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# AssetTiger vs Google Asset Tracking Comparison - What are their main differences?

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AssetTigerGoogle Asset Tracking[+ Add Product](#)

Reviews

**AssetTiger** [

4.5/5(16)

](https://www.g2.com/products/assettiger/reviews#reviews)

**Google Asset Tracking** [

4.4/5(17)

](https://www.g2.com/products/google-asset-tracking/reviews#reviews)

Pricing

**AssetTiger**
No pricing available

**Google Asset Tracking**
No pricing available

**Pricing Insights**
from reviews

 ![AssetTiger](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_c247818fc2c7fd2303c1322c4a74b5b2/assettiger.jpg "AssetTiger")

 ![Google Asset Tracking](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5ce1baadf28da9a4ff7dfef94752a5f9/google-asset-tracking.jpg "Google Asset Tracking")

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Pros & Cons

**AssetTiger**
[
Ease of Use (2)
](https://www.g2.com/products/assettiger/reviews?filters%5Bsentiment_snippet%5D=2255546&qs=pros-and-cons#reviews)[
Maintenance Efficiency (2)
](https://www.g2.com/products/assettiger/reviews?filters%5Bsentiment_snippet%5D=2255412&qs=pros-and-cons#reviews)[
Limited Customization (2)
](https://www.g2.com/products/assettiger/reviews?filters%5Bsentiment_snippet%5D=2255376&qs=pros-and-cons#reviews)[
Asset Management (1)
](https://www.g2.com/products/assettiger/reviews?filters%5Bsentiment_snippet%5D=1740399&qs=pros-and-cons#reviews)

**Google Asset Tracking**
[
Ease of Use (4)
](https://www.g2.com/products/google-asset-tracking/reviews?filters%5Bsentiment_snippet%5D=1869439&qs=pros-and-cons#reviews)[
Tracking (4)
](https://www.g2.com/products/google-asset-tracking/reviews?filters%5Bsentiment_snippet%5D=1868954&qs=pros-and-cons#reviews)[
Dependency Issues (2)
](https://www.g2.com/products/google-asset-tracking/reviews?filters%5Bsentiment_snippet%5D=1869452&qs=pros-and-cons#reviews)[
Complex Setup (1)
](https://www.g2.com/products/google-asset-tracking/reviews?filters%5Bsentiment_snippet%5D=1869389&qs=pros-and-cons#reviews)

Integrations

**AssetTiger**
Not enough data

**Google Asset Tracking**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2cbe8c25d49763e01a3f3db6bf003e92/google-maps-platform.png "Product Avatar Image")

Google Maps Platform

](https://www.g2.com/products/google-maps-platform/reviews)[
View all
](https://www.g2.com/products/google-asset-tracking/integrations)

Ratings

Meets Requirements

**AssetTiger**

9.0

9.013

**Google Asset Tracking**

9.0

9.014

Ease of Use

**AssetTiger**

8.8

8.813

**Google Asset Tracking**

8.6

8.615

Ease of Setup

**AssetTiger**

8.3

8.39

**Google Asset Tracking**

8.2

8.212

Ease of Admin

**AssetTiger**

9.1

9.19

**Google Asset Tracking**
Not enough data

Quality of Support

**AssetTiger**

7.9

7.911

**Google Asset Tracking**

9.6

9.614

Has the product been a good partner in doing business?

**AssetTiger**

9.1

9.19

**Google Asset Tracking**
Not enough data

Product Direction (% positive)

**AssetTiger**

10.0

10.010

**Google Asset Tracking**

7.7

7.715

Features

Asset Tracking[Hide 84 FeaturesShow 84 Features](javascript:void(0);)

9.0

9

9.0

11

Asset Definition

Asset Register - Asset Tracking

9.4(won by 0.2)

8

9.2

10

Relationships - Asset Tracking

8.3(won by 0.1)

8

8.2

10

Costs - Asset Tracking

9.3(won by 0.4)

7

8.9

11

Alerts/Notifications

Not enough data

Not enough data

Asset Tracking

Location - Asset Tracking

8.9(won by 0.1)

9

8.8

10

Status - Asset Tracking

8.9

9

9.3(won by 0.4)

10

History - Asset Tracking

8.9

9

9.3(won by 0.4)

10

Funding Source Tracking

Not enough data

Not enough data

Inventory Tracking

Not enough data

Not enough data

IT Asset Tracking

Not enough data

Not enough data

Returns Tracking

Not enough data

Not enough data

Equipment Tracking

Not enough data

Not enough data

Check-in/Check-out

Not enough data

Not enough data

Delivery Tracking

Not enough data

Not enough data

Mobile Time Tracking

Not enough data

Not enough data

Fuel Tracking

Not enough data

Not enough data

Vehicle Tracking

Not enough data

Not enough data

Status Tracking

Not enough data

Not enough data

Multi-Location

Not enough data

Not enough data

Agentic AI - Asset Tracking

Natural Language Interaction

Not enough data

Not enough data

Additional Functionality

Compliance Management

Not enough data

Not enough data

Work Order Management

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

Inventory Management

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

Asset Assignment

Not enough data

Not enough data

Asset Kitting

Not enough data

Not enough data

Audit Management

Not enough data

Not enough data

Barcoding/RFID

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Digital Signature

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Shipping Management

Not enough data

Not enough data

Asset Lifecycle Management

Not enough data

Not enough data

QR Codes

Not enough data

Not enough data

Reservations Management

Not enough data

Not enough data

Maintenance Management

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Billing & Provisioning

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

GPS

Not enough data

Not enough data

Software License Management

Not enough data

Not enough data

Audit Trail

Not enough data

Not enough data

Tagging

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Historical Reporting

Not enough data

Not enough data

Contract/License Management

Not enough data

Not enough data

Customizable Forms

Not enough data

Not enough data

Purchase Order Management

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Disposal Management

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Maintenance Scheduling

Not enough data

Not enough data

Complaint Monitoring

Not enough data

Not enough data

Fixed Asset Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

API

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Depreciation Management

Not enough data

Not enough data

Dispatch Management

Not enough data

Not enough data

Territory Management

Not enough data

Not enough data

Routing

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Order Management

Not enough data

Not enough data

Route Optimization

Not enough data

Not enough data

Geolocation

Not enough data

Not enough data

Driver Management

Not enough data

Not enough data

Scheduling

Not enough data

Not enough data

Real-Time Updates

Not enough data

Not enough data

Real-Time Monitoring

Not enough data

Not enough data

Geofencing

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Transportation Management

Not enough data

Not enough data

GIS Integration

Not enough data

Not enough data

Geographic Maps

Not enough data

Not enough data

Real-Time Reporting

Not enough data

Not enough data

Employee Management

Not enough data

Not enough data

AI/Machine Learning

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![AssetTiger](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_c247818fc2c7fd2303c1322c4a74b5b2/assettiger.jpg "AssetTiger")](https://www.g2.com/products/assettiger/reviews)

AssetTiger

Small-Business(50 or fewer emp.)

37.5%

Mid-Market(51-1000 emp.)

56.3%

Enterprise(\> 1000 emp.)

6.3%

[![Google Asset Tracking](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5ce1baadf28da9a4ff7dfef94752a5f9/google-asset-tracking.jpg "Google Asset Tracking")](https://www.g2.com/products/google-asset-tracking/reviews)

Google Asset Tracking

Small-Business(50 or fewer emp.)

58.8%

Mid-Market(51-1000 emp.)

35.3%

Enterprise(\> 1000 emp.)

5.9%

Small-Business

(50 or fewer emp.)

37.5%

58.8%

Mid-Market

(51-1000 emp.)

56.3%

35.3%

Enterprise

(\> 1000 emp.)

6.3%

5.9%

Reviewers' Industry

[![AssetTiger](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_c247818fc2c7fd2303c1322c4a74b5b2/assettiger.jpg "AssetTiger")](https://www.g2.com/products/assettiger/reviews)
AssetTiger

Information Technology and Services

18.8%

Computer Software

18.8%

Primary/Secondary Education

12.5%

Manufacturing

6.3%

Public Safety

6.3%

Other

37.5%

[![Google Asset Tracking](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5ce1baadf28da9a4ff7dfef94752a5f9/google-asset-tracking.jpg "Google Asset Tracking")](https://www.g2.com/products/google-asset-tracking/reviews)
Google Asset Tracking

Food & Beverages

17.6%

Information Technology and Services

11.8%

Retail

5.9%

Pharmaceuticals

5.9%

Mining & Metals

5.9%

Other

52.9%

Alternatives

**AssetTiger Alternatives**

 ![EZO EAM](https://images.g2crowd.com/uploads/product/hd_favicon/2582f1ad23e3edf58fadb4486600e801/ezo-eam.svg "EZO EAM")

[
EZO EAM
](/products/ezo-eam/reviews)

 ![Fracttal One](https://images.g2crowd.com/uploads/product/hd_favicon/8e02ae9eafe2c045a53f9839671d9559/fracttal-one.svg "Fracttal One")

[
Fracttal One
](/products/fracttal-one/reviews)

 ![Cryotos](https://images.g2crowd.com/uploads/product/hd_favicon/a79b9b9a873035725a4935aa6fdc1d50/cryotos.svg "Cryotos")

[
Cryotos
](/products/cryotos/reviews)

 ![Asset Panda](https://images.g2crowd.com/uploads/product/hd_favicon/fed8d8b6c326973af493307db7e6e256/asset-panda.svg "Asset Panda")

[
Asset Panda
](/products/asset-panda/reviews)

**Google Asset Tracking Alternatives**

 ![EZO EAM](https://images.g2crowd.com/uploads/product/hd_favicon/2582f1ad23e3edf58fadb4486600e801/ezo-eam.svg "EZO EAM")

[
EZO EAM
](/products/ezo-eam/reviews)

 ![Fracttal One](https://images.g2crowd.com/uploads/product/hd_favicon/8e02ae9eafe2c045a53f9839671d9559/fracttal-one.svg "Fracttal One")

[
Fracttal One
](/products/fracttal-one/reviews)

 ![Samsara](https://images.g2crowd.com/uploads/product/hd_favicon/80bdf4ab6c442fe482b3640aecb62ea7/samsara.svg "Samsara")

[
Samsara
](/products/samsara/reviews)

 ![Limble](https://images.g2crowd.com/uploads/product/hd_favicon/d7737b93f87b8b0068f6ede2b14f40d4/limble.svg "Limble")

[
Limble
](/products/limble/reviews)

## AssetTiger vs Google Asset Tracking

- AssetTiger and Google Asset Tracking both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, reviewers felt that Google Asset Tracking is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of AssetTiger over Google Asset Tracking.