Link copied to clipboard # Apptivo vs Zoho CRM Comparison - What are their main differences? Share [ Export ](/compare/apptivo/zoho-crm/export.csv) ApptivoZoho[+ Add Product](#) Pricing **Apptivo** Free Trial **$20.00** 1 User Per Month · Lite **Zoho CRM** Free Trial **Free** · Free Edition **Pricing Insights** from reviews Time to Implement **Apptivo** 2 months Based on 61 responses **Zoho CRM** 2 months Based on 583 responses Return on Investment **Apptivo** 11 months Based on 43 responses **Zoho CRM** 11 months Based on 486 responses Perceived Cost **Apptivo** $$$$$ **Zoho CRM** $$$$$ Average Discount **Apptivo** 6% **Zoho CRM** 10%4% more ![Apptivo](https://images.g2crowd.com/uploads/product/hd_favicon/1506091930/apptivo.svg "Apptivo") ![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Apptivo** [ Customer Support (33) ](https://www.g2.com/products/apptivo/reviews?filters%5Bsentiment_snippet%5D=1362522&qs=pros-and-cons#reviews)[ Helpful (20) ](https://www.g2.com/products/apptivo/reviews?filters%5Bsentiment_snippet%5D=1362443&qs=pros-and-cons#reviews)[ Learning Curve (11) ](https://www.g2.com/products/apptivo/reviews?filters%5Bsentiment_snippet%5D=1359584&qs=pros-and-cons#reviews)[ Missing Features (11) ](https://www.g2.com/products/apptivo/reviews?filters%5Bsentiment_snippet%5D=1361624&qs=pros-and-cons#reviews) **Zoho CRM** [ Ease of Use (271) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1033869&qs=pros-and-cons#reviews)[ Features (172) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1035441&qs=pros-and-cons#reviews)[ Learning Curve (112) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1038939&qs=pros-and-cons#reviews)[ Limited Features (71) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1035234&qs=pros-and-cons#reviews) Integrations **Apptivo** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_05c9729b32a7d04cbb38087b3b8adf11/hafooz.jpg "Product Avatar Image") hafooz ](https://www.g2.com/products/hafooz/reviews)[ View all ](https://www.g2.com/products/apptivo/integrations) **Zoho CRM** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f701c2bc8e8128a9090458644727a7a4/3cx.jpg "Product Avatar Image") 3CX ](https://www.g2.com/products/3cx/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d06214a78a4c42bbd28cfa5c5d8b7b38/acuity-scheduling.png "Product Avatar Image") Acuity Scheduling ](https://www.g2.com/products/acuity-scheduling/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b3390b4cc3d92e87d570895f7358c003/aws-lambda.jpg "Product Avatar Image") AWS Lambda ](https://www.g2.com/products/aws-lambda/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image") Calendly Sales ](https://www.g2.com/products/calendly/reviews)[ View all ](https://www.g2.com/products/zoho-crm/integrations) Screenshots **Apptivo** ![Apptivo screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/69103/bg1-_1_.png) **Zoho CRM** ![Zoho CRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/53683/Predictive-Sales.jpg) **Ratings** from reviews Meets Requirements **Apptivo** 8.4 8.4177 **Zoho CRM** 8.4 8.42,504 Ease of Use **Apptivo** 8.3 8.3183 **Zoho CRM** 8.3 8.32,527 Ease of Setup **Apptivo** 7.8 7.8112 **Zoho CRM** 8.0 8.01,297 Ease of Admin **Apptivo** 8.1 8.1106 **Zoho CRM** 8.0 8.01,033 Quality of Support **Apptivo** 9.0 9.0175 **Zoho CRM** 7.7 7.72,295 Has the product been a good partner in doing business? **Apptivo** 8.9 8.9104 **Zoho CRM** 8.0 8.01,008 Product Direction (% positive) **Apptivo** 8.7 8.7176 **Zoho CRM** 8.0 8.02,425 **Features** ratings from reviews CRM 7.4 136 8.1 1,992 Time Tracking 8.6 27 Not enough data Email Tracking Not enough data 8.0 161 Lead Capture Not enough data 8.5 44 Lead Scoring Not enough data 7.9 23 Sales Analytics Not enough data 8.1 174 Sales Enablement Not enough data 7.8 12 Sales Performance Management Not enough data 8.3 198 Billing 8.4 20 Not enough data Sales Gamification Not enough data 8.7 75 CPQ Not enough data 7.7 121 Client Portal Not enough data 8.7 89 Quote-to-Cash Not enough data 8.4 56 Field Service Management 7.9 26 Not enough data Sales Engagement Not enough data 8.2 170 AI Sales Assistant Not enough data 8.5 80 Customer Journey Mapping Not enough data 8.4 106 Project Management 8.1 27 Not enough data Help Desk 8.7 17 Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 82.0% Mid-Market(51-1000 emp.) 13.8% Enterprise(\> 1000 emp.) 4.1% Small-Business(50 or fewer emp.) 82.0% Mid-Market(51-1000 emp.) 13.8% Enterprise(\> 1000 emp.) 4.1% Small-Business(50 or fewer emp.) 61.5% Mid-Market(51-1000 emp.) 32.4% Enterprise(\> 1000 emp.) 6.0% Small-Business(50 or fewer emp.) 61.5% Mid-Market(51-1000 emp.) 32.4% Enterprise(\> 1000 emp.) 6.0% **Reviewers' Industry** [![Apptivo](https://images.g2crowd.com/uploads/product/hd_favicon/1506091930/apptivo.svg "Apptivo")](https://www.g2.com/products/apptivo/reviews) Apptivo Construction 6.5% Information Technology and Services 6.5% Marketing and Advertising 6.0% Computer Software 3.7% Telecommunications 3.7% Other 73.6% [![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM")](https://www.g2.com/products/zoho-crm/reviews) Zoho CRM Information Technology and Services 16.1% Computer Software 10.0% Marketing and Advertising 8.8% Financial Services 3.6% Real Estate 3.4% Other 58.1% Alternatives **Apptivo Alternatives** ![Vtiger All-In-One CRM](https://images.g2crowd.com/uploads/product/hd_favicon/a2d86d62568770fda034ac56c6e7b87b/vtiger-all-in-one-crm.svg "Vtiger All-In-One CRM") [ Vtiger All-In-One CRM ](/products/vtiger-all-in-one-crm/reviews) ![Bitrix24](https://images.g2crowd.com/uploads/product/hd_favicon/b341f1fc6e58241db30cd7f55f9a4f31/bitrix24.svg "Bitrix24") [ Bitrix24 ](/products/bitrix24/reviews) ![Creatio AI CRM](https://images.g2crowd.com/uploads/product/hd_favicon/1930c008594df667c29cb97114fb1d5a/creatio-ai-crm.svg "Creatio AI CRM") [ Creatio AI CRM ](/products/creatio-ai-crm/reviews) ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud") [ Salesforce Sales Cloud ](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) **Zoho CRM Alternatives** ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales") [ Freshsales ](/products/freshsales/reviews) ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud") [ Salesforce Sales Cloud ](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub") [ HubSpot Sales Hub ](/products/hubspot-sales-hub/reviews) ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews) ## Apptivo vs Zoho FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Zoho vs Apptivo? Zoho and Apptivo differ most clearly in reviewer-cited support quality and overall G2 rating, with Apptivo leading on both dimensions. | [Zoho](https://www.g2.com/products/zoho-crm/reviews) | [Apptivo](https://www.g2.com/products/apptivo/reviews) | | --- | --- | | 4.1/5 (2,947 reviews) | 4.4/5 (224 reviews) | | Small-Business | Small-Business | | 8.0 | 7.8 | | 7.7 | 9.0 | | Ease of Use (271 all-time mentions) | Customer Support (33 all-time mentions) | ### How do the pricing models of Zoho and Apptivo compare? Apptivo is considered the stronger value by reviewers, reflected in its higher satisfaction with price and cost-related dimensions. - **Zoho:** Reviewers highlight Zoho as affordable and budget-friendly, especially for small businesses, but note that some advanced features require higher-tier plans. - **Apptivo:** Reviewers consistently describe Apptivo as cost-effective and offering high value, with several citing its affordability and strong feature set for the price. - **Switching reasons:** Recent reviewers mention switching to Zoho for its cost-effectiveness and to Apptivo for its lower price and better support. ### What are the best alternatives to Zoho and Apptivo? The top 3 alternatives to Zoho and Apptivo are Vtiger All-In-One CRM, Agentforce Sales, and HubSpot Sales Hub. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Zoho](https://www.g2.com/products/zoho-crm/reviews) | 4.1/5 (2,947 reviews) | Small-Business | Affordable and budget-friendly for small business | Ease of Use (271 all-time mentions) | | [Apptivo](https://www.g2.com/products/apptivo/reviews) | 4.4/5 (224 reviews) | Small-Business | Cost-effective and high value for the price | Customer Support (33 all-time mentions) | | [Vtiger All-In-One CRM](https://www.g2.com/products/vtiger-all-in-one-crm/reviews) | 4.3/5 (415 reviews) | Small-Business | — | — | | [Agentforce Sales](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) | 4.4/5 (25,875 reviews) | Mid-Market | — | — | | [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) | 4.4/5 (13,909 reviews) | Small-Business | — | — | ### Which CRM features should I prioritize when comparing Zoho and Apptivo? Buyers comparing Zoho and Apptivo should prioritize ease of use, customization, integrations, automation, and customer support. - **Ease of Use:** Zoho (8.3), Apptivo (8.3); 271 all-time mentions for Zoho, 18 for Apptivo. - **Customization:** Zoho (99 all-time mentions for customizability), Apptivo (14 for customization, 12 for customizability). - **Integrations:** Zoho (140 all-time mentions), Apptivo (6 all-time mentions). - **Automation:** Zoho (74 all-time mentions), Apptivo (recent reviews highlight workflow automation). - **Customer Support:** Zoho (83 all-time mentions), Apptivo (33 all-time mentions). ### What are the pros and cons of Zoho vs Apptivo? Zoho's headline strength is ease of use and integrations, while Apptivo's is customer support and cost-effectiveness. - **Zoho strengths:** Ease of Use (271 all-time mentions), Features (172), Integrations (140), Customizability (99), Automation (74), Affordable (68). - **Zoho trade-offs:** Learning Curve (112 all-time mentions), Complexity (68), Slow Loading (62), Slow Performance (59). - **Apptivo strengths:** Customer Support (33 all-time mentions), Helpful (20), Ease of Use (18), Customization (14), Affordable (7). - **Apptivo trade-offs:** Learning Curve (11 all-time mentions), Missing Features (11), Limited Features (10), Integration Issues (8), Contact Management (6). ### Is Zoho or Apptivo better for small businesses? Both Zoho and Apptivo are primarily used by small businesses, but Apptivo receives stronger small-business sentiment for support and value. - **Zoho:** Largest segment is Small-Business; reviewers highlight affordability, integrations, and ease of use, but note a learning curve for advanced features. - **Apptivo:** Largest segment is Small-Business; reviewers consistently cite ease of use, strong customer support, and cost-effectiveness as key benefits for small businesses. ### Which CRM platform has better integrations? Zoho is favored by reviewers for integrations, with higher mention counts and broader integration coverage. - **Zoho:** 140 all-time reviews mention integrations, including Slack (8 mentions), Zoho Social (8), and Google Workspace (6). - **Apptivo:** 6 all-time reviews mention integrations, with recent mentions of G Suite, Office 365, and Slack. ### How do Zoho and Apptivo compare on customer support? Apptivo leads Zoho in Quality of Support by a material margin, with a 9.0 score versus Zoho's 7.7. - **Zoho:** Reviewers describe support as generally responsive, but some note slower response times and inconsistency for complex issues. - **Apptivo:** Reviewers consistently praise Apptivo's support, highlighting fast, knowledgeable, and live assistance, with multiple mentions of specific support agents providing outstanding help. ### Which is easier to implement, Zoho or Apptivo? Zoho and Apptivo score within 0.2 points on Ease of Setup, indicating near parity in implementation experience. - **Zoho:** Reviewers describe setup as straightforward for basic use, but note a learning curve and complexity for advanced customization and integrations. - **Apptivo:** Reviewers report easy setup for standard use, but mention a steeper learning curve and need for technical skill when configuring custom workflows or integrations. ### Which product has better Management? Management is the most frequently mentioned feature across both products, with Zoho leading in reviewer-cited management strengths. - **Zoho:** Management and organization of leads, contacts, and pipelines are cited in 271 all-time mentions for ease of use and 172 for features, with reviewers highlighting centralized data and strong reporting. - **Apptivo:** Management is cited in 18 all-time mentions for ease of use and 14 for customization, with reviewers noting the ability to manage customer data, projects, and invoicing in one platform.