# Bigin by Zoho CRM vs Keap Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Bigin by Zoho CRM excels in user-friendliness, with many praising its simple interface and intuitive pipeline management features. Users find it easy to track leads and deals, which significantly enhances their workflow efficiency.
- **Users say** that Keap stands out for its comprehensive automation capabilities, allowing small businesses to manage multiple operations like CRM, marketing, and payments all in one system. This integration helps save time and simplifies client management, making it a valuable tool for those who prioritize automation.
- **According to verified reviews** , Bigin by Zoho CRM has a strong reputation for its automation features, which help reduce manual tasks by managing reminders and follow-ups automatically. This functionality is particularly appreciated by users looking to streamline their sales processes.
- **Reviewers mention** that while Keap offers robust features for data management and task automation, some users have experienced challenges with configuration, indicating that it may not always align perfectly with specific workflow needs.
- **G2 reviewers highlight** that Keap's recent updates have improved its usability, particularly with its drag-and-drop feature for automating tasks. However, Bigin by Zoho CRM continues to lead in overall satisfaction, as reflected in its higher G2 Score and more favorable user feedback.
- **Users appreciate** that Bigin by Zoho CRM integrates seamlessly with other Zoho applications, enhancing its overall functionality. This integration is a significant advantage for teams already using Zoho products, making it a preferred choice for many businesses.



| | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 3.9 out of 5 | 
| **Total Reviews** | 855 | 29 | 
| **Largest Market Segment** | Small-Business (90.5% of reviews) | Small-Business (73.1% of reviews) | 
| **Entry Level Price** | $0.00 | Starting at $249.00 1500 Contacts Per Month | 

---
## Top Pros & Cons

### Bigin by Zoho CRM

Pros:
- Ease of Use (256 reviews)
- Simple (125 reviews)

Cons:
- Missing Features (81 reviews)
- Limited Features (75 reviews)

### Keap

Pros:
- Automation (8 reviews)
- Automation Features (8 reviews)

Cons:
- Complexity (3 reviews)
- Expensive (3 reviews)

---
## Ratings Comparison
| Rating | Bigin by Zoho CRM | Keap | 
|---|---|---|
  | **Meets Requirements** | 8.6 (769 reviews) | 8.2 (16 reviews) | 
  | **Ease of Use** | 9.1 (790 reviews) | 8.3 (18 reviews) | 
  | **Ease of Setup** | 8.8 (684 reviews) | 8.1 (18 reviews) | 
  | **Ease of Admin** | 8.8 (461 reviews) | Not enough data | 
  | **Quality of Support** | 8.5 (694 reviews) | 8.3 (15 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (437 reviews) | Not enough data | 
  | **Product Direction (% positive)** | 9.4 (751 reviews) | 5.6 (16 reviews) | 

---
## Pricing

### Bigin by Zoho CRM

#### Entry-Level Pricing

Plan: Free Edition

Price: $0.00

Description: Single user

Key Features:
- Single Pipeline
- 500 Records
- Contacts, Products, and Activity Management

[Browse all 4 editions](https://www.g2.com/products/bigin-by-zoho-crm/pricing)

#### Free Trial

Yes

### Keap

#### Entry-Level Pricing

Plan: Keap

Price: Starting at $249.00 1500 Contacts Per Month

Description: Say goodbye to feature-based plans. Get the entire Keap software platform starting at one low price — because serious growth requires serious software.

Key Features:
- 1,500 Contacts
- 2 Users
- 5 Proven Automations

[Learn more about Keap](https://www.g2.com/products/thryv-keap/reviews)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | 8.0/10 | 664 |
| **Keap** | 8.9/10 | 19 |

#### Sales Force Automation

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Contact & Account Management** | 8.8 (503 reviews) | 9.3 (9 reviews) ✓ Verified | 
| **Opportunity & Pipeline Mgmt.** | 8.9 (529 reviews) | 9.2 (6 reviews) ✓ Verified | 
| **Task / Activity Management** | 8.7 (479 reviews) | 9.3 (5 reviews) ✓ Verified | 
| **Desktop Integration** | 8.2 (418 reviews) | Not enough data | 
| **Product & Price List Management** | 8.2 (407 reviews) | Not enough data | 
| **Quote & Order Management** | 7.9 (369 reviews) | Not enough data | 
| **Customer Contract Management** | Feature Not Available | Not enough data | 

#### Marketing Automation

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Email Marketing** | 8.0 (400 reviews) | 9.3 (10 reviews) ✓ Verified | 
| **Campaign Management** | 7.9 (386 reviews) | 9.0 (7 reviews) ✓ Verified | 
| **Lead Management** | 8.6 (462 reviews) | 9.0 (7 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | 7.6 (376 reviews) | Not enough data | 

#### Customer Support

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Case Management** | 8.0 (390 reviews) | Not enough data | 
| **Customer Support Portal** | 7.9 (383 reviews) | Not enough data | 
| **Knowledge Base** | 8.0 (375 reviews) | Not enough data | 
| **Call Center Features** | 7.6 (375 reviews) | Not enough data | 
| **Support Analytics** | 8.0 (363 reviews) | Not enough data | 

#### Reporting & Analytics

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Reporting** | 8.2 (368 reviews) | 7.7 (5 reviews) ✓ Verified | 
| **Dashboards** | 8.4 (394 reviews) | 8.6 (6 reviews) ✓ Verified | 
| **Forecasting** | 7.9 (331 reviews) | Not enough data | 

#### Mobile & Social

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Social Collaboration Features** | 7.7 (343 reviews) | Not enough data | 
| **Social Network Integration** | 7.4 (345 reviews) | Not enough data | 
| **Mobile User Support** | 8.2 (356 reviews) | Not enough data | 

#### Platform

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Customization** | 8.2 (431 reviews) | Not enough data | 
| **Workflow Capability** | 8.4 (435 reviews) | 9.4 (8 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.6 (407 reviews) | Not enough data | 
| **Internationalization** | 8.0 (368 reviews) | Not enough data | 
| **Sandbox / Test Environments** | Feature Not Available | Not enough data | 
| **Document & Content Mgmt.** | 8.0 (320 reviews) | Not enough data | 
| **Performance and Reliability** | 8.9 (407 reviews) | 8.0 (5 reviews) ✓ Verified | 
| **Output Document Generation** | Feature Not Available | Not enough data | 

#### Integration

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Data Import & Export Tools** | 8.4 (346 reviews) | Not enough data | 
| **Integration APIs** | 8.0 (346 reviews) | Not enough data | 
| **Breadth of Partner Applications** | 7.9 (328 reviews) | Not enough data | 

#### Generative AI

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 

#### Agentic AI - CRM

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | 7.5 (69 reviews) | Not enough data | 
| **Multi-step Planning** | 7.7 (69 reviews) | Not enough data | 
| **Cross-system Integration** | 7.8 (73 reviews) | Not enough data | 
| **Adaptive Learning** | 7.5 (68 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.1 (69 reviews) | Not enough data | 
| **Proactive Assistance** | 7.6 (69 reviews) | Not enough data | 
| **Decision Making** | 7.7 (71 reviews) | Not enough data | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Email Marketing

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Building and Personalizing Emails** | Not enough data | Not enough data | 
| **Sending Outbound Emails** | Not enough data | Not enough data | 
| **Manage Email Deliverability** | Not enough data | Not enough data | 
| **Automated Email Responses** | Not enough data | Not enough data | 

#### Online Marketing

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Landing Pages and Forms** | Not enough data | Not enough data | 
| **Dynamic Content** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Mobile Optimized** | Not enough data | Not enough data | 
| **Search Tracking and Optimization** | Not enough data | Not enough data | 

#### Lead Management

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Marketing Lead Database** | Not enough data | Not enough data | 
| **Data Quality Management** | Not enough data | Not enough data | 
| **Segmentation** | Not enough data | Not enough data | 
| **Lead Scoring and Grading** | Not enough data | Not enough data | 
| **Lead Nurturing** | Not enough data | Not enough data | 
| **Online Behavior Tracking** | Not enough data | Not enough data | 
| **Automated Alerts and Tasks** | Not enough data | Not enough data | 
| **CRM Lead Integration** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Program Management** | Not enough data | Not enough data | 
| **Event / Webinar Marketing** | Not enough data | Not enough data | 
| **Calendaring** | Not enough data | Not enough data | 
| **Budgeting** | Not enough data | Not enough data | 

#### Social

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Social Listening** | Not enough data | Not enough data | 
| **Social Sharing** | Not enough data | Not enough data | 
| **Social Campaigns** | Not enough data | Not enough data | 
| **Social Media Engagement** | Not enough data | Not enough data | 
| **Social Media Advertising** | Not enough data | Not enough data | 

#### Reporting & Analytics

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Basic Reporting** | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | 
| **ROI Analytics** | Not enough data | Not enough data | 
| **Revenue Analytics** | Not enough data | Not enough data | 
| **SEO / Keyword Analytics** | Not enough data | Not enough data | 

#### Platform

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Customization ** | Not enough data | Not enough data | 
| **Workflow Capability** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Sandbox / Test Environments** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Output Document Generation** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Integration

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | Not enough data | 
| **Integration APIs** | Not enough data | Not enough data | 
| **Breadth of Partner Applications** | Not enough data | Not enough data | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Lead Generation

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | 8.0/10 | 191 |
| **Keap** | N/A | N/A |

#### Integrated Workflows

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Task Management** | 8.6 (166 reviews) | Not enough data | 
| **Email Tracking/Automation** | 8.3 (171 reviews) | Not enough data | 
| **Calls and Voice** | 7.7 (148 reviews) | Not enough data | 
| **Other Outreach Options ** | 8.0 (140 reviews) | Not enough data | 
| **CRM Integration** | 8.7 (160 reviews) | Not enough data | 
| **Calendar** | 8.2 (171 reviews) | Not enough data | 
| **Shared Records** | 8.4 (154 reviews) | Not enough data | 

#### Repeatability and Reportability

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Content Management** | 8.0 (144 reviews) | Not enough data | 
| **Workflow Management** | 8.5 (156 reviews) | Not enough data | 
| **Workflow Performance** | 8.4 (143 reviews) | Not enough data | 
| **Sales Coaching and Insights** | Feature Not Available | Not enough data | 
| **Gamification** | 7.0 (137 reviews) | Not enough data | 

#### AI and Automation

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Lead Prioritization** | 8.1 (146 reviews) | Not enough data | 
| **Lead Scoring** | 7.8 (142 reviews) | Not enough data | 
| **Best Time of Day Scheduling** | 7.3 (139 reviews) | Not enough data | 
| **Buyer Intelligence** | 7.4 (142 reviews) | Not enough data | 
| **Machine Learning** | 6.7 (140 reviews) | Not enough data | 

#### Generative AI

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 

#### Agentic AI - Sales Engagement

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | 7.8 (23 reviews) | Not enough data | 
| **Multi-step Planning** | 8.0 (22 reviews) | Not enough data | 
| **Cross-system Integration** | 8.3 (23 reviews) | Not enough data | 
| **Adaptive Learning** | 7.9 (22 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.0 (20 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (22 reviews) | Not enough data | 
| **Decision Making** | 8.1 (24 reviews) | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Templates

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Text and Themes** | Not enough data | Not enough data | 
| **Stock Images** | Not enough data | Not enough data | 
| **Proofing** | Not enough data | Not enough data | 
| **Mobile Responsive** | Not enough data | Not enough data | 

#### Edit

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Pre-Made** | Not enough data | Not enough data | 
| **Build** | Not enough data | Not enough data | 
| **HTML** | Not enough data | Not enough data | 

#### Logistics

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Analytics** | Not enough data | Not enough data | 
| **Issues** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 
| **Shareable Link** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Quote-to-Cash

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Customer Requirements

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Quoting** | Not enough data | Not enough data | 
| **Configuration** | Not enough data | Not enough data | 
| **Pricing** | Not enough data | Not enough data | 

#### Contracts

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Creation** | Not enough data | Not enough data | 
| **Negotiation** | Not enough data | Not enough data | 
| **Execution** | Not enough data | Not enough data | 

#### Revenue

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Invoicing** | Not enough data | Not enough data | 
| **Matching** | Not enough data | Not enough data | 
| **Recognition** | Not enough data | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Text Messaging

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Bulk SMS** | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 
| **Text Scheduler** | Not enough data | Not enough data | 
| **Automatic Replies** | Not enough data | Not enough data | 
| **Automatic URL Shortening** | Not enough data | Not enough data | 
| **MMS Marketing** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Transactional SMS** | Not enough data | Not enough data | 

#### SMS Platform

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Reporting** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **White Label** | Not enough data | Not enough data | 
| **Text-to-Landline** | Not enough data | Not enough data | 
| **Short Codes** | Not enough data | Not enough data | 
| **API Integration** | Not enough data | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### AI Automation - SMS Marketing

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **AI SMS** | Not enough data | Not enough data | 

#### AI Content Generation - SMS Marketing

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **AI SMS** | Not enough data | Not enough data | 

### Invoice Management

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Invoice Generation

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Templates** | Not enough data | Not enough data | 
| **Digital Invoices** | Not enough data | Not enough data | 
| **Recurring Invoices** | Not enough data | Not enough data | 

#### Invoice Processing

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Approvals** | Not enough data | Not enough data | 
| **Batch Processing** | Not enough data | Not enough data | 
| **Consolidation** | Not enough data | Not enough data | 
| **Match Invoices** | Not enough data | Not enough data | 

#### Analytics

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Due Dates** | Not enough data | Not enough data | 
| **Cashflow** | Not enough data | Not enough data | 
| **KPIs** | Not enough data | Not enough data | 
| **Payment Tracking** | Not enough data | Not enough data | 

#### Integration

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Accounting** | Not enough data | Not enough data | 
| **Payments** | Not enough data | Not enough data | 
| **ERP** | Not enough data | Not enough data | 
| **Account Sync** | Not enough data | Not enough data | 

#### Agentic AI - Invoice Management

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Page Customization

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Drag and Drop** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Advanced Customization** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 

#### Page Optimization

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 
| **Mobile Responsive** | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | 
| **SEO** | Not enough data | Not enough data | 

#### Integrations

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | Not enough data | 
| **Email Marketing Integration** | Not enough data | Not enough data | 
| **Domain Integration** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

#### Agentic AI - Landing Page Builders

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Lead Monitoring

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Features** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 
| **Identification** | Not enough data | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Capture

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Mobile** | Not enough data | Not enough data | 
| **Websites** | Not enough data | Not enough data | 
| **Social Media** | Not enough data | Not enough data | 
| **Data** | Not enough data | Not enough data | 

#### Analytics

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Export/Import** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 

#### Customization

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Forms** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Agentic AI - Lead Scoring

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Attribution

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Lead Opportunity** | Not enough data | Not enough data | 
| **Lead Assignment** | Not enough data | Not enough data | 
| **Pipeline Acceleration** | Not enough data | Not enough data | 

#### Discovery

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Lead Management** | Not enough data | Not enough data | 
| **Scoring/Ranking** | Not enough data | Not enough data | 
| **Lead Context** | Not enough data | Not enough data | 

#### Management

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Conversion Viability** | Not enough data | Not enough data | 
| **Workflow** | Not enough data | Not enough data | 

#### Platform

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Data Synchronization** | Not enough data | Not enough data | 
| **Analysis** | Not enough data | Not enough data | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | 8.1/10 | 114 |
| **Keap** | N/A | N/A |

#### Agentic AI - Sales Performance Management

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (12 reviews) | Not enough data | 
| **Natural Language Interaction** | 8.3 (11 reviews) | Not enough data | 
| **Proactive Assistance** | 8.8 (12 reviews) | Not enough data | 

#### Incentives

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Badges** | 7.6 (90 reviews) | Not enough data | 
| **Triggers** | 8.0 (96 reviews) | Not enough data | 
| **Commission Calculator** | 7.0 (92 reviews) | Not enough data | 
| **Leaderboards** | 7.7 (92 reviews) | Not enough data | 

#### Personalization

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Profiles** | 8.3 (98 reviews) | Not enough data | 
| **Custom Reports** | 8.1 (97 reviews) | Not enough data | 
| **Dashboards** | 8.5 (101 reviews) | Not enough data | 
| **Goal Setting** | 8.2 (94 reviews) | Not enough data | 

#### Administrative

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Integration** | 8.3 (94 reviews) | Not enough data | 
| **Employee Structure** | 8.1 (92 reviews) | Not enough data | 
| **Behavior Monitoring** | Feature Not Available | Not enough data | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | 7.6/10 | 109 |
| **Keap** | N/A | N/A |

#### Agentic AI - Email Tracking

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | 7.1 (13 reviews) | Not enough data | 
| **Multi-step Planning** | 7.3 (13 reviews) | Not enough data | 
| **Cross-system Integration** | 6.9 (14 reviews) | Not enough data | 
| **Adaptive Learning** | 7.1 (14 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.3 (13 reviews) | Not enough data | 
| **Proactive Assistance** | 7.2 (13 reviews) | Not enough data | 
| **Decision Making** | 7.3 (13 reviews) | Not enough data | 

#### Analytics

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Open Rates** | 8.0 (95 reviews) | Not enough data | 
| **Link Activity** | Feature Not Available | Not enough data | 
| **Attachment Activity** | Feature Not Available | Not enough data | 

#### Customizations

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Email Platform Integration** | 8.3 (101 reviews) | Not enough data | 
| **Email Scheduling** | 8.0 (96 reviews) | Not enough data | 
| **Notifications** | 8.3 (100 reviews) | Not enough data | 
| **Email Categorization** | 8.0 (93 reviews) | Not enough data | 
| **Templates** | 8.1 (93 reviews) | Not enough data | 

#### Generative AI

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **AI Text Generation** | Feature Not Available | Not enough data | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | 8.0/10 | 155 |
| **Keap** | N/A | N/A |

#### Agentic AI - Sales Analytics

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | 8.2 (11 reviews) | Not enough data | 
| **Cross-system Integration** | 8.2 (12 reviews) | Not enough data | 
| **Adaptive Learning** | 8.5 (12 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.9 (12 reviews) | Not enough data | 
| **Proactive Assistance** | 7.9 (12 reviews) | Not enough data | 

#### Data Sourcing

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Data Sourcing** | 7.8 (121 reviews) | Not enough data | 
| **Exporting & Sharing Data** | 8.3 (120 reviews) | Not enough data | 
| **Multi-Device Data Visualization** | 8.3 (114 reviews) | Not enough data | 
| **Interactive Dashboards** | 8.3 (115 reviews) | Not enough data | 
| **Data Segmentation** | 8.2 (116 reviews) | Not enough data | 

#### Predictive Analytics

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Lead Scoring** | 7.7 (123 reviews) | Not enough data | 
| **Opportunity Scoring** | 7.7 (122 reviews) | Not enough data | 
| **Risk Analysis** | 7.3 (118 reviews) | Not enough data | 
| **Live Forecasting** | 7.8 (125 reviews) | Not enough data | 

#### Sales Management

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Live Pipeline Management** | 8.8 (132 reviews) | Not enough data | 
| **Sales Gamification** | 7.6 (124 reviews) | Not enough data | 
| **Account-Based Analytics** | 8.0 (123 reviews) | Not enough data | 
| **Activity Tracking** | 8.3 (128 reviews) | Not enough data | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | 7.5/10 | 69 |
| **Keap** | N/A | N/A |

#### Agentic AI - Outbound Call Tracking

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | 7.2 (10 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.3 (10 reviews) | Not enough data | 

#### Calling

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Record Calls** | 7.0 (55 reviews) | Not enough data | 
| **Generate Location** | 6.8 (54 reviews) | Not enough data | 
| **Call Types** | 7.3 (55 reviews) | Not enough data | 
| **Click-to-Call** | 7.3 (54 reviews) | Not enough data | 
| **Auto Dialer** | 6.7 (9 reviews) | Not enough data | 

#### Contacts

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Personalization** | 8.2 (59 reviews) | Not enough data | 
| **Information Locater** | 7.8 (56 reviews) | Not enough data | 
| **Record Prospect Data** | 8.1 (58 reviews) | Not enough data | 

#### Insights

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Notes** | 8.3 (55 reviews) | Not enough data | 
| **Daily Summary** | 8.2 (56 reviews) | Not enough data | 
| **Automated Voicemails** | 6.5 (54 reviews) | Not enough data | 
| **Automated Emails** | 7.6 (59 reviews) | Not enough data | 
| **Sorts Prospects** | 7.8 (54 reviews) | Not enough data | 
| **Automated Note Taking** | 7.2 (9 reviews) | Not enough data | 

### Accounting & Finance

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Agentic AI - Accounting & Finance

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 

### Insurance CRM

| Product | Score | Reviews |
|---|---|---|
| **Bigin by Zoho CRM** | N/A | N/A |
| **Keap** | N/A | N/A |

#### Relationship Management - Insurance CRM

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Renewal Management** | Not enough data | Not enough data | 
| **Client Communication Tools** | Not enough data | Not enough data | 
| **Lead Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Winbacks** | Not enough data | Not enough data | 
| **Communication History** | Not enough data | Not enough data | 
| **Activity Management** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 

#### Follow up Automation - Insurance CRM

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Automated Follow-Ups** | Not enough data | Not enough data | 
| **Marketing Campaigns** | Not enough data | Not enough data | 

#### Document Management - Insurance CRM

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Documentation handling** | Not enough data | Not enough data | 

#### Integrations & Reports - Insurance CRM

| Feature | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Integrations** | Not enough data | Not enough data | 
| **Reporting & Analytics** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (3):** [CRM Software](https://www.g2.com/categories/crm), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics)

**Unique to Bigin by Zoho CRM (3):** [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management)

**Unique to Keap (9):** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Quote-to-Cash Software](https://www.g2.com/categories/quote-to-cash), [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [Invoice Management Software](https://www.g2.com/categories/invoice-management), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Lead Capture Software](https://www.g2.com/categories/lead-capture), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Insurance CRM Software](https://www.g2.com/categories/insurance-crm)


---
## Reviewer Demographics

### By Company Size

| Segment | Bigin by Zoho CRM | Keap | 
|---|---|---|
| **Small-Business** | 90.5% | 73.1% | 
| **Mid-Market** | 8.3% | 23.1% | 
| **Enterprise** | 1.2% | 3.8% | 

### By Industry

#### Bigin by Zoho CRM

- **Information Technology and Services:** 10.2%
- **Marketing and Advertising:** 10.1%
- **Computer Software:** 5.9%
- **Consulting:** 5.4%
- **Real Estate:** 4.6%
- **Education Management:** 4.3%
- **Financial Services:** 4.2%
- **Construction:** 2.9%
- **Accounting:** 2.8%
- **Leisure, Travel & Tourism:** 2.4%
- **Other:** 47.3%

#### Keap

- **Consulting:** 16.7%
- **Marketing and Advertising:** 16.7%
- **Information Technology and Services:** 11.1%
- **Manufacturing:** 5.6%
- **Real Estate:** 5.6%
- **Professional Training & Coaching:** 5.6%
- **Market Research:** 5.6%
- **Leisure, Travel & Tourism:** 5.6%
- **Health, Wellness and Fitness:** 5.6%
- **Financial Services:** 5.6%
- **Other:** 16.7%

---
## Alternatives

### Alternatives to Bigin by Zoho CRM

- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13879 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1235 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3095 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25861 reviews)
- [monday CRM](https://www.g2.com/products/monday-crm/reviews) — 4.6/5 stars (1354 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2051 reviews)
- [Less Annoying CRM](https://www.g2.com/products/less-annoying-crm/reviews) — 4.9/5 stars (665 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — 4.3/5 stars (1443 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14729 reviews)

### Alternatives to Keap

- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14729 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2940 reviews)
- [LocaliQ](https://www.g2.com/products/localiq/reviews) — 4.5/5 stars (1075 reviews)
- [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) — 4.4/5 stars (960 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1235 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25861 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13879 reviews)
- [Ortto](https://www.g2.com/products/ortto/reviews) — 4.4/5 stars (624 reviews)
- [Agile CRM](https://www.g2.com/products/agile-crm/reviews) — 4.0/5 stars (368 reviews)
- [Ontraport](https://www.g2.com/products/ontraport/reviews) — 4.5/5 stars (255 reviews)

---
## Top Discussions

### Bigin by Zoho CRM

- Title: [Does Bigin integrate with Zoho CRM?](https://www.g2.com/discussions/does-bigin-integrate-with-zoho-crm) — 2 comments, 1 upvote
  > **Top comment:** "Yes it's possible. Make sure to add a user to both Bigin and CRM for the records to be assigned to the same owners after the sync. When the user is not..."
- Title: [What is Zoho Bigin?](https://www.g2.com/discussions/what-is-zoho-bigin) — 2 comments
  > **Top comment:** "It is a CRM, but in a much more simplified version than zohoCRM, yet it is powerful. As a professional experience, I can indicate that it contributes to..."
- Title: [What is Bigin used for?](https://www.g2.com/discussions/what-is-bigin-used-for) — 1 comment
  > **Top comment:** "It is a CRM, a system to improve customer relationships and management, it will facilitate and help you improve follow-up."

### Keap

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/bigin-by-zoho-crm-vs-thryv-keap)