Compare Benchmark Email and Pure360
See this
side-by-side comparison of Benchmark Email vs. Pure360
based on preference data from user reviews. Benchmark Email rates 4.1/5 stars with 50 reviews. By contrast, Pure360 rates 4.4/5 stars with 49 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
 Benchmark Email |  Pure360 | |
| Star Rating | Benchmark Email | Pure360 |
| Market Segments | Benchmark Email Small-Business (71.4% of reviews) | Pure360 Mid-Market (50.0% of reviews) |
| Entry Level Price | Benchmark Email No pricing information available | Pure360 No pricing information available |
Benchmark Email vs Pure360
When assessing the two solutions, reviewers found Pure360 easier to use, set up, and administer. Reviewers also preferred doing business with Pure360 overall.
- Reviewers felt that Pure360 meets the needs of their business better than Benchmark Email.
- When comparing quality of ongoing product support, reviewers felt that Pure360 is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Pure360 over Benchmark Email.
Categories
Shared Categories
Benchmark Email and Pure360 are categorized as Email Marketing
Unique Categories
Benchmark Email has no unique categories
Pure360 is categorized as E-Commerce Personalization
Pricing
Free Plan
Contact Us
Medium Plan
Contact Us
Large Sender
Contact Us
Free Trial Unavailable
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Free Trial Unavailable
Ratings
Meets Requirements
Benchmark Email
Responses: 47
Pure360
Responses: 43
Ease of Use
Benchmark Email
Responses: 47
Pure360
Responses: 43
Ease of Setup
Benchmark Email
Responses: 14
Pure360
Responses: 19
Ease of Admin
Benchmark Email
Responses: 14
Pure360
Responses: 18
Quality of Support
Benchmark Email
Responses: 43
Pure360
Responses: 43
Ease of Doing Business With
Benchmark Email
Responses: 14
Pure360
Responses: 18
Product Direction (% positive)
Benchmark Email
Responses: 45
Pure360
Responses: 42
Features
Email Marketing
Email and Mobile Preview
Benchmark Email
Responses: 41
Verified Feature
Pure360
Responses: 31
Verified Feature
Manage Email Lists
Benchmark Email
Responses: 41
Verified Feature
Pure360
Responses: 30
Verified Feature
High-Volume Sending
Benchmark Email
Responses: 38
Verified Feature
Pure360
Responses: 31
Verified Feature
Building and Personalizing Emails
Benchmark Email
Responses: 41
Verified Feature
Pure360
Responses: 29
Verified Feature
Sending Outbound Emails
Benchmark Email
Responses: 41
Verified Feature
Pure360
Responses: 31
Verified Feature
Manage Email Deliverability
Benchmark Email
Responses: 41
Verified Feature
Pure360
Responses: 30
Verified Feature
Automated Email Responses
Benchmark Email
Responses: 28
Verified Feature
Pure360
Responses: 23
Verified Feature
Multi-user Account
Benchmark Email
Responses: 5
Verified Feature
Pure360
Responses: 5
Verified Feature
Surveys
Benchmark Email
Responses: 5
Verified Feature
Pure360
Reporting & Analytics
A/B Testing
Benchmark Email
Responses: 31
Verified Feature
Pure360
Responses: 22
Verified Feature
Basic Reporting
Benchmark Email
Responses: 38
Verified Feature
Pure360
Responses: 29
Verified Feature
Platform
User, Role, and Access Management
Benchmark Email
Responses: 9
Verified Feature
Pure360
Responses: 13
Verified Feature
Internationalization
Benchmark Email
Pure360
Performance and Reliability
Benchmark Email
Responses: 9
Verified Feature
Pure360
Responses: 14
Verified Feature
Integration
Data Import & Export Tools
Benchmark Email
Responses: 9
Verified Feature
Pure360
Responses: 13
Verified Feature
Integration APIs
Benchmark Email
Responses: 5
Verified Feature
Pure360
Responses: 9
Verified Feature
Breadth of Partner Applications
Benchmark Email
Responses: 5
Verified Feature
Pure360
Responses: 7
Verified Feature
CRM Integration
Benchmark Email
Pure360
Social Media Integration
Benchmark Email
Pure360
E-Commerce Integration
Benchmark Email
Pure360
Reviewers' Company Size
Reviewers of Benchmark Email were most often representing companies in the Small-Business segment, while reviewers for Pure360 were more commonly in the Mid-Market segment.
Small-Business
(50 or fewer emp.)
Benchmark Email
Pure360
Mid-Market
(51-1000 emp.)
Benchmark Email
Pure360
Enterprise
(> 1000 emp.)
Benchmark Email
Pure360
Reviewers' Industry
Marketing and Advertising
10.0%
Information Technology and Services
10.0%
Hospitality
6.0%
Retail
4.0%
Public Relations and Communications
4.0%
Other
66.0%
Marketing and Advertising
12.5%
Financial Services
12.5%
Retail
10.4%
Education Management
8.3%
Insurance
4.2%
Other
52.1%
Reviews
Most Helpful Favorable Review
Martin R.
User in Chemicals
Benchmark is a tool for managing mass emailing. It is great for marketing or for staying in touch with large groups of people via email. The tool makes it relatively easy to create nice looking HTML-based emails. And the tools for managing various...
Paul C.
Administrator in Automotive
There are a good features on Pure360. Not all platforms such as this have SMS as well as email, this is a big selling point for us.
Most Helpful Critical Review
Joe H.
Administrator in Internet
Send times are incredibly inconsistent. Sometimes it will take up to two hours to send an email. So for example, if you're sending a time sensitive email, be sure to schedule it a couple hours earlier than you originally want. I talked with support, and...
Andrew D.
User in Construction
The design WYSIWYG is quite clunky and does not give much flexibility when creating templates.
Top Alternatives
Discussions
Benchmark Email has no discussions with answers
Pure360 has no discussions with answers
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