# Audiense, Synthesio vs NUVI Comparison | | Audiense | Synthesio | NUVI | |---|---|---|---| | **Star Rating** | 4.5 out of 5 | 4.3 out of 5 | 4.2 out of 5 | | **Total Reviews** | 247 | 152 | 134 | | **Largest Market Segment** | Small-Business (50.8% of reviews) | Enterprise (46.7% of reviews) | Small-Business (55.1% of reviews) | | **Entry Level Price** | from $948 billed annually | No pricing available | No pricing available | --- ## Top Pros & Cons ### Audiense Pros: - Audience Analysis (6 reviews) - Detailed Information (5 reviews) Cons: - Audience Management (1 reviews) - Complex Features (1 reviews) ### Synthesio **Not enough data** ### NUVI **Not enough data** --- ## Ratings Comparison | Rating | Audiense | Synthesio | NUVI | |---|---|---|---| | **Meets Requirements** | 8.5 (189 reviews) | 8.6 (124 reviews) | 7.9 (122 reviews) | | **Ease of Use** | 8.7 (191 reviews) | 8.6 (124 reviews) | 8.4 (123 reviews) | | **Ease of Setup** | 8.7 (109 reviews) | 8.1 (60 reviews) | 8.3 (82 reviews) | | **Ease of Admin** | 8.6 (104 reviews) | 8.6 (61 reviews) | 8.0 (82 reviews) | | **Quality of Support** | 9.1 (176 reviews) | 9.3 (122 reviews) | 8.9 (123 reviews) | | **Has the product been a good partner in doing business?** | 9.3 (103 reviews) | 9.4 (60 reviews) | 8.7 (84 reviews) | | **Product Direction (% positive)** | 8.7 (192 reviews) | 8.7 (118 reviews) | 8.3 (119 reviews) | --- ## Pricing ### Audiense #### Entry-Level Pricing Plan: Twitter Marketing Price: from $948 billed annually Description: aka Socialbro Key Features: - Best time to tweet for Twitter - Browse your community for Twitter and Instagram - Filter, Follow & Unfollow for Twitter and Instagram [Browse all 3 editions](https://www.g2.com/products/audiense/pricing) #### Free Trial Yes ### Synthesio #### Entry-Level Pricing No pricing available #### Free Trial No information available ### NUVI #### Entry-Level Pricing No pricing available #### Free Trial No information available --- ## Features Comparison By Category ### Social Media Analytics | Product | Score | Reviews | |---|---|---| | **Audiense** | 8.4/10 | 112 | | **Synthesio** | 8.6/10 | 71 | | **NUVI** | 7.6/10 | 92 | #### Social Analytics | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Competitor Analysis** | 8.9 (97 reviews) | 8.6 (55 reviews) | 7.6 (74 reviews) | | **Follower Analysis** | 9.2 (106 reviews) | 8.4 (50 reviews) | 7.6 (80 reviews) | | **Post Performance** | Feature Not Available | 8.4 (55 reviews) | 7.7 (75 reviews) | | **Paid Campaign Tracking** | Feature Not Available | Feature Not Available | 6.4 (48 reviews) | | **Attribution** | Feature Not Available | Feature Not Available | 6.4 (52 reviews) | | **Hashtag Analytics** | 8.0 (22 reviews) | Not enough data | Not enough data | | **Sentiment Analysis** | 7.4 (20 reviews) | Not enough data | Not enough data | #### Reports & Dashboards | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Report Customizability** | 7.9 (87 reviews) | 8.4 (61 reviews) | 8.1 (81 reviews) | | **Report Exporting** | 8.7 (97 reviews) | 8.5 (61 reviews) | 8.7 (84 reviews) | | **Scalability** | Feature Not Available | 9.0 (44 reviews) | 8.0 (69 reviews) | | **White Label** | 8.4 (20 reviews) | Not enough data | Not enough data | #### Agentic AI - Social Media Analytics | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | ### Social Media Management | Product | Score | Reviews | |---|---|---| | **Audiense** | N/A | N/A | | **Synthesio** | N/A | N/A | | **NUVI** | 7.2/10 | 24 | #### Content & Collaboration | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Content Calendar** | Not enough data | Not enough data | Not enough data | | **Content Library** | Not enough data | Not enough data | Not enough data | | **Shared Inbox** | Not enough data | Not enough data | Not enough data | | **Approval Workflows** | Not enough data | Not enough data | Not enough data | | **Users and Permissions** | Not enough data | Not enough data | Not enough data | | **Content Creation** | Not enough data | Not enough data | Not enough data | #### Social Management | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Social Analytics** | Not enough data | Not enough data | 7.7 (20 reviews) | | **Social Publishing** | Not enough data | Not enough data | 6.9 (18 reviews) | | **Campaign Optimization** | Not enough data | Not enough data | 6.6 (16 reviews) | | **Social Engagement** | Not enough data | Not enough data | 7.5 (18 reviews) | | **Social Ads** | Not enough data | Not enough data | Feature Not Available | | **Campaign Planning** | Not enough data | Not enough data | Not enough data | | **Hashtag Capabilites** | Not enough data | Not enough data | Not enough data | #### Agentic AI - Social Media Management | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | ### Audience Intelligence Platforms | Product | Score | Reviews | |---|---|---| | **Audiense** | 8.6/10 | 68 | | **Synthesio** | N/A | N/A | | **NUVI** | N/A | N/A | #### Audiences | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Audience Insights** | 9.4 (63 reviews) | Not enough data | Not enough data | | **Influencer Identification** | 8.4 (57 reviews) | Not enough data | Not enough data | | **Buyer Personas** | 8.5 (59 reviews) | Not enough data | Not enough data | | **Segmentation** | 8.7 (60 reviews) | Not enough data | Not enough data | #### Data Analysis | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Network Analysis** | 8.4 (58 reviews) | Not enough data | Not enough data | | **Dashboards** | 9.0 (58 reviews) | Not enough data | Not enough data | | **Visualizations** | 9.1 (60 reviews) | Not enough data | Not enough data | | **Advanced Filtering** | 8.7 (61 reviews) | Not enough data | Not enough data | #### Administration | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Marketing Integrations** | 8.2 (48 reviews) | Not enough data | Not enough data | | **Ad Integrations** | 8.0 (46 reviews) | Not enough data | Not enough data | | **Data Exporting** | 8.5 (59 reviews) | Not enough data | Not enough data | #### Agentic AI - Audience Intelligence Platforms | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | ### Social Media Listening Tools | Product | Score | Reviews | |---|---|---| | **Audiense** | 8.0/10 | 71 | | **Synthesio** | 8.1/10 | 102 | | **NUVI** | 7.9/10 | 108 | #### Monitoring & Listening | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Social Measurement** | Feature Not Available | 8.5 (89 reviews) | 8.0 (100 reviews) | | **Influencer Identification** | 8.7 (67 reviews) | 8.1 (86 reviews) | 8.2 (100 reviews) | | **Brand Monitoring** | 7.6 (18 reviews) | Not enough data | Not enough data | | **Keyword Tracking** | 7.2 (17 reviews) | Not enough data | Not enough data | | **Trend Analysis** | 8.2 (18 reviews) | Not enough data | Not enough data | | **Competitor Analysis** | 8.2 (19 reviews) | Not enough data | Not enough data | #### Agentic AI - Social Media Listening Tools | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | #### Data Management & Analysis | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Sentiment Analysis** | Feature Not Available | 7.7 (91 reviews) | 7.1 (100 reviews) | | **Social Reporting** | 8.2 (65 reviews) | 8.1 (91 reviews) | 8.4 (101 reviews) | | **Alerts and Notifications** | 7.5 (18 reviews) | Not enough data | Not enough data | | **Advanced Data Filtering** | 8.7 (19 reviews) | Not enough data | Not enough data | ### Brand Intelligence | Product | Score | Reviews | |---|---|---| | **Audiense** | 7.9/10 | 16 | | **Synthesio** | N/A | N/A | | **NUVI** | N/A | N/A | #### Brand Signals | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Comparison** | 8.3 (15 reviews) | Not enough data | Not enough data | | **AI** | 7.7 (16 reviews) | Not enough data | Not enough data | | **Brand Health** | 7.6 (15 reviews) | Not enough data | Not enough data | #### Brand Analytics | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Trend Analysis** | 8.2 (15 reviews) | Not enough data | Not enough data | | **Tracking** | 7.9 (15 reviews) | Not enough data | Not enough data | ### Influencer Marketing Platforms | Product | Score | Reviews | |---|---|---| | **Audiense** | 8.0/10 | 27 | | **Synthesio** | N/A | N/A | | **NUVI** | N/A | N/A | #### Influencer Marketing | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Influencer Recruitment** | 7.8 (22 reviews) ✓ Verified | Not enough data | Not enough data | | **Influencer Scoring** | 7.8 (26 reviews) ✓ Verified | Not enough data | Not enough data | | **Audience Analysis** | 9.6 (27 reviews) ✓ Verified | Not enough data | Not enough data | | **Influencer Segmentation** | 8.3 (23 reviews) ✓ Verified | Not enough data | Not enough data | | **Influencer Collaboration** | 7.4 (12 reviews) | Not enough data | Not enough data | | **User-Generated Content (UGC) Management** | 6.9 (12 reviews) | Not enough data | Not enough data | | **Content Approval** | 6.5 (11 reviews) | Not enough data | Not enough data | | **Campaign Analytics** | 7.7 (11 reviews) | Not enough data | Not enough data | | **Reporting and Dashboards** | 9.1 (13 reviews) | Not enough data | Not enough data | | **Data Importing and Exporting Tools** | 9.0 (25 reviews) ✓ Verified | Not enough data | Not enough data | | **Influencer Whitelisting** | Feature Not Available | Not enough data | Not enough data | | **Influencer Compensation** | Feature Not Available | Not enough data | Not enough data | | **Social Commerce** | Feature Not Available | Not enough data | Not enough data | | **E-Commerce Integration** | Feature Not Available | Not enough data | Not enough data | #### Agentic AI - Influencer Marketing Platforms | Feature | Audiense | Synthesio | NUVI | |---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | --- ## Categories **Shared Categories (2):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) **Unique to Audiense (3):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms), [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence) **Unique to NUVI (2):** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Suites](https://www.g2.com/categories/social-media-suites) --- ## Reviewer Demographics ### By Company Size | Segment | Audiense | Synthesio | NUVI | |---|---|---|---| | **Small-Business** | 50.8% | 25.5% | 55.1% | | **Mid-Market** | 32.9% | 27.7% | 36.2% | | **Enterprise** | 16.3% | 46.7% | 8.7% | ### By Industry #### Audiense - **Marketing and Advertising:** 32.8% - **Market Research:** 6.6% - **Public Relations and Communications:** 5.4% - **Entertainment:** 4.1% - **Computer Software:** 4.1% - **Information Technology and Services:** 3.7% - **Internet:** 3.3% - **Music:** 2.5% - **Sports:** 2.1% - **Management Consulting:** 2.1% - **Other:** 33.2% #### Synthesio - **Marketing and Advertising:** 23.4% - **Public Relations and Communications:** 7.8% - **Information Technology and Services:** 7.1% - **Automotive:** 5.0% - **Internet:** 5.0% - **Oil & Energy:** 5.0% - **Food & Beverages:** 3.5% - **Market Research:** 3.5% - **Entertainment:** 2.1% - **Telecommunications:** 2.1% - **Other:** 35.5% #### NUVI - **Marketing and Advertising:** 36.2% - **Public Relations and Communications:** 17.3% - **Non-Profit Organization Management:** 3.9% - **Internet:** 3.1% - **Computer Games:** 2.4% - **Consumer Goods:** 2.4% - **Higher Education:** 2.4% - **Real Estate:** 2.4% - **Banking:** 1.6% - **Computer Software:** 1.6% - **Other:** 26.8% --- ## Alternatives ### Alternatives to Audiense - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (726 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2645 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6417 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7167 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews) - [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews) - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.5/5 stars (3382 reviews) - [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1317 reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2216 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) ### Alternatives to Synthesio - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7167 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6417 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (726 reviews) - [Brand24](https://www.g2.com/products/brand24/reviews) — 4.6/5 stars (345 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2645 reviews) - [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews) - [Infegy Starscape](https://www.g2.com/products/infegy-starscape/reviews) — 4.5/5 stars (213 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews) - [Talkwalker by Hootsuite](https://www.g2.com/products/talkwalker-by-hootsuite/reviews) — 4.3/5 stars (137 reviews) ### Alternatives to NUVI - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7167 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6417 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1207 reviews) - [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews) - [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (726 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews) - [Mention](https://www.g2.com/products/mention/reviews) — 4.3/5 stars (442 reviews) - [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews) --- ## Top Discussions ### Audiense No discussions available for this product. ### Synthesio No discussions available for this product. ### NUVI No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/audiense-vs-synthesio-vs-nuvi)