# Big Cartel vs WooCommerce Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Big Cartel excels in **ease of use** , with many users highlighting its intuitive interface and seamless navigation. One user mentioned, "It is incredibly easy to use and gives creative freedom," making it a great choice for those who prioritize simplicity in managing their online store.
- **Users say** WooCommerce stands out for its **flexibility and community support**. Reviewers appreciate the ability to customize their stores extensively and the strong community backing, stating, "I like the strong community support with WooCommerce," which can be invaluable for troubleshooting and learning.
- **According to verified reviews** , Big Cartel offers a **cost-effective solution** for small businesses, with a free entry-level price point that appeals to startups. Users have noted, "Unlike eBay, the monthly fees are very reasonable and fair," making it an attractive option for budget-conscious entrepreneurs.
- **Reviewers mention** that WooCommerce provides a **robust integration with WordPress** , which enhances its usability for those already familiar with the platform. One user highlighted, "I really appreciate WooCommerce for its seamless WordPress integration," indicating that it can streamline the setup process for existing WordPress users.
- **G2 reviewers report** that Big Cartel shines in **admin capabilities** , with users praising its straightforward management tools. A user remarked, "Edits to your shop can be done quickly and easily," which can significantly enhance day-to-day operations for small business owners.
- **Users say** that while WooCommerce has a slightly steeper learning curve, it compensates with **powerful features** for larger operations. One reviewer noted, "It's speedy and efficient to list products," which can be a major advantage for businesses looking to scale their online presence.



| | Big Cartel | WooCommerce | 
|---|---|---|
| **Star Rating** | 4.2 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 27 | 1,274 | 
| **Largest Market Segment** | Small-Business (77.8% of reviews) | Small-Business (89.2% of reviews) | 
| **Entry Level Price** | Free | No pricing available | 

---
## Top Pros & Cons

### Big Cartel

**Not enough data**

### WooCommerce

Pros:
- Ease of Use (45 reviews)
- Easy Integration (38 reviews)

Cons:
- Expensive (20 reviews)
- Slow Performance (20 reviews)

---
## Ratings Comparison
| Rating | Big Cartel | WooCommerce | 
|---|---|---|
  | **Meets Requirements** | 8.5 (24 reviews) | 8.8 (1031 reviews) | 
  | **Ease of Use** | 9.3 (24 reviews) | 8.6 (1040 reviews) | 
  | **Ease of Setup** | 9.3 (7 reviews) | 8.4 (727 reviews) | 
  | **Ease of Admin** | 10.0 (6 reviews) | 8.5 (678 reviews) | 
  | **Quality of Support** | 8.1 (19 reviews) | 7.7 (845 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (6 reviews) | 8.6 (626 reviews) | 
  | **Product Direction (% positive)** | 7.9 (22 reviews) | 8.7 (1004 reviews) | 

---
## Pricing

### Big Cartel

#### Entry-Level Pricing

Plan: Gold

Price: Free

Description: Start your free store. No credit card required. 

Key Features:
- 5 products

[Browse all 3 editions](https://www.g2.com/products/big-cartel/pricing)

#### Free Trial

Yes

### WooCommerce

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Big Cartel** | 8.3/10 | 19 |
| **WooCommerce** | 8.2/10 | 966 |

#### Headless Commerce

| Feature | Big Cartel | WooCommerce | 
|---|---|---|
| **Decoupling** | Not enough data | 8.2 (146 reviews) | 
| **REST APIs** | Not enough data | 8.7 (166 reviews) | 
| **Data Orchestration** | Not enough data | 8.2 (158 reviews) | 
| **Customization** | Not enough data | 8.7 (203 reviews) | 
| **Extensibility** | Not enough data | 8.7 (192 reviews) | 

#### Generative AI

| Feature | Big Cartel | WooCommerce | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.3 (87 reviews) | 
| **AI Text Summarization** | Not enough data | 7.6 (85 reviews) | 

#### Agentic AI - E-Commerce Platforms

| Feature | Big Cartel | WooCommerce | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.7 (25 reviews) | 
| **Cross-system Integration** | Not enough data | 7.1 (25 reviews) | 
| **Adaptive Learning** | Not enough data | 6.6 (25 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.3 (26 reviews) | 
| **Proactive Assistance** | Not enough data | 6.7 (24 reviews) | 
| **Decision Making** | Not enough data | 7.1 (25 reviews) | 

#### Merchandising/Marketing

| Feature | Big Cartel | WooCommerce | 
|---|---|---|
| **Storefront Design Tools** | 8.7 (19 reviews) ✓ Verified | 8.1 (813 reviews) | 
| **Product Visualization** | 9.0 (18 reviews) ✓ Verified | 8.4 (854 reviews) | 
| **Recommendations / Personalization** | 8.0 (16 reviews) ✓ Verified | 8.2 (821 reviews) | 
| **Promotions and Discounts** | 7.5 (16 reviews) ✓ Verified | 8.4 (829 reviews) | 
| **Shopping Cart Abandonment** | Feature Not Available | 7.4 (718 reviews) | 
| **Product Reviews** | Feature Not Available | 8.3 (773 reviews) | 
| **SEO** | 7.6 (11 reviews) ✓ Verified | 8.3 (798 reviews) | 

#### Product Catalog

| Feature | Big Cartel | WooCommerce | 
|---|---|---|
| **Content Management** | 8.5 (18 reviews) ✓ Verified | 8.7 (858 reviews) | 
| **Product Configuration** | Feature Not Available | 8.6 (839 reviews) | 
| **Product Search and Filtering** | 8.8 (16 reviews) ✓ Verified | 8.3 (824 reviews) | 
| **Intangible Products** | 6.7 (13 reviews) ✓ Verified | 8.4 (694 reviews) | 

#### Order Process

| Feature | Big Cartel | WooCommerce | 
|---|---|---|
| **Checkout Process** | 9.3 (18 reviews) ✓ Verified | 8.7 (867 reviews) | 
| **Shipping Options** | 8.3 (17 reviews) ✓ Verified | 8.3 (822 reviews) | 
| **Tax Display and Processing** | 7.8 (13 reviews) ✓ Verified | 8.3 (789 reviews) | 
| **Payment Processing** | 8.8 (18 reviews) ✓ Verified | 8.7 (858 reviews) | 
| **Order Management** | 9.1 (17 reviews) ✓ Verified | 8.6 (856 reviews) | 
| **Returns / Refunds** | 8.2 (12 reviews) ✓ Verified | 8.2 (747 reviews) | 
| **Inventory Management** | 8.2 (16 reviews) ✓ Verified | 8.5 (773 reviews) | 

#### Multi-Channel Support

| Feature | Big Cartel | WooCommerce | 
|---|---|---|
| **Omnichannel** | Feature Not Available | 8.2 (675 reviews) | 
| **Mobile** | 8.7 (13 reviews) ✓ Verified | 8.6 (783 reviews) | 
| **Social Commerce** | 8.6 (11 reviews) ✓ Verified | 8.1 (646 reviews) | 
| **Customer Service** | 7.3 (10 reviews) ✓ Verified | 8.0 (662 reviews) | 
| **Store Locator** | 8.1 (7 reviews) ✓ Verified | 7.8 (517 reviews) | 
| **3rd-Party Store Integration** | 6.7 (7 reviews) ✓ Verified | 8.3 (552 reviews) | 
| **B2B** | Feature Not Available | 8.1 (522 reviews) | 

#### Platform

| Feature | Big Cartel | WooCommerce | 
|---|---|---|
| **APIs** | 7.4 (9 reviews) ✓ Verified | 8.5 (629 reviews) | 
| **Customization** | 7.5 (17 reviews) ✓ Verified | 8.5 (808 reviews) | 
| **Integrations to Add-on Tools** | 8.6 (11 reviews) ✓ Verified | 8.7 (772 reviews) | 
| **User Management** | 9.2 (14 reviews) ✓ Verified | 8.6 (779 reviews) | 
| **Reporting / Analytics** | 8.2 (15 reviews) ✓ Verified | 8.1 (774 reviews) | 
| **Security** | 8.4 (15 reviews) ✓ Verified | 8.2 (789 reviews) | 
| **Multi-Site Management** | Feature Not Available | 8.1 (492 reviews) | 
| **Admin Access Rights** | 8.9 (12 reviews) ✓ Verified | 8.8 (761 reviews) | 
| **Test-to-Product Migration** | Feature Not Available | 8.1 (594 reviews) | 
| **Internationalization** | 8.3 (10 reviews) ✓ Verified | 8.3 (606 reviews) | 
| **Cross Browser Support** | 8.7 (13 reviews) ✓ Verified | 8.8 (728 reviews) | 
| **Performance and Reliability** | 9.2 (15 reviews) ✓ Verified | 8.6 (810 reviews) | 

---
## Categories
**Shared Categories (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)




---
## Reviewer Demographics

### By Company Size

| Segment | Big Cartel | WooCommerce | 
|---|---|---|
| **Small-Business** | 77.8% | 89.2% | 
| **Mid-Market** | 14.8% | 8.3% | 
| **Enterprise** | 7.4% | 2.5% | 

### By Industry

#### Big Cartel

- **Arts and Crafts:** 11.1%
- **Computer Software:** 11.1%
- **Cosmetics:** 11.1%
- **Retail:** 7.4%
- **Photography:** 7.4%
- **Non-Profit Organization Management:** 7.4%
- **Music:** 7.4%
- **Banking:** 3.7%
- **Capital Markets:** 3.7%
- **Design:** 3.7%
- **Other:** 25.9%

#### WooCommerce

- **Retail:** 9.7%
- **Marketing and Advertising:** 9.5%
- **Information Technology and Services:** 7.8%
- **Apparel & Fashion:** 7.0%
- **Internet:** 6.3%
- **Computer Software:** 5.3%
- **Consumer Goods:** 3.4%
- **Design:** 3.3%
- **Health, Wellness and Fitness:** 3.2%
- **Food & Beverages:** 2.3%
- **Other:** 42.4%

---
## Alternatives

### Alternatives to Big Cartel

- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [Square Online (formerly Weebly)](https://www.g2.com/products/square-online-formerly-weebly/reviews) — 4.2/5 stars (482 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5103 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1875 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (601 reviews)
- [Sellfy](https://www.g2.com/products/sellfy/reviews) — 4.0/5 stars (58 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (868 reviews)
- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (581 reviews)
- [NetSuite](https://www.g2.com/products/netsuite/reviews) — 4.1/5 stars (4775 reviews)

### Alternatives to WooCommerce

- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5103 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1875 reviews)
- [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) — 4.4/5 stars (868 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (601 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (581 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (267 reviews)
- [Miva](https://www.g2.com/products/miva/reviews) — 4.4/5 stars (190 reviews)
- [FastSpring](https://www.g2.com/products/fastspring/reviews) — 4.5/5 stars (187 reviews)

---
## Top Discussions

### Big Cartel

- Title: [What is better Wix or big cartel?](https://www.g2.com/discussions/what-is-better-wix-or-big-cartel) — 1 comment
  > **Top comment:** "Big cartel is better because of its UX Design! It’s easier and quicker. I always find myself frustrated using wix. "

### WooCommerce

- Title: [What is WooCommerce used for?](https://www.g2.com/discussions/what-is-woocommerce-used-for) — 3 comments, 1 upvote
  > **Top comment:** "WooCommerce is an e-commerce plugin for WordPress. It makes creating and managing an online store simple, with reasonable levels of flexibility and several..."
- Title: [How do I sell subscription on woocommerce?](https://www.g2.com/discussions/13348-how-do-i-sell-subscription-on-woocommerce) — 3 comments, 1 upvote
  > **Top comment:** "I have found solution to this, all you need to do is to get their paid pluging to sell subscription "
- Title: [Is WooCommerce free to use?](https://www.g2.com/discussions/is-woocommerce-free-to-use) — 2 comments
  > **Top comment:** "Yes, it is completely free to use "
- Title: [What is the use of WooCommerce?](https://www.g2.com/discussions/what-is-the-use-of-woocommerce) — 2 comments
  > **Top comment:** "You can use the platform to make your professional website or ecommerce website to sale goods."
- Title: [Is it possible to review where the bug is?](https://www.g2.com/discussions/est-t-il-possible-de-revoir-la-ou-y-a-le-bug) — 2 comments, 1 upvote
  > **Top comment:** "I think one of the platforms in the world"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/big-cartel-vs-woocommerce)