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# AWeber vs MailerLite Comparison - What are their main differences?

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AWeberMailerLite[+ Add Product](#)

Pricing

**AWeber**
Free Trial

**$30.00** Other Per Month · Done For You Email Marketing

**$30.00** Other Per Month · Plus

**$15.00** Other Per Month · Lite

**MailerLite**
Free Trial

**Free** Per Month · Free 

**Starting at $12.00** Per Month · Comfort

**Starting at $25.00** Per Month · Power

**Pricing Insights**
from reviews

Perceived Cost

**AWeber**
$$$$$

**MailerLite**
$$$$$

Average Discount

**AWeber**
9%

**MailerLite**
9%

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**AWeber** 6 months
Based on 100 responses

**MailerLite** 6 months
Based on 100 responses

Return on Investment

**AWeber** 6 months
Based on 100 responses

**MailerLite** 6 months
Based on 100 responses

 ![AWeber](https://images.g2crowd.com/uploads/product/hd_favicon/470ab4795da48cad3781c3bc220a2eaa/aweber.svg "AWeber")

 ![MailerLite](https://images.g2crowd.com/uploads/product/hd_favicon/fd803899a94561a5fd16878a5fcb17d9/mailerlite.svg "MailerLite")

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**Pros & Cons**
from reviews

**AWeber**

Ease of Use (10)

Email Marketing (7)

Limited Features (5)

Missing Features (5)

**MailerLite**

Ease of Use (70)

Customer Support (61)

Learning Curve (20)

Difficulty (17)

Integrations

**AWeber**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_dd97fe0a9407733a083b2ca4a0f44c9c/1shoppingcart.png "Product Avatar Image")

1ShoppingCart

](https://www.g2.com/products/1shoppingcart/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2489f365db7c9e9a989be731921d2f56/24sessions.png "Product Avatar Image")

24sessions

](https://www.g2.com/products/24sessions/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2a5a7221c9fd145c071dcec0f71ea9bf/360alumni.png "Product Avatar Image")

360Alumni

](https://www.g2.com/products/360alumni/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0842b3d44f7faa7a89436f2be6ff1fa4/40nuggets.png "Product Avatar Image")

40Nuggets

](https://www.g2.com/products/40nuggets/reviews)[
View all
](https://www.g2.com/products/aweber/integrations)

**MailerLite**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ba0c447eb82f018351ffe135bb1d2da3/bookfunnel.jpg "Product Avatar Image")

BookFunnel

](https://www.g2.com/products/bookfunnel/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8ec3c17e3fb1df25b6a8bd7cc69cf2d1/github.png "Product Avatar Image")

GitHub

](https://www.g2.com/products/github/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4daf806ef7316c988e15a20797c547bd/jotform.png "Product Avatar Image")

Jotform

](https://www.g2.com/products/jotform/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_11df00d92568ecc89d4d15e072df8cc6/pipedrive.png "Product Avatar Image")

Pipedrive

](https://www.g2.com/products/pipedrive/reviews)[
View all
](https://www.g2.com/products/mailerlite/integrations)

Screenshots

**AWeber**
 ![AWeber screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1850470/Screenshot_2026-08-25_at_2.46.38_PM.png)

**MailerLite**
 ![MailerLite screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/165121/AUTOMATIONS.png)

**Ratings**
from reviews

Meets Requirements

**AWeber**

**8.5** /10

Based on 550 responses

**MailerLite**

**9.0** /10

Based on 872 responses

Ease of Use

**AWeber**

**8.3** /10

Based on 555 responses

**MailerLite**

**9.1** /10

Based on 889 responses

Ease of Setup

**AWeber**

**8.3** /10

Based on 235 responses

**MailerLite**

**8.9** /10

Based on 488 responses

Ease of Admin

**AWeber**

**8.5** /10

Based on 217 responses

**MailerLite**

**9.1** /10

Based on 386 responses

Quality of Support

**AWeber**

**8.8** /10

Based on 502 responses

**MailerLite**

**9.3** /10

Based on 815 responses

Has the product been a good partner in doing business?

**AWeber**

**8.9** /10

Based on 213 responses

**MailerLite**

**9.0** /10

Based on 363 responses

Product Direction (% positive)

**AWeber**

**7.7** /10

Based on 543 responses

**MailerLite**

**8.7** /10

Based on 839 responses

**Features**
ratings from reviews

Email Marketing

**8.2** /10

Based on 478 responses

**8.2** /10

Based on 706 responses

Email Template Builder

**8.6** /10

Based on 105 responses

**8.5** /10

Based on 286 responses

Email Testing

**9.2** /10

Based on 23 responses

**8.8** /10

Based on 88 responses

Uncover more feature rated insights from real users to improve your shopping experience.

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Landing Page Builders

**9.1** /10

Based on 20 responses

**8.6** /10

Based on 154 responses

Email Deliverability

Not enough data

**8.4** /10

Based on 244 responses

Push Notification

**9.4** /10

Based on 7 responses

Not enough data

Lead Capture

**8.9** /10

Based on 27 responses

Not enough data

Email Verification

Not enough data

**6.6** /10

Based on 11 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
82.7%

Mid-Market(51-1000 emp.)
12.6%

Enterprise(\> 1000 emp.)
4.7%

Small-Business(50 or fewer emp.)
82.7%

Mid-Market(51-1000 emp.)
12.6%

Enterprise(\> 1000 emp.)
4.7%

Small-Business(50 or fewer emp.)
91.8%

Mid-Market(51-1000 emp.)
6.9%

Enterprise(\> 1000 emp.)
1.3%

Small-Business(50 or fewer emp.)
91.8%

Mid-Market(51-1000 emp.)
6.9%

Enterprise(\> 1000 emp.)
1.3%

**Reviewers' Industry**

[![AWeber](https://images.g2crowd.com/uploads/product/hd_favicon/470ab4795da48cad3781c3bc220a2eaa/aweber.svg "AWeber")](https://www.g2.com/products/aweber/reviews)
AWeber

Marketing and Advertising
20.4%

Health, Wellness and Fitness
8.5%

Internet
6.5%

Professional Training & Coaching
4.7%

Information Technology and Services
4.4%

Other
55.5%

[![MailerLite](https://images.g2crowd.com/uploads/product/hd_favicon/fd803899a94561a5fd16878a5fcb17d9/mailerlite.svg "MailerLite")](https://www.g2.com/products/mailerlite/reviews)
MailerLite

Marketing and Advertising
12.7%

Writing and Editing
7.6%

Health, Wellness and Fitness
7.2%

Publishing
5.9%

E-Learning
4.5%

Other
62.0%

Alternatives

**AWeber Alternatives**

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

[
ActiveCampaign
](/products/activecampaign/reviews)

 ![Brevo](https://images.g2crowd.com/uploads/product/hd_favicon/9b8f8747599b922f5aaa181db2ae94f4/brevo-brevo.svg "Brevo")

[
Brevo
](/products/brevo-brevo/reviews)

 ![Dotdigital](https://images.g2crowd.com/uploads/product/hd_favicon/2885a17bfed3aea5feb1bb9f11865a7a/dotdigital.svg "Dotdigital")

[
Dotdigital
](/products/dotdigital/reviews)

 ![GetResponse](https://images.g2crowd.com/uploads/product/hd_favicon/1487565675/getresponse.svg "GetResponse")

[
GetResponse
](/products/getresponse/reviews)

**MailerLite Alternatives**

 ![Brevo](https://images.g2crowd.com/uploads/product/hd_favicon/9b8f8747599b922f5aaa181db2ae94f4/brevo-brevo.svg "Brevo")

[
Brevo
](/products/brevo-brevo/reviews)

 ![SendPulse](https://images.g2crowd.com/uploads/product/hd_favicon/1487566635/sendpulse.svg "SendPulse")

[
SendPulse
](/products/sendpulse/reviews)

 ![Campaign Monitor](https://images.g2crowd.com/uploads/product/hd_favicon/ed729d8d9d12e23a7ae064134edd88e0/campaign-monitor%282%29.svg "Campaign Monitor")

[
Campaign Monitor
](/products/campaign-monitor/reviews)

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

[
ActiveCampaign
](/products/activecampaign/reviews)

## AWeber vs MailerLite FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between AWeber vs MailerLite?

MailerLite stands out from AWeber with higher reviewer ratings, stronger support scores, and a more modern user experience according to G2 reviewers.

| | [AWeber](https://www.g2.com/products/aweber/reviews) | [MailerLite](https://www.g2.com/products/mailerlite/reviews) |
| --- | --- | --- |
| G2 Rating (reviews) | 4.2/5 (649 reviews) | 4.6/5 (1113 reviews) |
| Largest Segment | Small-Business | Small-Business |
| Ease of Setup score | 8.3 | 8.9 |
| Quality of Support score | 8.8 | 9.3 |
| Top Reviewer-Cited Strength | Ease of Use (10 all-time mentions) | Ease of Use (70 all-time mentions) |

### How do the pricing models of AWeber and MailerLite compare?

MailerLite is considered the stronger value by reviewers, reflected in its higher satisfaction with pricing and cost-related dimensions.

- **AWeber:** Reviewers note that AWeber's pricing can feel high for the feature set, especially as subscriber lists grow, and mention that the free plan is restrictive and requires upgrading quickly.
- **MailerLite:** Reviewers consistently highlight MailerLite's affordability and competitive pricing, with many citing its generous free plan and strong cost-benefit for small businesses.
- **Switching reasons:** Several reviewers mention switching from AWeber to alternatives like Moosend or MailerLite due to better value and more transparent pricing.

### What are the best alternatives to AWeber and MailerLite?

The top 3 alternatives to AWeber and MailerLite are Brevo Marketing Platform, Dotdigital, and SendPulse.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [AWeber](https://www.g2.com/products/aweber/reviews) | 4.2/5 (649 reviews) | Small-Business | Pricing can feel high for the feature set | Ease of Use (10 all-time mentions) |
| [MailerLite](https://www.g2.com/products/mailerlite/reviews) | 4.6/5 (1113 reviews) | Small-Business | Consistently highlighted as affordable and cost-effective | Ease of Use (70 all-time mentions) |
| [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) | 4.5/5 (2621 reviews) | Small-Business | — | — |
| [Dotdigital](https://www.g2.com/products/dotdigital/reviews) | 4.4/5 (1237 reviews) | Mid-Market | — | — |
| [SendPulse](https://www.g2.com/products/sendpulse/reviews) | 4.6/5 (717 reviews) | Small-Business | — | — |

### Which Email Marketing features should I prioritize when comparing AWeber and MailerLite?

Buyers should prioritize Ease of Use, Automation, Integrations, Analytics, and Template Design when comparing AWeber and MailerLite.

- **Ease of Use:** AWeber (10 all-time mentions), MailerLite (70 all-time mentions); MailerLite scores 9.1, AWeber 8.3.
- **Automation:** AWeber (5 all-time mentions), MailerLite (25 all-time mentions); reviewers highlight MailerLite's automation as easier to set up and more flexible.
- **Integrations:** AWeber (5 all-time mentions), MailerLite (20 all-time mentions); MailerLite is frequently cited for easy integrations with Shopify (13 mentions) and Zapier (12 mentions).
- **Analytics:** AWeber (3 all-time mentions); reviewers note MailerLite's analytics as simple and actionable, though both products could improve in depth.
- **Template Design:** AWeber (4 all-time mentions for limited templates), MailerLite reviewers mention a desire for more templates but praise the drag-and-drop builder.

### What are the pros and cons of AWeber vs MailerLite?

MailerLite's headline strength is ease of use and affordability, while AWeber's is reliability and straightforward setup.

- **AWeber strengths:** Reliable email deliverability, easy to use (10 all-time mentions), straightforward setup (6 all-time mentions), good automation for basic campaigns, strong customer support (5 all-time mentions), and helpful integrations (5 all-time mentions).
- **AWeber trade-offs:** Limited advanced features (5 all-time mentions), fewer templates (4 all-time mentions), higher pricing as lists grow, and an interface that can feel outdated.
- **MailerLite strengths:** Ease of use (70 all-time mentions), affordable pricing (31 all-time mentions), strong customer support (61 all-time mentions), intuitive automation (25 all-time mentions), and easy integrations (20 all-time mentions).
- **MailerLite trade-offs:** Some advanced features and reporting are limited (17 all-time mentions for missing features), manual account reviews can delay onboarding, and a learning curve for complex automations (20 all-time mentions).

### Is AWeber or MailerLite better for small businesses?

MailerLite is the better fit for small businesses, with higher ratings and more positive small-business reviewer sentiment.

- **AWeber:** Small-Business is the largest segment; reviewers appreciate its reliability and ease of use but note higher costs and limited features for growing businesses.
- **MailerLite:** Small-Business is the largest segment; reviewers consistently highlight its affordability, intuitive interface, and suitability for small teams and startups.

### Which Email Marketing platform has better integrations?

MailerLite is favored by reviewers for integrations, especially with Shopify and Zapier.

- **AWeber:** Integrations are cited in 5 all-time reviews, with recent mentions of integration with WordPress and Canva.
- **MailerLite:** Shopify (13 all-time mentions) and Zapier (12 all-time mentions) are frequently highlighted, with reviewers praising the ease of connecting to e-commerce and automation tools.

### How do AWeber and MailerLite compare on customer support?

MailerLite leads AWeber in Quality of Support by a material margin, with a 0.5-point higher score (9.3 vs 8.8).

- **AWeber:** Reviewers describe support as helpful and knowledgeable, with several citing positive experiences, though a few mention slow response times and less detailed assistance.
- **MailerLite:** Reviewers consistently praise MailerLite's support for being prompt, efficient, and helpful, with 61 all-time mentions and multiple recent reviews highlighting fast resolutions and clear guidance.

### Which is easier to implement, AWeber or MailerLite?

MailerLite scores higher on Ease of Setup by 0.6 points (8.9 vs 8.3), indicating it is easier to implement than AWeber.

- **AWeber:** Reviewers note that setup is generally straightforward, with many citing easy onboarding and quick campaign launches, though a few mention initial confusion with the interface.
- **MailerLite:** Reviewers frequently highlight the simple and intuitive setup process, with many stating they were able to launch campaigns quickly and train new users with minimal effort.

### Which product has better Features?

MailerLite is rated higher on Features, the most frequently mentioned area in reviews.

- **AWeber:** Features score 8.5; reviewers mention reliable automation and integrations but cite limited advanced features and template variety (5 all-time mentions for missing features, 4 for limited templates).
- **MailerLite:** Features score 9.0; reviewers highlight a broad feature set, intuitive automation, and easy integrations, with 30 all-time mentions for features and 25 for automation.