# Audiense vs Qualtrics Strategy & Research Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Qualtrics Strategy & Research excels in user experience, with many praising its **intuitive interface** and the ability to create detailed surveys easily. Users appreciate the flexibility in question types and the seamless integration with other tools, making it a strong choice for those needing comprehensive survey capabilities.
- **Users say** that Audiense stands out for its audience analysis features, particularly the **IBM Watson personality integration** and the ability to cluster audiences based on various demographics. This functionality allows users to gain deeper insights into their target groups, which is especially beneficial for marketing teams.
- **According to verified reviews** , Qualtrics Strategy & Research has a higher overall satisfaction score, reflecting its strong performance in areas like **quality of support** and **ease of setup**. Users have noted that the platform is easy to navigate and set up, which can significantly reduce the time to get started with surveys.
- **Reviewers mention** that while Audiense offers great flexibility in exploring audience data, it faces challenges in overall market presence compared to Qualtrics. With fewer recent reviews, some users may find it less reliable for long-term use, especially in larger enterprises.
- **Users highlight** that Qualtrics Strategy & Research provides a robust set of features for survey creation, including the ability to customize questions extensively. This level of detail is often cited as a key advantage for organizations looking to gather specific insights from their surveys.
- **G2 reviewers note** that while Audiense has a slightly higher star rating, its lower G2 Score indicates potential concerns regarding overall user satisfaction and market presence. Users appreciate the clustering functionality but may find that it lacks the comprehensive support and resources available with Qualtrics.



| | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 247 | 3,016 | 
| **Largest Market Segment** | Small-Business (50.8% of reviews) | Enterprise (44.9% of reviews) | 
| **Entry Level Price** | from $948 billed annually | No pricing available | 

---
## Top Pros & Cons

### Audiense

Pros:
- Audience Analysis (6 reviews)
- Detailed Information (5 reviews)

Cons:
- Audience Management (1 reviews)
- Complex Features (1 reviews)

### Qualtrics Strategy & Research

Pros:
- Ease of Use (295 reviews)
- Survey Creation (246 reviews)

Cons:
- Survey Issues (79 reviews)
- Survey Limitations (62 reviews)

---
## Ratings Comparison
| Rating | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
  | **Meets Requirements** | 8.5 (189 reviews) | 8.9 (2515 reviews) | 
  | **Ease of Use** | 8.7 (191 reviews) | 8.5 (2520 reviews) | 
  | **Ease of Setup** | 8.7 (109 reviews) | 8.3 (1069 reviews) | 
  | **Ease of Admin** | 8.6 (104 reviews) | 8.4 (1036 reviews) | 
  | **Quality of Support** | 9.1 (176 reviews) | 8.7 (2189 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (103 reviews) | 8.7 (964 reviews) | 
  | **Product Direction (% positive)** | 8.7 (192 reviews) | 8.1 (2427 reviews) | 

---
## Pricing

### Audiense

#### Entry-Level Pricing

Plan: Twitter Marketing

Price: from $948 billed annually

Description: aka Socialbro

Key Features:
- Best time to tweet for Twitter
- Browse your community for Twitter and Instagram
- Filter, Follow & Unfollow for Twitter and Instagram 

[Browse all 3 editions](https://www.g2.com/products/audiense/pricing)

#### Free Trial

Yes

### Qualtrics Strategy & Research

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 8.4/10 | 112 |
| **Qualtrics Strategy & Research** | N/A | N/A |

#### Social Analytics

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Competitor Analysis** | 8.9 (97 reviews) | Not enough data | 
| **Follower Analysis** | 9.2 (106 reviews) | Not enough data | 
| **Post Performance** | Feature Not Available | Not enough data | 
| **Paid Campaign Tracking** | Feature Not Available | Not enough data | 
| **Attribution** | Feature Not Available | Not enough data | 
| **Hashtag Analytics** | 8.0 (22 reviews) | Not enough data | 
| **Sentiment Analysis** | 7.4 (20 reviews) | Not enough data | 

#### Reports & Dashboards

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Report Customizability** | 7.9 (87 reviews) | Not enough data | 
| **Report Exporting** | 8.7 (97 reviews) | Not enough data | 
| **Scalability** | Feature Not Available | Not enough data | 
| **White Label** | 8.4 (20 reviews) | Not enough data | 

#### Agentic AI - Social Media Analytics

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### User Research

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | N/A | N/A |
| **Qualtrics Strategy & Research** | 7.6/10 | 19 |

#### User Response Methods

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Survey** | Not enough data | 8.7 (14 reviews) | 
| **Video Snippets** | Not enough data | 6.3 (8 reviews) | 
| **Video Interview** | Not enough data | 5.7 (7 reviews) | 
| **Photo Submission** | Not enough data | 7.3 (8 reviews) | 
| **Text/Notes** | Not enough data | 8.3 (9 reviews) | 

#### Participant Selection

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **In-App** | Not enough data | 6.9 (9 reviews) | 
| **In-Store** | Not enough data | 6.9 (8 reviews) | 
| **On-Site** | Not enough data | 7.5 (8 reviews) | 
| **Recruitment Pool** | Not enough data | 8.1 (8 reviews) | 

#### Insights

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Analytics** | Not enough data | 8.9 (12 reviews) | 
| **Collaboration** | Not enough data | 8.0 (9 reviews) | 
| **Sorting** | Not enough data | 8.8 (10 reviews) | 

#### Generative AI

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 6.9 (7 reviews) | 

### Statistical Analysis

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | N/A | N/A |
| **Qualtrics Strategy & Research** | 8.0/10 | 14 |

#### Administration

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Quality Control** | Not enough data | 8.5 (12 reviews) | 
| **Data Sampling** | Not enough data | 8.2 (12 reviews) | 
| **Collaboration** | Not enough data | 8.9 (12 reviews) | 

#### Capabilities

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Data Visualization** | Not enough data | 8.3 (12 reviews) | 
| **Survival Analysis** | Not enough data | 8.5 (12 reviews) | 
| **Risk Data Attributes** | Not enough data | 8.3 (11 reviews) | 
| **Cost Analysis** | Not enough data | 8.1 (12 reviews) | 

#### Methodology

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **ANOVA Support** | Not enough data | 8.3 (10 reviews) | 
| **Regression** | Not enough data | 7.0 (10 reviews) | 
| **Time Series Analysis** | Not enough data | 7.1 (11 reviews) | 

#### Generative AI

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (9 reviews) | 
| **AI Text Summarization** | Not enough data | 7.7 (10 reviews) | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | N/A | N/A |
| **Qualtrics Strategy & Research** | 7.6/10 | 11 |

#### Analytics

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 8.3 (8 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 8.7 (9 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | 8.3 (8 reviews) | 
| **Gamification** | Not enough data | 7.3 (8 reviews) | 

#### Customization

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 7.9 (8 reviews) | 
| **Multilanguage Support** | Not enough data | 7.8 (9 reviews) | 
| **Multiple Branding Support** | Not enough data | 8.1 (7 reviews) | 
| **Vertical-specific Solutions** | Not enough data | 8.6 (7 reviews) | 

#### Generative AI

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.4 (7 reviews) | 
| **AI Text Summarization** | Not enough data | 6.4 (7 reviews) | 

#### Agentic AI - Experience Management

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | 5.7 (5 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Audience Intelligence Platforms

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 8.6/10 | 68 |
| **Qualtrics Strategy & Research** | N/A | N/A |

#### Audiences

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Audience Insights** | 9.4 (63 reviews) | Not enough data | 
| **Influencer Identification** | 8.4 (57 reviews) | Not enough data | 
| **Buyer Personas** | 8.5 (59 reviews) | Not enough data | 
| **Segmentation** | 8.7 (60 reviews) | Not enough data | 

#### Data Analysis

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Network Analysis** | 8.4 (58 reviews) | Not enough data | 
| **Dashboards** | 9.0 (58 reviews) | Not enough data | 
| **Visualizations** | 9.1 (60 reviews) | Not enough data | 
| **Advanced Filtering** | 8.7 (61 reviews) | Not enough data | 

#### Administration

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Marketing Integrations** | 8.2 (48 reviews) | Not enough data | 
| **Ad Integrations** | 8.0 (46 reviews) | Not enough data | 
| **Data Exporting** | 8.5 (59 reviews) | Not enough data | 

#### Agentic AI - Audience Intelligence Platforms

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | N/A | N/A |
| **Qualtrics Strategy & Research** | 6.9/10 | 11 |

#### Data collection

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Natural Language Processing (NLP)** | Not enough data | 7.1 (7 reviews) | 
| **Data Sources** | Not enough data | 7.4 (7 reviews) | 
| **Custom Research Sources** | Not enough data | 8.1 (7 reviews) | 
| **Lead Enrichment** | Not enough data | 6.9 (6 reviews) | 
| **Advanced Data Collection** | Not enough data | 6.9 (7 reviews) | 

#### Segment Trending

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Web** | Not enough data | 6.0 (7 reviews) | 
| **Social** | Not enough data | 6.1 (6 reviews) | 
| **Benchmarks** | Not enough data | 7.4 (7 reviews) | 
| **Finance ** | Not enough data | 5.7 (7 reviews) | 

#### Analysis

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Custom Dashboards** | Not enough data | 7.2 (9 reviews) | 
| **Reports** | Not enough data | 7.7 (8 reviews) | 
| **Integrations** | Not enough data | 5.8 (8 reviews) | 

#### Platform

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Search** | Not enough data | 7.0 (9 reviews) | 
| **User, Role, And Access Management** | Not enough data | 6.9 (8 reviews) | 
| **Mobile User Support** | Not enough data | 6.9 (9 reviews) | 
| **Alerts** | Not enough data | 6.0 (8 reviews) | 
| **Collaboration** | Not enough data | 7.1 (8 reviews) | 
| **Compliance** | Not enough data | 7.1 (8 reviews) | 

#### Agentic AI - Market Intelligence

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | N/A | N/A |
| **Qualtrics Strategy & Research** | 8.5/10 | 510 |

#### Survey Management

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Survey Builder** | Not enough data | 9.0 (457 reviews) | 
| **Question Types** | Not enough data | 9.1 (455 reviews) | 
| **Templates** | Not enough data | 8.4 (397 reviews) | 
| **Survey Distribution** | Not enough data | 8.9 (450 reviews) | 

#### Survey Customization

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Branching/Skip Logic** | Not enough data | 8.9 (433 reviews) | 
| **Branding** | Not enough data | 8.5 (395 reviews) | 
| **Multimedia Support** | Not enough data | 8.5 (359 reviews) | 
| **Multilingual Surveys** | Not enough data | 8.6 (313 reviews) | 

#### Survey Insights

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Reporting & Analytics** | Not enough data | 8.5 (452 reviews) | 
| **BI Tools Integration** | Not enough data | 8.4 (290 reviews) | 
| **Data Exporting** | Not enough data | 8.7 (440 reviews) | 
| **Permissions** | Not enough data | 8.5 (386 reviews) | 

#### Agentic AI - Survey

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 7.6 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 7.6 (12 reviews) | 
| **Decision Making** | Not enough data | 8.3 (14 reviews) | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 8.0/10 | 71 |
| **Qualtrics Strategy & Research** | N/A | N/A |

#### Monitoring & Listening

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Social Measurement** | Feature Not Available | Not enough data | 
| **Influencer Identification** | 8.7 (67 reviews) | Not enough data | 
| **Brand Monitoring** | 7.6 (18 reviews) | Not enough data | 
| **Keyword Tracking** | 7.2 (17 reviews) | Not enough data | 
| **Trend Analysis** | 8.2 (18 reviews) | Not enough data | 
| **Competitor Analysis** | 8.2 (19 reviews) | Not enough data | 

#### Agentic AI - Social Media Listening Tools

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Data Management & Analysis

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Sentiment Analysis** | Feature Not Available | Not enough data | 
| **Social Reporting** | 8.2 (65 reviews) | Not enough data | 
| **Alerts and Notifications** | 7.5 (18 reviews) | Not enough data | 
| **Advanced Data Filtering** | 8.7 (19 reviews) | Not enough data | 

### Brand Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 7.9/10 | 16 |
| **Qualtrics Strategy & Research** | 8.7/10 | 83 |

#### Brand Signals

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Comparison** | 8.3 (15 reviews) | 8.8 (66 reviews) | 
| **AI** | 7.7 (16 reviews) | 8.2 (65 reviews) | 
| **Brand Health** | 7.6 (15 reviews) | 9.0 (65 reviews) | 

#### Brand Analytics

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Trend Analysis** | 8.2 (15 reviews) | 8.8 (68 reviews) | 
| **Tracking** | 7.9 (15 reviews) | 8.7 (69 reviews) | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | 8.0/10 | 27 |
| **Qualtrics Strategy & Research** | N/A | N/A |

#### Influencer Marketing

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Influencer Recruitment** | 7.8 (22 reviews) ✓ Verified | Not enough data | 
| **Influencer Scoring** | 7.8 (26 reviews) ✓ Verified | Not enough data | 
| **Audience Analysis** | 9.6 (27 reviews) ✓ Verified | Not enough data | 
| **Influencer Segmentation** | 8.3 (23 reviews) ✓ Verified | Not enough data | 
| **Influencer Collaboration** | 7.4 (12 reviews) | Not enough data | 
| **User-Generated Content (UGC) Management** | 6.9 (12 reviews) | Not enough data | 
| **Content Approval** | 6.5 (11 reviews) | Not enough data | 
| **Campaign Analytics** | 7.7 (11 reviews) | Not enough data | 
| **Reporting and Dashboards** | 9.1 (13 reviews) | Not enough data | 
| **Data Importing and Exporting Tools** | 9.0 (25 reviews) ✓ Verified | Not enough data | 
| **Influencer Whitelisting** | Feature Not Available | Not enough data | 
| **Influencer Compensation** | Feature Not Available | Not enough data | 
| **Social Commerce** | Feature Not Available | Not enough data | 
| **E-Commerce Integration** | Feature Not Available | Not enough data | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **Audiense** | N/A | N/A |
| **Qualtrics Strategy & Research** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry & Locale Adaptability** | Not enough data | Not enough data | 
| **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking & Norms** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Dashboards & Embedded Integrations** | Not enough data | Not enough data | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence)

**Unique to Audiense (4):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

**Unique to Qualtrics Strategy & Research (6):** [Survey Software](https://www.g2.com/categories/survey), [Experience Management Software](https://www.g2.com/categories/experience-management), [Statistical Analysis Software](https://www.g2.com/categories/statistical-analysis), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [User Research Tools](https://www.g2.com/categories/user-research), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | Audiense | Qualtrics Strategy & Research | 
|---|---|---|
| **Small-Business** | 50.8% | 21.7% | 
| **Mid-Market** | 32.9% | 33.4% | 
| **Enterprise** | 16.3% | 44.9% | 

### By Industry

#### Audiense

- **Marketing and Advertising:** 32.8%
- **Market Research:** 6.6%
- **Public Relations and Communications:** 5.4%
- **Entertainment:** 4.1%
- **Computer Software:** 4.1%
- **Information Technology and Services:** 3.7%
- **Internet:** 3.3%
- **Music:** 2.5%
- **Sports:** 2.1%
- **Management Consulting:** 2.1%
- **Other:** 33.2%

#### Qualtrics Strategy & Research

- **Higher Education:** 21.1%
- **Education Management:** 11.7%
- **Research:** 7.7%
- **Information Technology and Services:** 6.7%
- **Market Research:** 4.3%
- **Hospital & Health Care:** 3.6%
- **Marketing and Advertising:** 3.3%
- **Financial Services:** 2.7%
- **Computer Software:** 2.6%
- **Non-Profit Organization Management:** 2.4%
- **Other:** 33.9%

---
## Alternatives

### Alternatives to Audiense

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### Alternatives to Qualtrics Strategy & Research

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- [IBM SPSS Statistics](https://www.g2.com/products/ibm-spss-statistics/reviews) — 4.2/5 stars (928 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)

---
## Top Discussions

### Audiense

No discussions available for this product.

### Qualtrics Strategy & Research

- Title: [Is qualtrics better than SurveyMonkey?](https://www.g2.com/discussions/is-qualtrics-better-than-surveymonkey) — 3 comments, 1 upvote
  > **Top comment:** "Yes in so many ways from the customized survey creation to the dashboards that align with them.  With the ability to upload data and automate processes the..."
- Title: [Is there a possibility of adding customer support in IST time?](https://www.g2.com/discussions/49676-is-there-a-possibility-of-adding-customer-support-in-ist-time) — 3 comments, 1 upvote
  > **Top comment:** "need id"
- Title: [What would be the best way to restart on the basics, as I am having a little trouble on trying to get and start an existing project](https://www.g2.com/discussions/what-would-be-the-best-way-to-restart-on-the-basics-as-i-am-having-a-little-trouble-on-trying-to-get-and-start-an-existing-project) — 3 comments, 1 upvote
  > **Top comment:** "Qualtrics has great training.  Check out the help section located in the top right of your account after you log in."
- Title: [What is Qualtrics CoreXM used for?](https://www.g2.com/discussions/what-is-qualtrics-corexm-used-for) — 2 comments, 2 upvotes
  > **Top comment:** "The CoreXM product is used to build, optimize and analyze market research surveys. It includes tools to optimize, share, and report on results."
- Title: [How can I use Qualtrics Research Core more at my University?](https://www.g2.com/discussions/15594-how-can-i-use-qualtrics-research-core-more-at-my-university) — 2 comments, 1 upvote
  > **Top comment:** "Does your University have a subscription to Qualtrics.  We have faculty who use it for research all the time."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/audiense-vs-qualtrics-strategy-research)