# Automatad vs Innovid Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Innovid excels in delivering engaging video ads, with users highlighting its ability to connect with various platforms like OTT and CTV, ensuring broad viewership across digital outlets. This focus on video advertising makes it a strong choice for businesses prioritizing visual content.
- **Users say** Automatad stands out for its **user-friendly interface** and effective problem-solving capabilities. Reviewers appreciate the advanced technologies that simplify data creation and reporting, making it a great option for those who value ease of use in their ad management tools.
- **According to verified reviews** , Innovid has a solid reputation for quality support, with users noting a high level of satisfaction in their interactions. This strong support system can be crucial for businesses that require assistance during their advertising campaigns.
- **Reviewers mention** that Automatad's automation features significantly enhance productivity, allowing users to easily generate reports and manage compliance. This can be particularly beneficial for small businesses looking to streamline their advertising processes without sacrificing quality.
- **G2 reviewers highlight** that while Innovid has a robust offering for enterprise-level clients, it may not cater as effectively to smaller businesses, which could find Automatad's focus on small-business needs more aligned with their requirements.
- **Users report** that Innovid's implementation process is generally quick, but some have noted challenges in configuration, which could be a consideration for teams looking for a seamless onboarding experience. In contrast, Automatad's setup is praised for being straightforward, making it easier for users to get started quickly.



| | Automatad | Innovid | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 30 | 375 | 
| **Largest Market Segment** | Small-Business (51.9% of reviews) | Enterprise (43.1% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Automatad

**Not enough data**

### Innovid

Pros:
- Ease of Use (14 reviews)
- User Interface (9 reviews)

Cons:
- Learning Curve (6 reviews)
- Steep Learning Curve (5 reviews)

---
## Ratings Comparison
| Rating | Automatad | Innovid | 
|---|---|---|
  | **Meets Requirements** | 8.9 (14 reviews) | 8.3 (314 reviews) | 
  | **Ease of Use** | 8.8 (14 reviews) | 7.9 (342 reviews) | 
  | **Ease of Setup** | 8.6 (6 reviews) | 8.0 (219 reviews) | 
  | **Ease of Admin** | 8.7 (5 reviews) | 7.8 (176 reviews) | 
  | **Quality of Support** | 8.7 (14 reviews) | 9.0 (307 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.3 (5 reviews) | 8.9 (182 reviews) | 
  | **Product Direction (% positive)** | 8.9 (11 reviews) | 8.9 (311 reviews) | 

---
## Pricing

### Automatad

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Innovid

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Display Advertising

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | N/A | N/A |
| **Innovid** | 7.9/10 | 274 |

#### Channel Functionality

| Feature | Automatad | Innovid | 
|---|---|---|
| **Display Functionality** | Not enough data | 8.9 (90 reviews) | 

#### Platform Interoperability

| Feature | Automatad | Innovid | 
|---|---|---|
| **Close Ecosystem API** | Not enough data | 8.1 (33 reviews) | 

#### Agentic AI - Display Advertising

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.0 (5 reviews) | 
| **Multi-step Planning** | Not enough data | 6.3 (5 reviews) | 
| **Cross-system Integration** | Not enough data | 6.0 (5 reviews) | 
| **Adaptive Learning** | Not enough data | 5.3 (5 reviews) | 
| **Proactive Assistance** | Not enough data | 5.3 (5 reviews) | 
| **Decision Making** | Not enough data | 6.0 (5 reviews) | 

#### Campaign Management

| Feature | Automatad | Innovid | 
|---|---|---|
| **Campaign Dashboard** | Not enough data | 7.8 (238 reviews) | 
| **Campaign Optimization** | Not enough data | 7.7 (212 reviews) | 
| **Reach** | Not enough data | 8.2 (198 reviews) | 
| **Bulk Editing** | Not enough data | 8.0 (219 reviews) | 
| **Batch Uploading** | Not enough data | 7.9 (197 reviews) | 
| **Brand Safety** | Not enough data | 8.3 (171 reviews) | 
| **Fraud Protection** | Not enough data | 8.3 (146 reviews) | 
| **Frequency Capping** | Not enough data | 8.3 (131 reviews) | 
| **Budget Pacing** | Not enough data | 8.1 (190 reviews) | 
| **Creative Optimization** | Not enough data | 8.1 (185 reviews) | 
| **Rich Media Capabilties** | Not enough data | 8.0 (149 reviews) | 
| **In-App Ads** | Not enough data | 7.6 (76 reviews) | 
| **Mobile Rich Media Capabilities** | Not enough data | 7.9 (80 reviews) | 

#### Targeting

| Feature | Automatad | Innovid | 
|---|---|---|
| **Targeting** | Not enough data | 8.5 (224 reviews) | 
| **Retargeting** | Not enough data | 8.2 (191 reviews) | 
| **Geo-Targeting** | Not enough data | 8.3 (206 reviews) | 
| **Contextual Targeting** | Not enough data | 8.2 (142 reviews) | 

#### Platform

| Feature | Automatad | Innovid | 
|---|---|---|
| **API / Integrations** | Not enough data | 8.1 (189 reviews) | 
| **Custom Reports** | Not enough data | 8.0 (221 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.3 (214 reviews) | 
| **Performance and Reliability** | Not enough data | 7.8 (243 reviews) | 
| **Enterprise Scalability** | Not enough data | 8.2 (186 reviews) | 
| **Customization** | Not enough data | 8.0 (206 reviews) | 
| **Workflow Capability** | Not enough data | 7.9 (212 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | 
| **Notifications** | Not enough data | 7.9 (187 reviews) | 

### Creative Management Platforms

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | N/A | N/A |
| **Innovid** | 8.0/10 | 59 |

#### Authoring Tools

| Feature | Automatad | Innovid | 
|---|---|---|
| **Ad Templates** | Not enough data | 8.1 (41 reviews) | 
| **HTML5 Authoring** | Not enough data | 8.2 (30 reviews) | 
| **Automated Ad Creation** | Not enough data | 8.2 (33 reviews) | 
| **Lanugage Translation** | Not enough data | 7.5 (25 reviews) | 

#### Agentic AI - Creative Management Platforms

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.3 (8 reviews) | 
| **Multi-step Planning** | Not enough data | 7.7 (8 reviews) | 
| **Cross-system Integration** | Not enough data | 7.9 (8 reviews) | 
| **Adaptive Learning** | Not enough data | 7.3 (8 reviews) | 
| **Proactive Assistance** | Not enough data | 7.5 (8 reviews) | 
| **Decision Making** | Not enough data | 7.7 (8 reviews) | 

#### Testing Tools

| Feature | Automatad | Innovid | 
|---|---|---|
| **Dynamic Versioning** | Not enough data | 8.2 (39 reviews) | 
| **A/B Testing ** | Not enough data | 7.8 (35 reviews) | 

#### Publishing Tools

| Feature | Automatad | Innovid | 
|---|---|---|
| **Demand Side Platform Built-in** | Not enough data | Feature Not Available | 
| **Demand Side Platform Integration** | Not enough data | 8.5 (38 reviews) | 
| **Campaign Scheduling** | Not enough data | 9.2 (40 reviews) | 

### Mobile Advertising

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | N/A | N/A |
| **Innovid** | 8.2/10 | 274 |

#### Platform Interoperability

| Feature | Automatad | Innovid | 
|---|---|---|
| **Close Ecosystem API** | Not enough data | 8.1 (15 reviews) | 

#### Mobile Functionality

| Feature | Automatad | Innovid | 
|---|---|---|
| **Mobile Functionality** | Not enough data | 8.3 (47 reviews) | 

#### Agentic AI - Mobile Advertising

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Automatad | Innovid | 
|---|---|---|
| **Campaign Dashboard** | Not enough data | 7.8 (238 reviews) | 
| **Campaign Optimization** | Not enough data | 7.7 (212 reviews) | 
| **Reach** | Not enough data | 8.2 (198 reviews) | 
| **Bulk Editing** | Not enough data | 8.0 (219 reviews) | 
| **Batch Uploading** | Not enough data | 7.9 (197 reviews) | 
| **Brand Safety** | Not enough data | 8.3 (171 reviews) | 
| **Fraud Protection** | Not enough data | 8.3 (146 reviews) | 
| **Frequency Capping** | Not enough data | 8.3 (131 reviews) | 
| **Budget Pacing** | Not enough data | 8.1 (190 reviews) | 
| **Creative Optimization** | Not enough data | 8.1 (185 reviews) | 
| **Rich Media Capabilties** | Not enough data | 8.0 (149 reviews) | 
| **In-App Ads** | Not enough data | 7.6 (76 reviews) | 
| **Mobile Rich Media Capabilities** | Not enough data | 7.9 (80 reviews) | 

#### Targeting

| Feature | Automatad | Innovid | 
|---|---|---|
| **Targeting** | Not enough data | 8.5 (224 reviews) | 
| **Retargeting** | Not enough data | 8.2 (191 reviews) | 
| **Geo-Targeting** | Not enough data | 8.3 (206 reviews) | 
| **Contextual Targeting** | Not enough data | 8.2 (142 reviews) | 

#### Mobile

| Feature | Automatad | Innovid | 
|---|---|---|
| **Mobile Tracking** | Not enough data | 8.2 (36 reviews) | 
| **In-App Ads** | Not enough data | 7.6 (76 reviews) | 
| **Mobile Rich Media Capabilities** | Not enough data | 7.9 (80 reviews) | 

#### Platform

| Feature | Automatad | Innovid | 
|---|---|---|
| **API / Integrations** | Not enough data | 8.1 (189 reviews) | 
| **Custom Reports** | Not enough data | 8.0 (221 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.3 (214 reviews) | 
| **Performance and Reliability** | Not enough data | 7.8 (243 reviews) | 
| **Enterprise Scalability** | Not enough data | 8.2 (186 reviews) | 
| **Customization** | Not enough data | 8.0 (206 reviews) | 
| **Workflow Capability** | Not enough data | 7.9 (212 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | 
| **Notifications** | Not enough data | 7.9 (187 reviews) | 

### Video Advertising

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | N/A | N/A |
| **Innovid** | 8.0/10 | 274 |

#### Platform Interoperability

| Feature | Automatad | Innovid | 
|---|---|---|
| **Close Ecosystem API** | Not enough data | 8.8 (28 reviews) | 

#### Video Functionality

| Feature | Automatad | Innovid | 
|---|---|---|
| **Video Functionality** | Not enough data | 8.6 (64 reviews) | 

#### Agentic AI - Video Advertising

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.7 (8 reviews) | 
| **Multi-step Planning** | Not enough data | 7.3 (8 reviews) | 
| **Cross-system Integration** | Not enough data | 7.1 (8 reviews) | 
| **Adaptive Learning** | Not enough data | 7.5 (8 reviews) | 
| **Proactive Assistance** | Not enough data | 6.3 (8 reviews) | 
| **Decision Making** | Not enough data | 6.9 (8 reviews) | 

#### Campaign Management

| Feature | Automatad | Innovid | 
|---|---|---|
| **Campaign Dashboard** | Not enough data | 7.8 (238 reviews) | 
| **Campaign Optimization** | Not enough data | 7.7 (212 reviews) | 
| **Reach** | Not enough data | 8.2 (198 reviews) | 
| **Bulk Editing** | Not enough data | 8.0 (219 reviews) | 
| **Batch Uploading** | Not enough data | 7.9 (197 reviews) | 
| **Brand Safety** | Not enough data | 8.3 (171 reviews) | 
| **Fraud Protection** | Not enough data | 8.3 (146 reviews) | 
| **Frequency Capping** | Not enough data | 8.3 (131 reviews) | 
| **Budget Pacing** | Not enough data | 8.1 (190 reviews) | 
| **Creative Optimization** | Not enough data | 8.1 (185 reviews) | 
| **Rich Media Capabilties** | Not enough data | 8.0 (149 reviews) | 
| **In-App Ads** | Not enough data | 7.6 (76 reviews) | 
| **Mobile Rich Media Capabilities** | Not enough data | 7.9 (80 reviews) | 

#### Targeting

| Feature | Automatad | Innovid | 
|---|---|---|
| **Targeting** | Not enough data | 8.5 (224 reviews) | 
| **Retargeting** | Not enough data | 8.2 (191 reviews) | 
| **Geo-Targeting** | Not enough data | 8.3 (206 reviews) | 
| **Contextual Targeting** | Not enough data | 8.2 (142 reviews) | 

#### Platform

| Feature | Automatad | Innovid | 
|---|---|---|
| **API / Integrations** | Not enough data | 8.1 (189 reviews) | 
| **Custom Reports** | Not enough data | 8.0 (221 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.3 (214 reviews) | 
| **Performance and Reliability** | Not enough data | 7.8 (243 reviews) | 
| **Enterprise Scalability** | Not enough data | 8.2 (186 reviews) | 
| **Customization** | Not enough data | 8.0 (206 reviews) | 
| **Workflow Capability** | Not enough data | 7.9 (212 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | 
| **Notifications** | Not enough data | 7.9 (187 reviews) | 

### Social Media Advertising

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | N/A | N/A |
| **Innovid** | 8.1/10 | 278 |

#### Platform Interoperability

| Feature | Automatad | Innovid | 
|---|---|---|
| **Close Ecosystem API** | Not enough data | 8.4 (23 reviews) | 

#### Agentic AI - Social Media Advertising

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Social Functionality

| Feature | Automatad | Innovid | 
|---|---|---|
| **Social Functionality** | Not enough data | 8.3 (159 reviews) | 

#### Campaign Management

| Feature | Automatad | Innovid | 
|---|---|---|
| **Campaign Dashboard** | Not enough data | 7.8 (238 reviews) | 
| **Campaign Optimization** | Not enough data | 7.7 (212 reviews) | 
| **Reach** | Not enough data | 8.2 (198 reviews) | 
| **Bulk Editing** | Not enough data | 8.0 (219 reviews) | 
| **Batch Uploading** | Not enough data | 7.9 (197 reviews) | 
| **Brand Safety** | Not enough data | 8.3 (171 reviews) | 
| **Fraud Protection** | Not enough data | 8.3 (146 reviews) | 
| **Frequency Capping** | Not enough data | 8.3 (131 reviews) | 
| **Budget Pacing** | Not enough data | 8.1 (190 reviews) | 
| **Creative Optimization** | Not enough data | 8.1 (185 reviews) | 
| **Rich Media Capabilties** | Not enough data | 8.0 (149 reviews) | 
| **In-App Ads** | Not enough data | 7.6 (76 reviews) | 
| **Mobile Rich Media Capabilities** | Not enough data | 7.9 (80 reviews) | 

#### Targeting

| Feature | Automatad | Innovid | 
|---|---|---|
| **Targeting** | Not enough data | 8.5 (224 reviews) | 
| **Retargeting** | Not enough data | 8.2 (191 reviews) | 
| **Geo-Targeting** | Not enough data | 8.3 (206 reviews) | 
| **Contextual Targeting** | Not enough data | 8.2 (142 reviews) | 

#### Platform

| Feature | Automatad | Innovid | 
|---|---|---|
| **API / Integrations** | Not enough data | 8.1 (189 reviews) | 
| **Custom Reports** | Not enough data | 8.0 (221 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.3 (214 reviews) | 
| **Performance and Reliability** | Not enough data | 7.8 (243 reviews) | 
| **Enterprise Scalability** | Not enough data | 8.2 (186 reviews) | 
| **Customization** | Not enough data | 8.0 (206 reviews) | 
| **Workflow Capability** | Not enough data | 7.9 (212 reviews) | 
| **Internationalization** | Not enough data | Feature Not Available | 
| **Notifications** | Not enough data | 7.9 (187 reviews) | 

### Publisher Ad Server

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | N/A | N/A |
| **Innovid** | N/A | N/A |

#### Ad Serving & Management - Publisher Ad Server

| Feature | Automatad | Innovid | 
|---|---|---|
| **Real-Time Bidding (RTB) Support** | Not enough data | Not enough data | 
| **Ad Delivery Optimization  & Management** | Not enough data | Not enough data | 
| **Ad Inventory Management** | Not enough data | Not enough data | 
| **Dynamic Ad Placement** | Not enough data | Not enough data | 
| **Ad Tag Management** | Not enough data | Not enough data | 

#### Targeting & Personalization - Publisher Ad Server

| Feature | Automatad | Innovid | 
|---|---|---|
| **Geo-Targeting** | Not enough data | Not enough data | 
| **A/B Testing for Ads** | Not enough data | Not enough data | 
| **Multi-Device & Cross-Platform Delivery** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **Frequency Capping** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 

#### Monetization & Reporting - Publisher Ad Server

| Feature | Automatad | Innovid | 
|---|---|---|
| **Header Bidding Support** | Not enough data | Not enough data | 
| **Ad Revenue Share & Payout Management** | Not enough data | Not enough data | 
| **Revenue Forecasting** | Not enough data | Not enough data | 
| **Performance & Engagement Analytics** | Not enough data | Not enough data | 

#### Agentic AI - Publisher Ad Server

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Ad Networks

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | N/A | N/A |
| **Innovid** | N/A | N/A |

#### Campaign Management - Ad Networks

| Feature | Automatad | Innovid | 
|---|---|---|
| **Video Advertising** | Not enough data | Not enough data | 
| **Ad Inventory Quality** | Not enough data | Not enough data | 
| **Advanced Targeting Options** | Not enough data | Not enough data | 
| **Mobile Ad Support** | Not enough data | Not enough data | 
| **Diverse Ad Formats** | Not enough data | Not enough data | 
| **AI-Driven Optimization** | Not enough data | Not enough data | 
| **Real-Time Bidding (RTB)** | Not enough data | Not enough data | 

#### Reporting & Analytics - Ad Networks

| Feature | Automatad | Innovid | 
|---|---|---|
| **Performance Tracking** | Not enough data | Not enough data | 
| **Fraud Detection & Prevention** | Not enough data | Not enough data | 
| **Budget & Revenue Optimization Insights** | Not enough data | Not enough data | 

#### Agentic AI - Ad Networks

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Supply Side Platform (SSP)

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | 9.5/10 | 11 |
| **Innovid** | N/A | N/A |

#### Agentic AI - Supply Side Platform (SSP)

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### SSP Functionality 

| Feature | Automatad | Innovid | 
|---|---|---|
| **SSP Functionality ** | 9.5 (7 reviews) | Not enough data | 

#### SSP

| Feature | Automatad | Innovid | 
|---|---|---|
| **Ad Unit Availability** | 9.8 (7 reviews) | Not enough data | 
| **Impression Targeting** | 9.2 (8 reviews) | Not enough data | 
| **Floor Price** | 9.8 (7 reviews) | Not enough data | 
| **Advertiser Restrictions** | 9.4 (8 reviews) | Not enough data | 
| **Bid Reporting** | 9.5 (7 reviews) | Not enough data | 

### Cross-Channel Advertising

| Product | Score | Reviews |
|---|---|---|
| **Automatad** | N/A | N/A |
| **Innovid** | N/A | N/A |

#### Agentic AI - Cross-Channel Advertising

| Feature | Automatad | Innovid | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Ad Networks Software](https://www.g2.com/categories/ad-networks)

**Unique to Automatad (2):** [Supply Side Platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp), [Publisher Ad Server Software](https://www.g2.com/categories/publisher-ad-server)

**Unique to Innovid (6):** [Creative Management Platforms](https://www.g2.com/categories/creative-management-platforms), [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising), [Video Advertising Software](https://www.g2.com/categories/video-advertising), [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising), [Display Advertising Software](https://www.g2.com/categories/display-advertising), [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising)


---
## Reviewer Demographics

### By Company Size

| Segment | Automatad | Innovid | 
|---|---|---|
| **Small-Business** | 51.9% | 15.4% | 
| **Mid-Market** | 37.0% | 41.5% | 
| **Enterprise** | 11.1% | 43.1% | 

### By Industry

#### Automatad

- **Marketing and Advertising:** 11.1%
- **Broadcast Media:** 7.4%
- **Management Consulting:** 7.4%
- **Information Technology and Services:** 7.4%
- **Education Management:** 7.4%
- **Accounting:** 3.7%
- **Airlines/Aviation:** 3.7%
- **Animation:** 3.7%
- **Banking:** 3.7%
- **Computer & Network Security:** 3.7%
- **Other:** 40.7%

#### Innovid

- **Marketing and Advertising:** 70.7%
- **Retail:** 3.5%
- **Online Media:** 3.5%
- **Internet:** 1.9%
- **Consumer Goods:** 1.6%
- **Gambling & Casinos:** 1.3%
- **Accounting:** 1.1%
- **Automotive:** 1.1%
- **Broadcast Media:** 1.1%
- **Design:** 1.1%
- **Other:** 13.2%

---
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---
## Top Discussions

### Automatad

No discussions available for this product.

### Innovid

- Title: [What is the best way to deal with multiple credits we receive from partners. How can we reconcile them together and not one by one?](https://www.g2.com/discussions/what-is-the-best-way-to-deal-with-multiple-credits-we-receive-from-partners-how-can-we-reconcile-them-together-and-not-one-by-one) — 1 comment, 1 upvote
  > **Top comment:** "If you under delivered that month, and the campaign is still ongoing, you can adjust the future months to up the impressions. Systematically, there is a way..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/automatad-vs-mediaocean-innovid)