Compare AT Internet's Analytics Suite, Google Analytics, and Moz Pro

Pricing

 
Standard
$99
/ month
 
Medium
$179
/ month
 
Large
$249
/ month
 
Premium
$999
/ month
 
Free Trial Unavailable
Free Trial Unavailable
Free Trial
AT Internet's Analytics Suite
Free Trial Unavailable
Google Analytics
Free Trial Unavailable
Moz Pro
Standard
$99/ month
Medium
$179/ month
Large
$249/ month
Premium
$999/ month
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.5
9.0
8.4
Ease of Use
Ease of Use
7.1
7.7
8.7
Ease of Setup
Ease of Setup
5.3
7.8
9.1
Ease of Admin
Ease of Admin
6.7
8.1
9.0
Quality of Support
Quality of Support
8.2
7.4
8.7
Ease of Doing Business With
Ease of Doing Business With
7.8
8.2
9.2
Product Direction (% positive)
Product Direction (% positive)
8.1
8.4
8.5
Meets Requirements
AT Internet's Analytics Suite
8.5
Google Analytics
9.0
Moz Pro
8.4
Ease of Use
AT Internet's Analytics Suite
7.1
Google Analytics
7.7
Moz Pro
8.7
Ease of Setup
AT Internet's Analytics Suite
5.3
Google Analytics
7.8
Moz Pro
9.1
Ease of Admin
AT Internet's Analytics Suite
6.7
Google Analytics
8.1
Moz Pro
9.0
Quality of Support
AT Internet's Analytics Suite
8.2
Google Analytics
7.4
Moz Pro
8.7
Ease of Doing Business With
AT Internet's Analytics Suite
7.8
Google Analytics
8.2
Moz Pro
9.2
Product Direction (% positive)
AT Internet's Analytics Suite
8.1
Google Analytics
8.4
Moz Pro
8.5

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
16.7%
60.7%
54.1%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
58.3%
27.5%
35.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
25.0%
11.8%
10.3%
AT Internet's Analytics Suite
Small-Business
16.7%
Mid-Market
58.3%
Enterprise
25.0%
Google Analytics
Small-Business
60.7%
Mid-Market
27.5%
Enterprise
11.8%
Moz Pro
Small-Business
54.1%
Mid-Market
35.5%
Enterprise
10.3%

Reviewers' Industry

 
Marketing and Advertising
28.6%
Marketing and Advertising
21.9%
Marketing and Advertising
29.6%
 
Publishing
14.3%
Information Technology and Services
6.8%
Computer Software
13.1%
 
Computer Software
14.3%
Computer Software
6.7%
Internet
12.8%
 
Media Production
7.1%
Internet
6.0%
Information Technology and Services
7.8%
 
Leisure, Travel & Tourism
7.1%
Higher Education
2.9%
Retail
2.2%
 
Other
28.6%
Other
55.7%
Other
34.6%
AT Internet's Analytics Suite
Marketing and Advertising
28.6%
Publishing
14.3%
Computer Software
14.3%
Media Production
7.1%
Leisure, Travel & Tourism
7.1%
Other
28.6%
Google Analytics
Marketing and Advertising
21.9%
Information Technology and Services
6.8%
Computer Software
6.7%
Internet
6.0%
Higher Education
2.9%
Other
55.7%
Moz Pro
Marketing and Advertising
29.6%
Computer Software
13.1%
Internet
12.8%
Information Technology and Services
7.8%
Retail
2.2%
Other
34.6%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Dmitry K.
User in Media Production

Reliable data. AT Internet provides metrics adjusted with Digital Analytics Association, giving clear metrics meaning description and help you understand data in a right way. Flexible system. The data is stored in a raw, non-aggregate way, web interface...

Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Benjamin C.
Agency in Staffing and Recruiting

Moz has been one of my most valued and integrated research tools for online marketing. Since a lot of my work involves community outreach, I use Fresh Web Explorer and Opensite Explorer to track brand mentions, linking progress and competitive analysis....

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Marketing and Advertising

Bad interface and UX. Definitely not the easiest to use. I prefer the old version which was a lot easier to follow. Now I am confused.

Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Corey N.
Agency in Marketing and Advertising

If you're doing more than the most basic local work in a market with no competition, you'll need more. A lot more. Ahrefs has a vastly superior backlink database and Majestic has the only really usable link API. SEMrush and Search Metrics provide endless...

 
AT Internet's Analytics Suite
Most Helpful Favorable Review
Dmitry K.
User in Media Production

Reliable data. AT Internet provides metrics adjusted with Digital Analytics Association, giving clear metrics meaning description and help you understand data in a right way. Flexible system. The data is stored in a raw, non-aggregate way, web interface...

Most Helpful Critical Review
G2 User in Marketing and Advertising

Bad interface and UX. Definitely not the easiest to use. I prefer the old version which was a lot easier to follow. Now I am confused.

Google Analytics
Most Helpful Favorable Review
Kristin H.
Administrator in Higher Education

Google Analytics is the gold standard for free web analytics. As clean as it is comprehensive, this tool allows you to track, organize, and report information relatively easily.

Most Helpful Critical Review
Jill A.
Administrator in Internet

It doesn't play so well with other systems, and is not the most reliable when it comes to reporting accuracy. The info you can gather from google analytics is relatively simplistic and still requires a lot of manual processes to get the big picture.

Moz Pro
Most Helpful Favorable Review
Benjamin C.
Agency in Staffing and Recruiting

Moz has been one of my most valued and integrated research tools for online marketing. Since a lot of my work involves community outreach, I use Fresh Web Explorer and Opensite Explorer to track brand mentions, linking progress and competitive analysis....

Most Helpful Critical Review
Corey N.
Agency in Marketing and Advertising

If you're doing more than the most basic local work in a market with no competition, you'll need more. A lot more. Ahrefs has a vastly superior backlink database and Majestic has the only really usable link API. SEMrush and Search Metrics provide endless...

Screenshots

 
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AT Internet's Analytics Suite
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