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At a Glance
Market Segments
Small-Business (44.3% of reviews)
Mid-Market (47.5% of reviews)
Entry-Level Pricing
Starting at €79.00
No pricing available
AppTweak
Star Rating
(188)4.6 out of 5
Market Segments
Small-Business (44.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €79.00
Free Trial is available
Browse all 3 pricing plansPathmatics by Sensor Tower
Star Rating
(346)4.3 out of 5
Market Segments
Mid-Market (47.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Pathmatics by Sensor TowerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Pathmatics by Sensor Tower excels in Ad Intelligence Reporting with a score of 9.0, indicating that it provides comprehensive insights into ad performance, while AppTweak's score of 8.2 suggests it may not offer the same depth of analysis.
- Reviewers mention that AppTweak shines in Quality of Support, scoring 9.3 compared to Pathmatics' 8.7, highlighting that users find AppTweak's customer service more responsive and helpful.
- G2 users note that Pathmatics has a higher score in Ease of Use at 9.2, suggesting that its interface is more intuitive, whereas AppTweak's score of 8.7 indicates a slightly steeper learning curve for new users.
- Users on G2 report that AppTweak's Campaign Management & Optimization features, particularly in Keyword Tools with a score of 9.2, are superior, allowing for more effective ad targeting compared to Pathmatics' lower scores in similar areas.
- Reviewers say that Pathmatics offers better Platform Insights with a score of 9.4 for Ad Creatives, suggesting that it provides more detailed creative analysis, while AppTweak's score of 8.5 indicates it may lack some of these insights.
- Users report that AppTweak's Multi-User Access feature, scoring 8.5, is more robust than Pathmatics' 8.1, making it a better choice for teams needing collaborative access to the platform.
Pricing
Entry-Level Pricing
AppTweak
Essential
Starting at €79.00
Fundamental tools to increase app downloads
- 5 Followed apps
- 500 Keywords
- 5 Competitors per app
Pathmatics by Sensor Tower
No pricing availableFree Trial
AppTweak
Free Trial is available
Pathmatics by Sensor Tower
Free Trial is available
Ratings
Meets Requirements
8.9
150
8.2
272
Ease of Use
8.7
153
9.2
270
Ease of Setup
8.8
103
9.1
122
Ease of Admin
9.1
61
8.7
114
Quality of Support
9.3
147
8.7
224
Has the product been a good partner in doing business?
9.2
59
9.0
110
Product Direction (% positive)
9.4
147
8.4
255
Features by Category
Campaign Management & Optimization
8.5
13
Not enough data
6.7
12
Not enough data
6.1
12
Not enough data
5.8
12
Not enough data
6.1
12
Not enough data
6.5
12
Not enough data
6.3
12
Not enough data
5.7
12
Not enough data
6.3
12
Not enough data
6.1
11
Not enough data
5.9
11
Not enough data
Analytics & Administration
8.0
9
Not enough data
8.3
10
Not enough data
8.8
11
Not enough data
Platform
6.5
10
Not enough data
6.1
11
Not enough data
6.3
10
Not enough data
8.3
10
Not enough data
7.8
10
Not enough data
7.0
11
Not enough data
5.5
10
Not enough data
5.5
10
Not enough data
User Identification
6.7
31
Not enough data
6.8
31
Not enough data
7.5
31
Not enough data
Tracking & Reporting
6.8
31
Not enough data
8.0
31
Not enough data
7.0
31
Not enough data
8.6
36
Not enough data
6.5
31
Not enough data
6.3
31
Not enough data
Metrics
7.4
35
Not enough data
6.3
33
Not enough data
6.4
34
Not enough data
6.4
34
Not enough data
7.6
37
Not enough data
Optimization
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
114
Not enough data
9.2
127
Not enough data
8.3
103
Not enough data
8.5
105
Not enough data
7.9
104
Not enough data
Reporting & Alerts
8.3
125
Not enough data
7.6
99
Not enough data
7.6
97
Not enough data
7.6
94
Not enough data
Competition Monitoring
8.9
99
Not enough data
8.9
99
Not enough data
6.6
85
Not enough data
9.0
97
Not enough data
Platform Additional Functionality
7.8
85
Not enough data
8.1
87
Not enough data
8.1
90
Not enough data
Agentic AI - App Store Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.5
31
8.3
39
6.1
28
8.0
32
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
7.9
26
7.1
33
8.1
27
Feature Not Available
6.6
26
7.2
28
Platform Content
6.8
27
8.3
18
Platform Reporting
7.7
28
8.5
33
7.7
27
7.7
25
Data collection
6.0
14
Not enough data
7.3
14
Not enough data
6.5
12
Not enough data
6.4
12
Not enough data
6.1
12
Not enough data
Segment Trending
5.4
12
Not enough data
5.6
12
Not enough data
7.5
12
Not enough data
5.1
12
Not enough data
Analysis
8.1
12
Not enough data
7.6
12
Not enough data
6.8
12
Not enough data
Platform
8.6
13
Not enough data
8.7
13
Not enough data
6.9
12
Not enough data
6.8
12
Not enough data
7.8
13
Not enough data
7.5
12
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Insights
8.2
13
9.4
32
7.6
12
8.9
29
7.5
12
8.6
27
7.5
12
8.9
32
6.8
12
8.8
31
7.6
13
8.8
30
8.2
12
9.0
28
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
8.5
12
8.4
22
7.9
11
8.5
21
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Consumer Intelligence
8.6
6
Not enough data
9.2
6
Not enough data
9.2
6
Not enough data
Reporting
7.2
6
Not enough data
7.2
6
Not enough data
8.6
7
Not enough data
Media Monitoring
6.4
7
Not enough data
6.4
6
Not enough data
8.1
7
Not enough data
In-House Management
6.2
7
Not enough data
6.7
7
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
5.6
13
7.3
76
|
Verified
7.1
13
8.4
147
|
Verified
7.2
13
7.5
95
|
Verified
8.6
14
8.1
89
|
Verified
5.9
13
Feature Not Available
6.1
12
6.9
8
Campaign Activity
7.2
12
8.2
164
|
Verified
8.1
13
8.6
167
|
Verified
6.9
12
7.8
105
|
Verified
6.9
12
8.2
141
|
Verified
7.8
12
8.0
120
|
Verified
7.8
12
7.4
12
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
7.4
35
Not enough data
6.3
33
Not enough data
6.4
34
Not enough data
6.4
34
Not enough data
7.6
37
Not enough data
Categories
Categories
Shared Categories
AppTweak and Pathmatics by Sensor Tower are categorized as Competitive Intelligence, Digital Advertising Intelligence, and Marketing Analytics
Unique Categories
AppTweak is categorized as App Store Optimization, Paid Search Advertising, Paid Search Intelligence, Mobile App Analytics, Market Intelligence, and Online Reputation Management
Pathmatics by Sensor Tower has no unique categories
Reviews
Reviewers' Company Size
AppTweak
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pathmatics by Sensor Tower
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Games
14.8%
Marketing and Advertising
14.2%
Financial Services
8.2%
Health, Wellness and Fitness
6.6%
Gambling & Casinos
5.5%
Other
50.8%
Marketing and Advertising
61.9%
Online Media
4.7%
Consumer Goods
3.4%
Market Research
3.1%
Internet
2.8%
Other
24.1%
Alternatives
Discussions
What does AppTweak do?
1 Comment
Official Response from AppTweak
AppTweak enables ASO and growth managers to unlock powerful insights to increase their app visibility and downloads.
AppTweak's all-in-one platform...Read more
AppTweak has no more discussions with answers
Am I able to see news for brands I'm following using Pathmatics?
1 Comment
WM
Great question Allie. What we've seen work best for most of our clients regarding news is to setup Google alerts for those brands or leverage a tool like...Read more
Pathmatics by Sensor Tower has no more discussions with answers
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