Compare Birdeye and Insider One 
At a Glance
Market Segments
Small-Business (49.0% of reviews)
Mid-Market (45.3% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
Birdeye
Star Rating
(3,947)4.7 out of 5
Market Segments
Small-Business (49.0% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 3 pricing plansInsider One
Star Rating
(1,347)4.8 out of 5
Market Segments
Mid-Market (45.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Insider OneSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Birdeye excels in consolidating reviews, with users appreciating its ability to bring all their feedback together in one platform. This feature has significantly improved their online reputation in a short time, making it a strong choice for small businesses looking to manage their online presence effectively.
- Users say that Insider One stands out with its advanced behavioral segmentation capabilities, allowing businesses to engage consumers based on their actual interests and purchase patterns. This level of personalization is particularly beneficial for companies targeting diverse user groups, such as students and teachers, enhancing communication relevance.
- Reviewers mention that while Birdeye offers a user-friendly experience, it sometimes faces challenges in matching specific workflow needs, which can lead to configuration difficulties for some users. However, its intuitive onboarding process helps mitigate these issues for new users.
- According to verified reviews, Insider One's robust set of tools enables even large corporations to execute campaigns quickly and effectively. Users highlight the platform's ability to distinguish between different user segments, which enhances targeted marketing efforts.
- G2 reviewers highlight that both platforms provide strong support, but Insider One edges out with slightly higher ratings in quality of support. Users appreciate the responsiveness and helpfulness of the support teams, which can be crucial for businesses relying on timely assistance.
- Users report that while Birdeye has a solid overall satisfaction score, Insider One's higher G2 Score reflects a broader appeal and satisfaction among mid-market users. This suggests that Insider One may be better suited for businesses looking for a comprehensive marketing automation solution with advanced features.
Pricing
Entry-Level Pricing
Birdeye
Starter
Contact Us
Improve reputation and rank at the top of local search.
- https://birdeye.com/pricing/
- Reviews AI
- Listings AI
Insider One
No pricing availableFree Trial
Birdeye
Free Trial is available
Insider One
Free Trial is available
Ratings
Meets Requirements
9.3
3,398
9.4
1,212
Ease of Use
9.3
3,453
9.4
1,228
Ease of Setup
9.1
2,510
9.0
676
Ease of Admin
9.2
2,042
9.1
346
Quality of Support
9.4
3,233
9.6
1,210
Has the product been a good partner in doing business?
9.4
2,045
9.4
348
Product Direction (% positive)
9.4
3,351
9.8
1,166
Features by Category
Email Marketing
Not enough data
9.6
519
Not enough data
9.6
496
Not enough data
9.6
497
Not enough data
9.6
438
Online Marketing
Not enough data
Feature Not Available
Not enough data
9.6
537
Not enough data
9.6
556
Not enough data
9.5
540
Not enough data
Feature Not Available
Lead Management
Not enough data
9.5
507
Not enough data
9.5
507
Not enough data
9.6
561
Not enough data
Feature Not Available
Not enough data
9.5
485
Not enough data
9.5
455
Not enough data
9.5
488
Not enough data
9.5
474
Campaign Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Social
Not enough data
Feature Not Available
Not enough data
9.3
441
Not enough data
9.4
451
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Reporting & Analytics
Not enough data
9.4
538
Not enough data
9.4
534
Not enough data
9.4
524
Not enough data
9.4
522
Not enough data
9.1
421
Platform
Not enough data
9.5
534
Not enough data
9.5
282
Not enough data
9.6
510
Not enough data
9.5
442
Not enough data
9.4
450
Not enough data
9.5
497
Not enough data
9.4
429
Agentic AI - Marketing Automation
Not enough data
8.9
24
Not enough data
8.8
24
Not enough data
8.9
24
Not enough data
8.8
24
Not enough data
8.8
24
Not enough data
8.8
24
Integration
Not enough data
9.4
505
Not enough data
9.4
502
Not enough data
9.4
459
Messenger
8.8
385
|
Verified
Not enough data
8.6
385
|
Verified
Not enough data
8.8
389
|
Verified
Not enough data
8.9
384
|
Verified
Not enough data
Channels
8.9
403
|
Verified
Not enough data
8.9
391
|
Verified
Not enough data
9.0
402
|
Verified
Not enough data
8.1
325
|
Verified
Not enough data
8.3
317
|
Verified
Not enough data
Customers
8.9
390
|
Verified
Not enough data
8.7
378
Not enough data
9.0
387
|
Verified
Not enough data
8.7
372
|
Verified
Not enough data
8.6
353
Not enough data
Agentic AI - Conversational Marketing
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
30
Not enough data
8.5
30
Not enough data
8.5
31
Not enough data
Feature Not Available
Not enough data
8.7
31
Not enough data
Visitor Behavior
Not enough data
9.5
585
Not enough data
9.6
605
Not enough data
9.5
545
Templates
Not enough data
9.5
562
Not enough data
9.5
609
Not enough data
9.6
600
Personalization
Not enough data
9.6
593
Not enough data
9.5
578
Not enough data
9.6
591
Not enough data
9.4
521
Not enough data
9.5
572
Not enough data
9.6
579
Not enough data
9.6
609
Not enough data
9.6
591
Multichannel
Not enough data
9.6
595
Not enough data
9.5
529
Not enough data
9.6
590
Administration
Not enough data
9.6
585
Not enough data
9.4
605
Not enough data
9.5
578
Not enough data
9.4
581
Agentic AI - E-Commerce Personalization
Not enough data
8.3
20
Not enough data
8.2
20
Segmentation
Not enough data
9.7
605
Not enough data
9.6
583
Targeting
Not enough data
9.6
596
Not enough data
9.6
564
Triggered Content
Not enough data
9.5
503
Not enough data
9.5
503
Not enough data
9.7
555
Personalized Content
Not enough data
9.6
542
Not enough data
9.6
517
Not enough data
9.6
578
Agentic AI - Personalization Engines
Not enough data
8.7
13
Not enough data
8.7
13
Not enough data
8.7
13
Not enough data
8.7
13
Not enough data
8.7
13
Not enough data
8.7
13
Text Messaging
9.0
268
9.6
86
9.1
269
9.4
79
8.8
243
9.5
80
9.1
276
9.4
81
Feature Not Available
9.4
87
8.8
241
9.4
84
8.9
251
9.5
87
Feature Not Available
9.4
81
SMS Platform
9.0
258
9.4
84
9.0
258
9.5
86
8.6
201
9.3
78
8.4
203
Feature Not Available
8.3
186
9.3
85
8.6
201
9.3
86
Agentic AI - SMS Marketing
7.5
37
8.8
20
7.6
38
8.8
20
7.8
37
8.7
20
7.6
36
8.8
20
7.6
36
8.8
20
7.7
37
8.7
20
Data Sourcing
Not enough data
9.5
585
|
Verified
Not enough data
9.5
571
|
Verified
Not enough data
9.6
379
Not enough data
9.5
601
|
Verified
Intelligence
Not enough data
9.4
608
|
Verified
Not enough data
9.4
579
|
Verified
Not enough data
9.6
569
|
Verified
Listing Management
8.9
453
|
Verified
Not enough data
8.8
422
|
Verified
Not enough data
8.5
380
Not enough data
8.8
446
|
Verified
Not enough data
Performance
8.9
493
|
Verified
Not enough data
9.1
501
|
Verified
Not enough data
Payment Processing
8.9
42
Not enough data
9.1
43
Not enough data
9.4
43
Not enough data
8.8
39
Not enough data
Administration
8.9
40
Not enough data
8.5
38
Not enough data
8.3
41
Not enough data
8.0
36
Not enough data
8.6
37
Not enough data
8.6
37
Not enough data
8.5
37
Not enough data
Payment Options
7.7
37
Not enough data
9.0
41
Not enough data
Security
8.5
36
Not enough data
Platform
8.6
37
Not enough data
8.4
38
Not enough data
Local Search Optimization
8.6
215
Not enough data
9.1
372
|
Verified
Not enough data
9.2
383
|
Verified
Not enough data
9.4
399
|
Verified
Not enough data
8.8
356
Not enough data
9.1
388
|
Verified
Not enough data
SEO Auditing & Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Content & Collaboration
8.6(won by default)
417
Not enough data
8.4(won by default)
410
Not enough data
8.7(won by default)
419
Not enough data
8.4(won by default)
400
Not enough data
8.8(won by default)
410
Not enough data
8.5(won by default)
410
Not enough data
Social Management
8.7(won by default)
470
Not enough data
9.0(won by default)
490
Not enough data
8.5(won by default)
446
Not enough data
8.9(won by default)
465
Not enough data
7.9(won by default)
430
Not enough data
8.4(won by default)
428
Not enough data
8.4(won by default)
384
Not enough data
Agentic AI - Social Media Management
8.0(won by default)
92
Not enough data
8.1(won by default)
91
Not enough data
7.9(won by default)
101
Not enough data
8.2(won by default)
94
Not enough data
8.1(won by default)
92
Not enough data
8.2(won by default)
92
Not enough data
8.3(won by default)
93
Not enough data
Platform Basics
Not enough data
9.5
661
|
Verified
Not enough data
9.5
659
|
Verified
Platform Data
Not enough data
9.4
640
|
Verified
Not enough data
9.4
616
|
Verified
Not enough data
9.3
653
|
Verified
Not enough data
9.3
618
Platform Additional Functionality
Not enough data
9.5
621
|
Verified
Not enough data
9.4
620
|
Verified
Not enough data
9.4
605
Agentic AI - Customer Journey Analytics
Not enough data
8.6
34
Not enough data
8.5
33
Not enough data
8.6
33
Not enough data
8.6
31
Analytics
8.7
491
Not enough data
8.9
485
Not enough data
8.7
464
Not enough data
8.0
413
Not enough data
Customization
8.5
420
Not enough data
8.2
403
Not enough data
8.6
430
Not enough data
8.4
411
Not enough data
Generative AI
8.6
354
Not enough data
8.7
354
Not enough data
Agentic AI - Experience Management
7.9
56
Not enough data
8.2
56
Not enough data
8.2
55
Not enough data
8.2
55
Not enough data
Search Setup
Not enough data
9.5
57
Not enough data
9.6
58
Not enough data
9.5
56
Not enough data
9.6
54
Product Discovery
Not enough data
9.7
62
Not enough data
9.6
60
Not enough data
9.5
60
Not enough data
9.6
53
Not enough data
9.7
57
Integration
Not enough data
9.6
62
Not enough data
9.7
55
Not enough data
9.6
58
Responses
9.4
14
Not enough data
9.3
15
Not enough data
8.6
14
Not enough data
Automation - AI Agents
8.3
12
Not enough data
8.8
14
Not enough data
8.9
12
Not enough data
8.9
12
Not enough data
9.2
12
Not enough data
Platform
9.2
13
Not enough data
9.3
12
Not enough data
9.0
13
Not enough data
Autonomy - AI Agents
8.5
13
Not enough data
8.3
12
Not enough data
8.5
12
Not enough data
8.2
12
Not enough data
Generative AI
8.8
16
Not enough data
9.0
13
Not enough data
Patient-Centered Functions
9.0
212
Not enough data
9.2
215
Not enough data
8.0
191
Not enough data
8.8
210
Not enough data
7.8
188
Not enough data
Operations
8.8
214
Not enough data
8.7
203
Not enough data
8.2
206
Not enough data
8.8
201
Not enough data
9.0
206
Not enough data
8.0
195
Not enough data
7.9
189
Not enough data
Generative AI
Feature Not Available
Not enough data
Responses
8.8
235
Not enough data
8.7
234
Not enough data
8.7
224
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform
9.0
241
Not enough data
8.8
228
Not enough data
8.9
237
Not enough data
8.9
229
Not enough data
Feature Not Available
Not enough data
8.8
224
Not enough data
8.9
237
Not enough data
Generative AI
8.4
159
Not enough data
8.7
151
Not enough data
Feedback Management
8.7
518
Not enough data
Feature Not Available
Not enough data
9.0
602
Not enough data
Feedback Analysis
8.7
525
Not enough data
8.8
530
Not enough data
8.6
521
Not enough data
Feedback Sources
9.5
682
Not enough data
9.1
586
Not enough data
Feature Not Available
Not enough data
8.9
550
Not enough data
Generative AI
8.7
427
Not enough data
8.8
420
Not enough data
Conversational Platform
8.8
389
Not enough data
Feature Not Available
Not enough data
8.8
344
Not enough data
8.9
315
Not enough data
Support Automation
8.7
334
Not enough data
8.7
342
Not enough data
8.8
335
Not enough data
8.6
301
Not enough data
Generative AI
8.4
238
Not enough data
8.4
236
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
8.6
183
Not enough data
8.6
180
Not enough data
8.1
171
Not enough data
Communication
9.0
357
|
Verified
Not enough data
9.0
383
|
Verified
Not enough data
8.6
267
Not enough data
9.2
358
|
Verified
Not enough data
8.4
245
Not enough data
Internal Use
8.8
505
|
Verified
Not enough data
9.0
350
|
Verified
Not enough data
8.7
269
Not enough data
8.8
273
Not enough data
9.1
335
|
Verified
Not enough data
8.6
271
Not enough data
Content Generation - AI Content Creation Platforms
7.7
25
Not enough data
8.1
24
Not enough data
8.5
24
Not enough data
Management - AI Content Creation Platforms
7.9
22
Not enough data
8.6
24
Not enough data
8.6
24
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
9.4
49
Not enough data
9.5
56
Not enough data
9.5
49
Not enough data
9.6
53
Not enough data
9.5
50
Not enough data
9.2
49
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
9.6
51
Not enough data
9.5
50
Not enough data
9.4
48
Not enough data
9.3
49
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Conversational AI - Conversational Commerce Platforms
Not enough data
8.5
18
Not enough data
8.9
15
Not enough data
8.4
17
Not enough data
Feature Not Available
Not enough data
8.2
14
Platform integration - Conversational Commerce Platforms
Not enough data
8.6
15
Not enough data
8.2
16
Not enough data
Feature Not Available
Not enough data
8.0
14
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Feature Not Available
Not enough data
8.7
13
Agentic AI - Customer Advocacy
8.6
50
Not enough data
8.5
50
Not enough data
8.6
50
Not enough data
Agentic AI - Personalization
Not enough data
8.8
31
Not enough data
8.7
30
Not enough data
8.7
31
Not enough data
8.6
31
Not enough data
8.7
31
Not enough data
8.7
34
Consumer Intelligence
9.2
1942
|
Verified
Not enough data
8.6
1436
|
Verified
Not enough data
8.8
1627
|
Verified
Not enough data
Reporting
Feature Not Available
Not enough data
8.8
1628
|
Verified
Not enough data
9.2
1973
|
Verified
Not enough data
Media Monitoring
8.7
1636
|
Verified
Not enough data
8.7
1480
|
Verified
Not enough data
8.4
1276
Not enough data
In-House Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
Feature Not Available
Not enough data
Agentic AI - Online Reputation Management
8.1
309
Not enough data
8.0
294
Not enough data
8.2
318
Not enough data
8.2
295
Not enough data
8.1
300
Not enough data
8.1
292
Not enough data
Analysis
Not enough data
9.3
624
Not enough data
9.4
708
Not enough data
9.3
557
|
Verified
Not enough data
9.4
606
|
Verified
Campaigns
Not enough data
9.4
579
|
Verified
Not enough data
9.7
710
|
Verified
Not enough data
9.4
494
Not enough data
9.2
487
Not enough data
9.6
586
|
Verified
Not enough data
9.6
679
|
Verified
Engagement
Not enough data
9.6
630
Platform
Not enough data
9.6
678
Not enough data
9.4
635
|
Verified
Not enough data
9.5
545
Agentic AI - Mobile Marketing
Not enough data
8.9
32
Not enough data
9.0
30
Not enough data
9.0
32
Not enough data
9.0
29
Not enough data
8.9
31
Not enough data
9.0
30
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
8.3
7
Not enough data
7.7
8
Not enough data
7.9
7
Not enough data
8.6
7
Not enough data
8.1
7
Not enough data
Customer Interaction Automation - AI Customer Support Agents
8.3
7
Not enough data
8.9
9
Not enough data
8.1
6
Not enough data
9.2
8
Not enough data
Automation
8.2
10
Not enough data
9.4
9
Not enough data
7.9
7
Not enough data
Autonomy
7.9
7
Not enough data
8.1
8
Not enough data
7.7
8
Not enough data
8.1
8
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Birdeye and Insider One are categorized as Marketing Automation and SMS Marketing
Unique Categories
Birdeye is categorized as Online Reputation Management, SEO Tools, Chatbots, Social Media Suites, AI Agents For Business Operations, Answer Engine Optimization (AEO), Multi-Location Marketing Platforms, Local Listing Management, Local SEO, AI Content Creation Platforms, AI Customer Support Agents, Feedback Analytics, Experience Management, Payment Processing, Conversational Support, Patient Engagement, Customer Advocacy, Conversational Marketing, Social Media Management, and Live Chat
Reviews
Reviewers' Company Size
Birdeye
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Insider One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Hospital & Health Care
9.8%
Real Estate
9.4%
Construction
7.4%
Marketing and Advertising
6.4%
Medical Practice
6.1%
Other
60.8%
Retail
25.6%
Apparel & Fashion
10.0%
Cosmetics
3.9%
Financial Services
3.9%
Food & Beverages
3.8%
Other
52.9%
Alternatives
Discussions
How do you delete a review you post on this site?
7 Comments
MP
I was at point of loosing everything I had, before a colleague told me about a great CREDIT HACKER called JEFFCLOUD. I spoke with him about the issues with...Read more
What is BirdEye?
4 Comments
CF
Birdeye is an online reputation management platform that not only collects customer sentiments, but can help you connect with customers and generate leads.Read more
Adding stars to our Google Search
2 Comments
Official Response from Birdeye
Hi Matthew, I am going to have your dedicated account manager reach out to you, but I also wanted to share this article with you:...Read more
How effective is the tool at new acquisition and driving traffic to website?
3 Comments
CS
Very effective with the direct integration into Ad Managers, like Facebook & Google. Using AI to create powerful segments to find new users. Awesome work. Read more
Is it possible for insider future development to reduce the setup process?
1 Comment
DM
We are constantly aiming to make the setup easier and faster for our customers. Based on our user's ratings on G2, we offer the fastest time to value and...Read more
how do i experiment using insider with internal RFM analytic?
1 Comment
NM
Hello Imam,
Insider's RFM Analytic method enables you to analyze a user's past transaction data and create different segment groups based on their purchase...Read more
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