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# Azure Data Catalog vs SAP Master Data Governance (MDG) Comparison - What are their main differences?

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Azure Data CatalogSAP Master Data Governance...[+ Add Product](#)

Reviews

**Azure Data Catalog** [

4.1/5(13)

](https://www.g2.com/products/azure-data-catalog/reviews#reviews)

**SAP Master Data Governance (MDG)**[

4.4/5(283)

](https://www.g2.com/products/sap-master-data-governance-mdg/reviews#reviews)

Pricing

**Azure Data Catalog**
No pricing available

**SAP Master Data Governance (MDG)**
Free Trial

No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Azure Data Catalog**
Not enough reviews yet

**SAP Master Data Governance (MDG)**
9 months

Based on 7 responses

Return on Investment

**Azure Data Catalog**
Not enough reviews yet

**SAP Master Data Governance (MDG)**
21 months

Based on 7 responses

Perceived Cost

**Azure Data Catalog**
$$$$$

**SAP Master Data Governance (MDG)**
$$$$$

Average Discount

**Azure Data Catalog**
Not enough reviews yet

**SAP Master Data Governance (MDG)**
Not enough reviews yet

Pros & Cons

**Azure Data Catalog**
Not enough data

**SAP Master Data Governance (MDG)**
[
Ease of Use (26)
](https://www.g2.com/products/sap-master-data-governance-mdg/reviews?filters%5Bsentiment_snippet%5D=1854371&qs=pros-and-cons#reviews)[
Data Management (21)
](https://www.g2.com/products/sap-master-data-governance-mdg/reviews?filters%5Bsentiment_snippet%5D=1852016&qs=pros-and-cons#reviews)[
Complex Setup (11)
](https://www.g2.com/products/sap-master-data-governance-mdg/reviews?filters%5Bsentiment_snippet%5D=1854186&qs=pros-and-cons#reviews)[
Complex Implementation (10)
](https://www.g2.com/products/sap-master-data-governance-mdg/reviews?filters%5Bsentiment_snippet%5D=1851901&qs=pros-and-cons#reviews)

Screenshots

**Azure Data Catalog**
No screenshot available

**SAP Master Data Governance (MDG)**
 ![SAP Master Data Governance (MDG) screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/177497/MDGce-My-Inbox.png)

Ratings

Meets Requirements

**Azure Data Catalog**

8.3

8.37

**SAP Master Data Governance (MDG)**

8.8

8.8198

Ease of Use

**Azure Data Catalog**

8.1

8.17

**SAP Master Data Governance (MDG)**

8.6

8.6215

Ease of Setup

**Azure Data Catalog**
Not enough data

**SAP Master Data Governance (MDG)**

7.8

7.8131

Ease of Admin

**Azure Data Catalog**
Not enough data

**SAP Master Data Governance (MDG)**

7.8

7.892

Quality of Support

**Azure Data Catalog**

8.1

8.17

**SAP Master Data Governance (MDG)**

8.5

8.5197

Has the product been a good partner in doing business?

**Azure Data Catalog**
Not enough data

**SAP Master Data Governance (MDG)**

8.5

8.597

Product Direction (% positive)

**Azure Data Catalog**

8.3

8.37

**SAP Master Data Governance (MDG)**

9.6

9.6196

Features

Data Governance[Hide 70 FeaturesShow 70 Features](javascript:void(0);)

Not enough data

8.6

154

Administration

Data Modelling

Not enough data

8.6(won by default)

118

Workflow Management

Not enough data

8.6(won by default)

117

Dashboards and Visualizations

Not enough data

8.3(won by default)

113

Recommendations

Not enough data

Feature Not Available

Configurable Workflow

Not enough data

Not enough data

Rules-Based Workflow

Not enough data

Not enough data

Management

Data Profililng

Not enough data

8.8(won by default)

97

Reporting and Visualization

Not enough data

8.7(won by default)

98

Business Glossary

Not enough data

Feature Not Available

Data Discovery

Not enough data

Feature Not Available

Data Lineage

Not enough data

Feature Not Available

Data Visualization

Not enough data

Not enough data

Compliance

Sensitive Data Compliance

Not enough data

8.6(won by default)

109

Training and Guidelines

Not enough data

8.3(won by default)

114

Policy Enforcement

Not enough data

8.5(won by default)

110

Compliance Monitoring

Not enough data

8.5(won by default)

111

Real-Time Monitoring

Not enough data

Not enough data

Security

Access Control

Not enough data

8.8(won by default)

93

Roles Management

Not enough data

8.8(won by default)

94

Compliance Management

Not enough data

8.5(won by default)

92

Deletion Management

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Process Management

Not enough data

Not enough data

Audit Management

Not enough data

Not enough data

Metadata Management

Not enough data

Not enough data

Data Quality

Data Preparation

Not enough data

8.6(won by default)

115

Data Distribution

Not enough data

8.7(won by default)

113

Data Unification

Not enough data

8.6(won by default)

117

Maintainence

Data Quality Management

Not enough data

8.8(won by default)

98

Policy Management

Not enough data

Feature Not Available

Data Storage Management

Not enough data

Not enough data

Generative AI

AI Text Summarization

Not enough data

7.9(won by default)

18

AI Text Generation

Not enough data

Feature Not Available

Generative AI

Not enough data

Not enough data

Agentic AI - Data Governance

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Active Directory Integration

Not enough data

Not enough data

Additional Functionality

AI Copilot

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Data Migration

Not enough data

Not enough data

Archiving & Retention

Not enough data

Not enough data

Data Capture and Transfer

Not enough data

Not enough data

Audit Trail

Not enough data

Not enough data

Data Synchronization

Not enough data

Not enough data

Single Sign On

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Data Profiling

Not enough data

Not enough data

Authentication

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Secure Data Storage

Not enough data

Not enough data

Data Security

Not enough data

Not enough data

HIPAA Compliant

Not enough data

Not enough data

SSL Security

Not enough data

Not enough data

Risk Assessment

Not enough data

Not enough data

Data Mapping

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Self Service Portal

Not enough data

Not enough data

Multiple Data Sources

Not enough data

Not enough data

Document Storage

Not enough data

Not enough data

API

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Automatic Backup

Not enough data

Not enough data

Visual Analytics

Not enough data

Not enough data

Master Data Management (MDM)[Hide 45 FeaturesShow 45 Features](javascript:void(0);)

Not enough data

8.8

129

Management

Hierarchy Management

Not enough data

8.7(won by default)

99

Reference Data Management

Not enough data

8.8(won by default)

99

Data Lineage

Not enough data

Feature Not Available

Metadata Management

Not enough data

Feature Not Available

Real-Time Data

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Process Management

Not enough data

Not enough data

Catalog Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Multi-Channel Management

Not enough data

Not enough data

Functionality 

Multi-Domain

Not enough data

8.7(won by default)

100

Match & Merge

Not enough data

8.6(won by default)

96

Relationship Mapping

Not enough data

8.7(won by default)

98

User Interface

Not enough data

8.5(won by default)

105

Data Mapping

Not enough data

Not enough data

Security

Data Governance

Not enough data

9.2(won by default)

108

Data Masking

Not enough data

8.8(won by default)

100

Additional Functionality

Reporting/Analytics

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Multiple Data Sources

Not enough data

Not enough data

Data Migration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Data Quality Control

Not enough data

Not enough data

Data Profiling

Not enough data

Not enough data

Collaboration Tools

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Data Connectors

Not enough data

Not enough data

Audit Trail

Not enough data

Not enough data

Data Verification

Not enough data

Not enough data

Data Extraction

Not enough data

Not enough data

Deduplication

Not enough data

Not enough data

Visualization

Not enough data

Not enough data

Data Capture and Transfer

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

API

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Data Visualization

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Version Control

Not enough data

Not enough data

Show 1 feature category with incomplete data

SAP Store[Hide 7 FeaturesShow 7 Features](javascript:void(0);)

Not enough data

Not enough data

Agentic AI - SAP Store

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Azure Data Catalog](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_f176b4154a751d10150daa67a57b7dc5/azure-data-catalog.jpg "Azure Data Catalog")](https://www.g2.com/products/azure-data-catalog/reviews)

Azure Data Catalog

Small-Business(50 or fewer emp.)

33.3%

Mid-Market(51-1000 emp.)

41.7%

Enterprise(\> 1000 emp.)

25.0%

[![SAP Master Data Governance (MDG)](https://images.g2crowd.com/uploads/product/hd_favicon/b0844d5fcc6ad47046cbf81bed040395/sap-master-data-governance-mdg.svg "SAP Master Data Governance (MDG)")](https://www.g2.com/products/sap-master-data-governance-mdg/reviews)

SAP Master Data Governance (MDG)

Small-Business(50 or fewer emp.)

18.7%

Mid-Market(51-1000 emp.)

32.0%

Enterprise(\> 1000 emp.)

49.4%

Small-Business

(50 or fewer emp.)

33.3%

18.7%

Mid-Market

(51-1000 emp.)

41.7%

32.0%

Enterprise

(\> 1000 emp.)

25.0%

49.4%

Reviewers' Industry

[![Azure Data Catalog](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_f176b4154a751d10150daa67a57b7dc5/azure-data-catalog.jpg "Azure Data Catalog")](https://www.g2.com/products/azure-data-catalog/reviews)
Azure Data Catalog

Information Technology and Services

41.7%

Insurance

16.7%

Banking

16.7%

Retail

8.3%

Oil & Energy

8.3%

Other

8.3%

[![SAP Master Data Governance (MDG)](https://images.g2crowd.com/uploads/product/hd_favicon/b0844d5fcc6ad47046cbf81bed040395/sap-master-data-governance-mdg.svg "SAP Master Data Governance (MDG)")](https://www.g2.com/products/sap-master-data-governance-mdg/reviews)
SAP Master Data Governance (MDG)

Information Technology and Services

12.4%

Pharmaceuticals

6.8%

Computer Software

4.3%

Retail

4.3%

Accounting

3.8%

Other

68.4%

FAQs

## Azure Data Catalog vs SAP Master Data Governance... FAQs

Generated using AI

Last updated: August 16, 2026

### What is the difference between SAP Master Data Governance... vs Azure Data Catalog?

SAP Master Data Governance... stands out for its higher reviewer satisfaction, more robust support, and stronger data governance, while Azure Data Catalog is favored for its integration with Azure cloud environments.

| [SAP Master Data Governance...](https://www.g2.com/products/sap-master-data-governance-mdg/reviews) | [Azure Data Catalog](https://www.g2.com/products/azure-data-catalog/reviews) |
| --- | --- |
| 4.4/5 (283 reviews) | 4.1/5 (13 reviews) |
| — | — |
| 7.8 | — |
| 8.5 | 8.1 |
| Data Quality (13 all-time mentions) | Integration with Azure cloud (recent reviews) |

### How do the pricing models of SAP Master Data Governance... and Azure Data Catalog compare?

SAP Master Data Governance... is perceived as more expensive, while Azure Data Catalog is viewed as a stronger value option by reviewers.

- **SAP Master Data Governance...:** Reviewers frequently cite high cost as a trade-off, with 6 all-time mentions of expense and several recent reviews noting it is expensive for simple solutions.
- **Azure Data Catalog:** Reviewers highlight its value, describing it as inexpensive and a strong alternative to higher-priced rivals like SAP and Oracle.

### What are the best alternatives to SAP Master Data Governance... and Azure Data Catalog?

Boomi, ON EBX, and Collibra are the top three alternatives to SAP Master Data Governance... and Azure Data Catalog.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [SAP Master Data Governance...](https://www.g2.com/products/sap-master-data-governance-mdg/reviews) | 4.4/5 (283) | — | Expensive for simple solutions (recent reviews) | Data Quality (13 all-time mentions) |
| [Azure Data Catalog](https://www.g2.com/products/azure-data-catalog/reviews) | 4.1/5 (13) | — | Inexpensive compared to SAP and Oracle (recent reviews) | Integration with Azure cloud (recent reviews) |
| [Boomi](https://www.g2.com/products/boomi/reviews) | 4.4/5 (506) | Enterprise | — | — |
| [ON EBX](https://www.g2.com/products/on-ebx/reviews) | 4.4/5 (73) | Enterprise | — | — |
| [Collibra](https://www.g2.com/products/collibra/reviews) | 4.2/5 (102) | Enterprise | — | — |

### Which Master Data Management (MDM) features should I prioritize when comparing SAP Master Data Governance... and Azure Data Catalog?

Buyers should prioritize Data Quality, Data Integration, Ease of Use, Workflow Automation, and Data Governance when comparing SAP Master Data Governance... and Azure Data Catalog.

- **Data Quality:** SAP Master Data Governance... is cited for Data Quality in 13 all-time mentions; Azure Data Catalog is noted for supporting data discovery and integrity in recent reviews.
- **Data Integration:** SAP Master Data Governance... has 9 all-time mentions for Data Integration; Azure Data Catalog is favored for integration with Azure cloud platforms in recent reviews.
- **Ease of Use:** SAP Master Data Governance... scores 8.6; Azure Data Catalog scores 8.1.
- **Workflow Automation:** SAP Master Data Governance... is cited for Automation in 6 all-time mentions; Azure Data Catalog is described as easy to use for data discovery and sharing in recent reviews.
- **Data Governance:** SAP Master Data Governance... is cited for Data Governance in recent reviews; Azure Data Catalog is noted for enabling data democratization and self-service.

### What are the pros and cons of SAP Master Data Governance... vs Azure Data Catalog?

SAP Master Data Governance... is strongest in data quality and governance, while Azure Data Catalog is favored for its integration with Azure and value.

- **SAP Master Data Governance... strengths:** Data Quality (13 all-time mentions), Data Management (12), Data Accuracy (9), Data Integration (9), Centralized Management (7), Automation (6), Customer Support (6).
- **SAP Master Data Governance... trade-offs:** Complex Setup (9 all-time mentions), Expensive (6), Setup Difficulty (6), Complex Implementation (6).
- **Azure Data Catalog strengths:** Integration with Azure cloud, data democratization, and ease of use for data discovery and sharing (recent reviews).
- **Azure Data Catalog trade-offs:** Reviewers note slow upload times, limited data lineage features, and some implementation challenges in recent reviews.

### Is SAP Master Data Governance... or Azure Data Catalog better for small businesses?

Azure Data Catalog is better suited for small businesses, as reviewers highlight its value and ease of use compared to SAP Master Data Governance... which is frequently cited as expensive and complex.

- **SAP Master Data Governance...:** No dominant small-business segment; reviewers note high cost and complex setup as barriers for smaller organizations.
- **Azure Data Catalog:** Reviewers describe it as inexpensive and easy to use, making it more accessible for small businesses.

### Which Master Data Management (MDM) platform has better integrations?

SAP Master Data Governance... is favored for integrations, with multiple reviewer-cited integration capabilities and mentions.

- **SAP Master Data Governance...:** Integration Capabilities and Integrations are each cited in 6 all-time mentions, with reviewers highlighting connections to SAP ERP, S/4HANA, and other SAP products.
- **Azure Data Catalog:** Reviewers highlight integration with Azure cloud and Microsoft infrastructure in recent reviews.

### How do SAP Master Data Governance... and Azure Data Catalog compare on customer support?

SAP Master Data Governance... scores higher on Quality of Support (8.5 vs 8.1), indicating a reviewer-perceived advantage over Azure Data Catalog.

- **SAP Master Data Governance...:** Reviewers cite Customer Support in 6 all-time mentions, with recent reviews noting helpful support and detailed community resources.
- **Azure Data Catalog:** Reviewers describe support as good and responsive, with a Quality of Support score of 8.1.

### Which is easier to implement, SAP Master Data Governance... or Azure Data Catalog?

SAP Master Data Governance... has a reviewer-scored Ease of Setup of 7.8, while Azure Data Catalog lacks a comparable score, but reviewers describe both as requiring effort to implement.

- **SAP Master Data Governance...:** Reviewers frequently mention complex setup and configuration, with 9 all-time mentions of setup complexity and several noting significant initial effort.
- **Azure Data Catalog:** Reviewers describe implementation as a bit difficult, with some noting challenges in uploading and importing data formats.

### Which product has better Data Governance?

SAP Master Data Governance... is the stronger product for Data Governance, with more frequent reviewer-cited strengths and higher satisfaction scores.

- **SAP Master Data Governance...:** Data Governance is a top-cited feature in recent reviews, with a Meets Requirements score of 8.8 and 13 all-time mentions for Data Quality.
- **Azure Data Catalog:** Reviewers note support for data discovery and governance, with a Meets Requirements score of 8.3.

Alternatives

**Azure Data Catalog Alternatives**

 ![Boomi](https://images.g2crowd.com/uploads/product/hd_favicon/0dc125a14d4f324d05708e7f18ac52f8/boomi.svg "Boomi")

[
Boomi
](/products/boomi/reviews)

 ![Automation Anywhere Agentic Process Automation](https://images.g2crowd.com/uploads/product/hd_favicon/053673f927a7e9eaba122ebe77b4349a/automation-anywhere-agentic-process-automation.svg "Automation Anywhere Agentic Process Automation")

[
Automation Anywhere Agentic...
](/products/automation-anywhere-agentic-process-automation/reviews)

 ![Data 360 (formerly Salesforce Data Cloud)](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/data-360-formerly-salesforce-data-cloud.svg "Data 360 (formerly Salesforce Data Cloud)")

[
Data 360 (formerly Salesforce Data Cloud)
](/products/data-360-formerly-salesforce-data-cloud/reviews)

 ![Tealium](https://images.g2crowd.com/uploads/product/hd_favicon/ab5785ba5f2b55a17cd0b0784fd34381/tealium-2026-07-21.svg "Tealium")

[
Tealium
](/products/tealium-2026-08-12/reviews)

**SAP Master Data Governance (MDG) Alternatives**

 ![ON EBX](https://images.g2crowd.com/uploads/product/hd_favicon/b6aeb009519889d31f181348248b32f8/on-ebx.svg "ON EBX")

[
ON EBX
](/products/on-ebx/reviews)

 ![Boomi](https://images.g2crowd.com/uploads/product/hd_favicon/0dc125a14d4f324d05708e7f18ac52f8/boomi.svg "Boomi")

[
Boomi
](/products/boomi/reviews)

 ![Collibra](https://images.g2crowd.com/uploads/product/hd_favicon/e60286dbdf38c65ae3dae9ac03b00d4a/collibra.svg "Collibra")

[
Collibra
](/products/collibra/reviews)

 ![Stibo Systems MDM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_a73ef853a907cc25e476d5bcc603f992/stibo-systems-mdm%282%29.jpg "Stibo Systems MDM")

[
Stibo Systems MDM
](/products/stibo-systems-mdm/reviews)