# AuthorityLabs vs SE Ranking Comparison
---
## AI Generated Summary
- **G2 reviewers report** that SE Ranking excels in providing comprehensive analytics tools, with users appreciating its ability to track keyword rankings in real time and analyze competitors effectively. One user highlighted how SE Ranking is invaluable for their digital marketing agency, particularly for keyword research and website audits.
- **Users say** that AuthorityLabs offers a straightforward experience for tracking keyword rankings, with features that allow users to easily see the evolution of their keywords. Reviewers have noted the simplicity of just logging in to check rankings, which can be a significant advantage for those seeking a more streamlined approach.
- **According to verified reviews** , SE Ranking has a more robust user base, reflected in its higher number of recent reviews. This suggests a more active community and potentially more frequent updates and improvements based on user feedback, which can enhance the overall user experience.
- **Reviewers mention** that both products provide quality support, but SE Ranking's recent feedback indicates a slight edge in user satisfaction regarding support responsiveness and effectiveness. Users have expressed appreciation for the easy research functions and the wealth of information available about competitors.
- **G2 reviewers highlight** that while AuthorityLabs has a strong focus on specific features like tracking popular domains in various locations, it may not offer the same breadth of tools as SE Ranking. This could be a consideration for users looking for a more comprehensive SEO toolkit.
- **Users report** that both platforms are user-friendly, but SE Ranking has a slight advantage in ease of use, with reviewers noting its intuitive interface and helpful features for tracking analytics. This can be particularly beneficial for small businesses and agencies that need to manage multiple clients efficiently.



| | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 21 | 1,567 | 
| **Largest Market Segment** | Small-Business (85.7% of reviews) | Small-Business (88.7% of reviews) | 
| **Entry Level Price** | $99.99 per month | Starting at $103.20 | 

---
## Top Pros & Cons

### AuthorityLabs

**Not enough data**

### SE Ranking

Pros:
- Ease of Use (45 reviews)
- Features (33 reviews)

Cons:
- Limited Features (15 reviews)
- Expensive (14 reviews)

---
## Ratings Comparison
| Rating | AuthorityLabs | SE Ranking | 
|---|---|---|
  | **Meets Requirements** | 9.2 (18 reviews) | 9.2 (1172 reviews) | 
  | **Ease of Use** | 9.0 (18 reviews) | 9.2 (1180 reviews) | 
  | **Ease of Setup** | 9.6 (9 reviews) | 9.3 (883 reviews) | 
  | **Ease of Admin** | 9.3 (9 reviews) | 9.2 (766 reviews) | 
  | **Quality of Support** | 9.4 (14 reviews) | 9.4 (1112 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.4 (9 reviews) | 9.4 (748 reviews) | 
  | **Product Direction (% positive)** | 7.4 (18 reviews) | 9.5 (1108 reviews) | 

---
## Pricing

### AuthorityLabs

#### Entry-Level Pricing

Plan: PRO

Price: $99.99 per month

Description: Our Most Popular Plan

Key Features:
- 1000 Keywords
- 100 Domains
- Local Tracking

[Browse all 3 editions](https://www.g2.com/products/authoritylabs/pricing)

#### Free Trial

No

### SE Ranking

#### Entry-Level Pricing

Plan: Core

Price: Starting at $103.20

Description: SEO + GEO for marketing teams with repeatable delivery

Key Features:
- 10 projects & 1 manager seat
- 2k keywords & 100 prompts to track daily
- 50 domains in GEO research

[Browse all 3 editions](https://www.g2.com/products/se-ranking/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Content Marketing

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | N/A | N/A |
| **SE Ranking** | N/A | N/A |

#### Content Creation

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Content Creation Tools** | Not enough data | Not enough data | 
| **Content Curation** | Not enough data | Not enough data | 
| **Buyer Personas** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 

#### Optimization

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **SEO** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Dashboards & Reporting** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **ROI Reporting** | Not enough data | Not enough data | 

#### Logistics

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Customizable Templated Workflows** | Not enough data | Not enough data | 
| **Internal Communication** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Editing and Approval Tools** | Not enough data | Not enough data | 
| **Distribution Features** | Not enough data | Not enough data | 
| **Integrations & APIs** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 

### Local SEO

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | N/A | N/A |
| **SE Ranking** | 8.7/10 | 392 |

#### Local Search Optimization

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Rank Tracking** | Not enough data | 9.4 (348 reviews) ✓ Verified | 
| **Online Listings** | Feature Not Available | 8.7 (170 reviews) | 
| **Google My Business** | Feature Not Available | 8.5 (181 reviews) | 
| **Social Media** | Feature Not Available | 7.9 (239 reviews) ✓ Verified | 
| **Dashboards and Reporting** | Not enough data | 9.1 (333 reviews) ✓ Verified | 

### Competitive Intelligence

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | N/A | N/A |
| **SE Ranking** | 8.6/10 | 160 |

#### Platform Basics

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Centralized Platform** | Not enough data | 9.1 (148 reviews) | 
| **Web Tracking** | Not enough data | 9.1 (141 reviews) | 

#### Agentic AI - Competitive Intelligence

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.3 (10 reviews) | 

#### Platform Data

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Product Details** | Not enough data | Feature Not Available | 
| **Customer Feedback & Reviews** | Not enough data | Feature Not Available | 
| **Channel Acquisition** | Not enough data | Feature Not Available | 

#### Platform Content 

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Battlecards** | Not enough data | 8.0 (111 reviews) | 

#### Platform Reporting

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Customizable Dashboard** | Not enough data | 8.3 (127 reviews) | 
| **Benchmark Reporting** | Not enough data | Feature Not Available | 

### SEO Tools

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | 9.2/10 | 17 |
| **SE Ranking** | 8.4/10 | 976 |

#### SEO Auditing & Monitoring

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **SEO Alerting** | Not enough data | 8.7 (413 reviews) | 
| **SEO Auditing** | Not enough data | 9.3 (374 reviews) | 
| **SEO Change Tracking** | Not enough data | 9.3 (319 reviews) | 
| **Technical SEO** | Not enough data | 9.0 (339 reviews) | 

#### Agentic AI - SEO Tools

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (24 reviews) | 
| **Multi-step Planning** | Not enough data | 7.6 (23 reviews) | 
| **Cross-system Integration** | Not enough data | 8.0 (28 reviews) | 
| **Adaptive Learning** | Not enough data | 7.4 (24 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.2 (23 reviews) | 
| **Proactive Assistance** | Not enough data | 7.6 (24 reviews) | 
| **Decision Making** | Not enough data | 7.7 (24 reviews) | 

#### SEO Content & Rankings

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Link Building** | 9.0 (12 reviews) | 8.2 (704 reviews) | 
| **Keyword Research** | 9.3 (15 reviews) | 8.9 (809 reviews) | 
| **SERP Rank Tracking** | 9.4 (16 reviews) | 9.3 (820 reviews) | 
| **Localization** | Not enough data | 8.7 (411 reviews) | 
| **Content Insights** | Not enough data | 8.4 (293 reviews) | 

#### SEO Reporting

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Competitor Analysis** | 9.2 (12 reviews) | 9.0 (780 reviews) | 
| **Data Visualization** | Not enough data | 9.1 (467 reviews) | 
| **Custom Reports** | Not enough data | 8.7 (433 reviews) | 
| **White Label** | Not enough data | 8.8 (348 reviews) | 

#### Generative AI

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.6 (145 reviews) | 
| **AI Text Summarization** | Not enough data | 7.8 (136 reviews) | 

### Paid Search Intelligence

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | N/A | N/A |
| **SE Ranking** | 8.6/10 | 52 |

#### Platform Basics

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Benchmarking** | Not enough data | 8.7 (47 reviews) | 
| **Ad Creatives** | Not enough data | 8.0 (45 reviews) | 
| **Paid Search Data** | Not enough data | 8.6 (50 reviews) | 

#### Platform Data

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Alerts** | Not enough data | 8.7 (43 reviews) | 
| **Data Access** | Not enough data | 8.7 (45 reviews) | 
| **Web Traffic** | Not enough data | 8.6 (46 reviews) | 
| **Subdomains** | Not enough data | 8.6 (42 reviews) | 

#### Agentic AI - Operational Risk Management

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Proactive Assistance** | Not enough data | Not enough data | 

### Answer Engine Optimization (AEO)

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | N/A | N/A |
| **SE Ranking** | 9.6/10 | 7 |

#### AI Visibility & Tracking

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **AI Mention Tracking** | Not enough data | 9.7 (5 reviews) | 
| **AI Search Ranking Insights** | Not enough data | 9.0 (5 reviews) | 

#### Sentiment & Brand Analysis

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **AI Sentiment Monitoring** | Not enough data | Not enough data | 
| **AI Hallucination Detection** | Not enough data | Not enough data | 

#### Competitive Benchmarking

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Industry AI Sentiment Benchmarking** | Not enough data | Not enough data | 
| **Competitor AI Presence Comparison** | Not enough data | Not enough data | 

#### AI Content Optimization

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Semantic Optimization for AI Models** | Not enough data | Not enough data | 
| **AI-Driven Content Recommendations** | Not enough data | Not enough data | 

#### Reporting & Alerts

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Real-Time AI Mention Alerts** | Not enough data | Not enough data | 
| **AI Visibility Reporting** | Not enough data | 10.0 (5 reviews) | 

### AI Search Visibility Optimization Tools

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | N/A | N/A |
| **SE Ranking** | N/A | N/A |

#### AI Content Structuring - AI Search Visibility Optimization tools 

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **AI-Optimized Content Structuring** | Not enough data | Not enough data | 
| **Schema & Structured Data Optimization** | Not enough data | Not enough data | 
| **AI-Readable Content Formatting** | Not enough data | Not enough data | 
| **LLM-Ready Content Preparation** | Not enough data | Not enough data | 

#### Semantic Optimization & Entity Intelligence - AI Search Visibility Optimization tools 

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Entity Recognition & Mapping** | Not enough data | Not enough data | 
| **Knowledge Graph & Entity Linking** | Not enough data | Not enough data | 
| **Semantic Content Analysis** | Not enough data | Not enough data | 
| **Topic Authority Optimization** | Not enough data | Not enough data | 

#### AI Retrieval Optimization - AI Search Visibility Optimization tools 

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Passage & Chunk Optimization** | Not enough data | Not enough data | 
| **AI Citation Optimization** | Not enough data | Not enough data | 
| **Retrieval Readiness Analysis** | Not enough data | Not enough data | 
| **AI Query Matching Analysis** | Not enough data | Not enough data | 

#### AI Visibility Monitoring & Analytics - AI Search Visibility Optimization tools 

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **AI Citation Monitoring** | Not enough data | Not enough data | 
| **AI Answer Visibility Tracking** | Not enough data | Not enough data | 
| **Generative Search Performance Analytics** | Not enough data | Not enough data | 

#### Workflow & Platform Integrations - AI Search Visibility Optimization tools 

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **CMS & Publishing Workflow Integrations** | Not enough data | Not enough data | 

### Content Analytics

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | N/A | N/A |
| **SE Ranking** | 8.4/10 | 137 |

#### Tools

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Contact Collection** | Not enough data | Feature Not Available | 
| **Audience Insights** | Not enough data | Feature Not Available | 
| **Social Sharing** | Not enough data | Feature Not Available | 

#### Metrics

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Entry and Exit Pages** | Not enough data | Feature Not Available | 
| **Sessions** | Not enough data | 8.8 (114 reviews) | 
| **Engagement** | Not enough data | Feature Not Available | 
| **Return** | Not enough data | Feature Not Available | 
| **Conversions** | Not enough data | Feature Not Available | 
| **Search Rank** | Not enough data | 9.3 (132 reviews) | 

#### Agentic AI - Content Analytics

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.3 (9 reviews) | 
| **Cross-system Integration** | Not enough data | 8.0 (9 reviews) | 
| **Adaptive Learning** | Not enough data | 8.0 (9 reviews) | 
| **Proactive Assistance** | Not enough data | 8.0 (9 reviews) | 
| **Decision Making** | Not enough data | 8.3 (9 reviews) | 

### Local Marketing

| Product | Score | Reviews |
|---|---|---|
| **AuthorityLabs** | N/A | N/A |
| **SE Ranking** | N/A | N/A |

#### Platform

| Feature | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Internationalization** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Reporting and Dashboards** | Not enough data | Not enough data | 
| **Mobile User Support** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [SEO Tools](https://www.g2.com/categories/seo-tools), [Local SEO Software](https://www.g2.com/categories/local-seo)


**Unique to SE Ranking (5):** [Answer Engine Optimization (AEO) Tools](https://www.g2.com/categories/answer-engine-optimization-aeo), [AI Search Visibility Optimization Tools Software](https://www.g2.com/categories/ai-search-visibility-optimization-tools), [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence), [Content Analytics Software](https://www.g2.com/categories/content-analytics), [Paid Search Intelligence Software](https://www.g2.com/categories/paid-search-intelligence)


---
## Reviewer Demographics

### By Company Size

| Segment | AuthorityLabs | SE Ranking | 
|---|---|---|
| **Small-Business** | 85.7% | 88.7% | 
| **Mid-Market** | 14.3% | 10.1% | 
| **Enterprise** | 0% | 1.2% | 

### By Industry

#### AuthorityLabs

- **Marketing and Advertising:** 23.8%
- **Internet:** 14.3%
- **Information Technology and Services:** 14.3%
- **Computer Software:** 14.3%
- **Restaurants:** 4.8%
- **Professional Training & Coaching:** 4.8%
- **Health, Wellness and Fitness:** 4.8%
- **Financial Services:** 4.8%
- **Events Services:** 4.8%
- **Broadcast Media:** 4.8%
- **Other:** 4.8%

#### SE Ranking

- **Marketing and Advertising:** 40.5%
- **Internet:** 7.5%
- **Information Technology and Services:** 6.0%
- **Computer Software:** 4.6%
- **Retail:** 2.3%
- **Design:** 2.0%
- **Leisure, Travel & Tourism:** 1.7%
- **Consumer Goods:** 1.4%
- **Online Media:** 1.3%
- **Health, Wellness and Fitness:** 1.1%
- **Other:** 31.6%

---
## Alternatives

### Alternatives to AuthorityLabs

- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3943 reviews)
- [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (702 reviews)
- [Serpstat](https://www.g2.com/products/serpstat/reviews) — 4.6/5 stars (464 reviews)
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- [Moz Pro](https://www.g2.com/products/moz-pro/reviews) — 4.3/5 stars (608 reviews)
- [BrightEdge](https://www.g2.com/products/brightedge/reviews) — 4.4/5 stars (820 reviews)
- [SEO PowerSuite](https://www.g2.com/products/seo-powersuite/reviews) — 4.5/5 stars (559 reviews)
- [Moz Local](https://www.g2.com/products/moz-local/reviews) — 4.2/5 stars (475 reviews)
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- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4065 reviews)

### Alternatives to SE Ranking

- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3943 reviews)
- [Similarweb](https://www.g2.com/products/similarweb/reviews) — 4.4/5 stars (1167 reviews)
- [Ahrefs](https://www.g2.com/products/ahrefs/reviews) — 4.5/5 stars (702 reviews)
- [Serpstat](https://www.g2.com/products/serpstat/reviews) — 4.6/5 stars (464 reviews)
- [Seobility](https://www.g2.com/products/seobility/reviews) — 4.6/5 stars (402 reviews)
- [BrightEdge](https://www.g2.com/products/brightedge/reviews) — 4.4/5 stars (820 reviews)
- [Conductor](https://www.g2.com/products/conductor/reviews) — 4.5/5 stars (776 reviews)
- [Moz Pro](https://www.g2.com/products/moz-pro/reviews) — 4.3/5 stars (608 reviews)
- [SpyFu](https://www.g2.com/products/spyfu/reviews) — 4.6/5 stars (518 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4065 reviews)

---
## Top Discussions

### AuthorityLabs

No discussions available for this product.

### SE Ranking

- Title: [What is SE Ranking used for?](https://www.g2.com/discussions/what-is-se-ranking-used-for) — 2 comments
  > **Top comment:** "SEO Keyword Research, Rank Tracking, Competitor Monitoring."
- Title: [Are you considering to partner with any AI writing tools or Wordpress plugins?](https://www.g2.com/discussions/are-you-considering-to-partner-with-any-ai-writing-tools-or-wordpress-plugins) — 2 comments, 1 upvote
  > **Top comment:** "yes, I'm using Wordtune. I'd love to propose AI writing tools to my clients. Essential is multilanguage."
- Title: [Are there tutorials for fixing technical SEO issues?](https://www.g2.com/discussions/are-there-tutorials-for-fixing-technical-seo-issues) — 2 comments, 1 upvote
  > **Top comment:** "Hello. We create all sorts of educational content: how-tos, webinars, expert talks on YouTube https://www.youtube.com/c/SerankingCom, in-depth articles on..."
- Title: [How to use SEranking for finding and tracking link building prospects?](https://www.g2.com/discussions/32676-how-to-use-seranking-for-finding-and-tracking-link-building-prospects) — 2 comments, 2 upvotes *(includes official response)*
  > **Top comment:** "Hi Karthika, and thanks for a nice question, we have 2 Tools for this process - Backlink Monitor and Backlink Checker. So you can first analyze any domain,..."
- Title: [How do I get assistance in fixing errors I cant fix.](https://www.g2.com/discussions/how-do-i-get-assistance-in-fixing-errors-i-cant-fix) — 2 comments, 1 upvote
  > **Top comment:** "There are 3 ways of getting answers from them, Chat, e-Mail, or phone. I've tried the Chat and it took them less than 3 minutes to answer my questions."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/authoritylabs-vs-se-ranking)