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# Astrella vs Pulley Comparison - What are their main differences?

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Pricing

**Astrella**
Free Trial

**$1,200.00** Per Year · Early Stage

**$3,200.00** Per Year · Emerging

**$8,200.00** Per Year · Accelerate 

**Contact Us** Per Year · Custom Solution

Show more

**Pulley**
Free Trial

**$1,200.00** Flat Rate Per Year · Startup

**$3,500.00** Flat Rate Per Year · Growth

**Contact Pulley** · Enterprise

**Pricing Insights**
from reviews

Perceived Cost

**Astrella**
$$$$$

**Pulley**
$$$$$

Average Discount

**Astrella**
16%

**Pulley**
27%11% more

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
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Time to Implement

**Astrella** 6 months
Based on 100 responses

**Pulley** 6 months
Based on 100 responses

Return on Investment

**Astrella** 6 months
Based on 100 responses

**Pulley** 6 months
Based on 100 responses

 ![Astrella](https://images.g2crowd.com/uploads/product/hd_favicon/9f25931482d3a92fe8ab0355e99f3954/astrella.svg "Astrella")

 ![Pulley](https://images.g2crowd.com/uploads/product/hd_favicon/f006312fe437592fea355c815fb5637a/pulley-pulley.svg "Pulley")

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**Pros & Cons**
from reviews

**Astrella**

Customer Support (1)

Ease of Use (1)

Onboarding Issues (1)

Slow Performance (1)

**Pulley**

Ease of Use (11)

Cap Table Management (7)

Poor Customer Support (3)

Difficult Setup (1)

Screenshots

**Astrella**
 ![Astrella screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/173021/ASC-718_2x.png)

**Pulley**
 ![Pulley screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/167580/G2-1-Dashboard.png)

**Ratings**
from reviews

Meets Requirements

**Astrella**

**9.1** /10

Based on 41 responses

**Pulley**

**9.3** /10

Based on 88 responses

Ease of Use

**Astrella**

**8.6** /10

Based on 42 responses

**Pulley**

**9.1** /10

Based on 91 responses

Ease of Setup

**Astrella**

**8.5** /10

Based on 28 responses

**Pulley**

**8.9** /10

Based on 82 responses

Ease of Admin

**Astrella**

**8.5** /10

Based on 27 responses

**Pulley**

**9.1** /10

Based on 67 responses

Quality of Support

**Astrella**

**9.5** /10

Based on 40 responses

**Pulley**

**9.6** /10

Based on 87 responses

Has the product been a good partner in doing business?

**Astrella**

**9.0** /10

Based on 26 responses

**Pulley**

**9.5** /10

Based on 65 responses

Product Direction (% positive)

**Astrella**

**9.1** /10

Based on 40 responses

**Pulley**

**9.2** /10

Based on 74 responses

**Features**
ratings from reviews

Equity Management

**8.1** /10

Based on 31 responses

**9.0** /10

Based on 58 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
76.5%

Mid-Market(51-1000 emp.)
15.7%

Enterprise(\> 1000 emp.)
7.8%

Small-Business(50 or fewer emp.)
76.5%

Mid-Market(51-1000 emp.)
15.7%

Enterprise(\> 1000 emp.)
7.8%

Small-Business(50 or fewer emp.)
92.7%

Mid-Market(51-1000 emp.)
5.6%

Enterprise(\> 1000 emp.)
1.6%

Small-Business(50 or fewer emp.)
92.7%

Mid-Market(51-1000 emp.)
5.6%

Enterprise(\> 1000 emp.)
1.6%

**Reviewers' Industry**

[![Astrella](https://images.g2crowd.com/uploads/product/hd_favicon/9f25931482d3a92fe8ab0355e99f3954/astrella.svg "Astrella")](https://www.g2.com/products/astrella/reviews)
Astrella

Computer Software
23.5%

Information Technology and Services
13.7%

Financial Services
11.8%

Venture Capital & Private Equity
3.9%

Computer & Network Security
3.9%

Other
43.1%

[![Pulley](https://images.g2crowd.com/uploads/product/hd_favicon/f006312fe437592fea355c815fb5637a/pulley-pulley.svg "Pulley")](https://www.g2.com/products/pulley-pulley/reviews)
Pulley

Computer Software
34.7%

Information Technology and Services
14.5%

Financial Services
6.5%

Biotechnology
4.0%

Accounting
2.4%

Other
37.9%

Alternatives

**Astrella Alternatives**

 ![Carta Equity Suite](https://images.g2crowd.com/uploads/product/hd_favicon/8557be990b3513952cd67b5494d36ac8/carta-equity-suite.svg "Carta Equity Suite")

[
Carta Equity Suite
](/products/carta-equity-suite/reviews)

 ![Ledgy](https://images.g2crowd.com/uploads/product/hd_favicon/870c442507e2b1d97bf30e175c31bda7/ledgy.svg "Ledgy")

[
Ledgy
](/products/ledgy/reviews)

 ![Qapita](https://images.g2crowd.com/uploads/product/hd_favicon/d75764ce48b0ba91127bc6e6758026a2/qapita.svg "Qapita")

[
Qapita
](/products/qapita/reviews)

 ![Remote Payroll](https://images.g2crowd.com/uploads/product/hd_favicon/a32b5760eb20995e2b99488b52f4f4e1/remote-payroll.png "Remote Payroll")

[
Remote Payroll
](/products/remote-payroll/reviews)

**Pulley Alternatives**

 ![Carta Equity Suite](https://images.g2crowd.com/uploads/product/hd_favicon/8557be990b3513952cd67b5494d36ac8/carta-equity-suite.svg "Carta Equity Suite")

[
Carta Equity Suite
](/products/carta-equity-suite/reviews)

 ![Cake Equity](https://images.g2crowd.com/uploads/product/hd_favicon/0cb711e2812069881da92ce09b1f51cb/cake-equity.svg "Cake Equity")

[
Cake Equity
](/products/cake-equity/reviews)

 ![Ledgy](https://images.g2crowd.com/uploads/product/hd_favicon/870c442507e2b1d97bf30e175c31bda7/ledgy.svg "Ledgy")

[
Ledgy
](/products/ledgy/reviews)

 ![Vestd](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_32ff1fa5695603210e503e67447df225/vestd.png "Vestd")

[
Vestd
](/products/vestd/reviews)

## Astrella vs Pulley FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Astrella vs Pulley?

Pulley stands out from Astrella with higher reviewer ratings, stronger Ease of Setup and Quality of Support scores, and more frequent praise for ease of use and cap table management.

| [Astrella](https://www.g2.com/products/astrella/reviews) | [Pulley](https://www.g2.com/products/pulley-pulley/reviews) |
| --- | --- |
| 4.5/5 (51 reviews) | 4.7/5 (135 reviews) |
| Small-Business | Small-Business |
| 8.5 | 8.9 |
| 9.5 | 9.6 |
| Customer Support | Ease of Use |

### How do the pricing models of Astrella and Pulley compare?

Pulley is rated higher for value, with reviewers expressing greater satisfaction with its pricing and cost-effectiveness compared to Astrella.

- **Astrella:** Reviewers describe Astrella as affordable and cost-effective, especially for small LLCs, but some mention that pricing is high compared to other tools and the free version is limited.
- **Pulley:** Pulley is frequently praised for being founder-friendly and offering a better price point than alternatives, with several reviewers highlighting its value and cost-effectiveness.
- **Switching reasons:** Multiple reviewers switched to Pulley from Carta, citing better pricing and more responsive support as key factors.

### What are the best alternatives to Astrella and Pulley?

The top three alternatives to Astrella and Pulley are Carta Equity Suite, Cake Equity, and Ledgy.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Astrella](https://www.g2.com/products/astrella/reviews) | 4.5/5 (51 reviews) | Small-Business | Described as affordable for small LLCs, but some note high pricing compared to competitors | Customer Support |
| [Pulley](https://www.g2.com/products/pulley-pulley/reviews) | 4.7/5 (135 reviews) | Small-Business | Frequently praised for founder-friendly pricing and better value than alternatives | Ease of Use |
| [Carta Equity Suite](https://www.g2.com/products/carta-equity-suite/reviews) | 4.3/5 (233 reviews) | Mid-Market | — | Industry Standard |
| [Cake Equity](https://www.g2.com/products/cake-equity/reviews) | 4.8/5 (135 reviews) | Small-Business | — | Ease of Use |
| [Ledgy](https://www.g2.com/products/ledgy/reviews) | 4.7/5 (76 reviews) | Mid-Market | — | Feature Set |

### Which Equity Management features should I prioritize when comparing Astrella and Pulley?

Buyers comparing Astrella and Pulley should prioritize Ease of Use, Cap Table Management, Customer Support, Implementation Experience, and Pricing.

- **Ease of Use:** Pulley scores 9.1, Astrella 8.6; Pulley has 10 all-time mentions for ease of use, Astrella 1.
- **Cap Table Management:** Pulley has 5 all-time mentions for cap table management, Astrella is cited for cap table clarity and organization in recent reviews.
- **Customer Support:** Pulley scores 9.6, Astrella 9.5; Pulley has 6 all-time mentions, Astrella 1.
- **Implementation Experience:** Astrella is praised for implementation ease in recent reviews, Pulley is cited for onboarding and transition support.
- **Pricing:** Pulley is frequently praised for value and founder-friendly pricing, Astrella is described as affordable for small LLCs but with some concerns about higher pricing compared to competitors.

### What are the pros and cons of Astrella vs Pulley?

Pulley's headline strength is ease of use, while Astrella's is customer support.

- **Astrella strengths:** Customer support (1 all-time mention), implementation ease, intuitive design, and user interface are praised in recent reviews.
- **Astrella trade-offs:** Reviewers note onboarding issues, slow performance, and areas for UX improvement.
- **Pulley strengths:** Ease of use (10 all-time mentions), customer support (6 all-time mentions), cap table management (5 all-time mentions), features (5 all-time mentions), and team helpfulness (3 all-time mentions) are frequently cited.
- **Pulley trade-offs:** Some reviewers mention poor customer support (3 all-time mentions), difficult setup, limited features, and onboarding issues.

### Is Astrella or Pulley better for small businesses?

Pulley is the better fit for small businesses, with a higher G2 rating and more frequent praise for ease of use and value among small-business reviewers.

- **Astrella:** Largest segment is Small-Business; reviewers highlight affordability and customer support for small LLCs, but some note onboarding and UI challenges.
- **Pulley:** Largest segment is Small-Business; reviewers consistently praise ease of use, founder-friendly pricing, and strong support for small teams and startups.

### Which Equity Management platform has better integrations?

Reviewers do not express a clear preference for integrations between Astrella and Pulley.

- **Astrella:** Recent reviews mention integration with HR and finance systems, but no specific third-party tools are named.
- **Pulley:** No specific integrations are cited in recent reviews.

### How do Astrella and Pulley compare on customer support?

Pulley and Astrella are rated at near-parity for Quality of Support, with Pulley at 9.6 and Astrella at 9.5.

- **Astrella:** Reviewers consistently praise customer support, describing it as responsive, helpful, and a key differentiator.
- **Pulley:** Reviewers frequently highlight fast, knowledgeable, and attentive support, with 6 all-time mentions for customer support and multiple recent references to helpful onboarding and support teams.

### Which is easier to implement, Astrella or Pulley?

Pulley holds a slight advantage in Ease of Setup, scoring 8.9 versus Astrella's 8.5, but both products are praised for straightforward implementation experiences.

- **Astrella:** Reviewers describe implementation as easy, with strong support from onboarding representatives and clear instructions, though a few mention onboarding issues and data import challenges.
- **Pulley:** Reviewers frequently cite simple and efficient onboarding, fast migration, and helpful transition support, with some isolated mentions of onboarding issues.

## Astrella vs Pulley

When assessing the two solutions, reviewers found Pulley easier to use, set up, and administer. Reviewers also preferred doing business with Pulley overall.

- Reviewers felt that Pulley meets the needs of their business better than Astrella.
- When comparing quality of ongoing product support, reviewers felt that Pulley is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Pulley over Astrella.