Compare Big Cartel and Shopify 
At a Glance
Market Segments
Small-Business (80.8% of reviews)
Small-Business (79.9% of reviews)
Entry-Level Pricing
Free
$29/ per month
Big Cartel
Star Rating
(26)4.2 out of 5
Market Segments
Small-Business (80.8% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Free
Browse all 3 pricing plansShopify
Star Rating
(5,012)4.4 out of 5
Market Segments
Small-Business (79.9% of reviews)
Pros & Cons
Entry-Level Pricing
$29/ per month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Shopify excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Big Cartel. Users appreciate the platform's ability to manage products, orders, and payments from a single dashboard, making it a comprehensive solution for e-commerce.
- Users say that Big Cartel offers a more straightforward and user-friendly experience, particularly for those launching smaller businesses. Reviewers highlight its ease of use and the ability to quickly edit their shops, which is ideal for creative entrepreneurs looking for simplicity.
- According to verified reviews, Shopify's extensive app ecosystem and theme customization options are frequently praised, allowing users to tailor their online stores to their specific needs. This flexibility is a key advantage for businesses looking to scale and enhance their storefronts.
- Reviewers mention that while Big Cartel is easy to navigate and offers reasonable pricing, it may lack some advanced features that larger businesses might require. Users appreciate the built-in tools for organization, but some feel limited by the platform's capabilities as they grow.
- Users highlight Shopify's robust support and resources, which contribute to a smoother implementation process. Many users find the onboarding experience intuitive, helping them get their stores up and running quickly, which is a crucial factor for new businesses.
- G2 reviewers note that Big Cartel's free entry-level pricing is attractive for startups, but as businesses expand, they may find themselves needing features that Shopify provides. This balance between affordability and functionality is a key consideration for users when choosing between the two platforms.
Pricing
Entry-Level Pricing
Big Cartel
Gold
Free
Start your free store. No credit card required.
- 5 products
Free Trial
Big Cartel
Free Trial is available
Shopify
No trial information availableRatings
Meets Requirements
8.6
23
8.8
4,210
Ease of Use
9.3
23
8.9
4,236
Ease of Setup
9.4
6
8.8
2,523
Ease of Admin
10.0
6
8.9
2,314
Quality of Support
8.1
18
8.4
3,949
Has the product been a good partner in doing business?
9.2
6
8.8
2,271
Product Direction (% positive)
7.9
22
8.8
4,097
Features by Category
Headless Commerce
Not enough data
8.2
454
Not enough data
8.4
470
Not enough data
8.3
489
Not enough data
8.3
582
Not enough data
8.5
532
Generative AI
Not enough data
8.0
232
Not enough data
7.9
227
Agentic AI - E-Commerce Platforms
Not enough data
7.8
79
Not enough data
8.0
79
Not enough data
7.9
77
Not enough data
7.8
77
Not enough data
7.8
77
Not enough data
7.9
78
Merchandising/Marketing
8.8
18
|
Verified
8.6
3468
9.0
18
|
Verified
8.6
3487
8.0
16
|
Verified
8.3
3407
7.5
16
|
Verified
8.3
3372
Feature Not Available
8.4
3190
Feature Not Available
8.4
3127
7.6
11
|
Verified
8.2
3106
Product Catalog
8.5
17
|
Verified
8.6
3394
Feature Not Available
8.5
3325
8.8
16
|
Verified
8.5
3369
6.7
13
|
Verified
8.4
2736
Order Process
9.3
18
|
Verified
8.8
3470
8.3
17
|
Verified
8.6
3380
7.8
13
|
Verified
8.6
3325
8.8
18
|
Verified
8.9
3438
9.1
17
|
Verified
8.8
3423
8.2
12
|
Verified
8.5
3124
8.2
16
|
Verified
8.6
3206
Feature Not Available
8.5
2802
Multi-Channel Support
Feature Not Available
8.5
2996
8.7
13
|
Verified
8.8
3222
8.6
11
|
Verified
8.7
3022
7.3
10
|
Verified
8.5
3135
8.1
7
|
Verified
8.3
2446
6.7
7
|
Verified
8.4
2505
Feature Not Available
8.2
2324
Platform
7.4
9
|
Verified
8.3
2524
7.5
17
|
Verified
8.4
3223
8.6
11
|
Verified
8.6
3086
9.2
14
|
Verified
8.7
3176
8.2
15
|
Verified
8.5
3220
8.4
15
|
Verified
8.9
3187
Feature Not Available
8.4
2490
8.9
12
|
Verified
8.8
3100
Feature Not Available
8.4
2577
8.3
10
|
Verified
8.5
2555
8.7
13
|
Verified
8.7
2905
9.2
15
|
Verified
8.9
3214
Payment processing - Merchant of Record
Not enough data
8.6
29
Not enough data
8.5
28
Not enough data
8.5
28
Not enough data
8.1
28
Not enough data
8.3
27
Not enough data
7.9
28
Tax management - Merchant of Record
Not enough data
8.4
26
Not enough data
8.4
26
Not enough data
8.2
26
Security and Compliance - Merchant of Record
Not enough data
8.3
26
Not enough data
8.5
26
Not enough data
8.7
26
Not enough data
8.5
26
Administration - Merchant of Record
Not enough data
8.3
29
Not enough data
8.4
27
Not enough data
8.4
27
Reviews
Reviewers' Company Size
Big Cartel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Shopify
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Cosmetics
11.5%
Computer Software
11.5%
Arts and Crafts
11.5%
Retail
7.7%
Photography
7.7%
Other
50.0%
Retail
26.0%
Apparel & Fashion
8.9%
Marketing and Advertising
7.4%
Consumer Goods
5.4%
Information Technology and Services
3.6%
Other
48.6%
Alternatives
Discussions
What is better Wix or big cartel?
1 Comment
AP
Big cartel is better because of its UX Design! It’s easier and quicker. I always find myself frustrated using wix. Read more
Big Cartel has no more discussions with answers
What is Shopify used for?
6 Comments
PP
Shopify is an Ecommerce CMS platform where we can setup the store and sell our products.Read more
What are the features of Shopify?
5 Comments
MM
In word you can say shopify is your own "shop"Read more
How can I change my store name in Shopify?
3 Comments
CH
Yes, you can change your stores name as long as you are not paying back a cash advance given by Shopify. If you’re currently in repayment you can’t change...Read more
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