# Audiense vs StatSocial Comparison
---
## AI Generated Summary
- **G2 reviewers report** that StatSocial excels in providing in-depth audience insights, with users appreciating its ability to validate hypotheses through detailed data analysis. The platform's robust filtering options, such as demographics and brand affinities, are particularly highlighted for their effectiveness in understanding complex audience behaviors.
- **Users say** that Audiense stands out for its flexibility and depth in audience exploration. The integration of IBM Watson personality insights is frequently praised, allowing users to cluster audiences based on various factors, which enhances their understanding of target demographics.
- **Reviewers mention** that while StatSocial offers strong audience analysis capabilities, it sometimes faces challenges in meeting specific workflow needs, with some users noting configuration difficulties. However, the ability to export raw data is a significant advantage for those looking to conduct further analysis.
- **According to verified reviews** , Audiense's clustering functionality is a major asset, enabling users to present audience insights in a digestible format for stakeholders. This feature is particularly beneficial for teams looking to communicate complex data effectively.
- **G2 reviewers highlight** that StatSocial's user interface is intuitive, which contributes to a smoother onboarding experience. Users appreciate the ease of setup, making it accessible for teams that may not have extensive technical expertise.
- **Users report** that Audiense's support quality is consistently high, with the team being responsive to feedback and actively implementing user suggestions. This level of customer service enhances the overall user experience and fosters a sense of partnership.



| | Audiense | StatSocial | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 247 | 125 | 
| **Largest Market Segment** | Small-Business (50.8% of reviews) | Mid-Market (43.4% of reviews) | 
| **Entry Level Price** | from $948 billed annually | No pricing available | 

---
## Top Pros & Cons

### Audiense

Pros:
- Audience Analysis (6 reviews)
- Detailed Information (5 reviews)

Cons:
- Audience Management (1 reviews)
- Complex Features (1 reviews)

### StatSocial

Pros:
- Ease of Use (44 reviews)
- Audience Analysis (41 reviews)

Cons:
- Limited Audience Reach (16 reviews)
- Limited Audience Diversity (13 reviews)

---
## Ratings Comparison
| Rating | Audiense | StatSocial | 
|---|---|---|
  | **Meets Requirements** | 8.5 (189 reviews) | 8.3 (107 reviews) | 
  | **Ease of Use** | 8.7 (191 reviews) | 7.7 (110 reviews) | 
  | **Ease of Setup** | 8.7 (109 reviews) | 8.5 (60 reviews) | 
  | **Ease of Admin** | 8.6 (104 reviews) | 8.5 (40 reviews) | 
  | **Quality of Support** | 9.1 (176 reviews) | 8.9 (98 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (103 reviews) | 9.2 (43 reviews) | 
  | **Product Direction (% positive)** | 8.7 (192 reviews) | 8.9 (111 reviews) | 

---
## Pricing

### Audiense

#### Entry-Level Pricing

Plan: Twitter Marketing

Price: from $948 billed annually

Description: aka Socialbro

Key Features:
- Best time to tweet for Twitter
- Browse your community for Twitter and Instagram
- Filter, Follow & Unfollow for Twitter and Instagram 

[Browse all 3 editions](https://www.g2.com/products/audiense/pricing)

#### Free Trial

Yes

### StatSocial

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 8.4/10 | 112 |
| **StatSocial** | 7.3/10 | 44 |

#### Social Analytics

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Competitor Analysis** | 8.9 (97 reviews) | 7.7 (40 reviews) | 
| **Follower Analysis** | 9.2 (106 reviews) | 8.5 (41 reviews) | 
| **Paid Campaign Tracking** | Feature Not Available | 6.5 (39 reviews) | 
| **Attribution** | Feature Not Available | 6.6 (39 reviews) | 
| **Hashtag Analytics** | 8.0 (22 reviews) | Feature Not Available | 
| **Sentiment Analysis** | 7.4 (20 reviews) | 6.4 (37 reviews) | 

#### Reports & Dashboards

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Report Customizability** | 7.9 (87 reviews) | 7.0 (40 reviews) | 
| **Report Exporting** | 8.7 (97 reviews) | 8.0 (41 reviews) | 
| **Scalability** | Feature Not Available | 7.5 (38 reviews) | 
| **White Label** | 8.4 (20 reviews) | Feature Not Available | 

#### Agentic AI - Social Media Analytics

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Audience Intelligence Platforms

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 8.6/10 | 68 |
| **StatSocial** | 7.5/10 | 90 |

#### Audiences

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Audience Insights** | 9.4 (63 reviews) | 8.8 (88 reviews) | 
| **Influencer Identification** | 8.4 (57 reviews) | 7.3 (78 reviews) | 
| **Buyer Personas** | 8.5 (59 reviews) | 7.2 (74 reviews) | 
| **Segmentation** | 8.7 (60 reviews) | 8.0 (83 reviews) | 

#### Data Analysis

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Network Analysis** | 8.4 (58 reviews) | 7.2 (70 reviews) | 
| **Dashboards** | 9.0 (58 reviews) | 7.2 (73 reviews) | 
| **Visualizations** | 9.1 (60 reviews) | 7.5 (74 reviews) | 
| **Advanced Filtering** | 8.7 (61 reviews) | 7.1 (73 reviews) | 

#### Administration

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Marketing Integrations** | 8.2 (48 reviews) | 7.4 (72 reviews) | 
| **Ad Integrations** | 8.0 (46 reviews) | 7.0 (65 reviews) | 
| **Data Exporting** | 8.5 (59 reviews) | 7.7 (74 reviews) | 

#### Agentic AI - Audience Intelligence Platforms

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 8.0/10 | 71 |
| **StatSocial** | N/A | N/A |

#### Monitoring & Listening

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Social Measurement** | Feature Not Available | Not enough data | 
| **Influencer Identification** | 8.7 (67 reviews) | Not enough data | 
| **Brand Monitoring** | 7.6 (18 reviews) | Not enough data | 
| **Keyword Tracking** | 7.2 (17 reviews) | Not enough data | 
| **Trend Analysis** | 8.2 (18 reviews) | Not enough data | 
| **Competitor Analysis** | 8.2 (19 reviews) | Not enough data | 

#### Agentic AI - Social Media Listening Tools

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Data Management & Analysis

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Sentiment Analysis** | Feature Not Available | Not enough data | 
| **Social Reporting** | 8.2 (65 reviews) | Not enough data | 
| **Alerts and Notifications** | 7.5 (18 reviews) | Not enough data | 
| **Advanced Data Filtering** | 8.7 (19 reviews) | Not enough data | 

### Brand Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 7.9/10 | 16 |
| **StatSocial** | 5.8/10 | 30 |

#### Brand Signals

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Comparison** | 8.3 (15 reviews) | 6.9 (27 reviews) | 
| **AI** | 7.7 (16 reviews) | 5.6 (25 reviews) | 
| **Brand Health** | 7.6 (15 reviews) | 5.9 (25 reviews) | 

#### Brand Analytics

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Trend Analysis** | 8.2 (15 reviews) | 5.9 (29 reviews) | 
| **Tracking** | 7.9 (15 reviews) | 5.3 (26 reviews) | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 8.0/10 | 27 |
| **StatSocial** | 8.9/10 | 6 |

#### Influencer Marketing

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Influencer Recruitment** | 7.8 (22 reviews) ✓ Verified | Not enough data | 
| **Influencer Scoring** | 7.8 (26 reviews) ✓ Verified | Not enough data | 
| **Audience Analysis** | 9.6 (27 reviews) ✓ Verified | 8.9 (6 reviews) | 
| **Influencer Segmentation** | 8.3 (23 reviews) ✓ Verified | Not enough data | 
| **Influencer Collaboration** | 7.4 (12 reviews) | Not enough data | 
| **User-Generated Content (UGC) Management** | 6.9 (12 reviews) | Not enough data | 
| **Content Approval** | 6.5 (11 reviews) | Not enough data | 
| **Campaign Analytics** | 7.7 (11 reviews) | Not enough data | 
| **Reporting and Dashboards** | 9.1 (13 reviews) | Not enough data | 
| **Data Importing and Exporting Tools** | 9.0 (25 reviews) ✓ Verified | Not enough data | 
| **Influencer Whitelisting** | Feature Not Available | Not enough data | 
| **Influencer Compensation** | Feature Not Available | Not enough data | 
| **Social Commerce** | Feature Not Available | Not enough data | 
| **E-Commerce Integration** | Feature Not Available | Not enough data | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | Audiense | StatSocial | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (4):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence)

**Unique to Audiense (1):** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)



---
## Reviewer Demographics

### By Company Size

| Segment | Audiense | StatSocial | 
|---|---|---|
| **Small-Business** | 50.8% | 23.0% | 
| **Mid-Market** | 32.9% | 43.4% | 
| **Enterprise** | 16.3% | 33.6% | 

### By Industry

#### Audiense

- **Marketing and Advertising:** 32.8%
- **Market Research:** 6.6%
- **Public Relations and Communications:** 5.4%
- **Entertainment:** 4.1%
- **Computer Software:** 4.1%
- **Information Technology and Services:** 3.7%
- **Internet:** 3.3%
- **Music:** 2.5%
- **Sports:** 2.1%
- **Management Consulting:** 2.1%
- **Other:** 33.2%

#### StatSocial

- **Marketing and Advertising:** 31.9%
- **Public Relations and Communications:** 30.1%
- **Market Research:** 10.6%
- **Consulting:** 5.3%
- **Online Media:** 3.5%
- **Retail:** 2.7%
- **Computer Software:** 2.7%
- **Telecommunications:** 1.8%
- **Food & Beverages:** 1.8%
- **Broadcast Media:** 0.9%
- **Other:** 8.8%

---
## Alternatives

### Alternatives to Audiense

- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (727 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2656 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6433 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7285 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1209 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (3973 reviews)
- [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1318 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2231 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)

### Alternatives to StatSocial

- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (727 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7285 reviews)
- [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) — 4.2/5 stars (1217 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2656 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1209 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2231 reviews)
- [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) — 4.2/5 stars (809 reviews)
- [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (410 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6433 reviews)

---
## Top Discussions

### Audiense

No discussions available for this product.

### StatSocial

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/audiense-vs-statsocial)