Introducing G2.ai, the future of software buying.Try now
Compare Attribution and Dreamdata 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Code Cube DataLayer Guard
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
rampmetrics
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Metadata.io
Visit Website
At a Glance
Market Segments
Small-Business (58.8% of reviews)
Mid-Market (58.4% of reviews)
Entry-Level Pricing
No pricing available
Free
Attribution
Star Rating
(51)4.5 out of 5
Market Segments
Small-Business (58.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about AttributionDreamdata
Star Rating
(236)4.7 out of 5
Market Segments
Mid-Market (58.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Attribution excels in its Single-Touch Attribution feature, scoring 9.5, which reviewers say provides clear insights into the effectiveness of individual marketing channels. In contrast, Dreamdata's score of 9.2 indicates it is slightly less effective in this area.
- Reviewers mention that Dreamdata shines in Multi-Touch Attribution, with a score of 9.3, allowing for a more comprehensive view of customer journeys. Attribution also performs well with a score of 9.5, but users on G2 feel Dreamdata offers a more user-friendly interface for this feature.
- G2 users highlight that Attribution's Quality of Support is exceptional, with a score of 9.4, indicating that users feel well-supported. Dreamdata also scores high at 9.5, but some users report that response times can vary.
- Users say that Attribution's Custom Attribution feature, scoring 7.8, could use improvement, as some reviewers mention it lacks flexibility compared to Dreamdata's score of 8.4, which users appreciate for its adaptability to unique business needs.
- Reviewers mention that Dreamdata's Revenue Planning feature, scoring 8.2, is less robust than Attribution's 9.5, which users say provides more detailed forecasting capabilities, making it a preferred choice for businesses focused on revenue optimization.
- Users on G2 report that Attribution's Campaign Tracking feature, scoring 9.1, is highly effective, allowing for detailed insights into campaign performance, while Dreamdata's score of 9.4 indicates it also performs well, but some users feel it lacks the depth of analysis offered by Attribution.
Pricing
Entry-Level Pricing
Attribution
No pricing availableDreamdata
FREE
Free
Activate GTM data, build precise audiences, and orchestrate marketing efficiently.
- 2 Months User Activity History
- Up to 5 Seats
- B2B Web Analytics
Free Trial
Attribution
No trial information availableDreamdata
Free Trial is available
Ratings
Meets Requirements
8.6
47
8.9
190
Ease of Use
8.6
48
8.4
200
Ease of Setup
8.7
34
8.1
160
Ease of Admin
8.8
30
9.0
121
Quality of Support
9.3
48
9.4
186
Has the product been a good partner in doing business?
9.4
30
9.6
122
Product Direction (% positive)
8.3
47
9.7
179
Features by Category
Metrics
Not enough data
9.1
45
Not enough data
9.0
44
Not enough data
8.1
45
Not enough data
8.8
42
Not enough data
8.6
45
Not enough data
7.6
41
Not enough data
7.9
42
Not enough data
9.1
43
Not enough data
8.7
42
Reporting
Not enough data
8.5
44
Not enough data
8.5
40
Not enough data
8.6
38
Not enough data
8.6
38
Not enough data
7.0
39
Not enough data
8.1
36
Not enough data
7.5
39
Other
Not enough data
8.7
39
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.1
35
Not enough data
7.2
30
Not enough data
Feature Not Available
Not enough data
7.4
30
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.8
41
Not enough data
7.9
38
Not enough data
9.2
38
Not enough data
9.0
42
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
8.9
14
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
8.6
13
Intelligence
Not enough data
9.3
15
Not enough data
Not enough data
Not enough data
7.7
5
Attribution Modeling
9.3
23
|
Verified
9.2
93
9.4
24
|
Verified
9.3
101
9.2
22
|
Verified
8.8
84
8.6
22
|
Verified
8.6
83
7.0
21
|
Verified
8.3
82
7.8
20
|
Verified
8.4
86
Agentic AI - Attribution
Not enough data
6.7
11
Not enough data
8.2
11
Not enough data
7.3
11
Not enough data
8.3
11
Marketing
8.7
21
|
Verified
9.5
95
8.9
20
|
Verified
Feature Not Available
9.2
22
|
Verified
9.4
99
8.6
22
|
Verified
9.1
92
Reporting
8.6
22
|
Verified
8.7
98
8.3
21
|
Verified
8.4
95
7.4
20
|
Verified
8.3
81
Platform Basics
Not enough data
8.7
69
Not enough data
8.8
67
Platform Data
Not enough data
9.1
77
Not enough data
8.7
68
Not enough data
8.9
72
Not enough data
9.1
68
Platform Additional Functionality
Not enough data
9.2
80
Not enough data
9.1
78
Not enough data
7.2
66
Agentic AI - Customer Journey Analytics
Not enough data
7.7
10
Not enough data
8.7
10
Not enough data
7.5
10
Not enough data
7.0
10
Revenue Sourcing and Forecasting
Not enough data
8.6
36
Not enough data
8.1
38
Not enough data
8.4
39
Not enough data
8.1
32
Not enough data
9.0
35
Not enough data
7.8
20
Not enough data
8.3
31
CRM Data Enrichment
Not enough data
Feature Not Available
Not enough data
7.8
31
Not enough data
7.8
27
Not enough data
8.6
33
Not enough data
7.9
30
Account Management
Not enough data
7.9
34
Not enough data
Feature Not Available
Not enough data
8.1
32
Not enough data
6.8
30
Not enough data
8.5
37
Not enough data
7.8
33
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
8.1
6
Not enough data
8.1
6
Agentic AI - Account-Based Analytics
Not enough data
8.3
6
Not enough data
8.6
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
8.3
6
Lead Intelligence
10.0
5
8.5
29
9.2
6
9.2
64
8.9
6
8.6
63
Lead Management
9.4
6
8.7
62
8.3
5
7.3
54
9.2
6
8.7
66
Marketing Campaigns
9.8
7
9.4
62
9.5
7
8.1
58
9.8
7
9.0
61
8.3
5
9.0
61
8.1
7
8.2
59
8.8
7
9.3
65
Agentic AI - Marketing Resource Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
7.6
39
Not enough data
8.7
41
Not enough data
Feature Not Available
Metrics
Not enough data
7.7
35
Not enough data
8.4
42
Not enough data
8.5
37
Not enough data
7.8
34
Not enough data
9.1
41
Not enough data
Feature Not Available
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.8
17
|
Verified
9.0
68
9.0
17
|
Verified
9.3
65
8.4
16
|
Verified
9.2
67
9.5
18
|
Verified
9.3
64
8.5
16
|
Verified
8.4
62
Feature Not Available
6.2
41
Campaign Activity
8.8
18
|
Verified
8.9
66
8.1
18
|
Verified
8.9
69
8.0
17
|
Verified
8.9
63
9.4
18
|
Verified
9.3
62
8.1
17
|
Verified
8.2
61
Feature Not Available
7.8
41
Agentic AI - Marketing Analytics
Not enough data
7.7
8
Not enough data
8.1
8
Not enough data
7.9
8
Categories
Categories
Shared Categories
Attribution and Dreamdata are categorized as Account-Based Analytics, Marketing Analytics, and Attribution
Unique Categories
Attribution is categorized as Marketing Resource Management
Dreamdata is categorized as Revenue Operations & Intelligence (RO&I), Customer Journey Analytics, Content Analytics, Digital Analytics, and Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
Attribution
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Dreamdata
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
21.6%
Marketing and Advertising
9.8%
Health, Wellness and Fitness
9.8%
Financial Services
9.8%
Consumer Goods
9.8%
Other
39.2%
Computer Software
42.1%
Marketing and Advertising
15.5%
Information Technology and Services
15.5%
Financial Services
4.3%
Market Research
1.7%
Other
21.0%
Alternatives
Discussions
Attribution has no discussions with answers
Dreamdata has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
