Compare Benchmark Email and Zoho Campaigns 
At a Glance
Market Segments
Small-Business (68.9% of reviews)
Small-Business (79.7% of reviews)
Entry-Level Pricing
$0.00
Free
Benchmark Email
Star Rating
(115)4.3 out of 5
Market Segments
Small-Business (68.9% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 2 pricing plansZoho Campaigns
Star Rating
(1,025)4.3 out of 5
Market Segments
Small-Business (79.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansBenchmark Email vs Zoho Campaigns
When assessing the two solutions, reviewers found Benchmark Email easier to use, set up, and administer. However, reviewers preferred doing business with Zoho Campaigns overall.
- Reviewers felt that Benchmark Email meets the needs of their business better than Zoho Campaigns.
- When comparing quality of ongoing product support, reviewers felt that Benchmark Email is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Benchmark Email over Zoho Campaigns.
Pricing
Entry-Level Pricing
Benchmark Email
Free
$0.00
Try for free! 500 contacts and 2500 email sends
- Design Amazing Emails
- Capture New Subscribers
- Manage Contacts with Lists and Tags
Zoho Campaigns
Forever free
Free
Get started with the free version of Zoho Campaigns. This version has all the right features required to get your email marketing plan started. You can then choose other plans as your business needs grow.
- 6000 emails per month to 2000 contacts
- Admin + 4 users
- Signup and popup forms
Free Trial
Benchmark Email
Free Trial is available
Zoho Campaigns
Free Trial is available
Ratings
Meets Requirements
8.8
95
8.7
800
Ease of Use
8.8
95
8.5
805
Ease of Setup
8.8
42
8.5
512
Ease of Admin
9.0
32
8.6
481
Quality of Support
8.6
88
8.3
744
Has the product been a good partner in doing business?
8.3
32
8.6
470
Product Direction (% positive)
8.8
90
8.5
781
Features by Category
Email Marketing
8.9
76
|
Verified
8.4
615
|
Verified
8.4
74
|
Verified
8.5
649
|
Verified
8.5
69
|
Verified
8.6
573
|
Verified
8.9
74
|
Verified
8.5
638
|
Verified
8.7
73
|
Verified
8.7
629
|
Verified
8.4
73
|
Verified
8.3
617
|
Verified
8.8
57
|
Verified
8.4
527
|
Verified
8.0
28
|
Verified
8.5
297
|
Verified
Feature Not Available
8.4
282
Reporting & Analytics
Feature Not Available
8.3
432
|
Verified
8.9
71
|
Verified
8.7
588
|
Verified
Generative AI
8.1
14
Feature Not Available
8.1
13
Feature Not Available
Agentic AI - Email Marketing
7.7
5
8.1
17
7.7
5
7.8
17
Not enough data
7.9
17
Not enough data
8.6
18
Not enough data
8.4
18
Integration
8.6
35
|
Verified
8.8
400
|
Verified
Feature Not Available
8.4
301
|
Verified
Feature Not Available
8.4
297
|
Verified
Feature Not Available
8.8
212
|
Verified
Feature Not Available
8.7
199
|
Verified
Feature Not Available
8.5
149
|
Verified
Diagnosis
8.6
14
Not enough data
9.0
14
Not enough data
8.6
17
Not enough data
9.0
17
Not enough data
Tracking
9.5
17
Not enough data
8.8
16
Not enough data
8.2
17
Not enough data
8.2
17
Not enough data
7.9
16
Not enough data
Reporting
9.1
16
Not enough data
8.7
13
Not enough data
8.9
14
Not enough data
8.3
16
Not enough data
Agentic AI - Email Deliverability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Grammar
9.0
8
Not enough data
8.6
7
Not enough data
9.5
7
Not enough data
Formatting
8.3
5
Not enough data
9.0
7
Not enough data
9.0
5
Not enough data
Content
8.1
6
Not enough data
9.2
6
Not enough data
9.2
6
Not enough data
Product Type
8.6
6
Not enough data
8.3
5
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Templates
9.0
12
8.3
206
|
Verified
7.7
10
7.7
182
|
Verified
8.6
11
8.1
190
|
Verified
8.2
12
8.0
81
Edit
9.8
9
8.0
198
|
Verified
8.8
10
8.2
103
8.8
11
8.3
191
|
Verified
Logistics
8.9
11
8.6
195
|
Verified
8.0
10
7.6
177
|
Verified
Feature Not Available
8.5
176
|
Verified
Feature Not Available
8.2
75
Generative AI
7.9
7
Feature Not Available
7.9
7
Feature Not Available
Agentic AI - Email Template Builder
Not enough data
8.1
7
Not enough data
8.5
8
Text Messaging
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.1
13
Not enough data
8.3
12
Not enough data
7.6
12
Not enough data
Feature Not Available
Not enough data
9.2
12
Not enough data
Feature Not Available
SMS Platform
Not enough data
8.8
13
Not enough data
9.3
12
Not enough data
8.9
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
12
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Benchmark Email and Zoho Campaigns are categorized as Email Marketing and Email Template Builder
Unique Categories
Benchmark Email is categorized as AI Writing Assistant and Email Deliverability
Zoho Campaigns is categorized as SMS Marketing
Reviews
Reviewers' Company Size
Benchmark Email
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Campaigns
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
12.1%
Computer Software
7.5%
Non-Profit Organization Management
7.5%
Information Technology and Services
6.5%
Hospitality
4.7%
Other
61.7%
Information Technology and Services
11.9%
Marketing and Advertising
9.9%
Computer Software
7.1%
Retail
3.8%
Education Management
3.5%
Other
63.9%
Alternatives
Discussions
Is Benchmark Email free?
1 Comment
AW
Benchmark Email has a free plan available that starts at 500 contacts and 3,500 emails per month! You can upgrade whenever you're ready to add additional...Read more
Benchmark Email has no more discussions with answers
How can I make my campaigns disappear in spam folders?
2 Comments
CP
Have you enabled a DMARC policy for your domain ?
You must set up DKIM and SPF records in order to send emails and do a better deliverability result. Read more
Can you implement the SURVEYS directly into the email that is sent?
2 Comments
JM
Yes you can. Read more
Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?
2 Comments
GP
Hi Angelo,
It depends on your needs. Both CRM and Campigns can be the master database.
Scenario 1. If you receive leads on CRM. You can sync those...Read more
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