# Azure IoT Central vs Google Cloud IoT Core Comparison | | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Star Rating** | 4.5 out of 5 | 4.1 out of 5 | | **Total Reviews** | 24 | 30 | | **Largest Market Segment** | Small-Business (46.7% of reviews) | Small-Business (48.3% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Ratings Comparison | Rating | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Meets Requirements** | 9.1 (11 reviews) | 9.0 (18 reviews) | | **Ease of Use** | 9.4 (11 reviews) | 7.7 (18 reviews) | | **Ease of Setup** | 8.3 (6 reviews) | 8.6 (15 reviews) | | **Ease of Admin** | 8.3 (6 reviews) | 9.0 (16 reviews) | | **Quality of Support** | 9.1 (9 reviews) | 8.3 (18 reviews) | | **Has the product been a good partner in doing business?** | 8.3 (6 reviews) | 9.0 (16 reviews) | | **Product Direction (% positive)** | 8.9 (11 reviews) | 8.7 (18 reviews) | --- ## Pricing ### Azure IoT Central #### Entry-Level Pricing No pricing available #### Free Trial No information available ### Google Cloud IoT Core #### Entry-Level Pricing No pricing available #### Free Trial No information available --- ## Features Comparison By Category ### IoT Analytics Platforms | Product | Score | Reviews | |---|---|---| | **Azure IoT Central** | N/A | N/A | | **Google Cloud IoT Core** | N/A | N/A | #### Data Sources | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Pre-Built Connectors** | Not enough data | Not enough data | | **API** | Not enough data | Not enough data | | **Performance and Stability** | Not enough data | Not enough data | #### Analytics | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Queries** | Not enough data | Not enough data | | **Dashboards** | Not enough data | Not enough data | | **Visualizations** | Not enough data | Not enough data | | **Insights** | Not enough data | Not enough data | #### Metrics | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Device Performance** | Not enough data | Not enough data | | **Operational Performance** | Not enough data | Not enough data | | **Environmental Conditions** | Not enough data | Not enough data | | **Resource Usage** | Not enough data | Not enough data | ### IoT Device Management Platforms | Product | Score | Reviews | |---|---|---| | **Azure IoT Central** | N/A | N/A | | **Google Cloud IoT Core** | N/A | N/A | #### Device Recognition | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Device Discovery** | Not enough data | Not enough data | | **Device Types** | Not enough data | Not enough data | | **Dashboard** | Not enough data | Not enough data | #### Monitoring | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Device Status** | Not enough data | Not enough data | | **Alerts & Notifications** | Not enough data | Not enough data | | **Analytics** | Not enough data | Not enough data | #### Provisioning | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Remote Configuration** | Not enough data | Not enough data | | **Event Triggering** | Not enough data | Not enough data | | **Device Diagnostics & Repair** | Not enough data | Not enough data | | **Firmware Updates** | Not enough data | Not enough data | ### IoT Platforms | Product | Score | Reviews | |---|---|---| | **Azure IoT Central** | 9.4/10 | 12 | | **Google Cloud IoT Core** | N/A | N/A | #### Application Design | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Interface** | 9.3 (5 reviews) | Not enough data | | **Templates** | 9.4 (6 reviews) | Not enough data | | **Device Workflows** | 9.7 (5 reviews) | Not enough data | | **Testing** | 9.3 (5 reviews) | Not enough data | | **Hardware Support** | 9.7 (5 reviews) | Not enough data | | **Application Deployment** | 10.0 (6 reviews) | Not enough data | #### Application Control | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Data Migration** | Not enough data | Not enough data | | **Data Syncronization** | Not enough data | Not enough data | | **Data Security** | 9.3 (5 reviews) | Not enough data | | **Integrations** | Not enough data | Not enough data | | **Lifecycle Management** | 9.2 (6 reviews) | Not enough data | | **Analytics** | 9.4 (6 reviews) | Not enough data | ### IoT Security Solutions | Product | Score | Reviews | |---|---|---| | **Azure IoT Central** | N/A | N/A | | **Google Cloud IoT Core** | N/A | N/A | #### Connected Device Security | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Vulnerability Assessment** | Not enough data | Not enough data | | **Identity Lifecycle** | Not enough data | Not enough data | | **Threat Protection** | Not enough data | Not enough data | | **Behavior Analysis** | Not enough data | Not enough data | | **Incident Response** | Not enough data | Not enough data | | **IoT Network Security** | Not enough data | Not enough data | | **OTA Updates** | Not enough data | Not enough data | | **Alerts & Notifications** | Not enough data | Not enough data | #### Platform | Feature | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Dashboard** | Not enough data | Not enough data | | **Hardware** | Not enough data | Not enough data | | **Performance** | Not enough data | Not enough data | | **Reporting** | Not enough data | Not enough data | --- ## Categories **Shared Categories (2):** [IoT Device Management Platforms](https://www.g2.com/categories/iot-device-management-platforms), [IoT Platforms](https://www.g2.com/categories/iot-platforms) **Unique to Azure IoT Central (1):** [Stream Analytics Software](https://www.g2.com/categories/stream-analytics) **Unique to Google Cloud IoT Core (2):** [IoT Analytics Platforms](https://www.g2.com/categories/iot-analytics-platforms), [IoT Security Solutions](https://www.g2.com/categories/iot-security-solutions) --- ## Reviewer Demographics ### By Company Size | Segment | Azure IoT Central | Google Cloud IoT Core | |---|---|---| | **Small-Business** | 46.7% | 48.3% | | **Mid-Market** | 26.7% | 31.0% | | **Enterprise** | 26.7% | 20.7% | ### By Industry #### Azure IoT Central - **Computer Software:** 33.3% - **Information Technology and Services:** 13.3% - **Program Development:** 6.7% - **Medical Devices:** 6.7% - **Media Production:** 6.7% - **Logistics and Supply Chain:** 6.7% - **Hospital & Health Care:** 6.7% - **Electrical/Electronic Manufacturing:** 6.7% - **Computer & Network Security:** 6.7% - **Automotive:** 6.7% #### Google Cloud IoT Core - **Computer Software:** 13.8% - **Information Technology and Services:** 10.3% - **Education Management:** 10.3% - **Apparel & Fashion:** 6.9% - **Hospital & Health Care:** 6.9% - **Entertainment:** 6.9% - **Animation:** 3.4% - **Arts and Crafts:** 3.4% - **Banking:** 3.4% - **Biotechnology:** 3.4% - **Other:** 31.0% --- ## Alternatives ### Alternatives to Azure IoT Central - [IBM Watson IoT Platform](https://www.g2.com/products/ibm-watson-iot-platform/reviews) — 4.5/5 stars (22 reviews) - [Datadog](https://www.g2.com/products/datadog/reviews) — 4.4/5 stars (704 reviews) - [HubSpot Data Hub](https://www.g2.com/products/hubspot-data-hub/reviews) — 4.5/5 stars (576 reviews) - [Spotfire Analytics](https://www.g2.com/products/spotfire-analytics/reviews) — 4.2/5 stars (362 reviews) - [Tealium Customer Data Hub](https://www.g2.com/products/tealium-customer-data-hub/reviews) — 4.3/5 stars (474 reviews) - [SAP Business Technology Platform](https://www.g2.com/products/sap-business-technology-platform/reviews) — 4.4/5 stars (417 reviews) - [AWS IoT Core](https://www.g2.com/products/aws-iot-core/reviews) — 4.7/5 stars (17 reviews) - [Particle](https://www.g2.com/products/particle/reviews) — 4.5/5 stars (195 reviews) - [Esper](https://www.g2.com/products/esper/reviews) — 4.5/5 stars (238 reviews) - [Evam](https://www.g2.com/products/evam/reviews) — 4.8/5 stars (216 reviews) ### Alternatives to Google Cloud IoT Core - [IBM Watson IoT Platform](https://www.g2.com/products/ibm-watson-iot-platform/reviews) — 4.5/5 stars (22 reviews) - [Azure IoT Hub](https://www.g2.com/products/azure-iot-hub/reviews) — 4.3/5 stars (44 reviews) - [Datadog](https://www.g2.com/products/datadog/reviews) — 4.4/5 stars (704 reviews) - [Particle](https://www.g2.com/products/particle/reviews) — 4.5/5 stars (195 reviews) - [SAP Business Technology Platform](https://www.g2.com/products/sap-business-technology-platform/reviews) — 4.4/5 stars (417 reviews) - [AWS IoT Core](https://www.g2.com/products/aws-iot-core/reviews) — 4.7/5 stars (17 reviews) - [ThingSpeak](https://www.g2.com/products/thingspeak/reviews) — 4.3/5 stars (15 reviews) - [ThingsBoard](https://www.g2.com/products/thingsboard/reviews) — 4.4/5 stars (7 reviews) - [Blynk IoT platform](https://www.g2.com/products/blynk-iot-platform/reviews) — 4.6/5 stars (28 reviews) - [Esper](https://www.g2.com/products/esper/reviews) — 4.5/5 stars (238 reviews) --- ## Top Discussions ### Azure IoT Central - Title: [What is the difference between IoT central and IoT hub?](https://www.g2.com/discussions/what-is-the-difference-between-iot-central-and-iot-hub) — 1 comment > **Top comment:** "Central is more of a SaaS and IoT Hub more of a PaaS" ### Google Cloud IoT Core No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/azure-iot-central-vs-google-cloud-iot-core)