intelligence & Machine Learning** | 8.3 (5 reviews) | Not enough data | 
| **Data Collection** | 8.3 (5 reviews) | Not enough data | 

#### Agentic AI - Extended Detection and Response (XDR) Platforms

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Services - Extended Detection and Response (XDR)

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Managed Services** | Not enough data | Not enough data | 

### Antivirus

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | 6.3/10 | 10 |
| **Norton Small Business** | 7.3/10 | 5 |

#### Generative AI

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **AI Text Generation** | 6.7 (10 reviews) | 7.3 (5 reviews) | 
| **AI Text Summarization** | 5.9 (9 reviews) | 7.3 (5 reviews) | 

### Endpoint Management

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | N/A | N/A |
| **Norton Small Business** | N/A | N/A |

#### Generative AI

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

### Endpoint Detection & Response (EDR)

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | N/A | N/A |
| **Norton Small Business** | N/A | N/A |

#### Services - Endpoint Detection & Response (EDR) 

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Managed Services** | Not enough data | Not enough data | 

### Cloud Security

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | N/A | N/A |
| **Norton Small Business** | N/A | N/A |

#### Cloud Visibility

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Data Discovery** | Not enough data | Not enough data | 
| **Cloud Registry** | Not enough data | Not enough data | 
| **Cloud Gap Analytics** | Not enough data | Not enough data | 

#### Security

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Data Security** | Not enough data | Not enough data | 
| **Data loss Prevention** | Not enough data | Not enough data | 
| **Security Auditing** | Not enough data | Not enough data | 

#### Identity

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **SSO** | Not enough data | Not enough data | 
| **Governance** | Not enough data | Not enough data | 
| **User Analytics** | Not enough data | Not enough data | 

### Data Security

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | N/A | N/A |
| **Norton Small Business** | N/A | N/A |

#### Compliance

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Access Management** | Not enough data | Not enough data | 
| **At-Risk Analysis** | Not enough data | Not enough data | 
| **DLP Configuration** | Not enough data | Not enough data | 
| **Sensitive Data Compliance** | Not enough data | Not enough data | 

#### Administration

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Database Management** | Not enough data | Not enough data | 
| **Deduplication ** | Not enough data | Not enough data | 
| **Backup** | Not enough data | Not enough data | 
| **API / integrations** | Not enough data | Not enough data | 

#### Security 

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Multi-Factor Authentication** | Not enough data | Not enough data | 
| **Data Transport** | Not enough data | Not enough data | 
| **Data Types** | Not enough data | Not enough data | 
| **Security Tools** | Not enough data | Not enough data | 

### Endpoint Protection

| Product | Score | Reviews |
|---|---|---|
| **Bitdefender GravityZone XDR** | N/A | N/A |
| **Norton Small Business** | N/A | N/A |

#### System Control

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Device Control** | Not enough data | Not enough data | 
| **Web Control** | Not enough data | Not enough data | 
| **Application Control** | Not enough data | Not enough data | 
| **Asset Management** | Not enough data | Not enough data | 
| **System Isolation** | Not enough data | Not enough data | 

#### Vulnerability Prevention

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Endpoint Intelligence** | Not enough data | Not enough data | 
| **Firewall** | Not enough data | Not enough data | 
| **Malware Detection** | Not enough data | Not enough data | 

#### Security Management

| Feature | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Incident Reports** | Not enough data | Not enough data | 
| **Security Validation** | Not enough data | Not enough data | 
| **Compliance ** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Antivirus Software](https://www.g2.com/categories/antivirus)

**Unique to Bitdefender GravityZone XDR (5):** [Endpoint Management Software](https://www.g2.com/categories/endpoint-management), [Endpoint Detection & Response (EDR) Software](https://www.g2.com/categories/endpoint-detection-response-edr), [Endpoint Protection Platforms](https://www.g2.com/categories/endpoint-protection-platforms), [Extended Detection and Response (XDR) Platforms](https://www.g2.com/categories/extended-detection-and-response-xdr-platforms), [Data Center Security Solutions](https://www.g2.com/categories/data-center-security-solutions)



---
## Reviewer Demographics

### By Company Size

| Segment | Bitdefender GravityZone XDR | Norton Small Business | 
|---|---|---|
| **Small-Business** | 54.1% | 50.0% | 
| **Mid-Market** | 35.7% | 27.3% | 
| **Enterprise** | 10.2% | 22.7% | 

### By Industry

#### Bitdefender GravityZone XDR

- **Information Technology and Services:** 31.3%
- **Computer Software:** 13.5%
- **Computer & Network Security:** 6.3%
- **Insurance:** 4.2%
- **Hospital & Health Care:** 3.1%
- **Accounting:** 2.1%
- **Automotive:** 2.1%
- **Construction:** 2.1%
- **E-Learning:** 2.1%
- **Financial Services:** 2.1%
- **Other:** 31.3%

#### Norton Small Business

- **Information Technology and Services:** 12.2%
- **Computer Software:** 6.1%
- **Information Services:** 5.1%
- **Banking:** 4.6%
- **Financial Services:** 3.6%
- **Accounting:** 3.0%
- **Primary/Secondary Education:** 2.5%
- **Consumer Goods:** 2.5%
- **Construction:** 2.5%
- **Hospital & Health Care:** 2.5%
- **Other:** 55.3%

---
## Alternatives

### Alternatives to Bitdefender GravityZone XDR

- [CrowdStrike Falcon Endpoint Protection Platform](https://www.g2.com/products/crowdstrike-falcon-endpoint-protection-platform/reviews) — 4.6/5 stars (440 reviews)
- [SentinelOne Singularity Endpoint](https://www.g2.com/products/sentinelone-singularity-endpoint/reviews) — 4.7/5 stars (201 reviews)
- [ThreatDown](https://www.g2.com/products/threatdown/reviews) — 4.6/5 stars (1087 reviews)
- [ESET PROTECT](https://www.g2.com/products/eset-protect/reviews) — 4.6/5 stars (970 reviews)
- [Sophos Endpoint](https://www.g2.com/products/sophos-endpoint/reviews) — 4.7/5 stars (834 reviews)
- [Acronis Cyber Protect](https://www.g2.com/products/acronis-acronis-cyber-protect/reviews) — 4.3/5 stars (742 reviews)
- [Check Point Endpoint Security](https://www.g2.com/products/check-point-endpoint-security/reviews) — 4.5/5 stars (284 reviews)
- [Microsoft Defender for Endpoint](https://www.g2.com/products/microsoft-defender-for-endpoint/reviews) — 4.4/5 stars (311 reviews)
- [Symantec End-user Endpoint Security](https://www.g2.com/products/symantec-end-user-endpoint-security/reviews) — 4.4/5 stars (553 reviews)
- [Webroot Business Endpoint Protection](https://www.g2.com/products/webroot-business-endpoint-protection/reviews) — 4.5/5 stars (532 reviews)

### Alternatives to Norton Small Business

- [ThreatDown](https://www.g2.com/products/threatdown/reviews) — 4.6/5 stars (1087 reviews)
- [ESET PROTECT](https://www.g2.com/products/eset-protect/reviews) — 4.6/5 stars (970 reviews)
- [Sophos Endpoint](https://www.g2.com/products/sophos-endpoint/reviews) — 4.7/5 stars (834 reviews)
- [Symantec End-user Endpoint Security](https://www.g2.com/products/symantec-end-user-endpoint-security/reviews) — 4.4/5 stars (553 reviews)
- [CrowdStrike Falcon Endpoint Protection Platform](https://www.g2.com/products/crowdstrike-falcon-endpoint-protection-platform/reviews) — 4.6/5 stars (440 reviews)
- [Webroot Business Endpoint Protection](https://www.g2.com/products/webroot-business-endpoint-protection/reviews) — 4.5/5 stars (532 reviews)
- [SentinelOne Singularity Endpoint](https://www.g2.com/products/sentinelone-singularity-endpoint/reviews) — 4.7/5 stars (201 reviews)
- [K7 Antivirus](https://www.g2.com/products/k7-antivirus/reviews) — 4.4/5 stars (21 reviews)
- [Total Defense Anti-Virus](https://www.g2.com/products/total-defense-anti-virus/reviews) — 4.4/5 stars (16 reviews)
- [SpyBot](https://www.g2.com/products/spybot/reviews) — 4.4/5 stars (54 reviews)

---
## Top Discussions

### Bitdefender GravityZone XDR

- Title: [What is Bitdefender GravityZone used for?](https://www.g2.com/discussions/what-is-bitdefender-gravityzone-used-for) — 1 comment
  > **Top comment:** "GravityZone is a robust threat prevention and incident response tool that offers both endpoint management via an agent, and also a central management portal..."
- Title: [How good is Bitdefender?](https://www.g2.com/discussions/how-good-is-bitdefender) — 1 comment
  > **Top comment:** "Bitdefender today is a complete tool and improving every day, with a great market value for small and large companies, its protections are effective and the..."
- Title: [How can Bitdefender be used in cloud infrastructure such as IaaS or PaaS ?](https://www.g2.com/discussions/how-can-bitdefender-be-used-in-cloud-infrastructure-such-as-iaas-or-paas) — 1 comment, 1 upvote
  > **Top comment:** "In IaaS I have observed that Bitdefender agents can be installed by using Gravity zone central dashboard (if the infra is in same network) or the package can..."

### Norton Small Business

- Title: [What is the best way to update Norton 360 software on your computer?](https://www.g2.com/discussions/35802-what-is-the-best-way-to-update-norton-360-software-on-your-computer) — 1 comment
  > **Top comment:** "Inside the application"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/bitdefender-gravityzone-xdr-vs-gen-digital-norton-small-business)