# ArcGIS Survey123 vs Qualtrics Market Research Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Qualtrics Strategy & Research excels in providing a user-friendly interface, making it easy to create surveys with various question types. Users appreciate the intuitive design, stating, "I like that it's very easy to put together a quick survey," which enhances the overall survey experience.
- **Users say** that ArcGIS Survey123 shines in its ability to work offline, making it ideal for field data collection in remote areas. Reviewers highlight the convenience of creating smart forms that can be easily embedded, allowing for seamless integration with ArcGIS for immediate data mapping and analysis.
- **Reviewers mention** that while Qualtrics Strategy & Research offers a robust set of features, some users find it slightly less flexible in meeting specific workflow needs compared to ArcGIS Survey123, which allows for full customization of surveys.
- **According to verified reviews** , both products receive high marks for support quality, but Qualtrics Strategy & Research stands out with a slightly higher satisfaction score, indicating that users feel more supported in their survey endeavors.
- **G2 reviewers highlight** that ArcGIS Survey123's form-based approach simplifies the survey creation process for non-technical users, allowing them to collect accurate data without navigating complex GIS interfaces, which can be a barrier for some users of Qualtrics Strategy & Research.
- **Users report** that while Qualtrics Strategy & Research has a strong survey builder and analytics capabilities, ArcGIS Survey123's reporting features are particularly praised for their effectiveness, with users noting the ease of data exporting and integration with BI tools.



| | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Star Rating** | 4.3 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 65 | 3,018 | 
| **Largest Market Segment** | Mid-Market (44.6% of reviews) | Enterprise (44.9% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### ArcGIS Survey123

Pros:
- Ease of Use (5 reviews)
- Efficiency (4 reviews)

Cons:
- Complexity (4 reviews)
- Limited Customization (3 reviews)

### Qualtrics Market Research

Pros:
- Ease of Use (296 reviews)
- Survey Creation (246 reviews)

Cons:
- Survey Issues (79 reviews)
- Survey Limitations (62 reviews)

---
## Ratings Comparison
| Rating | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
  | **Meets Requirements** | 8.6 (45 reviews) | 8.9 (2516 reviews) | 
  | **Ease of Use** | 9.1 (46 reviews) | 8.5 (2521 reviews) | 
  | **Ease of Setup** | 9.1 (35 reviews) | 8.3 (1070 reviews) | 
  | **Ease of Admin** | 8.0 (28 reviews) | 8.4 (1037 reviews) | 
  | **Quality of Support** | 8.7 (40 reviews) | 8.7 (2190 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (28 reviews) | 8.7 (965 reviews) | 
  | **Product Direction (% positive)** | 9.7 (44 reviews) | 8.1 (2428 reviews) | 

---
## Pricing

### ArcGIS Survey123

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Qualtrics Market Research

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### User Research

| Product | Score | Reviews |
|---|---|---|
| **ArcGIS Survey123** | N/A | N/A |
| **Qualtrics Market Research** | 7.6/10 | 19 |

#### User Response Methods

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Survey** | Not enough data | 8.7 (14 reviews) | 
| **Video Snippets** | Not enough data | 6.3 (8 reviews) | 
| **Video Interview** | Not enough data | 5.7 (7 reviews) | 
| **Photo Submission** | Not enough data | 7.3 (8 reviews) | 
| **Text/Notes** | Not enough data | 8.3 (9 reviews) | 

#### Participant Selection

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **In-App** | Not enough data | 6.9 (9 reviews) | 
| **In-Store** | Not enough data | 6.9 (8 reviews) | 
| **On-Site** | Not enough data | 7.5 (8 reviews) | 
| **Recruitment Pool** | Not enough data | 8.1 (8 reviews) | 

#### Insights

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Analytics** | Not enough data | 8.9 (12 reviews) | 
| **Collaboration** | Not enough data | 8.0 (9 reviews) | 
| **Sorting** | Not enough data | 8.8 (10 reviews) | 

#### Generative AI

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 6.9 (7 reviews) | 

### Statistical Analysis

| Product | Score | Reviews |
|---|---|---|
| **ArcGIS Survey123** | N/A | N/A |
| **Qualtrics Market Research** | 8.0/10 | 15 |

#### Administration

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Quality Control** | Not enough data | 8.5 (12 reviews) | 
| **Data Sampling** | Not enough data | 8.2 (12 reviews) | 
| **Collaboration** | Not enough data | 8.9 (12 reviews) | 

#### Capabilities

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Data Visualization** | Not enough data | 8.3 (12 reviews) | 
| **Survival Analysis** | Not enough data | 8.5 (12 reviews) | 
| **Risk Data Attributes** | Not enough data | 8.3 (11 reviews) | 
| **Cost Analysis** | Not enough data | 8.1 (12 reviews) | 

#### Methodology

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **ANOVA Support** | Not enough data | 8.3 (10 reviews) | 
| **Regression** | Not enough data | 7.0 (10 reviews) | 
| **Time Series Analysis** | Not enough data | 7.1 (11 reviews) | 

#### Generative AI

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (9 reviews) | 
| **AI Text Summarization** | Not enough data | 7.7 (10 reviews) | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **ArcGIS Survey123** | N/A | N/A |
| **Qualtrics Market Research** | 7.6/10 | 11 |

#### Analytics

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 8.3 (8 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 8.7 (9 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | 8.3 (8 reviews) | 
| **Gamification** | Not enough data | 7.3 (8 reviews) | 

#### Customization

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 7.9 (8 reviews) | 
| **Multilanguage Support** | Not enough data | 7.8 (9 reviews) | 
| **Multiple Branding Support** | Not enough data | 8.1 (7 reviews) | 
| **Vertical-specific Solutions** | Not enough data | 8.6 (7 reviews) | 

#### Generative AI

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.4 (7 reviews) | 
| **AI Text Summarization** | Not enough data | 6.4 (7 reviews) | 

#### Agentic AI - Experience Management

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | 5.7 (5 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Mobile Forms Automation

| Product | Score | Reviews |
|---|---|---|
| **ArcGIS Survey123** | N/A | N/A |
| **Qualtrics Market Research** | N/A | N/A |

#### Development Tools

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Drag-and-drop Form Builder** | Not enough data | Not enough data | 
| **API Builder** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 

#### Field Tools

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **OCR** | Not enough data | Not enough data | 
| **GPS & Time Stamps** | Not enough data | Not enough data | 
| **Barcode and Signature Capture** | Not enough data | Not enough data | 
| **Image and Video Capture** | Not enough data | Not enough data | 
| **Offline Capability** | Not enough data | Not enough data | 
| **Embedded Work Instructions** | Not enough data | Not enough data | 

#### Back Office Tools

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Report Formatting** | Not enough data | Not enough data | 
| **Roles and Permissions** | Not enough data | Not enough data | 
| **Analytics Dashboards** | Not enough data | Not enough data | 

### Market Intelligence

| Product | Score | Reviews |
|---|---|---|
| **ArcGIS Survey123** | N/A | N/A |
| **Qualtrics Market Research** | 6.9/10 | 11 |

#### Data collection

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Natural Language Processing (NLP)** | Not enough data | 7.1 (7 reviews) | 
| **Data Sources** | Not enough data | 7.4 (7 reviews) | 
| **Custom Research Sources** | Not enough data | 8.1 (7 reviews) | 
| **Lead Enrichment** | Not enough data | 6.9 (6 reviews) | 
| **Advanced Data Collection** | Not enough data | 6.9 (7 reviews) | 

#### Segment Trending

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Web** | Not enough data | 6.0 (7 reviews) | 
| **Social** | Not enough data | 6.1 (6 reviews) | 
| **Benchmarks** | Not enough data | 7.4 (7 reviews) | 
| **Finance ** | Not enough data | 5.7 (7 reviews) | 

#### Analysis

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Custom Dashboards** | Not enough data | 7.2 (9 reviews) | 
| **Reports** | Not enough data | 7.7 (8 reviews) | 
| **Integrations** | Not enough data | 5.8 (8 reviews) | 

#### Platform

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Search** | Not enough data | 7.0 (9 reviews) | 
| **User, Role, And Access Management** | Not enough data | 6.9 (8 reviews) | 
| **Mobile User Support** | Not enough data | 6.9 (9 reviews) | 
| **Alerts** | Not enough data | 6.0 (8 reviews) | 
| **Collaboration** | Not enough data | 7.1 (8 reviews) | 
| **Compliance** | Not enough data | 7.1 (8 reviews) | 

#### Agentic AI - Market Intelligence

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **ArcGIS Survey123** | 8.9/10 | 17 |
| **Qualtrics Market Research** | 8.5/10 | 512 |

#### Survey Management

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Survey Builder** | 9.3 (12 reviews) | 9.0 (457 reviews) | 
| **Question Types** | 8.3 (11 reviews) | 9.1 (455 reviews) | 
| **Templates** | 8.1 (9 reviews) | 8.4 (397 reviews) | 
| **Survey Distribution** | 9.2 (10 reviews) | 8.9 (450 reviews) | 

#### Survey Customization

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Branching/Skip Logic** | 8.1 (9 reviews) | 8.9 (433 reviews) | 
| **Branding** | 8.3 (11 reviews) | 8.5 (395 reviews) | 
| **Multimedia Support** | 9.1 (9 reviews) | 8.5 (359 reviews) | 
| **Multilingual Surveys** | 9.0 (7 reviews) | 8.6 (313 reviews) | 

#### Survey Insights

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Reporting & Analytics** | 9.7 (10 reviews) | 8.5 (453 reviews) | 
| **BI Tools Integration** | 9.0 (8 reviews) | 8.4 (290 reviews) | 
| **Data Exporting** | 9.3 (9 reviews) | 8.7 (440 reviews) | 
| **Permissions** | 8.9 (9 reviews) | 8.5 (386 reviews) | 

#### Agentic AI - Survey

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Adaptive Learning** | Not enough data | 7.6 (12 reviews) | 
| **Proactive Assistance** | Not enough data | 7.6 (12 reviews) | 
| **Decision Making** | Not enough data | 8.4 (15 reviews) | 

### Brand Intelligence

| Product | Score | Reviews |
|---|---|---|
| **ArcGIS Survey123** | N/A | N/A |
| **Qualtrics Market Research** | 8.7/10 | 83 |

#### Brand Signals

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Comparison** | Not enough data | 8.8 (66 reviews) | 
| **AI** | Not enough data | 8.2 (65 reviews) | 
| **Brand Health** | Not enough data | 9.0 (65 reviews) | 

#### Brand Analytics

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Trend Analysis** | Not enough data | 8.8 (68 reviews) | 
| **Tracking** | Not enough data | 8.7 (69 reviews) | 

### Consumer Insights Platforms

| Product | Score | Reviews |
|---|---|---|
| **ArcGIS Survey123** | N/A | N/A |
| **Qualtrics Market Research** | N/A | N/A |

#### Survey Design - Consumer Insights Platforms

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Multi-Use Methodologies** | Not enough data | Not enough data | 
| **Industry & Locale Adaptability** | Not enough data | Not enough data | 
| **Behavioral & Adaptive Logic Guidance** | Not enough data | Not enough data | 
| **Self-Serve Survey Builder** | Not enough data | Not enough data | 
| **AI Smart Probes** | Not enough data | Not enough data | 

#### Audience Access - Consumer Insights Platforms

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Flexible Audience Options** | Not enough data | Not enough data | 
| **Customer Data Upload** | Not enough data | Not enough data | 
| **Consumer Panels** | Not enough data | Not enough data | 

#### Data Collection - Consumer Insights Platforms

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Rapid Research** | Not enough data | Not enough data | 
| **Quality Assurance** | Not enough data | Not enough data | 
| **Mobile / Mixed Mode** | Not enough data | Not enough data | 

#### Analytics - Consumer Insights Platforms

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **AI-Powered Insights** | Not enough data | Not enough data | 
| **Qualitative Research Support** | Not enough data | Not enough data | 
| **Benchmarking & Norms** | Not enough data | Not enough data | 

#### Collaboration - Consumer Insights Platforms

| Feature | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Dashboards & Embedded Integrations** | Not enough data | Not enough data | 
| **Embeddable Reports** | Not enough data | Not enough data | 
| **Shared Workspaces** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Survey Software](https://www.g2.com/categories/survey)

**Unique to ArcGIS Survey123 (1):** [Mobile Forms Automation Software](https://www.g2.com/categories/mobile-forms-automation)

**Unique to Qualtrics Market Research (6):** [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence), [Experience Management Software](https://www.g2.com/categories/experience-management), [Statistical Analysis Software](https://www.g2.com/categories/statistical-analysis), [Market Intelligence Software](https://www.g2.com/categories/market-intelligence), [User Research Tools](https://www.g2.com/categories/user-research), [Consumer Insights Platforms](https://www.g2.com/categories/consumer-insights-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | ArcGIS Survey123 | Qualtrics Market Research | 
|---|---|---|
| **Small-Business** | 25.0% | 21.7% | 
| **Mid-Market** | 44.6% | 33.4% | 
| **Enterprise** | 30.4% | 44.9% | 

### By Industry

#### ArcGIS Survey123

- **Environmental Services:** 13.7%
- **Government Administration:** 13.7%
- **Utilities:** 9.8%
- **Computer Software:** 5.9%
- **Public Safety:** 5.9%
- **Government Relations:** 3.9%
- **Higher Education:** 3.9%
- **Transportation/Trucking/Railroad:** 3.9%
- **Accounting:** 2.0%
- **Architecture & Planning:** 2.0%
- **Other:** 35.3%

#### Qualtrics Market Research

- **Higher Education:** 21.1%
- **Education Management:** 11.7%
- **Research:** 7.7%
- **Information Technology and Services:** 6.7%
- **Market Research:** 4.3%
- **Hospital & Health Care:** 3.6%
- **Marketing and Advertising:** 3.3%
- **Financial Services:** 2.7%
- **Computer Software:** 2.6%
- **Non-Profit Organization Management:** 2.4%
- **Other:** 33.9%

---
## Alternatives

### Alternatives to ArcGIS Survey123

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23751 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (474 reviews)
- [Fulcrum](https://www.g2.com/products/fulcrum/reviews) — 4.6/5 stars (248 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5342 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (955 reviews)
- [TrueContext](https://www.g2.com/products/truecontext/reviews) — 4.5/5 stars (414 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1016 reviews)
- [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews) — 4.3/5 stars (471 reviews)
- [Doodle](https://www.g2.com/products/doodle/reviews) — 4.4/5 stars (2069 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1146 reviews)

### Alternatives to Qualtrics Market Research

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23751 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2066 reviews)
- [QuestionPro](https://www.g2.com/products/questionpro/reviews) — 4.5/5 stars (1146 reviews)
- [AskNicely](https://www.g2.com/products/asknicely/reviews) — 4.7/5 stars (1050 reviews)
- [UserTesting](https://www.g2.com/products/usertesting/reviews) — 4.4/5 stars (792 reviews)
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1041 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1016 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (955 reviews)
- [IBM SPSS Statistics](https://www.g2.com/products/ibm-spss-statistics/reviews) — 4.2/5 stars (928 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (474 reviews)

---
## Top Discussions

### ArcGIS Survey123

- Title: [What is ArcGIS Survey123 used for?](https://www.g2.com/discussions/what-is-arcgis-survey123-used-for) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Survey123 is used across many industries and by companies of all sizes to create and share location-aware forms:
* Damage assessments
* Routine asset..."
- Title: [How much does survey123 cost?](https://www.g2.com/discussions/how-much-does-survey123-cost) — 2 comments *(includes official response)*
  > **Top comment:** "ArcGIS Survey123 is included with ArcGIS Online.
-Pricing for ArcGIS Online: https://www.esri.com/en-us/arcgis/products/arcgis-online/buy 
It also comes..."
- Title: [When will Survey123 have the capability for another user to edit the jpeg fields?](https://www.g2.com/discussions/13347-when-will-survey123-have-the-capability-for-another-user-to-edit-the-jpeg-fields) — 2 comments, 1 upvote
  > **Top comment:** "Hi Nina. Our September 2021 release of Survey123 includes the capability to view and add photos into existing records in the Survey123 field app inbox. Check..."
- Title: [There are many form solutions out there, what does make Survey123 unique?](https://www.g2.com/discussions/there-are-many-form-solutions-out-there-what-does-make-survey123-unique) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "What makes Survey123 unique is its ability to work with location data within your smart forms. Survey123 is specifically designed to help you build ..."
- Title: [Do people need an ArcGIS user to submit data with Survey123?](https://www.g2.com/discussions/do-people-need-an-arcgis-user-to-submit-data-with-survey123) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "No. Not necessarily. If you share your surveys publicly, anyone can submit data using the Survey123 web and mobile apps. An ArcGIS user is only needed if you..."

### Qualtrics Market Research

- Title: [Is qualtrics better than SurveyMonkey?](https://www.g2.com/discussions/is-qualtrics-better-than-surveymonkey) — 3 comments, 1 upvote
  > **Top comment:** "Yes in so many ways from the customized survey creation to the dashboards that align with them.  With the ability to upload data and automate processes the..."
- Title: [Is there a possibility of adding customer support in IST time?](https://www.g2.com/discussions/49676-is-there-a-possibility-of-adding-customer-support-in-ist-time) — 3 comments, 1 upvote
  > **Top comment:** "need id"
- Title: [What would be the best way to restart on the basics, as I am having a little trouble on trying to get and start an existing project](https://www.g2.com/discussions/what-would-be-the-best-way-to-restart-on-the-basics-as-i-am-having-a-little-trouble-on-trying-to-get-and-start-an-existing-project) — 3 comments, 1 upvote
  > **Top comment:** "Qualtrics has great training.  Check out the help section located in the top right of your account after you log in."
- Title: [What is Qualtrics CoreXM used for?](https://www.g2.com/discussions/what-is-qualtrics-corexm-used-for) — 2 comments, 2 upvotes
  > **Top comment:** "The CoreXM product is used to build, optimize and analyze market research surveys. It includes tools to optimize, share, and report on results."
- Title: [How can I use Qualtrics Research Core more at my University?](https://www.g2.com/discussions/15594-how-can-i-use-qualtrics-research-core-more-at-my-university) — 2 comments, 1 upvote
  > **Top comment:** "Does your University have a subscription to Qualtrics.  We have faculty who use it for research all the time."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/arcgis-survey123-vs-qualtrics-market-research)