# Attio vs Close Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Close excels in user satisfaction, boasting a higher overall score compared to Attio. Users appreciate the platform's ability to quickly access contact records and interaction histories, making client outreach feel seamless.
- **Users say** that Close's automated dialer functionality is a standout feature, significantly enhancing outreach efforts. Reviewers highlight how structured conversation notes and accurate call transcripts are readily available, providing a comprehensive view of each client interaction.
- **According to verified reviews** , Attio shines in its ease of use, with many users noting that the platform is intuitive and accessible, even for those who may not be tech-savvy. This simplicity is a key advantage for teams looking for a straightforward CRM solution.
- **Reviewers mention** that while Attio is adaptable and responsive to user needs, it may lack some of the advanced features found in Close. For instance, users appreciate how Close integrates with other tools to help determine client qualifications, which enhances its utility for managing prospects.
- **Users highlight** that Close offers superior support quality, with many praising the responsiveness and helpfulness of the support team. This level of support can be crucial for small businesses that rely on timely assistance to resolve issues.
- **G2 reviewers note** that while Attio is a free option, Close's entry-level pricing is still competitive, especially considering the robust features it offers. Users find value in the comprehensive capabilities of Close, which can justify the investment for small businesses looking to scale their operations.



| | Attio | Close | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 470 | 2,041 | 
| **Largest Market Segment** | Small-Business (84.9% of reviews) | Small-Business (79.2% of reviews) | 
| **Entry Level Price** | Free 3 Seats Per Month | $9.00 1 Seat Per Month | 

---
## Top Pros & Cons

### Attio

Pros:
- Ease of Use (75 reviews)
- Easy Setup (43 reviews)

Cons:
- Integration Issues (25 reviews)
- Missing Features (23 reviews)

### Close

Pros:
- Ease of Use (753 reviews)
- Helpful (441 reviews)

Cons:
- Missing Features (244 reviews)
- Call Issues (181 reviews)

---
## Ratings Comparison
| Rating | Attio | Close | 
|---|---|---|
  | **Meets Requirements** | 8.1 (165 reviews) | 9.1 (1756 reviews) | 
  | **Ease of Use** | 8.3 (167 reviews) | 9.2 (1801 reviews) | 
  | **Ease of Setup** | 7.9 (152 reviews) | 9.0 (1138 reviews) | 
  | **Ease of Admin** | 8.5 (50 reviews) | 9.0 (568 reviews) | 
  | **Quality of Support** | 8.4 (143 reviews) | 9.3 (1571 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (48 reviews) | 9.3 (563 reviews) | 
  | **Product Direction (% positive)** | 9.1 (153 reviews) | 9.5 (1770 reviews) | 

---
## Pricing

### Attio

#### Entry-Level Pricing

Plan: Free

Price: Free 3 Seats Per Month

Description: For individuals getting started

Key Features:
- Real-time contact syncing
- Automatic data enrichment
- Up to 3 seats

[Browse all 4 editions](https://www.g2.com/products/attio/pricing)

#### Free Trial

Yes

### Close

#### Entry-Level Pricing

Plan: Solo

Price: $9.00 1 Seat Per Month

Description: Built for the individual who wants every lead, pipeline, and conversation in one place.

Key Features:
- 1 user included

[Browse all 4 editions](https://www.g2.com/products/close/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Attio** | 8.1/10 | 157 |
| **Close** | 8.6/10 | 1527 |

#### Sales Force Automation

| Feature | Attio | Close | 
|---|---|---|
| **Contact & Account Management** | 9.5 (91 reviews) | 9.0 (1365 reviews) ✓ Verified | 
| **Opportunity & Pipeline Mgmt.** | 9.2 (101 reviews) | 9.0 (1364 reviews) ✓ Verified | 
| **Task / Activity Management** | 8.5 (70 reviews) | 9.0 (1394 reviews) ✓ Verified | 
| **Territory & Quota Management** | Feature Not Available | 8.3 (1166 reviews) | 
| **Desktop Integration** | 9.0 (54 reviews) | 9.1 (1311 reviews) ✓ Verified | 
| **Product & Price List Management** | Feature Not Available | 8.4 (1124 reviews) | 
| **Quote & Order Management** | Feature Not Available | 8.3 (1131 reviews) | 
| **Customer Contract Management** | Feature Not Available | 8.4 (1162 reviews) | 

#### Marketing Automation

| Feature | Attio | Close | 
|---|---|---|
| **Email Marketing** | 7.1 (34 reviews) | 8.7 (1264 reviews) | 
| **Campaign Management** | Feature Not Available | 8.5 (1219 reviews) | 
| **Lead Management** | 9.0 (63 reviews) | 9.2 (1343 reviews) | 
| **Marketing ROI Analytics** | Feature Not Available | 8.2 (1133 reviews) | 

#### Customer Support

| Feature | Attio | Close | 
|---|---|---|
| **Case Management** | Feature Not Available | 8.7 (1216 reviews) ✓ Verified | 
| **Customer Support Portal** | Feature Not Available | 8.7 (1226 reviews) ✓ Verified | 
| **Knowledge Base** | Feature Not Available | 8.7 (1260 reviews) ✓ Verified | 
| **Call Center Features** | Feature Not Available | 8.7 (1254 reviews) ✓ Verified | 
| **Support Analytics** | Feature Not Available | 8.6 (1200 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Attio | Close | 
|---|---|---|
| **Reporting** | 7.8 (55 reviews) | 8.7 (1263 reviews) ✓ Verified | 
| **Dashboards** | 8.5 (55 reviews) | 8.8 (1283 reviews) ✓ Verified | 
| **Forecasting** | Feature Not Available | 8.2 (1142 reviews) | 

#### Mobile & Social

| Feature | Attio | Close | 
|---|---|---|
| **Social Collaboration Features** | 7.0 (22 reviews) | 8.2 (1075 reviews) | 
| **Social Network Integration** | Feature Not Available | 7.9 (1098 reviews) | 
| **Mobile User Support** | 6.7 (26 reviews) | 8.2 (1089 reviews) | 

#### Platform

| Feature | Attio | Close | 
|---|---|---|
| **Customization** | 9.1 (35 reviews) | 8.7 (1197 reviews) ✓ Verified | 
| **Workflow Capability** | 8.5 (30 reviews) | 8.8 (1216 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 9.2 (24 reviews) | 8.9 (1197 reviews) | 
| **Internationalization** | Feature Not Available | 8.5 (1124 reviews) | 
| **Sandbox / Test Environments** | Feature Not Available | 8.0 (1070 reviews) ✓ Verified | 
| **Document & Content Mgmt.** | 7.2 (17 reviews) | 8.4 (1097 reviews) | 
| **Performance and Reliability** | 9.2 (24 reviews) | 9.1 (1216 reviews) ✓ Verified | 
| **Output Document Generation** | 7.5 (16 reviews) | 8.5 (1116 reviews) | 

#### Integration

| Feature | Attio | Close | 
|---|---|---|
| **Data Import & Export Tools** | 8.7 (22 reviews) | 8.8 (1123 reviews) ✓ Verified | 
| **Integration APIs** | 8.5 (26 reviews) | 8.7 (1125 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 7.2 (23 reviews) | 8.5 (1060 reviews) ✓ Verified | 

#### Generative AI

| Feature | Attio | Close | 
|---|---|---|
| **AI Text Generation** | 8.4 (29 reviews) | Feature Not Available | 

#### Agentic AI - CRM

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | 8.0 (17 reviews) | 8.5 (82 reviews) | 
| **Multi-step Planning** | 7.1 (7 reviews) | 8.5 (80 reviews) | 
| **Cross-system Integration** | 8.3 (20 reviews) | 8.5 (81 reviews) | 
| **Adaptive Learning** | 5.7 (5 reviews) | 8.5 (81 reviews) | 
| **Natural Language Interaction** | 8.3 (14 reviews) | 8.7 (81 reviews) | 
| **Proactive Assistance** | Feature Not Available | 8.8 (80 reviews) | 
| **Decision Making** | 7.9 (15 reviews) | 8.7 (80 reviews) | 

### AI Sales Assistant

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 8.9/10 | 147 |

#### Lead Facilitation

| Feature | Attio | Close | 
|---|---|---|
| **Customer-facing Chatbot** | Not enough data | 7.9 (133 reviews) | 
| **Lead Qualification** | Not enough data | 8.6 (133 reviews) | 
| **Lead Follow-up** | Not enough data | 9.0 (140 reviews) | 
| **Meeting Scheduling ** | Not enough data | 8.6 (134 reviews) | 

#### Organization

| Feature | Attio | Close | 
|---|---|---|
| **Opportunity and Pipeline Management ** | Not enough data | 9.2 (136 reviews) | 
| **Data Entry** | Not enough data | 8.9 (133 reviews) | 
| **Integrations / APIs** | Not enough data | 8.9 (133 reviews) | 

#### Performance Analysis

| Feature | Attio | Close | 
|---|---|---|
| **Coaching ** | Not enough data | 8.2 (127 reviews) | 
| **Peformance Tracking** | Not enough data | 8.9 (134 reviews) | 

#### Sales Analysis

| Feature | Attio | Close | 
|---|---|---|
| **ROI Forecasting ** | Not enough data | 8.3 (134 reviews) | 
| **Sales Forecasting ** | Not enough data | 8.6 (134 reviews) | 

#### Generative AI

| Feature | Attio | Close | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.4 (82 reviews) | 
| **AI Text Summarization** | Not enough data | 8.7 (82 reviews) | 

#### Agentic AI - AI Sales Assistant

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.8 (9 reviews) | 
| **Multi-step Planning** | Not enough data | 9.6 (9 reviews) | 
| **Cross-system Integration** | Not enough data | 9.4 (9 reviews) | 
| **Adaptive Learning** | Not enough data | 9.4 (9 reviews) | 
| **Natural Language Interaction** | Not enough data | 9.8 (8 reviews) | 
| **Proactive Assistance** | Not enough data | 8.9 (9 reviews) | 
| **Decision Making** | Not enough data | 9.8 (8 reviews) | 

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 8.6/10 | 229 |

#### Integrated Workflows

| Feature | Attio | Close | 
|---|---|---|
| **Task Management** | Not enough data | 9.1 (220 reviews) | 
| **Email Tracking/Automation** | Not enough data | 9.1 (223 reviews) | 
| **Calls and Voice** | Not enough data | 9.0 (215 reviews) | 
| **Other Outreach Options ** | Not enough data | 8.7 (212 reviews) | 
| **CRM Integration** | Not enough data | 9.0 (217 reviews) | 
| **Calendar** | Not enough data | 9.0 (221 reviews) | 
| **Shared Records** | Not enough data | 8.9 (220 reviews) | 

#### Repeatability and Reportability

| Feature | Attio | Close | 
|---|---|---|
| **Content Management** | Not enough data | 8.6 (215 reviews) | 
| **Workflow Management** | Not enough data | 8.9 (215 reviews) | 
| **Workflow Performance** | Not enough data | 8.9 (206 reviews) | 
| **Sales Coaching and Insights** | Not enough data | 8.3 (204 reviews) | 
| **Gamification** | Not enough data | 7.8 (201 reviews) | 

#### AI and Automation

| Feature | Attio | Close | 
|---|---|---|
| **Lead Prioritization** | Not enough data | 8.2 (194 reviews) | 
| **Lead Scoring** | Not enough data | 8.1 (197 reviews) | 
| **Best Time of Day Scheduling** | Not enough data | 8.2 (190 reviews) | 
| **Buyer Intelligence** | Not enough data | 7.9 (198 reviews) | 
| **Machine Learning** | Not enough data | 7.8 (196 reviews) | 

#### Generative AI

| Feature | Attio | Close | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.0 (197 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.5 (32 reviews) | 
| **Multi-step Planning** | Not enough data | 8.5 (32 reviews) | 
| **Cross-system Integration** | Not enough data | 8.6 (32 reviews) | 
| **Adaptive Learning** | Not enough data | 8.3 (31 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.8 (31 reviews) | 
| **Proactive Assistance** | Not enough data | 8.8 (32 reviews) | 
| **Decision Making** | Not enough data | 8.9 (32 reviews) | 

### Auto Dialer

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 9.0/10 | 156 |

#### Dialing Options

| Feature | Attio | Close | 
|---|---|---|
| **Preview Dialing** | Not enough data | 9.1 (150 reviews) | 
| **Progressive Dialing** | Not enough data | 9.2 (151 reviews) | 
| **Predictive Dialing** | Not enough data | 9.4 (17 reviews) | 

#### Agent Tools

| Feature | Attio | Close | 
|---|---|---|
| **Whisper Coaching ** | Not enough data | 8.6 (146 reviews) | 
| **Callback Scheduling ** | Not enough data | 8.8 (142 reviews) | 
| **Call Recording ** | Not enough data | 9.4 (147 reviews) | 

#### Automation

| Feature | Attio | Close | 
|---|---|---|
| **Voice Activity Detection** | Not enough data | 8.9 (141 reviews) | 
| **Interactive Voice Response (IVR)** | Not enough data | 8.5 (142 reviews) | 
| **Call Scrubbing** | Not enough data | 8.6 (142 reviews) | 

#### Agentic AI - Auto Dialer

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.8 (21 reviews) | 
| **Cross-system Integration** | Not enough data | 8.8 (21 reviews) | 

#### AI Capabilities - Auto Dialer

| Feature | Attio | Close | 
|---|---|---|
| **Call Prioritization and List Optimization** | Not enough data | 9.4 (17 reviews) | 
| **Compliance Monitoring** | Not enough data | 9.3 (17 reviews) | 
| **Speech Analytics and Sentiment Analysis** | Not enough data | 9.5 (17 reviews) | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 8.8/10 | 313 |

#### Text Messaging

| Feature | Attio | Close | 
|---|---|---|
| **Bulk SMS** | Not enough data | 8.8 (265 reviews) ✓ Verified | 
| **Two-Way Text Messaging** | Not enough data | 9.3 (287 reviews) ✓ Verified | 
| **Text Scheduler** | Not enough data | 9.3 (282 reviews) ✓ Verified | 
| **Automatic Replies** | Not enough data | 8.7 (267 reviews) ✓ Verified | 
| **Automatic URL Shortening** | Not enough data | 8.4 (252 reviews) | 
| **MMS Marketing** | Not enough data | 8.7 (257 reviews) | 
| **Personalization** | Not enough data | 8.9 (256 reviews) | 
| **Transactional SMS** | Not enough data | Feature Not Available | 

#### SMS Platform

| Feature | Attio | Close | 
|---|---|---|
| **Reporting** | Not enough data | 9.0 (280 reviews) ✓ Verified | 
| **Automation** | Not enough data | 9.1 (276 reviews) ✓ Verified | 
| **White Label** | Not enough data | Feature Not Available | 
| **Text-to-Landline** | Not enough data | Feature Not Available | 
| **Short Codes** | Not enough data | Feature Not Available | 
| **API Integration** | Not enough data | 9.0 (263 reviews) ✓ Verified | 

#### Agentic AI - SMS Marketing

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.6 (15 reviews) | 
| **Multi-step Planning** | Not enough data | 8.4 (15 reviews) | 
| **Cross-system Integration** | Not enough data | 9.0 (15 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.7 (15 reviews) | 
| **Proactive Assistance** | Not enough data | 8.9 (15 reviews) | 
| **Decision Making** | Not enough data | 8.6 (15 reviews) | 

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 8.6/10 | 117 |

#### Channels

| Feature | Attio | Close | 
|---|---|---|
| **Multi-Channel Coverage** | Not enough data | 8.6 (106 reviews) | 
| **Open Listening** | Not enough data | 8.6 (107 reviews) | 
| **Physical Media** | Not enough data | 8.0 (107 reviews) | 

#### Design

| Feature | Attio | Close | 
|---|---|---|
| **Communications Strategy Development** | Not enough data | 8.5 (109 reviews) | 
| **Create Content** | Not enough data | 7.9 (106 reviews) | 
| **Personalization** | Not enough data | 8.9 (107 reviews) | 
| **Inbound Identification** | Not enough data | 8.9 (106 reviews) | 
| **Regulatory Compliance** | Not enough data | 9.0 (103 reviews) | 

#### Generative AI

| Feature | Attio | Close | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.3 (103 reviews) | 
| **AI Text Summarization** | Not enough data | 8.8 (102 reviews) | 

### Call Center Infrastructure (CCI)

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 9.3/10 | 42 |

#### Platform

| Feature | Attio | Close | 
|---|---|---|
| **Omnichannel** | Not enough data | 8.6 (37 reviews) | 
| **Mobile Access** | Not enough data | 9.1 (38 reviews) | 
| **Queue Management** | Not enough data | 9.2 (38 reviews) | 
| **Call Routing** | Not enough data | 9.3 (38 reviews) | 
| **Call Back** | Not enough data | 9.1 (37 reviews) | 
| **IVR** | Not enough data | 8.6 (37 reviews) | 
| **Automatic Call Distribution** | Not enough data | 9.0 (37 reviews) | 

#### Generative AI

| Feature | Attio | Close | 
|---|---|---|
| **AI Text-to-Speech** | Not enough data | 9.1 (37 reviews) | 

#### Workforce Management

| Feature | Attio | Close | 
|---|---|---|
| **Call Monitoring** | Not enough data | 9.3 (38 reviews) | 
| **Performance Evaluation** | Not enough data | 9.1 (37 reviews) | 

#### Call Center Infrastructure (CCI)

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.8 (9 reviews) | 
| **Cross-system Integration** | Not enough data | 9.6 (9 reviews) | 
| **Natural Language Interaction** | Not enough data | 9.8 (10 reviews) | 
| **Proactive Assistance** | Not enough data | 9.8 (9 reviews) | 

#### Administrative

| Feature | Attio | Close | 
|---|---|---|
| **Call Recording** | Not enough data | 9.7 (40 reviews) | 
| **Reporting & Dashboards** | Not enough data | 9.2 (39 reviews) | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 8.6/10 | 553 |

#### Agentic AI - Email Tracking

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.7 (22 reviews) | 
| **Multi-step Planning** | Not enough data | 8.3 (22 reviews) | 
| **Cross-system Integration** | Not enough data | 8.1 (20 reviews) | 
| **Adaptive Learning** | Not enough data | 8.3 (21 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.2 (21 reviews) | 
| **Proactive Assistance** | Not enough data | 8.1 (20 reviews) | 
| **Decision Making** | Not enough data | 8.2 (21 reviews) | 

#### Analytics

| Feature | Attio | Close | 
|---|---|---|
| **Open Rates** | Not enough data | 8.6 (488 reviews) | 
| **Link Activity** | Not enough data | Feature Not Available | 
| **Attachment Activity** | Not enough data | Feature Not Available | 

#### Customizations

| Feature | Attio | Close | 
|---|---|---|
| **Email Platform Integration** | Not enough data | 9.0 (496 reviews) | 
| **Email Scheduling** | Not enough data | 9.2 (496 reviews) | 
| **Notifications** | Not enough data | 8.8 (521 reviews) | 
| **Email Categorization** | Not enough data | 8.6 (477 reviews) | 
| **Templates** | Not enough data | 9.2 (519 reviews) | 

#### Generative AI

| Feature | Attio | Close | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 

### Sales Analytics

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 8.7/10 | 176 |

#### Agentic AI - Sales Analytics

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.0 (17 reviews) | 
| **Cross-system Integration** | Not enough data | 8.9 (17 reviews) | 
| **Adaptive Learning** | Not enough data | 8.8 (16 reviews) | 
| **Natural Language Interaction** | Not enough data | 9.0 (17 reviews) | 
| **Proactive Assistance** | Not enough data | 8.4 (17 reviews) | 

#### Data Sourcing

| Feature | Attio | Close | 
|---|---|---|
| **Data Sourcing** | Not enough data | 8.5 (163 reviews) | 
| **Exporting & Sharing Data** | Not enough data | 8.7 (163 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 8.5 (163 reviews) | 
| **Interactive Dashboards** | Not enough data | 8.8 (167 reviews) | 
| **Data Segmentation** | Not enough data | 8.6 (161 reviews) | 

#### Predictive Analytics

| Feature | Attio | Close | 
|---|---|---|
| **Lead Scoring** | Not enough data | 8.6 (160 reviews) | 
| **Opportunity Scoring** | Not enough data | 8.7 (160 reviews) | 
| **Risk Analysis** | Not enough data | 8.3 (156 reviews) | 
| **Live Forecasting** | Not enough data | 8.4 (158 reviews) | 

#### Sales Management

| Feature | Attio | Close | 
|---|---|---|
| **Live Pipeline Management** | Not enough data | 9.1 (161 reviews) | 
| **Sales Gamification** | Not enough data | 8.3 (157 reviews) | 
| **Account-Based Analytics** | Not enough data | 8.8 (157 reviews) | 
| **Activity Tracking** | Not enough data | 9.2 (161 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **Attio** | N/A | N/A |
| **Close** | 8.9/10 | 714 |

#### Agentic AI - Outbound Call Tracking

| Feature | Attio | Close | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.5 (24 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.4 (24 reviews) | 

#### Calling

| Feature | Attio | Close | 
|---|---|---|
| **Record Calls** | Not enough data | 9.2 (665 reviews) | 
| **Generate Location** | Not enough data | Feature Not Available | 
| **Call Types** | Not enough data | 9.0 (645 reviews) | 
| **Click-to-Call** | Not enough data | 9.3 (660 reviews) | 
| **Auto Dialer** | Not enough data | 8.8 (31 reviews) | 

#### Contacts

| Feature | Attio | Close | 
|---|---|---|
| **Personalization** | Not enough data | 8.8 (656 reviews) | 
| **Information Locater** | Not enough data | 8.7 (618 reviews) | 
| **Record Prospect Data** | Not enough data | 9.0 (653 reviews) | 

#### Insights

| Feature | Attio | Close | 
|---|---|---|
| **Notes** | Not enough data | 9.3 (676 reviews) | 
| **Daily Summary** | Not enough data | 9.0 (630 reviews) | 
| **Automated Voicemails** | Not enough data | 8.7 (592 reviews) | 
| **Automated Emails** | Not enough data | 9.0 (653 reviews) | 
| **Sorts Prospects** | Not enough data | 8.8 (631 reviews) | 
| **Automated Note Taking** | Not enough data | 9.0 (29 reviews) | 

---
## Categories
**Shared Categories (1):** [CRM Software](https://www.g2.com/categories/crm)


**Unique to Close (9):** [Auto Dialer Software](https://www.g2.com/categories/auto-dialer), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Sales Analytics Software](https://www.g2.com/categories/sales-analytics), [AI Sales Assistant Software](https://www.g2.com/categories/ai-sales-assistant), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [Call Center Infrastructure (CCI) Software](https://www.g2.com/categories/call-center-infrastructure-cci)


---
## Reviewer Demographics

### By Company Size

| Segment | Attio | Close | 
|---|---|---|
| **Small-Business** | 84.9% | 79.2% | 
| **Mid-Market** | 14.7% | 20.1% | 
| **Enterprise** | 0.5% | 0.7% | 

### By Industry

#### Attio

- **Computer Software:** 23.5%
- **Information Technology and Services:** 16.9%
- **Venture Capital & Private Equity:** 8.4%
- **Consulting:** 6.6%
- **Financial Services:** 4.8%
- **Health, Wellness and Fitness:** 3.6%
- **Construction:** 3.0%
- **Marketing and Advertising:** 3.0%
- **Accounting:** 1.8%
- **Design:** 1.8%
- **Other:** 26.5%

#### Close

- **Marketing and Advertising:** 14.9%
- **Computer Software:** 8.7%
- **Real Estate:** 8.1%
- **Financial Services:** 6.7%
- **Information Technology and Services:** 5.6%
- **Consulting:** 5.3%
- **Professional Training & Coaching:** 4.2%
- **Insurance:** 2.9%
- **Health, Wellness and Fitness:** 2.8%
- **Consumer Services:** 2.5%
- **Other:** 38.2%

---
## Alternatives

### Alternatives to Attio

- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13825 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3056 reviews)
- [folk](https://www.g2.com/products/folk-folk/reviews) — 4.5/5 stars (330 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25816 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2930 reviews)
- [monday CRM](https://www.g2.com/products/monday-crm/reviews) — 4.6/5 stars (1166 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — 4.6/5 stars (640 reviews)
- [Creatio](https://www.g2.com/products/creatio/reviews) — 4.6/5 stars (313 reviews)
- [Capsule CRM](https://www.g2.com/products/capsule-crm/reviews) — 4.7/5 stars (492 reviews)

### Alternatives to Close

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25816 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13825 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1233 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2930 reviews)
- [Apollo.io](https://www.g2.com/products/apollo-io/reviews) — 4.7/5 stars (9662 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14695 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3570 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3056 reviews)
- [Copper](https://www.g2.com/products/copper/reviews) — 4.5/5 stars (1157 reviews)
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — 4.6/5 stars (640 reviews)

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## Top Discussions

### Attio

No discussions available for this product.

### Close

- Title: [What is Close used for?](https://www.g2.com/discussions/close-what-is-close-used-for) — 2 comments
  > **Top comment:** "CRM"
- Title: [How long does it take to generate a new integration?](https://www.g2.com/discussions/how-long-does-it-take-to-generate-a-new-integration) — 2 comments, 1 upvote
  > **Top comment:** "Hey Camila, we do not have an integration with Apollo at this time. However, you can request one in this form on our website..."
- Title: [how do I integrate WhatsApp?](https://www.g2.com/discussions/how-do-i-integrate-whatsapp) — 2 comments, 1 upvote
  > **Top comment:** "You can use Zapier or use API's to link them manually."
- Title: [What is Close used for?](https://www.g2.com/discussions/what-is-close-used-for) — 1 comment *(includes official response)*
  > **Top comment:** "Close is a conversation-first CRM (customer relationship management) solution built for founders and small, scaling sales teams to manage every conversation..."
- Title: [How fast does close read the feedback provided?](https://www.g2.com/discussions/50910-how-fast-does-close-read-the-feedback-provided) — 1 comment, 1 upvote
  > **Top comment:** "Hi Kamaldeep, thank you for providing feedback for the Close team! We're always working to improve our CRM and take customer feedback seriously. We see all..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/attio-vs-close)