# BigCommerce vs Salesforce B2C Commerce Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Salesforce Commerce for B2C excels in overall user satisfaction, boasting a higher G2 Score compared to BigCommerce. Users appreciate its **user-friendly interface** and the ability to manage sales and inventory seamlessly, which enhances their overall experience.
- **According to verified reviews** , Salesforce Commerce for B2C is particularly praised for its **robust personalization tools** and smooth checkout process, making it a strong choice for businesses looking to enhance customer engagement. In contrast, while BigCommerce is also noted for its ease of use, it lacks some of the advanced features that Salesforce offers.
- **Users say** that Salesforce Commerce for B2C provides a comprehensive solution for enterprise-level e-commerce, integrating well with other Salesforce products like CRM and Marketing Cloud. This integration allows for a **unified view of customer interactions** , which is a significant advantage over BigCommerce, which may not offer the same level of ecosystem connectivity.
- **Reviewers mention** that BigCommerce shines in its accessibility, particularly for small businesses, with a straightforward setup process and a wealth of downloadable apps. However, some users feel that it may not scale as effectively for larger enterprises compared to Salesforce Commerce for B2C.
- **According to recent user feedback** , both platforms offer quality support, but Salesforce Commerce for B2C has a slight edge in terms of **product direction** and adaptability, with users noting its ability to evolve with their business needs. BigCommerce, while responsive, may not provide the same level of proactive assistance.
- **G2 reviewers highlight** that while BigCommerce is recognized for its **fast customer service** , Salesforce Commerce for B2C's extensive features and capabilities make it a more powerful tool for businesses looking to grow and adapt in a competitive market. Users appreciate the depth of functionality available in Salesforce, which can lead to better long-term outcomes.



| | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 580 | 594 | 
| **Largest Market Segment** | Small-Business (77.1% of reviews) | Mid-Market (40.7% of reviews) | 
| **Entry Level Price** | $29.95/ per month | Contact Us Per Year | 

---
## Top Pros & Cons

### BigCommerce

Pros:
- Ease of Use (40 reviews)
- Customer Support (21 reviews)

Cons:
- Limited Customization (12 reviews)
- Expensive (11 reviews)

### Salesforce B2C Commerce

Pros:
- Ease of Use (72 reviews)
- Features (48 reviews)

Cons:
- Complex Setup (39 reviews)
- Expensive (37 reviews)

---
## Ratings Comparison
| Rating | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
  | **Meets Requirements** | 8.3 (490 reviews) | 8.7 (349 reviews) | 
  | **Ease of Use** | 8.4 (493 reviews) | 8.2 (461 reviews) | 
  | **Ease of Setup** | 8.3 (311 reviews) | 7.9 (288 reviews) | 
  | **Ease of Admin** | 8.4 (288 reviews) | 8.1 (131 reviews) | 
  | **Quality of Support** | 8.3 (471 reviews) | 8.3 (329 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.4 (284 reviews) | 8.6 (129 reviews) | 
  | **Product Direction (% positive)** | 7.9 (472 reviews) | 8.7 (332 reviews) | 

---
## Pricing

### BigCommerce

#### Entry-Level Pricing

Plan: Standard

Price: $29.95 / per month

Description: Everything you need to start selling online

Key Features:
- No transaction fees
- Sell on Amazon, eBay, Facebook, Pinterest & Google Shopping
- Accept Credit Cards, PayPal, Apple Pay & Amazon Pay

[Browse all 4 editions](https://www.g2.com/products/bigcommerce/pricing)

#### Free Trial

Yes

### Salesforce B2C Commerce

#### Entry-Level Pricing

Plan: B2C Commerce - Growth 

Price: Contact Us Per Year

Description: Create AI-powered consumer experiences with templates and composable storefronts, including multiple sites and price books.

Key Features:
- 5 sites
- 10 price books
- 1.2M On-demand Sandbox Credits 

[Browse all 3 editions](https://www.g2.com/products/salesforce-b2c-commerce/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Mobile E-Commerce

| Product | Score | Reviews |
|---|---|---|
| **BigCommerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.4/10 | 30 |

#### Design

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Templates - Mobile E-Commerce** | Not enough data | 8.3 (28 reviews) | 
| **Versions - Mobile E-Commerce** | Not enough data | 8.5 (29 reviews) | 
| **Testing - Mobile E-Commerce** | Not enough data | 8.6 (28 reviews) | 
| **Multichannel - Mobile E-Commerce** | Not enough data | 8.5 (28 reviews) | 

#### Personalization

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Branding - Mobile E-Commerce** | Not enough data | 8.3 (28 reviews) | 
| **Localization - Mobile E-Commerce** | Not enough data | 8.3 (28 reviews) | 
| **Digital Content - Mobile E-Commerce** | Not enough data | 8.5 (29 reviews) | 
| **Geofencing - Mobile E-Commerce** | Not enough data | 8.5 (27 reviews) | 

#### Analysis

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Dashboards - Mobile E-Commerce** | Not enough data | 8.4 (27 reviews) | 
| **User Behavior - Mobile E-Commerce** | Not enough data | 8.7 (26 reviews) | 
| **Sales - Mobile E-Commerce** | Not enough data | 8.3 (25 reviews) | 

### E-Merchandising

| Product | Score | Reviews |
|---|---|---|
| **BigCommerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 9.1/10 | 23 |

#### Merchandising

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Product Recommendations** | Not enough data | 9.2 (22 reviews) | 
| **Product Search** | Not enough data | 9.3 (22 reviews) | 
| **Product Display** | Not enough data | 9.3 (22 reviews) | 
| **Media File Storage** | Not enough data | 8.6 (22 reviews) | 
| **Web Content Management** | Not enough data | 8.8 (22 reviews) | 

#### Analytics

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Reports & Analytics** | Not enough data | 9.2 (22 reviews) | 
| **Customer Data** | Not enough data | 9.2 (22 reviews) | 

#### Administration

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Integrations** | Not enough data | 9.2 (21 reviews) | 
| **Dashboard** | Not enough data | 9.0 (21 reviews) | 

### Shopping Cart

| Product | Score | Reviews |
|---|---|---|
| **BigCommerce** | N/A | N/A |
| **Salesforce B2C Commerce** | 8.6/10 | 28 |

#### Administration

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Reporting** | Not enough data | 9.0 (27 reviews) | 
| **Cart Management** | Not enough data | 8.7 (26 reviews) | 
| **Shipping Information Collection** | Not enough data | 8.8 (27 reviews) | 

#### Integrations

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Payment Gateway Integration** | Not enough data | 8.8 (27 reviews) | 
| **E-commerce Platform Integration** | Not enough data | 9.0 (27 reviews) | 
| **Email Integration** | Not enough data | 8.6 (27 reviews) | 

#### Cart Management

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Multi Cart** | Not enough data | 8.3 (28 reviews) | 
| **Products** | Not enough data | 8.5 (27 reviews) | 
| **Templates** | Not enough data | 8.6 (26 reviews) | 
| **Embed** | Not enough data | 8.6 (27 reviews) | 

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **BigCommerce** | 7.7/10 | 424 |
| **Salesforce B2C Commerce** | 8.3/10 | 307 |

#### Headless Commerce

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Decoupling** | 7.4 (85 reviews) | 8.2 (97 reviews) | 
| **REST APIs** | 7.8 (93 reviews) | 8.5 (102 reviews) | 
| **Data Orchestration** | 7.6 (90 reviews) | 8.4 (99 reviews) | 
| **Customization** | 7.5 (103 reviews) | 8.4 (103 reviews) | 
| **Extensibility** | 7.5 (92 reviews) | 8.4 (101 reviews) | 

#### Generative AI

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **AI Text Generation** | 7.2 (53 reviews) | 8.1 (82 reviews) | 
| **AI Text Summarization** | 7.3 (52 reviews) | 7.9 (86 reviews) | 

#### Agentic AI - E-Commerce Platforms

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Autonomous Task Execution** | 5.2 (9 reviews) | 8.8 (18 reviews) | 
| **Cross-system Integration** | 6.2 (11 reviews) | 8.5 (20 reviews) | 
| **Adaptive Learning** | 5.5 (11 reviews) | 8.6 (18 reviews) | 
| **Natural Language Interaction** | 5.2 (11 reviews) | 8.6 (18 reviews) | 
| **Proactive Assistance** | 5.3 (11 reviews) | 8.6 (18 reviews) | 
| **Decision Making** | 5.6 (11 reviews) | 8.6 (18 reviews) | 

#### Merchandising/Marketing

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Storefront Design Tools** | 7.9 (389 reviews) | 8.3 (217 reviews) | 
| **Product Visualization** | 8.3 (387 reviews) | 8.3 (162 reviews) | 
| **Recommendations / Personalization** | 7.7 (369 reviews) | 8.2 (234 reviews) | 
| **Promotions and Discounts** | 7.9 (372 reviews) | 8.0 (223 reviews) | 
| **Shopping Cart Abandonment** | 7.9 (351 reviews) | 7.8 (209 reviews) | 
| **Product Reviews** | 7.7 (349 reviews) | 8.1 (207 reviews) | 
| **SEO** | 7.9 (359 reviews) | 8.1 (206 reviews) | 

#### Product Catalog

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Content Management** | 8.3 (387 reviews) | 8.4 (218 reviews) | 
| **Product Configuration** | 8.2 (376 reviews) | 8.2 (215 reviews) | 
| **Product Search and Filtering** | 8.0 (379 reviews) | 8.2 (226 reviews) | 
| **Intangible Products** | 7.9 (266 reviews) | 8.2 (195 reviews) | 

#### Order Process

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Checkout Process** | 8.5 (389 reviews) | 8.3 (218 reviews) | 
| **Shipping Options** | 8.1 (379 reviews) | 8.2 (212 reviews) | 
| **Tax Display and Processing** | 8.5 (363 reviews) | 8.3 (209 reviews) | 
| **Payment Processing** | 8.8 (374 reviews) | 8.3 (215 reviews) | 
| **Order Management** | 8.5 (387 reviews) | 8.3 (218 reviews) | 
| **Returns / Refunds** | 8.2 (345 reviews) | 7.9 (203 reviews) | 
| **Inventory Management** | 8.1 (332 reviews) | 8.3 (204 reviews) | 
| **Multi-Channel Fulfillment** | 7.8 (261 reviews) | 8.2 (187 reviews) | 

#### Multi-Channel Support

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Omnichannel** | 8.0 (320 reviews) | 8.3 (203 reviews) | 
| **Mobile** | 8.0 (352 reviews) | 8.2 (203 reviews) | 
| **Social Commerce** | 7.9 (304 reviews) | 8.4 (187 reviews) | 
| **Customer Service** | 8.0 (341 reviews) | 8.3 (208 reviews) | 
| **Store Locator** | 7.7 (231 reviews) | 8.0 (193 reviews) | 
| **3rd-Party Store Integration** | 7.9 (245 reviews) | 8.1 (134 reviews) | 
| **B2B** | 7.6 (198 reviews) | 8.2 (182 reviews) | 

#### Platform

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **APIs** | 8.1 (296 reviews) | 8.2 (201 reviews) | 
| **Customization** | 7.8 (367 reviews) | 8.2 (223 reviews) | 
| **Integrations to Add-on Tools** | 7.8 (339 reviews) | 8.3 (211 reviews) | 
| **User Management** | 8.4 (355 reviews) | 8.4 (216 reviews) | 
| **Reporting / Analytics** | 7.9 (354 reviews) | 8.2 (222 reviews) | 
| **Security** | 8.6 (361 reviews) | 8.6 (210 reviews) | 
| **Multi-Site Management** | Feature Not Available | 8.6 (198 reviews) | 
| **Admin Access Rights** | 8.6 (348 reviews) | 8.5 (202 reviews) | 
| **Test-to-Product Migration** | Feature Not Available | 8.3 (187 reviews) | 
| **Internationalization** | Feature Not Available | 8.5 (183 reviews) | 
| **Cross Browser Support** | 8.5 (332 reviews) | 8.4 (194 reviews) | 
| **Performance and Reliability** | 8.6 (377 reviews) | 8.6 (228 reviews) | 

### Omnichannel Commerce

| Product | Score | Reviews |
|---|---|---|
| **BigCommerce** | 8.1/10 | 33 |
| **Salesforce B2C Commerce** | 8.4/10 | 28 |

#### Reporting

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Reports & Analytics** | 8.3 (32 reviews) | 8.6 (28 reviews) | 
| **Data Transfer Tools** | 7.9 (32 reviews) | 8.5 (28 reviews) | 

#### Omnichannel Features 

| Feature | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Retail Management** | 7.9 (30 reviews) | 8.0 (27 reviews) | 
| **POS Integration** | 7.7 (27 reviews) | 8.0 (27 reviews) | 
| **Social Media Integration** | 7.8 (30 reviews) | 8.2 (26 reviews) | 
| **Customer Service Integration** | 8.4 (29 reviews) | 8.6 (27 reviews) | 
| **Marketing Tools** | 8.4 (31 reviews) | 8.6 (27 reviews) | 
| **E-commerce Integration** | 8.1 (32 reviews) | 8.6 (28 reviews) | 
| **ERP Integration** | 8.2 (27 reviews) | 8.3 (27 reviews) | 

---
## Categories
**Shared Categories (2):** [Omnichannel Commerce Software](https://www.g2.com/categories/omnichannel-commerce), [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)


**Unique to Salesforce B2C Commerce (3):** [E-Merchandising Software](https://www.g2.com/categories/e-merchandising), [Mobile E-Commerce Software](https://www.g2.com/categories/mobile-e-commerce), [Shopping Cart Software](https://www.g2.com/categories/shopping-cart)


---
## Reviewer Demographics

### By Company Size

| Segment | BigCommerce | Salesforce B2C Commerce | 
|---|---|---|
| **Small-Business** | 77.1% | 25.7% | 
| **Mid-Market** | 18.8% | 40.7% | 
| **Enterprise** | 4.1% | 33.6% | 

### By Industry

#### BigCommerce

- **Retail:** 20.1%
- **Apparel & Fashion:** 6.0%
- **Marketing and Advertising:** 5.0%
- **Information Technology and Services:** 3.9%
- **Consumer Goods:** 3.7%
- **Health, Wellness and Fitness:** 3.4%
- **Automotive:** 3.2%
- **Sporting Goods:** 3.2%
- **Wholesale:** 2.5%
- **Consumer Electronics:** 2.3%
- **Other:** 46.7%

#### Salesforce B2C Commerce

- **Retail:** 13.0%
- **Information Technology and Services:** 11.0%
- **Computer Software:** 7.9%
- **Apparel & Fashion:** 5.5%
- **Accounting:** 4.2%
- **Consumer Goods:** 4.0%
- **Consulting:** 3.9%
- **Financial Services:** 3.7%
- **Marketing and Advertising:** 3.3%
- **Internet:** 2.4%
- **Other:** 41.1%

---
## Alternatives

### Alternatives to BigCommerce

- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (871 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (268 reviews)
- [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) — 4.4/5 stars (300 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5111 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1276 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (614 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)
- [Miva](https://www.g2.com/products/miva/reviews) — 4.4/5 stars (190 reviews)

### Alternatives to Salesforce B2C Commerce

- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (614 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (871 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (268 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5111 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1276 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Centra](https://www.g2.com/products/centra/reviews) — 4.8/5 stars (69 reviews)
- [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) — 3.9/5 stars (195 reviews)
- [Miva](https://www.g2.com/products/miva/reviews) — 4.4/5 stars (190 reviews)

---
## Top Discussions

### BigCommerce

- Title: [Is BigCommerce like Shopify?](https://www.g2.com/discussions/is-bigcommerce-like-shopify) — 2 comments
  > **Top comment:** "No idea. I have never used shopify. What I do know is Big Commerce works. They are also making changes and upgrading the software.

I have seen many little..."
- Title: [Which is better Shopify or BigCommerce?](https://www.g2.com/discussions/which-is-better-shopify-or-bigcommerce) — 2 comments
  > **Top comment:** "Shopify"
- Title: [What software does BigCommerce integrate with?](https://www.g2.com/discussions/42165-what-software-does-bigcommerce-integrate-with) — 2 comments, 1 upvote
  > **Top comment:** "with many more with Google"
- Title: [Who uses BigCommerce?](https://www.g2.com/discussions/who-uses-bigcommerce) — 1 comment, 1 upvote
  > **Top comment:** "We are migrating to BigCommerce and rebuiliding our entire e-commerce experience using the tools available in it."
- Title: [Big Commerce  Likes And Dislikes](https://www.g2.com/discussions/big-commerce-likes-and-dislikes) — 1 comment, 1 upvote
  > **Top comment:** "nice blog First, I appreciate your blog; I have read your article carefully, Your content is very valuable to me. I hope people like this blog too. I hope..."

### Salesforce B2C Commerce

- Title: [Is Salesforce an ecommerce platform?](https://www.g2.com/discussions/is-salesforce-an-ecommerce-platform) — 1 comment
  > **Top comment:** "Yes B2C Commerce is an ecommerce platform. The Salesforce B2C Commerce Platform empowers customers to quickly grow profitability.  Customers o all sizes can..."
- Title: [What is b2b and b2c in Salesforce?](https://www.g2.com/discussions/salesforce-commerce-for-b2c-what-is-b2b-and-b2c-in-salesforce) — 1 comment
  > **Top comment:** "B2B is digital solutions for business to business buyers and B2C is digital solutions for business to customer buyers. For more information checkout..."
- Title: [What is a b2c platform?](https://www.g2.com/discussions/what-is-a-b2c-platform) — 1 comment
  > **Top comment:** "B2C business-to-consumer ecommerce, also called retail ecommerce, is a business model that involves sales between online businesses and consumers. B2C..."
- Title: [What is Salesforce commerce?](https://www.g2.com/discussions/what-is-salesforce-commerce) — 1 comment
  > **Top comment:** "Salesforce Commerce helps you maximize revenue and deliver success now through capabilities including B2C Commerce, B2B Commerce, Order Management, and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/bigcommerce-vs-salesforce-b2c-commerce)