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Compare Azure Data Factory and Funnel

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At a Glance
Azure Data Factory
Azure Data Factory
Star Rating
(87)4.6 out of 5
Market Segments
Enterprise (63.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Azure Data Factory
Funnel
Funnel
Star Rating
(163)4.5 out of 5
Market Segments
Small-Business (50.3% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $120.00
Free Trial is available
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Funnel excels in "Custom Reports and Dashboards," with a score of 9.3, allowing for tailored insights that meet specific business needs, while Azure Data Factory also performs well but slightly trails with a score of 9.0.
  • Reviewers mention that Azure Data Factory shines in "Transformation" capabilities, scoring 9.3, which is particularly beneficial for complex data workflows, whereas Funnel's score of 8.5 indicates it may not handle intricate transformations as effectively.
  • G2 users highlight that Funnel's "Quality of Support" is rated at 9.2, suggesting a strong customer service experience, while Azure Data Factory's support is rated lower at 8.8, indicating potential room for improvement in user assistance.
  • Users on G2 report that Azure Data Factory's "Loading" functionality is rated highly at 9.4, making it a robust choice for data ingestion, compared to Funnel's score of 8.8, which may not be as efficient for large-scale data loads.
  • Reviewers say that Funnel's "Ease of Use" is rated at 8.5, which is favorable for small businesses, while Azure Data Factory's higher score of 9.0 suggests a more user-friendly interface that could benefit enterprise users.
  • Users report that Funnel's "Campaign Tracking" feature scores 8.9, providing solid insights for marketing efforts, but Azure Data Factory's capabilities in this area are less emphasized, indicating a potential gap for marketing-focused users.
Pricing
Entry-Level Pricing
Azure Data Factory
No pricing available
Funnel
Starter
Starting at $120.00
Browse all 3 pricing plans
Free Trial
Azure Data Factory
No trial information available
Funnel
Free Trial is available
Ratings
Meets Requirements
9.2
65
8.8
140
Ease of Use
8.9
66
8.5
143
Ease of Setup
9.2
31
8.8
102
Ease of Admin
8.6
23
8.9
95
Quality of Support
8.8
60
9.1
137
Has the product been a good partner in doing business?
9.3
22
9.1
94
Product Direction (% positive)
9.8
61
8.7
141
Features by Category
Not enough data
8.8
84
Metrics
Not enough data
9.0
70
Not enough data
8.9
68
Not enough data
8.4
46
Not enough data
8.9
45
Not enough data
8.6
44
Not enough data
8.5
56
Not enough data
8.8
56
Not enough data
9.1
71
Not enough data
9.0
43
Reporting
Not enough data
8.6
48
Not enough data
8.8
43
Not enough data
8.7
62
Not enough data
8.7
52
Not enough data
8.2
40
Not enough data
8.1
55
Not enough data
9.2
69
Other
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
73
Not enough data
8.9
59
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.9
71
Not enough data
Feature Not Available
Not enough data
9.1
75
Not enough data
8.9
74
Management
8.4
45
8.3
20
8.4
44
7.0
18
Functionality
9.1
47
8.8
19
9.1
47
8.5
20
9.3
44
8.8
20
9.1
47
8.8
20
9.1
45
8.6
20
Not enough data
8.0
96
Marketing Operations
Not enough data
8.3
76
|
Verified
Not enough data
8.9
85
|
Verified
Not enough data
7.7
43
Not enough data
8.4
74
|
Verified
Not enough data
8.0
46
|
Verified
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.4
80
|
Verified
Not enough data
8.7
83
|
Verified
Not enough data
8.2
68
|
Verified
Not enough data
8.9
83
|
Verified
Not enough data
7.8
41
Not enough data
7.6
41
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.5
6
Not enough data
6.9
6
Not enough data
6.7
6
Categories
Categories
Shared Categories
Azure Data Factory
Azure Data Factory
Funnel
Funnel
Azure Data Factory and Funnel are categorized as ETL Tools
Unique Categories
Azure Data Factory
Azure Data Factory is categorized as Big Data Integration Platforms
Funnel
Funnel is categorized as Marketing Analytics and Digital Analytics
Reviews
Reviewers' Company Size
Azure Data Factory
Azure Data Factory
Small-Business(50 or fewer emp.)
9.9%
Mid-Market(51-1000 emp.)
27.2%
Enterprise(> 1000 emp.)
63.0%
Funnel
Funnel
Small-Business(50 or fewer emp.)
50.3%
Mid-Market(51-1000 emp.)
44.0%
Enterprise(> 1000 emp.)
5.7%
Reviewers' Industry
Azure Data Factory
Azure Data Factory
Information Technology and Services
32.9%
Computer Software
12.2%
Financial Services
6.1%
Retail
4.9%
Airlines/Aviation
4.9%
Other
39.0%
Funnel
Funnel
Marketing and Advertising
42.5%
Retail
6.3%
Information Technology and Services
6.3%
Internet
4.4%
Consumer Goods
3.1%
Other
37.5%
Alternatives
Azure Data Factory
Azure Data Factory Alternatives
SnapLogic Intelligent Integration Platform (IIP)
SnapLogic
Add SnapLogic Intelligent Integration Platform (IIP)
AWS Glue
AWS Glue
Add AWS Glue
dbt
dbt
Add dbt
Matillion
Matillion
Add Matillion
Funnel
Funnel Alternatives
Supermetrics
Supermetrics
Add Supermetrics
Adverity
Adverity
Add Adverity
Improvado
Improvado
Add Improvado
TapClicks
TapClicks
Add TapClicks
Discussions
Azure Data Factory
Azure Data Factory Discussions
Is Azure data Factory an ETL tool?
2 Comments
Monty the Mongoose crying
Azure Data Factory has no more discussions with answers
Funnel
Funnel Discussions
Which advertising platforms does Funnel support?
1 Comment
Juuso L.
JL
Hi there and thank you for your question. As stated in the title, Funnel supports all, and I mean all, advertising platforms. So no matter what ad platform...Read more
Can I see data retroactively in Funnel?
1 Comment
Gregory J.
GJ
Yes. Data is backfilled (depending on the source) once you connect up a data source. For example, Google Ads data goes back to up to 2 years in the past when...Read more
What is a funnel builder?
1 Comment
Xan B.
XB
Haven't heard of itRead more