# Azure IoT Hub, Google Cloud IoT Core vs AWS IoT Comparison

| | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.1 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 44 | 30 | 108 | 
| **Largest Market Segment** | Enterprise (47.4% of reviews) | Small-Business (48.3% of reviews) | Enterprise (43.3% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | No pricing available | 


---
## Ratings Comparison
| Rating | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
  | **Meets Requirements** | 8.7 (20 reviews) | 9.0 (18 reviews) | 9.0 (63 reviews) | 
  | **Ease of Use** | 8.7 (20 reviews) | 7.7 (18 reviews) | 8.6 (63 reviews) | 
  | **Ease of Setup** | 8.3 (12 reviews) | 8.6 (15 reviews) | 8.1 (32 reviews) | 
  | **Ease of Admin** | 8.2 (12 reviews) | 9.0 (16 reviews) | 8.3 (30 reviews) | 
  | **Quality of Support** | 8.4 (19 reviews) | 8.3 (18 reviews) | 8.8 (60 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (12 reviews) | 9.0 (16 reviews) | 9.0 (29 reviews) | 
  | **Product Direction (% positive)** | 8.1 (18 reviews) | 8.7 (18 reviews) | 8.5 (62 reviews) | 

---
## Pricing

### Azure IoT Hub

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Google Cloud IoT Core

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### AWS IoT

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### IoT Analytics Platforms

| Product | Score | Reviews |
|---|---|---|
| **Azure IoT Hub** | N/A | N/A |
| **Google Cloud IoT Core** | N/A | N/A |
| **AWS IoT** | N/A | N/A |

#### Data Sources

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Pre-Built Connectors** | Not enough data | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | Not enough data | 
| **Performance and Stability** | Not enough data | Not enough data | Not enough data | 

#### Analytics

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Queries** | Not enough data | Not enough data | Not enough data | 
| **Dashboards** | Not enough data | Not enough data | Not enough data | 
| **Visualizations** | Not enough data | Not enough data | Not enough data | 
| **Insights** | Not enough data | Not enough data | Not enough data | 

#### Metrics

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Device Performance** | Not enough data | Not enough data | Not enough data | 
| **Operational Performance** | Not enough data | Not enough data | Not enough data | 
| **Environmental Conditions** | Not enough data | Not enough data | Not enough data | 
| **Resource Usage** | Not enough data | Not enough data | Not enough data | 

### IoT Device Management Platforms

| Product | Score | Reviews |
|---|---|---|
| **Azure IoT Hub** | 8.8/10 | 8 |
| **Google Cloud IoT Core** | N/A | N/A |
| **AWS IoT** | N/A | N/A |

#### Device Recognition

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Device Discovery** | 8.9 (6 reviews) | Not enough data | Not enough data | 
| **Device Types** | 8.9 (6 reviews) | Not enough data | Not enough data | 
| **Dashboard** | 9.2 (6 reviews) | Not enough data | Not enough data | 

#### Monitoring

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Device Status** | 8.9 (6 reviews) | Not enough data | Not enough data | 
| **Alerts & Notifications** | 8.9 (6 reviews) | Not enough data | Not enough data | 
| **Analytics** | 8.9 (6 reviews) | Not enough data | Not enough data | 

#### Provisioning

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Remote Configuration** | 9.0 (7 reviews) | Not enough data | Not enough data | 
| **Event Triggering** | 9.0 (7 reviews) | Not enough data | Not enough data | 
| **Device Diagnostics & Repair** | 8.6 (7 reviews) | Not enough data | Not enough data | 
| **Firmware Updates** | 7.9 (7 reviews) | Not enough data | Not enough data | 

### IoT Platforms

| Product | Score | Reviews |
|---|---|---|
| **Azure IoT Hub** | N/A | N/A |
| **Google Cloud IoT Core** | N/A | N/A |
| **AWS IoT** | N/A | N/A |

####  Application Design

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Interface** | Not enough data | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | Not enough data | 
| **Device Workflows** | Not enough data | Not enough data | Not enough data | 
| **Testing** | Not enough data | Not enough data | Not enough data | 
| **Hardware Support** | Not enough data | Not enough data | Not enough data | 
| **Application Deployment** | Not enough data | Not enough data | Not enough data | 

####  Application Control

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Data Migration** | Not enough data | Not enough data | Not enough data | 
| **Data Syncronization** | Not enough data | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | Not enough data | 
| **Lifecycle Management** | Not enough data | Not enough data | Not enough data | 
| **Analytics** | Not enough data | Not enough data | Not enough data | 

### IoT Security Solutions

| Product | Score | Reviews |
|---|---|---|
| **Azure IoT Hub** | 7.9/10 | 5 |
| **Google Cloud IoT Core** | N/A | N/A |
| **AWS IoT** | N/A | N/A |

#### Connected Device Security

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Vulnerability Assessment** | 7.0 (5 reviews) | Not enough data | Not enough data | 
| **Identity Lifecycle** | 7.7 (5 reviews) | Not enough data | Not enough data | 
| **Threat Protection** | 7.7 (5 reviews) | Not enough data | Not enough data | 
| **Behavior Analysis** | 8.3 (5 reviews) | Not enough data | Not enough data | 
| **Incident Response** | 7.7 (5 reviews) | Not enough data | Not enough data | 
| **IoT Network Security** | 7.7 (5 reviews) | Not enough data | Not enough data | 
| **OTA Updates** | 7.3 (5 reviews) | Not enough data | Not enough data | 
| **Alerts & Notifications** | 8.3 (5 reviews) | Not enough data | Not enough data | 

#### Platform

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Dashboard** | 8.7 (5 reviews) | Not enough data | Not enough data | 
| **Hardware** | Not enough data | Not enough data | Not enough data | 
| **Performance** | 8.7 (5 reviews) | Not enough data | Not enough data | 
| **Reporting** | 8.3 (5 reviews) | Not enough data | Not enough data | 

### IoT Development Tools

| Product | Score | Reviews |
|---|---|---|
| **Azure IoT Hub** | N/A | N/A |
| **Google Cloud IoT Core** | N/A | N/A |
| **AWS IoT** | 8.8/10 | 18 |

#### Functionality

| Feature | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Platform** | Not enough data | Not enough data | 9.2 (15 reviews) | 
| **Multi-Language Support** | Not enough data | Not enough data | 8.5 (12 reviews) | 
| **Performance** | Not enough data | Not enough data | 9.5 (16 reviews) | 
| **Help Guides** | Not enough data | Not enough data | 8.5 (14 reviews) | 
| **Ease of Use** | Not enough data | Not enough data | 8.6 (15 reviews) | 
| **Patches & Updates** | Not enough data | Not enough data | 8.1 (14 reviews) | 
| **Integrations** | Not enough data | Not enough data | 9.3 (15 reviews) | 

---
## Categories

**Unique to Azure IoT Hub (2):** [IoT Device Management Platforms](https://www.g2.com/categories/iot-device-management-platforms), [IoT Security Solutions](https://www.g2.com/categories/iot-security-solutions)

**Unique to Google Cloud IoT Core (4):** [IoT Device Management Platforms](https://www.g2.com/categories/iot-device-management-platforms), [IoT Platforms](https://www.g2.com/categories/iot-platforms), [IoT Analytics Platforms](https://www.g2.com/categories/iot-analytics-platforms), [IoT Security Solutions](https://www.g2.com/categories/iot-security-solutions)

**Unique to AWS IoT (1):** [IoT Development Tools](https://www.g2.com/categories/iot-development-tools)


---
## Reviewer Demographics

### By Company Size

| Segment | Azure IoT Hub | Google Cloud IoT Core | AWS IoT | 
|---|---|---|---|
| **Small-Business** | 44.7% | 48.3% | 35.6% | 
| **Mid-Market** | 7.9% | 31.0% | 21.1% | 
| **Enterprise** | 47.4% | 20.7% | 43.3% | 

### By Industry

#### Azure IoT Hub

- **Information Technology and Services:** 18.4%
- **Computer Software:** 18.4%
- **Accounting:** 5.3%
- **Oil & Energy:** 5.3%
- **Mechanical or Industrial Engineering:** 5.3%
- **Computer & Network Security:** 5.3%
- **Electrical/Electronic Manufacturing:** 5.3%
- **Consumer Electronics:** 5.3%
- **Architecture & Planning:** 2.6%
- **Chemicals:** 2.6%
- **Other:** 26.3%

#### Google Cloud IoT Core

- **Computer Software:** 13.8%
- **Information Technology and Services:** 10.3%
- **Education Management:** 10.3%
- **Apparel & Fashion:** 6.9%
- **Hospital & Health Care:** 6.9%
- **Entertainment:** 6.9%
- **Animation:** 3.4%
- **Arts and Crafts:** 3.4%
- **Banking:** 3.4%
- **Biotechnology:** 3.4%
- **Other:** 31.0%

#### AWS IoT

- **Computer Software:** 15.6%
- **Information Technology and Services:** 15.6%
- **Marketing and Advertising:** 5.6%
- **Computer & Network Security:** 5.6%
- **Telecommunications:** 3.3%
- **Automotive:** 3.3%
- **Broadcast Media:** 3.3%
- **Industrial Automation:** 3.3%
- **Higher Education:** 2.2%
- **Hospital & Health Care:** 2.2%
- **Other:** 40.0%

---
## Alternatives

### Alternatives to Azure IoT Hub

- [IBM Watson IoT Platform](https://www.g2.com/products/ibm-watson-iot-platform/reviews) — 4.5/5 stars (22 reviews)
- [Datadog](https://www.g2.com/products/datadog/reviews) — 4.4/5 stars (704 reviews)
- [AWS IoT Device Management](https://www.g2.com/products/aws-iot-device-management/reviews) — 4.3/5 stars (13 reviews)
- [Esper](https://www.g2.com/products/esper/reviews) — 4.5/5 stars (238 reviews)
- [ThingsBoard](https://www.g2.com/products/thingsboard/reviews) — 4.4/5 stars (7 reviews)
- [AWS IoT Device Defender](https://www.g2.com/products/aws-iot-device-defender/reviews) — 4.4/5 stars (58 reviews)
- [JFrog](https://www.g2.com/products/jfrog-2024-03-28/reviews) — 4.2/5 stars (120 reviews)
- [Palo Alto Networks IoT/OT Security](https://www.g2.com/products/palo-alto-networks-iot-ot-security/reviews) — 4.4/5 stars (117 reviews)
- [emnify](https://www.g2.com/products/emnify/reviews) — 4.9/5 stars (92 reviews)
- [Hologram](https://www.g2.com/products/hologram/reviews) — 4.5/5 stars (63 reviews)

### Alternatives to Google Cloud IoT Core

- [IBM Watson IoT Platform](https://www.g2.com/products/ibm-watson-iot-platform/reviews) — 4.5/5 stars (22 reviews)
- [Datadog](https://www.g2.com/products/datadog/reviews) — 4.4/5 stars (704 reviews)
- [Azure IoT Central](https://www.g2.com/products/azure-iot-central/reviews) — 4.5/5 stars (24 reviews)
- [Particle](https://www.g2.com/products/particle/reviews) — 4.5/5 stars (195 reviews)
- [SAP Business Technology Platform](https://www.g2.com/products/sap-business-technology-platform/reviews) — 4.4/5 stars (417 reviews)
- [AWS IoT Core](https://www.g2.com/products/aws-iot-core/reviews) — 4.7/5 stars (17 reviews)
- [ThingSpeak](https://www.g2.com/products/thingspeak/reviews) — 4.3/5 stars (15 reviews)
- [ThingsBoard](https://www.g2.com/products/thingsboard/reviews) — 4.4/5 stars (7 reviews)
- [Blynk IoT platform](https://www.g2.com/products/blynk-iot-platform/reviews) — 4.6/5 stars (28 reviews)
- [Esper](https://www.g2.com/products/esper/reviews) — 4.5/5 stars (238 reviews)

### Alternatives to AWS IoT

- [Particle](https://www.g2.com/products/particle/reviews) — 4.5/5 stars (195 reviews)
- [Blynk IoT platform](https://www.g2.com/products/blynk-iot-platform/reviews) — 4.6/5 stars (28 reviews)
- [Tuya IoT Development Platform](https://www.g2.com/products/tuya-iot-development-platform/reviews) — 4.0/5 stars (13 reviews)
- [Cisco IoT Cloud Connect](https://www.g2.com/products/cisco-iot-cloud-connect/reviews) — 4.3/5 stars (33 reviews)
- [Qt](https://www.g2.com/products/qt/reviews) — 4.3/5 stars (54 reviews)
- [AT&T IoT Platform](https://www.g2.com/products/at-t-iot-platform/reviews) — 3.7/5 stars (3 reviews)
- [Eclipse IoT](https://www.g2.com/products/eclipse-iot/reviews) — 4.3/5 stars (26 reviews)
- [Golioth](https://www.g2.com/products/golioth/reviews) — 4.4/5 stars (66 reviews)
- [Altair SmartWorks](https://www.g2.com/products/altair-smartworks/reviews) — 5.0/5 stars (2 reviews)
- [OpenBalena](https://www.g2.com/products/openbalena/reviews) — 4.0/5 stars (3 reviews)

---
## Top Discussions

### Azure IoT Hub

No discussions available for this product.

### Google Cloud IoT Core

No discussions available for this product.

### AWS IoT

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/azure-iot-hub-vs-google-cloud-iot-core-vs-aws-iot)