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Compare AthenaHQ and Profound 
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At a Glance
Market Segments
Small-Business (66.7% of reviews)
Mid-Market (57.2% of reviews)
Entry-Level Pricing
No pricing available
Contact Us Per Year
AthenaHQ
Star Rating
(16)4.8 out of 5
Market Segments
Small-Business (66.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about AthenaHQProfound
Star Rating
(146)4.6 out of 5
Market Segments
Mid-Market (57.2% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Contact Us Per Year
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Profound excels in providing a straightforward interface and quick setup process, making it a solid choice for users who prioritize ease of use. Many users appreciate how the tool simplifies the task of tracking AI visibility, with one reviewer noting it helps streamline the process of finding relevant topics and writing blog posts.
- Users say that AthenaHQ stands out for its granular and actionable insights, which are particularly beneficial for those looking to analyze competitors and uncover topic opportunities. Reviewers highlight the platform's flexibility and the speed at which new features are rolled out, indicating a strong commitment to user feedback and continuous improvement.
- According to verified reviews, Profound's customer support is frequently praised, with users noting that the team is proactive and consistently provides excellent assistance. This level of support can be a significant advantage for businesses that require ongoing guidance and help with their AI tracking needs.
- Reviewers mention that while Profound has a strong overall rating, AthenaHQ slightly edges it out in terms of user satisfaction, particularly in areas like ease of setup and overall support quality. Users have expressed that AthenaHQ's support is ahead of other LLM tracking software, which can be a deciding factor for those who value responsive customer service.
- G2 reviewers highlight that Profound is particularly well-suited for mid-market companies, while AthenaHQ is favored by small businesses. This distinction may influence buyers based on their company size and specific needs, as each product caters to different market segments effectively.
- Users report that both platforms offer valuable AI-driven features, but Profound's AI search ranking insights and sentiment monitoring are noted as particularly strong. However, AthenaHQ's capabilities in tracking prompts and analyzing gaps in AI search strategy are also compelling, making it a strong contender for users focused on detailed analytics.
Pricing
Entry-Level Pricing
AthenaHQ
No pricing availableProfound
Profound Enterprise
Contact Us
Per Year
- Answer Engine Insights
- AI Bot Tracking
- Content Generation
Free Trial
AthenaHQ
No trial information availableProfound
No trial information availableRatings
Meets Requirements
9.6
14
8.8
135
Ease of Use
9.7
15
8.7
138
Ease of Setup
9.9
14
8.8
134
Ease of Admin
Not enough data
8.8
63
Quality of Support
10.0
14
9.1
130
Has the product been a good partner in doing business?
Not enough data
9.2
64
Product Direction (% positive)
10.0
14
9.7
134
Features by Category
SEO Auditing & Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Platform Insights
10.0
6
Not enough data
9.2
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.9
6
Not enough data
8.1
6
Not enough data
9.2
6
Not enough data
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
9.7
6
Not enough data
9.2
6
Not enough data
AI Visibility & Tracking
9.7
6
9.3
131
8.6
6
9.2
130
Sentiment & Brand Analysis
8.7
5
8.9
130
7.3
5
6.9
118
Competitive Benchmarking
8.3
5
9.0
129
9.4
6
9.1
128
AI Content Optimization
8.9
6
8.0
120
8.6
6
7.8
123
Reporting & Alerts
8.0
5
7.1
116
9.7
5
9.0
125
Categories
Categories
Shared Categories
AthenaHQ and Profound are categorized as Answer Engine Optimization (AEO)
Unique Categories
AthenaHQ is categorized as Digital Advertising Intelligence and SEO Tools
Profound has no unique categories
Reviews
Reviewers' Company Size
AthenaHQ
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Profound
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
40.0%
Information Technology and Services
13.3%
Wholesale
6.7%
Telecommunications
6.7%
Public Relations and Communications
6.7%
Other
26.7%
Computer Software
23.9%
Marketing and Advertising
21.0%
Financial Services
14.5%
Information Technology and Services
10.1%
Accounting
4.3%
Other
26.1%
Discussions
AthenaHQ has no discussions with answers
Profound has no discussions with answers
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