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Compare Attio and Thryv 
Featured Products
At a Glance
Market Segments
Small-Business (92.3% of reviews)
Small-Business (90.4% of reviews)
Entry-Level Pricing
Free 3 Seats Per Month
Starting at $244.00 Per Month
Attio
Star Rating
(30)4.4 out of 5
Market Segments
Small-Business (92.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free 3 Seats Per Month
Browse all 4 pricing plansThryv
Star Rating
(1,990)4.3 out of 5
Market Segments
Small-Business (90.4% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $244.00 Per Month
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Thryv excels in marketing automation, with users praising its robust features for lead capture and email marketing. One user noted it "saves hours every week" by organizing invoices, appointments, and client messages in one place, making it feel like a personal assistant.
- Users say Attio stands out for its high level of customization, allowing users to create tailored reports and workflows. Reviewers appreciate the ability to track billable hours and expenses in a centralized platform, which enhances their overall productivity.
- According to verified reviews, Thryv's customer support is highly regarded, with users mentioning that the team is attentive and helpful during the initial setup process. This level of support can be crucial for small businesses looking to implement new software.
- Reviewers mention that Attio offers a more user-friendly experience, particularly in terms of setup and ease of use. With a score reflecting its intuitive design, users find it easier to navigate and customize compared to Thryv.
- G2 reviewers highlight that while Thryv has a broader market presence and a higher overall satisfaction score, Attio's competitive pricing, including a free entry-level option, makes it an attractive choice for small businesses on a budget.
- Users report that both platforms meet their requirements effectively, but Thryv's higher G2 score indicates a stronger overall performance in user satisfaction, despite Attio's advantages in specific features like opportunity management and customization.
Pricing
Entry-Level Pricing
Attio
Free
Free
3 Seats Per Month
For very small teams
- Real-time contact syncing
- Automatic data enrichment
- Up to 3 seats
Thryv
Thryv Marketing Center
Starting at $244.00
Per Month
For local marketing and ads.
- Social Media Management
- Enhanced Local Listings (64 key sites)
- Online Review Management
Free Trial
Attio
Free Trial is available
Thryv
No trial information availableRatings
Meets Requirements
8.4
25
8.4
1,556
Ease of Use
9.3
26
7.5
1,579
Ease of Setup
8.7
19
7.2
932
Ease of Admin
8.5
13
7.9
899
Quality of Support
8.5
25
8.5
1,538
Has the product been a good partner in doing business?
8.3
12
8.5
894
Product Direction (% positive)
9.1
26
7.9
1,520
Features by Category
Sales Force Automation
9.4
20
8.5
458
|
Verified
Feature Not Available
Feature Not Available
9.5
22
7.9
407
|
Verified
8.4
22
8.1
434
|
Verified
Feature Not Available
7.2
258
8.7
15
8.1
392
|
Verified
Feature Not Available
7.8
336
|
Verified
Feature Not Available
7.7
318
|
Verified
Feature Not Available
7.7
343
Marketing Automation
7.3
15
8.7
462
|
Verified
Feature Not Available
8.7
449
|
Verified
9.0
19
8.4
443
|
Verified
Feature Not Available
7.7
358
|
Verified
Customer Support
Feature Not Available
7.7
350
Feature Not Available
8.0
387
|
Verified
Feature Not Available
8.0
397
|
Verified
Feature Not Available
7.5
341
Feature Not Available
7.8
344
Reporting & Analytics
8.6
17
7.9
413
|
Verified
8.6
19
8.2
458
|
Verified
Feature Not Available
7.2
325
Mobile & Social
7.1
13
7.8
182
|
Verified
Feature Not Available
8.1
200
|
Verified
7.4
17
7.6
341
|
Verified
Platform
8.6
18
8.1
321
|
Verified
9.1
15
8.3
307
9.4
18
8.5
335
|
Verified
Feature Not Available
7.5
232
Feature Not Available
7.6
249
7.1
13
7.7
279
|
Verified
9.2
16
8.4
344
|
Verified
7.5
12
7.6
271
Integration
8.7
18
8.0
319
|
Verified
8.9
16
8.0
307
|
Verified
7.7
14
7.9
278
|
Verified
Generative AI
7.2
12
6.6
112
Agentic AI - CRM
Not enough data
6.7
5
Not enough data
6.3
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.9
6
Email Marketing
Not enough data
8.4
574
|
Verified
Not enough data
8.5
560
|
Verified
Not enough data
8.2
548
|
Verified
Not enough data
8.6
548
|
Verified
Online Marketing
Not enough data
7.9
516
|
Verified
Not enough data
7.9
463
|
Verified
Not enough data
7.2
365
|
Verified
Not enough data
7.6
481
|
Verified
Not enough data
7.6
379
Lead Management
Not enough data
8.3
492
|
Verified
Not enough data
8.1
471
|
Verified
Not enough data
8.4
478
|
Verified
Not enough data
7.9
403
|
Verified
Not enough data
8.4
479
|
Verified
Not enough data
7.7
411
|
Verified
Not enough data
8.3
477
|
Verified
Not enough data
8.3
480
|
Verified
Campaign Management
Not enough data
8.2
456
|
Verified
Not enough data
8.1
409
Not enough data
7.9
374
|
Verified
Not enough data
7.2
324
Social
Not enough data
7.1
309
|
Verified
Not enough data
7.6
346
|
Verified
Not enough data
7.6
338
|
Verified
Not enough data
7.4
332
|
Verified
Not enough data
7.3
319
|
Verified
Reporting & Analytics
Not enough data
8.0
518
|
Verified
Not enough data
7.5
404
|
Verified
Not enough data
7.3
372
|
Verified
Not enough data
7.5
363
|
Verified
Not enough data
6.9
330
Platform
Not enough data
7.9
391
|
Verified
Not enough data
8.0
356
|
Verified
Not enough data
8.2
383
|
Verified
Not enough data
7.3
265
|
Verified
Not enough data
7.5
270
|
Verified
Not enough data
8.2
380
|
Verified
Not enough data
7.4
299
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
8.0
374
|
Verified
Not enough data
7.8
347
|
Verified
Not enough data
7.8
342
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
7.6
104
Not enough data
6.4
87
Not enough data
6.8
87
Not enough data
7.4
95
Edit
Not enough data
7.4
93
Not enough data
7.9
102
Not enough data
7.5
88
Logistics
Not enough data
7.3
96
Not enough data
7.1
92
Not enough data
7.6
93
Not enough data
7.7
90
Generative AI
Not enough data
5.5
48
Not enough data
5.5
48
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
Not enough data
8.7
111
|
Verified
Not enough data
8.5
98
|
Verified
Not enough data
8.4
99
|
Verified
Not enough data
8.7
109
|
Verified
Performance
Not enough data
8.7
117
|
Verified
Not enough data
8.7
120
|
Verified
Payment Processing
Not enough data
9.0
56
Not enough data
9.2
65
Not enough data
9.3
61
Not enough data
8.8
54
Administration
Not enough data
8.9
56
Not enough data
8.8
47
Not enough data
8.1
62
Not enough data
Feature Not Available
Not enough data
8.6
51
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Payment Options
Not enough data
8.5
46
Not enough data
9.4
64
Security
Not enough data
Feature Not Available
Platform
Not enough data
8.6
51
Not enough data
8.7
45
Content & Collaboration
Not enough data
8.9(won by default)
141
Not enough data
8.3(won by default)
140
Not enough data
8.3(won by default)
124
Not enough data
8.0(won by default)
116
Not enough data
8.4(won by default)
127
Not enough data
8.7(won by default)
110
Social Management
Not enough data
8.8(won by default)
160
Not enough data
8.9(won by default)
171
Not enough data
8.8(won by default)
166
Not enough data
8.9(won by default)
163
Not enough data
Feature Not Available
Not enough data
8.5(won by default)
110
Not enough data
8.6(won by default)
52
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
8.0
63
Not enough data
7.7
67
Not enough data
7.3
61
Not enough data
7.4
61
Page Optimization
Not enough data
7.1
45
Not enough data
7.4
58
Not enough data
6.8
47
Not enough data
6.1
43
Integrations
Not enough data
7.2
55
Not enough data
8.4
61
Not enough data
7.6
54
Generative AI
Not enough data
6.6
18
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.2
98
Not enough data
8.0
93
Not enough data
7.1
81
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
7.4
84
Not enough data
7.9
90
Not enough data
6.4
70
Not enough data
7.4
85
Analytics
Not enough data
8.2
90
Not enough data
7.7
93
Customization
Not enough data
7.7
97
Not enough data
8.1
94
Not enough data
7.9
94
Not enough data
7.8
88
Notifications
Not enough data
8.9
80
Not enough data
8.9
80
Not enough data
9.1
78
Settings
Not enough data
8.6
72
Not enough data
8.9
79
Not enough data
8.9
80
Personalization
Not enough data
8.9
76
Not enough data
8.9
75
Integrations
Not enough data
8.6
69
Not enough data
9.1
75
Not enough data
8.8
75
Not enough data
8.1
62
Not enough data
8.6
75
Generative AI
Not enough data
7.6
37
Not enough data
7.4
32
Not enough data
7.5
31
Not enough data
7.5
31
Not enough data
7.4
31
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
7.5
27
Not enough data
7.5
26
Not enough data
7.2
26
Discovery
Not enough data
7.6
27
Not enough data
7.1
26
Not enough data
6.9
21
Management
Not enough data
6.8
21
Not enough data
7.6
22
Platform
Not enough data
6.9
22
Not enough data
6.9
25
Consumer Intelligence
Not enough data
8.6
136
|
Verified
Not enough data
8.4
136
|
Verified
Not enough data
8.2
132
|
Verified
Reporting
Not enough data
Feature Not Available
Not enough data
7.8
110
|
Verified
Not enough data
8.8
147
|
Verified
Media Monitoring
Not enough data
8.9
152
|
Verified
Not enough data
8.8
153
|
Verified
Not enough data
8.6
142
In-House Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Generative AI
Not enough data
7.2
41
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Attio and Thryv are categorized as CRM
Unique Categories
Attio has no unique categories
Reviews
Reviewers' Company Size
Attio
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Thryv
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Venture Capital & Private Equity
15.4%
Information Technology and Services
15.4%
Computer Software
15.4%
Marketing and Advertising
7.7%
Investment Management
7.7%
Other
38.5%
Marketing and Advertising
13.8%
Health, Wellness and Fitness
6.9%
Professional Training & Coaching
5.7%
Real Estate
5.1%
Construction
4.9%
Other
63.6%
Alternatives
Discussions
Attio has no discussions with answers
What is Thryv software?
3 Comments
JM
A software solution to help you run your ENTIRE business! Get your life back from the chaos that is un-organization!Read more
What else should I be using to fully benefit from the platform?
3 Comments
MS
Try the pipeline feature! That can help you see where your leads are in their buying process, and you can attach automation to each stage. They also just...Read more
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