Compare Balto and CallRail
At a Glance
Market Segments
Mid-Market (49.8% of reviews)
Small-Business (74.4% of reviews)
Entry-Level Pricing
No pricing available
$55.00 Per Month
Balto
Star Rating
(587)4.8 out of 5
Market Segments
Mid-Market (49.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Balto
CallRail
Star Rating
(1,715)4.5 out of 5
Market Segments
Small-Business (74.4% of reviews)
Pros & Cons
Entry-Level Pricing
$55.00 Per Month
Free Trial is available
Browse all 4 pricing plans
Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that CallRail excels in providing clear insights into marketing campaign performance, with users highlighting its ability to track which ads and keywords drive engagement through calls and messages. This feature is particularly beneficial for small businesses looking to optimize their marketing efforts.
- Users say Balto stands out for its exceptional implementation process, with many praising the knowledgeable and efficient support team that ensures a smooth onboarding experience. This can be a significant advantage for mid-market companies that require minimal disruption during setup.
- Reviewers mention that CallRail's user interface is straightforward and easy to navigate, making it simple for users to find what they need and port phone numbers without hassle. This simplicity is a key factor for small businesses that may not have extensive technical resources.
- According to verified reviews, Balto's ability to generate instant interaction notes after calls is a game-changer for users, saving them time and streamlining their workflow. This feature is particularly appreciated in environments where quick documentation is essential.
- G2 reviewers highlight that while CallRail has a solid reputation for call recording and campaign attribution, it sometimes faces challenges in meeting specific user workflows, which can lead to configuration difficulties for some users.
- Users report that Balto's advanced machine learning capabilities and user-friendly script navigation enhance the overall call experience, making it easier for agents to access relevant information during customer interactions, which is crucial for maintaining high service standards.
Pricing
Entry-Level Pricing
Balto
No pricing availableCallRail
Lead Tracking
$55.00
Per Month
Track and analyze call and texts with Call Tracking for greater marketing insights, now with Al-powered conversation insights.
- Call & text tracking and attribution
- Call recording and routing
- Call transcription and analysis
Free Trial
Balto
No trial information availableCallRail
Free Trial is available
Ratings
Meets Requirements
9.5
418
9.0
1,332
Ease of Use
9.6
421
9.0
1,347
Ease of Setup
9.5
229
9.0
1,096
Ease of Admin
9.4
121
9.1
1,023
Quality of Support
9.6
406
8.8
1,198
Has the product been a good partner in doing business?
9.8
123
9.2
1,007
Product Direction (% positive)
9.8
384
8.9
1,277
Features by Category
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.8
7
Not enough data
7.5
6
Not enough data
8.3
7
Not enough data
8.6
7
Organization
Not enough data
8.6
7
Not enough data
8.6
6
Not enough data
10.0
7
Performance Analysis
Not enough data
8.8
7
Not enough data
9.0
7
Sales Analysis
Not enough data
8.8
7
Not enough data
9.0
7
Generative AI
Not enough data
8.8
7
Not enough data
9.4
8
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
8.0
5
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
9.2
6
Not enough data
9.0
5
Not enough data
9.0
5
Call Analytics
9.4
205
9.3
189
|
Verified
9.4
208
8.1
138
|
Verified
9.4
220
8.6
168
|
Verified
Feature Not Available
8.3
171
|
Verified
Artificial Intelligence - Conversation Intelligence
Feature Not Available
8.3
145
|
Verified
9.3
200
8.2
148
|
Verified
Not enough data
Not enough data
Generative AI
9.4
135
Feature Not Available
Agentic AI - Conversation Intelligence
Not enough data
8.6
15
Not enough data
8.6
15
Not enough data
8.9
16
Not enough data
8.7
15
Not enough data
8.6
15
Not enough data
8.4
15
Not enough data
8.3
15
Quality Assurance
9.6
165
Not enough data
9.5
162
Not enough data
9.5
160
Not enough data
Engagement
9.6
170
Not enough data
9.6
164
Not enough data
9.5
168
Not enough data
Performance
9.5
164
Not enough data
9.7
167
Not enough data
Generative AI
9.3
129
Not enough data
9.3
128
Not enough data
Channels
Not enough data
8.7
82
Not enough data
8.2
58
Not enough data
7.6
57
Not enough data
7.9
71
Not enough data
8.1
65
Generative AI
Not enough data
Feature Not Available
Functions
Not enough data
8.7
68
Not enough data
8.6
63
Not enough data
8.4
60
Not enough data
8.2
64
Not enough data
Feature Not Available
Not enough data
8.3
61
Not enough data
8.3
58
Not enough data
8.1
58
Agentic AI - Contact Center
Not enough data
8.3
6
Not enough data
8.6
6
Not enough data
8.3
6
Not enough data
8.3
6
Administrative
Not enough data
8.4
70
Not enough data
8.9
80
Not enough data
8.7
82
Not enough data
8.7
74
Not enough data
Feature Not Available
Attribution Modeling
Not enough data
8.7
200
|
Verified
Not enough data
8.1
172
|
Verified
Not enough data
7.7
140
|
Verified
Not enough data
7.8
148
|
Verified
Not enough data
8.1
162
|
Verified
Not enough data
7.9
144
|
Verified
Agentic AI - Attribution
Not enough data
6.4
11
Not enough data
6.8
12
Not enough data
6.7
14
Not enough data
6.4
11
Marketing
Not enough data
8.0
157
|
Verified
Not enough data
8.4
164
|
Verified
Not enough data
8.7
205
|
Verified
Not enough data
8.6
202
|
Verified
Reporting
Not enough data
8.6
242
|
Verified
Not enough data
8.5
229
|
Verified
Not enough data
8.1
205
|
Verified
Data Ingestion
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Presentation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.5
209
|
Verified
Not enough data
8.7
219
|
Verified
Not enough data
8.4
213
|
Verified
Agentic AI - Lead Capture
Not enough data
8.2
23
Not enough data
8.1
22
Data Capture
Not enough data
8.3
212
|
Verified
Not enough data
8.6
212
|
Verified
Not enough data
8.0
175
|
Verified
Not enough data
8.5
214
|
Verified
Analytics
Not enough data
8.5
206
|
Verified
Not enough data
8.5
229
|
Verified
Customization
Not enough data
8.3
168
|
Verified
Not enough data
8.3
174
|
Verified
Not enough data
7.8
163
|
Verified
Not enough data
8.4
201
|
Verified
Customization
Not enough data
9.2
12
Not enough data
8.2
12
Not enough data
Feature Not Available
Not enough data
9.2
12
Additional Functionality
Not enough data
9.4
12
Not enough data
Feature Not Available
Not enough data
8.8
12
Not enough data
Feature Not Available
Not enough data
8.9
11
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Communication
Not enough data
6.3
8
Not enough data
7.0
9
Not enough data
6.9
9
Not enough data
8.1
8
Not enough data
6.3
8
Internal Use
Not enough data
6.8
22
Not enough data
8.9
9
Not enough data
8.8
8
Not enough data
8.9
9
Not enough data
6.7
8
Not enough data
7.6
9
Generative AI
Not enough data
Not enough data
Voice Recognition - AI Voice Assistants
Not enough data
8.6
6
Speech Synthesis - AI Voice Assistants
Not enough data
7.8
6
Not enough data
7.5
6
Not enough data
8.3
6
Security and privacy - AI Voice Assistants
Not enough data
9.2
6
Compatibility - AI Voice Assistants
Not enough data
9.0
5
Agentic AI - Outbound Call Tracking
Not enough data
8.0
10
Not enough data
7.7
10
Calling
Not enough data
9.2
43
Not enough data
8.7
40
Not enough data
8.8
42
Not enough data
8.5
40
Not enough data
8.0
9
Contacts
Not enough data
8.5
42
Not enough data
8.2
43
Not enough data
8.6
40
Insights
Not enough data
8.1
42
Not enough data
8.3
42
Not enough data
8.5
39
Not enough data
7.5
36
Not enough data
7.8
36
Not enough data
8.3
10
Agentic AI - Sales Coaching
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Training
9.4
156
Not enough data
9.5
153
Not enough data
9.3
145
Not enough data
Feature Not Available
Not enough data
Feedback
9.5
143
Not enough data
9.4
153
Not enough data
9.4
147
Not enough data
9.3
148
Not enough data
9.3
150
Not enough data
9.4
151
Not enough data
9.3
147
Not enough data
Generative AI
9.4
84
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Phone Number Management
Not enough data
9.1
574
Not enough data
8.8
465
Not enough data
8.4
395
Tracking
Not enough data
8.7
521
Not enough data
8.9
502
Not enough data
8.7
435
Analytics
Not enough data
8.9
565
Not enough data
9.3
557
Not enough data
8.5
502
Not enough data
8.3
308
Call Routing
Not enough data
8.1
353
Not enough data
8.0
320
Not enough data
7.9
301
Administration
Not enough data
7.9
266
Not enough data
8.7
304
Not enough data
8.8
364
Agentic AI - Inbound Call Tracking
Not enough data
7.4
53
Not enough data
7.7
57
Not enough data
7.7
54
Marketing Operations
Not enough data
8.3
199
Not enough data
8.8
215
Not enough data
8.4
189
Not enough data
8.9
200
Not enough data
7.8
177
Not enough data
7.6
152
Campaign Activity
Not enough data
8.4
199
Not enough data
8.5
230
Not enough data
7.8
178
Not enough data
8.3
197
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
7.5
25
Not enough data
7.7
27
Not enough data
7.6
24
Customer Query Resolution - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Interaction Automation - AI Customer Support Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Balto and CallRail are categorized as Conversation Intelligence
Unique Categories
CallRail is categorized as Inbound Call Tracking, AI Voice Assistants, AI Sales Assistant, Online Form Builder, Attribution, Marketing Analytics, Lead Capture, Outbound Call Tracking, Contact Center, and Live Chat
Reviews
Reviewers' Company Size
Balto
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
CallRail
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Insurance
50.1%
Consumer Services
9.4%
Financial Services
5.1%
Telecommunications
4.2%
Hospital & Health Care
4.0%
Other
27.2%
Marketing and Advertising
35.1%
Real Estate
8.4%
Construction
7.2%
Hospital & Health Care
4.1%
Consumer Services
3.7%
Other
41.5%
Alternatives
Discussions
Can we make it capture keywords faster so it can keep up with our screen pops?
2 Comments
LT
Absolutely. Read more
Has there been any thought of Balto in a higher-education context ?
2 Comments
MB
Hi Adonis!
Great idea. We've actually looked into using Balto for alumni relations teams to help universities fundraise and keep their alumni engaged. I...Read more
When was Balto created and for what industry was it originally intended for?
1 Comment
MB
Charles, thanks so much for your question! Most people are surprised to learn that the first industry Balto targeted was Home Improvement.
We realized...Read more
What is CallRail used for?
2 Comments
WC
CallRail is mainly used for call tracking. However, it is also used for form tracking, managing leads from chat, sms, and calls. Read more
How do I cancel CallRail?
1 Comment
PH
1. Click the My Account Icon in the top left.
2. Click Account Settings.
3. Scroll down to the Account Billing tab scroll down to the Plans & Payment...Read more
