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At a Glance
Market Segments
Small-Business (58.8% of reviews)
Mid-Market (62.2% of reviews)
Entry-Level Pricing
No pricing available
Starting at $2,200.00 Per Month
Attribution
Star Rating
(51)4.5 out of 5
Market Segments
Small-Business (58.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about AttributionHockeyStack
Star Rating
(77)4.6 out of 5
Market Segments
Mid-Market (62.2% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $2,200.00 Per Month
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Attribution excels in its Single-Touch Attribution and Multi-Touch Attribution capabilities, both rated at 9.5, providing clear insights into customer journeys. In contrast, HockeyStack shines with its Custom Attribution feature, rated at 9.2, allowing for tailored tracking that meets specific business needs.
- Reviewers mention that Attribution's Quality of Support is rated at 9.4, indicating a strong customer service experience. However, HockeyStack surpasses this with a rating of 9.7, suggesting that users find their support even more responsive and helpful.
- G2 users highlight Attribution's Dashboards and Score Cards as standout features, with ratings of 9.5 and 9.6 respectively, making data visualization intuitive. Conversely, HockeyStack's Custom Reporting is rated at 9.8, which reviewers say allows for highly personalized reporting options that cater to unique business metrics.
- Users on G2 report that Attribution's Ease of Setup is rated at 8.8, making it relatively straightforward to implement. In comparison, HockeyStack's Ease of Setup is slightly lower at 8.2, indicating that some users may find it more complex to get started.
- Reviewers mention that Attribution's Retention metric is rated at 9.0, providing valuable insights into customer loyalty. However, HockeyStack's Engagement metric is rated higher at 9.8, suggesting that it offers more robust tools for tracking user interaction and engagement over time.
- Users say that Attribution's Data Governance is rated at 8.1, which may not meet the needs of all businesses. In contrast, HockeyStack's Data Collection is rated at 9.8, indicating a more comprehensive approach to managing and utilizing data effectively.
Pricing
Entry-Level Pricing
Attribution
No pricing availableHockeyStack
Platform
Starting at $2,200.00
Per Month
- Full integration catalog (CRM, MAT, Ad Platforms and more)
- Multi-touch Attribution Models
- Paid Ads Analysis
Free Trial
Attribution
No trial information availableHockeyStack
No trial information availableRatings
Meets Requirements
8.6
47
9.1
60
Ease of Use
8.6
48
8.1
62
Ease of Setup
8.7
34
8.0
39
Ease of Admin
8.8
30
8.5
28
Quality of Support
9.3
48
9.6
58
Has the product been a good partner in doing business?
9.4
30
9.8
28
Product Direction (% positive)
8.3
47
9.6
58
Features by Category
Reports
Not enough data
9.1
20
Not enough data
8.9
19
Not enough data
9.3
19
Not enough data
9.6
17
Not enough data
9.6
19
Data Preparation
Not enough data
9.5
10
Not enough data
8.3
7
Data Modeling and Blending
Not enough data
9.8
7
Not enough data
9.6
8
Not enough data
9.8
7
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Self Service
Not enough data
8.4
18
Not enough data
9.6
18
Not enough data
9.5
18
Not enough data
8.1
16
Not enough data
9.0
16
Not enough data
8.9
14
Deployment & Integration - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
8.8
14
Not enough data
9.1
17
Not enough data
8.7
15
Performance & Scalability - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI Capabilities - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Intelligence - Analytics Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
8.4
16
Not enough data
9.1
15
Not enough data
9.3
16
Not enough data
9.4
15
Metrics
Not enough data
9.1
23
Not enough data
8.8
23
Not enough data
9.0
22
Not enough data
8.8
23
Not enough data
8.6
22
Not enough data
8.5
20
Not enough data
8.5
20
Not enough data
9.0
18
Not enough data
9.5
19
Reporting
Not enough data
8.7
17
Not enough data
8.9
19
Not enough data
8.1
20
Not enough data
8.8
19
Not enough data
7.4
17
Not enough data
7.7
13
Not enough data
9.0
16
Other
Not enough data
8.9
19
Not enough data
7.4
16
Not enough data
Feature Not Available
Not enough data
9.3
19
Not enough data
Feature Not Available
Not enough data
6.3
16
Not enough data
Feature Not Available
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.4
17
Not enough data
7.8
19
Not enough data
9.3
20
Not enough data
8.7
18
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution Modeling
9.3
23
|
Verified
9.6
23
9.4
24
|
Verified
9.8
22
9.2
22
|
Verified
9.2
18
8.6
22
|
Verified
9.2
15
7.0
21
|
Verified
9.1
16
7.8
20
|
Verified
9.2
17
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.7
21
|
Verified
9.7
19
8.9
20
|
Verified
8.9
15
9.2
22
|
Verified
9.2
22
8.6
22
|
Verified
9.4
19
Reporting
8.6
22
|
Verified
9.3
22
8.3
21
|
Verified
9.1
21
7.4
20
|
Verified
9.6
19
Platform Basics
Not enough data
8.3
15
Not enough data
9.0
14
Platform Data
Not enough data
9.7
15
Not enough data
9.1
15
Not enough data
9.5
17
Not enough data
9.4
16
Platform Additional Functionality
Not enough data
9.5
16
Not enough data
9.3
18
Not enough data
5.1
12
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Operations & Intelligence (RO&I)Hide 23 FeaturesShow 23 Features
Not enough data
Not enough data
Revenue Sourcing and Forecasting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
CRM Data Enrichment
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Account Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
10.0
5
8.7
13
9.2
6
9.6
15
8.9
6
9.5
13
Lead Management
9.4
6
8.7
15
8.3
5
7.4
12
9.2
6
9.5
16
Marketing Campaigns
9.8
7
9.6
16
9.5
7
9.1
13
9.8
7
8.6
15
8.3
5
8.4
15
8.1
7
8.7
17
8.8
7
9.1
17
Agentic AI - Marketing Resource Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
7.0
10
Not enough data
9.4
12
Not enough data
5.3
10
Metrics
Not enough data
8.3
8
Not enough data
9.1
9
Not enough data
9.8
8
Not enough data
9.4
8
Not enough data
9.1
9
Not enough data
5.4
8
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.8
17
|
Verified
9.4
19
9.0
17
|
Verified
9.6
17
8.4
16
|
Verified
9.1
18
9.5
18
|
Verified
9.5
18
8.5
16
|
Verified
8.3
19
Feature Not Available
6.9
12
Campaign Activity
8.8
18
|
Verified
9.3
21
8.1
18
|
Verified
9.3
23
8.0
17
|
Verified
8.8
20
9.4
18
|
Verified
9.9
19
8.1
17
|
Verified
7.9
18
Feature Not Available
7.8
16
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Attribution and HockeyStack are categorized as Account-Based Analytics, Marketing Analytics, and Attribution
Unique Categories
Attribution is categorized as Marketing Resource Management
HockeyStack is categorized as Analytics Platforms, Content Analytics, Digital Analytics, Revenue Operations & Intelligence (RO&I), and Customer Journey Analytics
Reviews
Reviewers' Company Size
Attribution
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HockeyStack
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
21.6%
Marketing and Advertising
9.8%
Health, Wellness and Fitness
9.8%
Financial Services
9.8%
Consumer Goods
9.8%
Other
39.2%
Computer Software
50.0%
Marketing and Advertising
12.2%
Information Technology and Services
10.8%
Computer & Network Security
5.4%
Telecommunications
4.1%
Other
17.6%
Alternatives
Discussions
Attribution has no discussions with answers
HockeyStack has no discussions with answers
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