# Attio vs monday CRM Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Attio excels in **automated data enrichment** and a clean user interface, which significantly reduces the need for manual data entry. Users appreciate the seamless integration with calendars and emails, allowing for a more efficient workflow.
- **Users say** monday CRM stands out for its **visual representation of the sales pipeline** , making it easier to collaborate on leads and opportunities. Reviewers highlight how this feature helps them identify trends in lost opportunities, enhancing their overall sales strategy.
- **According to verified reviews** , Attio's flexibility in **customization** is a major plus, with users enjoying the ability to add columns to organize their data effectively. This adaptability is particularly beneficial for small businesses looking to tailor the CRM to their specific needs.
- **Reviewers mention** that monday CRM offers exceptional **customer support** , with 24-hour availability and personalized assistance through Zoom calls. This level of support has been crucial for users during the initial setup, ensuring they can configure the CRM to suit their business perfectly.
- **G2 reviewers highlight** that while Attio has a strong focus on **contact and account management** , users sometimes find it challenging to match their specific workflow needs. This can lead to configuration difficulties for those with more complex requirements.
- **Users report** that monday CRM's integration capabilities are a significant advantage, allowing for smooth connections with other software. This feature helps users capture appointments and client notes effortlessly, streamlining their overall CRM experience.



| | Attio | monday CRM | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 428 | 1,158 | 
| **Largest Market Segment** | Small-Business (84.1% of reviews) | Small-Business (78.9% of reviews) | 
| **Entry Level Price** | Free 3 Seats Per Month | $12.00 Per Month | 

---
## Top Pros & Cons

### Attio

Pros:
- Ease of Use (75 reviews)
- Easy Setup (43 reviews)

Cons:
- Integration Issues (25 reviews)
- Missing Features (23 reviews)

### monday CRM

Pros:
- Ease of Use (205 reviews)
- Integrations (117 reviews)

Cons:
- Learning Curve (82 reviews)
- Missing Features (82 reviews)

---
## Ratings Comparison
| Rating | Attio | monday CRM | 
|---|---|---|
  | **Meets Requirements** | 8.1 (145 reviews) | 8.6 (821 reviews) | 
  | **Ease of Use** | 8.4 (147 reviews) | 8.9 (883 reviews) | 
  | **Ease of Setup** | 8.0 (134 reviews) | 8.5 (672 reviews) | 
  | **Ease of Admin** | 8.5 (50 reviews) | 8.9 (468 reviews) | 
  | **Quality of Support** | 8.6 (127 reviews) | 8.4 (729 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (48 reviews) | 8.9 (462 reviews) | 
  | **Product Direction (% positive)** | 9.2 (138 reviews) | 9.3 (795 reviews) | 

---
## Pricing

### Attio

#### Entry-Level Pricing

Plan: Free

Price: Free 3 Seats Per Month

Description: For individuals getting started

Key Features:
- Real-time contact syncing
- Automatic data enrichment
- Up to 3 seats

[Browse all 4 editions](https://www.g2.com/products/attio/pricing)

#### Free Trial

Yes

### monday CRM

#### Entry-Level Pricing

Plan: Basic

Price: $12.00 Per Month

Description: Organize all your team’s leads, contacts, & deals

Key Features:
- Unlimited customizable pipelines
- Unlimited contacts
- Unlimited boards

[Browse all 4 editions](https://www.g2.com/products/monday-crm/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Attio** | 8.2/10 | 137 |
| **monday CRM** | 7.9/10 | 719 |

#### Sales Force Automation

| Feature | Attio | monday CRM | 
|---|---|---|
| **Contact & Account Management** | 9.5 (75 reviews) | 8.6 (557 reviews) | 
| **Partner Relationship Mgmt. (PRM)** | Feature Not Available | 7.8 (471 reviews) | 
| **Opportunity & Pipeline Mgmt.** | 9.3 (90 reviews) | 8.6 (564 reviews) | 
| **Task / Activity Management** | 8.5 (63 reviews) | 8.8 (586 reviews) | 
| **Territory & Quota Management** | Feature Not Available | 7.6 (442 reviews) | 
| **Desktop Integration** | 8.8 (46 reviews) | 8.3 (495 reviews) | 
| **Product & Price List Management** | Feature Not Available | 7.7 (447 reviews) | 
| **Quote & Order Management** | Feature Not Available | 7.5 (449 reviews) | 
| **Customer Contract Management** | Feature Not Available | 7.9 (477 reviews) | 

#### Marketing Automation

| Feature | Attio | monday CRM | 
|---|---|---|
| **Email Marketing** | 7.1 (33 reviews) | 7.5 (463 reviews) | 
| **Campaign Management** | Feature Not Available | 7.7 (462 reviews) | 
| **Lead Management** | 9.0 (58 reviews) | 8.6 (542 reviews) | 
| **Marketing ROI Analytics** | Feature Not Available | 7.5 (437 reviews) | 

#### Customer Support

| Feature | Attio | monday CRM | 
|---|---|---|
| **Case Management** | Feature Not Available | 8.2 (471 reviews) | 
| **Customer Support Portal** | Feature Not Available | 7.8 (409 reviews) | 
| **Knowledge Base** | Feature Not Available | 8.2 (433 reviews) | 
| **Call Center Features** | Feature Not Available | 7.0 (392 reviews) | 
| **Support Analytics** | Feature Not Available | 7.8 (446 reviews) | 

#### Reporting & Analytics

| Feature | Attio | monday CRM | 
|---|---|---|
| **Reporting** | 7.9 (50 reviews) | 8.2 (516 reviews) | 
| **Dashboards** | 8.4 (48 reviews) | 8.7 (568 reviews) | 
| **Forecasting** | Feature Not Available | 8.0 (466 reviews) | 

#### Mobile & Social

| Feature | Attio | monday CRM | 
|---|---|---|
| **Social Collaboration Features** | 6.8 (19 reviews) | 7.8 (386 reviews) | 
| **Social Network Integration** | Feature Not Available | 7.2 (344 reviews) | 
| **Mobile User Support** | 7.1 (24 reviews) | 7.7 (470 reviews) | 

#### Platform

| Feature | Attio | monday CRM | 
|---|---|---|
| **Customization** | 9.1 (35 reviews) | 8.7 (529 reviews) | 
| **Workflow Capability** | 8.5 (30 reviews) | 8.7 (520 reviews) | 
| **User, Role, and Access Management** | 9.2 (24 reviews) | 8.6 (517 reviews) | 
| **Internationalization** | Feature Not Available | 8.1 (438 reviews) | 
| **Sandbox / Test Environments** | Feature Not Available | 7.6 (387 reviews) | 
| **Document & Content Mgmt.** | 7.2 (17 reviews) | 8.0 (473 reviews) | 
| **Performance and Reliability** | 9.2 (24 reviews) | 8.5 (509 reviews) | 
| **Output Document Generation** | 7.5 (16 reviews) | 7.8 (435 reviews) | 

#### Integration

| Feature | Attio | monday CRM | 
|---|---|---|
| **Data Import & Export Tools** | 8.7 (22 reviews) | 8.2 (468 reviews) | 
| **Integration APIs** | 8.5 (26 reviews) | 7.9 (418 reviews) | 
| **Breadth of Partner Applications** | 7.2 (23 reviews) | 8.0 (412 reviews) | 

#### Generative AI

| Feature | Attio | monday CRM | 
|---|---|---|
| **AI Text Generation** | 8.5 (27 reviews) | 7.1 (314 reviews) | 

#### Agentic AI - CRM

| Feature | Attio | monday CRM | 
|---|---|---|
| **Autonomous Task Execution** | 8.1 (15 reviews) | 7.2 (61 reviews) | 
| **Multi-step Planning** | 7.0 (5 reviews) | 7.5 (61 reviews) | 
| **Cross-system Integration** | 8.6 (16 reviews) | 7.5 (58 reviews) | 
| **Adaptive Learning** | Not enough data | 7.3 (60 reviews) | 
| **Natural Language Interaction** | 8.5 (12 reviews) | 7.2 (60 reviews) | 
| **Proactive Assistance** | Feature Not Available | 7.3 (59 reviews) | 
| **Decision Making** | 7.6 (11 reviews) | 7.1 (60 reviews) | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **monday CRM** | 7.8/10 | 292 |

#### Agentic AI - Sales Performance Management

| Feature | Attio | monday CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.1 (29 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.0 (29 reviews) | 
| **Proactive Assistance** | Not enough data | 6.8 (28 reviews) | 

#### Incentives

| Feature | Attio | monday CRM | 
|---|---|---|
| **Badges** | Not enough data | 7.3 (215 reviews) | 
| **Triggers** | Not enough data | 7.7 (231 reviews) | 
| **Commission Calculator** | Not enough data | 7.5 (209 reviews) | 
| **Leaderboards** | Not enough data | 7.8 (221 reviews) | 

#### Personalization

| Feature | Attio | monday CRM | 
|---|---|---|
| **Profiles** | Not enough data | 8.2 (258 reviews) | 
| **Custom Reports** | Not enough data | 8.2 (245 reviews) | 
| **Dashboards** | Not enough data | 8.9 (274 reviews) | 
| **Goal Setting** | Not enough data | 8.6 (246 reviews) | 

#### Administrative

| Feature | Attio | monday CRM | 
|---|---|---|
| **Integration** | Not enough data | 8.1 (253 reviews) | 
| **Employee Structure** | Not enough data | 8.2 (246 reviews) | 
| **Behavior Monitoring** | Not enough data | 7.8 (199 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **monday CRM** | 7.6/10 | 205 |

#### Agentic AI - Email Tracking

| Feature | Attio | monday CRM | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.4 (24 reviews) | 
| **Multi-step Planning** | Not enough data | 7.6 (24 reviews) | 
| **Cross-system Integration** | Not enough data | 7.6 (24 reviews) | 
| **Adaptive Learning** | Not enough data | 7.0 (24 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.9 (24 reviews) | 
| **Proactive Assistance** | Not enough data | 6.9 (24 reviews) | 
| **Decision Making** | Not enough data | 7.3 (24 reviews) | 

#### Analytics

| Feature | Attio | monday CRM | 
|---|---|---|
| **Open Rates** | Not enough data | 8.1 (167 reviews) | 
| **Link Activity** | Not enough data | 7.9 (143 reviews) | 
| **Attachment Activity** | Not enough data | Feature Not Available | 

#### Customizations

| Feature | Attio | monday CRM | 
|---|---|---|
| **Email Platform Integration** | Not enough data | 8.1 (187 reviews) | 
| **Email Scheduling** | Not enough data | 8.2 (94 reviews) | 
| **Notifications** | Not enough data | 8.5 (191 reviews) | 
| **Email Categorization** | Not enough data | 7.9 (88 reviews) | 
| **Templates** | Not enough data | 8.2 (185 reviews) | 

#### Generative AI

| Feature | Attio | monday CRM | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (132 reviews) | 

---
## Categories
**Shared Categories (1):** [CRM Software](https://www.g2.com/categories/crm)


**Unique to monday CRM (2):** [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management)


---
## Reviewer Demographics

### By Company Size

| Segment | Attio | monday CRM | 
|---|---|---|
| **Small-Business** | 84.1% | 78.9% | 
| **Mid-Market** | 15.4% | 18.3% | 
| **Enterprise** | 0.5% | 2.8% | 

### By Industry

#### Attio

- **Computer Software:** 24.0%
- **Information Technology and Services:** 17.8%
- **Venture Capital & Private Equity:** 8.9%
- **Consulting:** 6.2%
- **Construction:** 3.4%
- **Financial Services:** 3.4%
- **Health, Wellness and Fitness:** 2.7%
- **Marketing and Advertising:** 2.7%
- **Accounting:** 2.1%
- **Design:** 2.1%
- **Other:** 26.7%

#### monday CRM

- **Marketing and Advertising:** 12.4%
- **Information Technology and Services:** 7.8%
- **Construction:** 4.5%
- **Computer Software:** 4.5%
- **Real Estate:** 3.7%
- **Financial Services:** 3.3%
- **Non-Profit Organization Management:** 2.9%
- **Management Consulting:** 2.8%
- **Consulting:** 2.6%
- **Hospital & Health Care:** 2.3%
- **Other:** 53.3%

---
## Alternatives

### Alternatives to Attio

- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13776 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3035 reviews)
- [folk](https://www.g2.com/products/folk-folk/reviews) — 4.5/5 stars (327 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25775 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2925 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1156 reviews)
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — 4.6/5 stars (635 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2033 reviews)
- [Creatio](https://www.g2.com/products/creatio/reviews) — 4.6/5 stars (313 reviews)
- [Capsule CRM](https://www.g2.com/products/capsule-crm/reviews) — 4.7/5 stars (491 reviews)

### Alternatives to monday CRM

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25775 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13776 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3035 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2925 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1230 reviews)
- [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — 4.6/5 stars (810 reviews)
- [Close](https://www.g2.com/products/close/reviews) — 4.7/5 stars (2033 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1156 reviews)
- [Less Annoying CRM](https://www.g2.com/products/less-annoying-crm/reviews) — 4.9/5 stars (661 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14678 reviews)

---
## Top Discussions

### Attio

No discussions available for this product.

### monday CRM

- Title: [Can I use Monday.com to set-up an online application or a questionnaire for my external clients?](https://www.g2.com/discussions/can-i-use-monday-com-to-set-up-an-online-application-or-a-questionnaire-for-my-external-clients) — 2 comments, 1 upvote
  > **Top comment:** "Yes.  Easy to do."
- Title: [What is monday sales CRM used for?](https://www.g2.com/discussions/what-is-monday-sales-crm-used-for) — 1 comment
  > **Top comment:** "Monday CRM is used for sales, project management, tracking and so much more. Team collaboration and engagement in addition to automation and task management..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/attio-vs-monday-crm)