# Attest vs Qualtrics Market Research Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Qualtrics Strategy &amp; Research excels in providing a user-friendly interface, making it easy to create surveys with various question types. Users appreciate the intuitive design, stating, &quot;I like that it&#39;s very easy to put together a quick survey,&quot; which enhances their overall experience.
- **Users say** that Attest stands out for its speed and simplicity, allowing users to launch surveys in just minutes. One reviewer highlighted the platform&#39;s strong compliance features, noting, &quot;I appreciate Attest&#39;s speed and simplicity paired with strong built-in GDPR and BDSG compliance,&quot; which is crucial for businesses operating in regulated environments.
- **Reviewers mention** that while Qualtrics Strategy &amp; Research offers a wealth of features, some users find it slightly less flexible in meeting specific workflow needs compared to Attest. However, they still value the depth of insights available, with one user stating, &quot;the ability to link to tools the company is using is nice.&quot;
- **According to verified reviews** , Attest provides valuable insights that help users understand their target audience better. Users appreciate the platform&#39;s ability to reach the right people for feedback, with one noting, &quot;the insights and research it offers make it easier for me to understand what my audience wants and needs.&quot;
- **G2 reviewers highlight** that Qualtrics Strategy &amp; Research has a more extensive range of features, particularly in survey customization and analytics. Users have praised the platform&#39;s survey builder, stating, &quot;Easy of setting up a survey, and the flexibility it provides,&quot; which allows for a tailored approach to data collection.
- **Users report** that Attest&#39;s customer support is highly rated, with many reviewers noting the quality of assistance they receive. One user mentioned, &quot;the ability to get feedback from the right people is invaluable,&quot; indicating that the support enhances their overall experience with the platform.



| | Attest | Qualtrics Market Research | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 153 | 3,017 | 
| **Largest Market Segment** | Mid-Market (51.7% of reviews) | Enterprise (44.9% of reviews) | 
| **Entry Level Price** | Contact Us 500000 Credits Per Year | No pricing available | 

---
## Top Pros & Cons

### Attest

Pros:
- Ease of Use (16 reviews)
- Survey Creation (9 reviews)

Cons:
- Pricing Issues (6 reviews)
- Survey Issues (4 reviews)

### Qualtrics Market Research

Pros:
- Ease of Use (295 reviews)
- Survey Creation (246 reviews)

Cons:
- Survey Issues (79 reviews)
- Survey Limitations (62 reviews)

---
## Ratings Comparison
| Rating | Attest | Qualtrics Market Research | 
|---|---|---|
  | **Meets Requirements** | 8.5 (132 reviews) | 8.9 (2515 reviews) | 
  | **Ease of Use** | 9.0 (131 reviews) | 8.5 (2520 reviews) | 
  | **Ease of Setup** | 9.0 (42 reviews) | 8.3 (1069 reviews) | 
  | **Ease of Admin** | 8.8 (33 reviews) | 8.4 (1036 reviews) | 
  | **Quality of Support** | 9.5 (132 reviews) | 8.7 (2189 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.3 (34 reviews) | 8.7 (964 reviews) | 
  | **Product Direction (% positive)** | 9.0 (126 reviews) | 8.1 (2427 reviews) | 

---
## Pricing

### Attest

#### Entry-Level Pricing

Plan: Basic

Price: Contact Us 500000 Credits Per Year

Description: Kickstart your consumer research journey

Key Features:
- A designated research expert to ensure project rigour and data quality
- Human support from our experienced Customer Success Team
- Access to our global multi-panel audience across 59 countries, supporting 70+ languages

[Browse all 3 editions](https://www.g2.com/products/attest/pricing)

#### Free Trial

Yes

### Qualtrics Market Research

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### User Research

| Product | Score | Reviews |
|---|---|---|
| **Attest** | N/A | N/A |
| **Qualtrics Market Research** | 7.6/10 | 20 |

#### User Response Methods

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Survey** | Not enough data | 8.7 (14 reviews) | 
| **Video Snippets** | Not enough data | 6.3 (8 reviews) | 
| **Video Interview** | Not enough data | 5.7 (7 reviews) | 
| **Photo Submission** | Not enough data | 7.3 (8 reviews) | 
| **Text/Notes** | Not enough data | 8.3 (9 reviews) | 

#### Participant Selection

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **In-App** | Not enough data | 6.9 (9 reviews) | 
| **In-Store** | Not enough data | 6.9 (8 reviews) | 
| **On-Site** | Not enough data | 7.5 (8 reviews) | 
| **Recruitment Pool** | Not enough data | 8.1 (8 reviews) | 

#### Insights

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Analytics** | Not enough data | 8.9 (12 reviews) | 
| **Collaboration** | Not enough data | 8.0 (9 reviews) | 
| **Sorting** | Not enough data | 8.8 (10 reviews) | 

#### Generative AI

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 6.9 (7 reviews) | 

### Statistical Analysis

| Product | Score | Reviews |
|---|---|---|
| **Attest** | N/A | N/A |
| **Qualtrics Market Research** | 8.0/10 | 16 |

#### Administration

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Quality Control** | Not enough data | 8.5 (12 reviews) | 
| **Data Sampling** | Not enough data | 8.2 (12 reviews) | 
| **Collaboration** | Not enough data | 8.9 (12 reviews) | 

#### Capabilities

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Data Visualization** | Not enough data | 8.3 (12 reviews) | 
| **Survival Analysis** | Not enough data | 8.5 (12 reviews) | 
| **Risk Data Attributes** | Not enough data | 8.3 (11 reviews) | 
| **Cost Analysis** | Not enough data | 8.1 (12 reviews) | 

#### Methodology

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **ANOVA Support** | Not enough data | 8.3 (10 reviews) | 
| **Regression** | Not enough data | 7.0 (10 reviews) | 
| **Time Series Analysis** | Not enough data | 7.1 (11 reviews) | 

#### Generative AI

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (9 reviews) | 
| **AI Text Summarization** | Not enough data | 7.7 (10 reviews) | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **Attest** | N/A | N/A |
| **Qualtrics Market Research** | 7.6/10 | 12 |

#### Analytics

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 8.3 (8 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 8.7 (9 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | 8.3 (8 reviews) | 
| **Gamification** | Not enough data | 7.3 (8 reviews) | 

#### Customization

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 7.9 (8 reviews) | 
| **Multilanguage Support** | Not enough data | 7.8 (9 reviews) | 
| **Multiple Branding Support** | Not enough data | 8.1 (7 reviews) | 
| **Vertical-specific Solutions** | Not enough data | 8.6 (7 reviews) | 

#### Generative AI

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.4 (7 reviews) | 
| **AI Text Summarization** | Not enough data | 6.4 (7 reviews) | 

#### Agentic AI - Experience Management

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | 5.7 (5 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Attest** | N/A | N/A |
| **Qualtrics Market Research** | 6.9/10 | 11 |

#### Data collection

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Natural Language Processing (NLP)** | Not enough data | 7.1 (7 reviews) | 
| **Data Sources** | Not enough data | 7.4 (7 reviews) | 
| **Custom Research Sources** | Not enough data | 8.1 (7 reviews) | 
| **Lead Enrichment** | Not enough data | 6.9 (6 reviews) | 
| **Advanced Data Collection** | Not enough data | 6.9 (7 reviews) | 

#### Segment Trending

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Web** | Not enough data | 6.0 (7 reviews) | 
| **Social** | Not enough data | 6.1 (6 reviews) | 
| **Benchmarks** | Not enough data | 7.4 (7 reviews) | 
| **Finance ** | Not enough data | 5.7 (7 reviews) | 

#### Analysis

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Custom Dashboards** | Not enough data | 7.2 (9 reviews) | 
| **Reports** | Not enough data | 7.7 (8 reviews) | 
| **Integrations** | Not enough data | 5.8 (8 reviews) | 

#### Platform

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Search** | Not enough data | 7.0 (9 reviews) | 
| **User, Role, And Access Management** | Not enough data | 6.9 (8 reviews) | 
| **Mobile User Support** | Not enough data | 6.9 (9 reviews) | 
| **Alerts** | Not enough data | 6.0 (8 reviews) | 
| **Collaboration** | Not enough data | 7.1 (8 reviews) | 
| **Compliance** | Not enough data | 7.1 (8 reviews) | 

#### Agentic AI - Market Intelligence

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **Attest** | 7.8/10 | 113 |
| **Qualtrics Market Research** | 8.5/10 | 513 |

#### Survey Management

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Survey Builder** | 8.6 (107 reviews) | 9.0 (457 reviews) | 
| **Question Types** | 8.3 (107 reviews) | 9.1 (455 reviews) | 
| **Templates** | 7.6 (73 reviews) | 8.4 (397 reviews) | 
| **Survey Distribution** | 8.4 (100 reviews) | 8.9 (450 reviews) | 

#### Survey Customization

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Branching/Skip Logic** | 7.7 (93 reviews) | 8.9 (433 reviews) | 
| **Branding** | 7.8 (69 reviews) | 8.5 (395 reviews) | 
| **Multimedia Support** | 7.4 (68 reviews) | 8.5 (359 reviews) | 
| **Multilingual Surveys** | 7.0 (53 reviews) | 8.6 (313 reviews) | 

#### Survey Insights

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Reporting &amp; Analytics** | 7.7 (101 reviews) | 8.5 (452 reviews) | 
| **BI Tools Integration** | 7.0 (27 reviews) | 8.4 (290 reviews) | 
| **Data Exporting** | 7.6 (95 reviews) | 8.7 (440 reviews) | 
| **Permissions** | 8.2 (52 reviews) | 8.5 (386 reviews) | 

#### Agentic AI - Survey

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 7.6 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 7.6 (12 reviews) | 
| **Decision Making** | Not enough data | 8.3 (14 reviews) | 

### Brand Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Attest** | 8.4/10 | 27 |
| **Qualtrics Market Research** | 8.7/10 | 83 |

#### Brand Signals

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Comparison** | 8.6 (18 reviews) | 8.8 (66 reviews) | 
| **AI** | 7.5 (8 reviews) | 8.2 (65 reviews) | 
| **Brand Health** | 8.6 (21 reviews) | 9.0 (65 reviews) | 

#### Brand Analytics

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Trend Analysis** | 8.5 (13 reviews) | 8.8 (68 reviews) | 
| **Tracking** | 8.6 (17 reviews) | 8.7 (69 reviews) | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **Attest** | N/A | N/A |
| **Qualtrics Market Research** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry &amp; Locale Adaptability** | Not enough data | Not enough data | 
| **Behavioral &amp; Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking &amp; Norms** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | Attest | Qualtrics Market Research | 
|---|---|---|
| **Dashboards &amp; Embedded Integrations** | Not enough data | Not enough data | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (3):** [Survey Software](https://www.g2.com/categories/survey), [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)


**Unique to Qualtrics Market Research (4):** [Experience Management Software](https://www.g2.com/categories/experience-management), [Statistical Analysis Software](https://www.g2.com/categories/statistical-analysis), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [User Research Tools](https://www.g2.com/categories/user-research)


---
## Reviewer Demographics

### By Company Size

| Segment | Attest | Qualtrics Market Research | 
|---|---|---|
| **Small-Business** | 27.2% | 21.7% | 
| **Mid-Market** | 51.7% | 33.4% | 
| **Enterprise** | 21.2% | 44.9% | 

### By Industry

#### Attest

- **Marketing and Advertising:** 14.8%
- **Food &amp; Beverages:** 12.8%
- **Financial Services:** 10.1%
- **Retail:** 8.1%
- **Consumer Goods:** 6.7%
- **Broadcast Media:** 4.0%
- **Research:** 3.4%
- **Market Research:** 3.4%
- **Leisure, Travel &amp; Tourism:** 2.7%
- **Computer Software:** 2.7%
- **Other:** 31.5%

#### Qualtrics Market Research

- **Higher Education:** 21.1%
- **Education Management:** 11.7%
- **Research:** 7.7%
- **Information Technology and Services:** 6.7%
- **Market Research:** 4.3%
- **Hospital &amp; Health Care:** 3.6%
- **Marketing and Advertising:** 3.3%
- **Financial Services:** 2.7%
- **Computer Software:** 2.6%
- **Non-Profit Organization Management:** 2.4%
- **Other:** 33.9%

---
## Alternatives

### Alternatives to Attest

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23557 reviews)
- [Suzy](https://www.g2.com/products/suzy/reviews) — 4.7/5 stars (141 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (954 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1143 reviews)
- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1002 reviews)
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1039 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2065 reviews)
- [SurveyLegend](https://www.g2.com/products/surveylegend/reviews) — 4.4/5 stars (560 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5277 reviews)

### Alternatives to Qualtrics Market Research

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23557 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2065 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1143 reviews)
- [AskNicely](https://www.g2.com/products/asknicely/reviews) — 4.7/5 stars (1050 reviews)
- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1039 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1002 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (954 reviews)
- [IBM SPSS Statistics](https://www.g2.com/products/ibm-spss-statistics/reviews) — 4.2/5 stars (928 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (473 reviews)

---
## Top Discussions

### Attest

No discussions available for this product.

### Qualtrics Market Research

- Title: [Is qualtrics better than SurveyMonkey?](https://www.g2.com/discussions/is-qualtrics-better-than-surveymonkey) — 3 comments, 1 upvote
  > **Top comment:** "Yes in so many ways from the customized survey creation to the dashboards that align with them.  With the ability to upload data and automate processes the..."
- Title: [Is there a possibility of adding customer support in IST time?](https://www.g2.com/discussions/49676-is-there-a-possibility-of-adding-customer-support-in-ist-time) — 3 comments, 1 upvote
  > **Top comment:** "need id"
- Title: [What would be the best way to restart on the basics, as I am having a little trouble on trying to get and start an existing project](https://www.g2.com/discussions/what-would-be-the-best-way-to-restart-on-the-basics-as-i-am-having-a-little-trouble-on-trying-to-get-and-start-an-existing-project) — 3 comments, 1 upvote
  > **Top comment:** "Qualtrics has great training.  Check out the help section located in the top right of your account after you log in."
- Title: [What is Qualtrics CoreXM used for?](https://www.g2.com/discussions/what-is-qualtrics-corexm-used-for) — 2 comments, 2 upvotes
  > **Top comment:** "The CoreXM product is used to build, optimize and analyze market research surveys. It includes tools to optimize, share, and report on results."
- Title: [How can I use Qualtrics Research Core more at my University?](https://www.g2.com/discussions/15594-how-can-i-use-qualtrics-research-core-more-at-my-university) — 2 comments, 1 upvote
  > **Top comment:** "Does your University have a subscription to Qualtrics.  We have faculty who use it for research all the time."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/attest-vs-qualtrics-market-research)

