Compare Apptivo and Close 
At a Glance
Market Segments
Apptivo
Small-Business (82.5% of reviews)
Close
Small-Business (77.7% of reviews)
Entry-Level Pricing
Apptivo
$20.00 1 User Per MonthClose
$19.00 1 User Per MonthFeatured Products
Sponsored
Attio
(16)
CRM
Visit Website
Sponsored
Buddy Punch
(283)
Time Tracking
Visit Website
Sponsored
Netcapz
(0)
SMS Marketing
Visit Website
Apptivo vs Close
- Users report that Apptivo's Partner Relationship Management (PRM) feature scores lower at 6.6 compared to Close's 8.5, indicating that Close offers a more robust solution for managing partnerships effectively.
- Reviewers mention that Close excels in Email and Mobile Preview with a score of 8.9, while Apptivo lags behind at 6.9, suggesting that Close provides a better user experience for email marketing campaigns.
- G2 users highlight that Close's Opportunity & Pipeline Management is rated at 9.0, significantly higher than Apptivo's 7.7, which indicates that Close offers superior tools for tracking sales opportunities.
- Users on G2 report that Apptivo's Customer Contract Management feature scores 7.5, while Close's is rated at 8.3, suggesting that Close provides better functionality for managing customer contracts.
- Reviewers say that Close's Automated Email Responses feature is rated at 8.8, outperforming Apptivo's 7.8, which indicates that Close offers more effective automation for email communications.
- Users report that Apptivo's Task Management capabilities score 9.0, which is on par with Close, but users mention that Close's overall ease of use and setup (9.2) makes it a more favorable choice for managing tasks efficiently.
Pricing
Entry-Level Pricing
Apptivo
Lite
$20.00
1 User Per Month
- 18 Apps
- 100 Custom Fields per app
- 25 Workflows
Close
Base
$19.00
1 User Per Month
Close's Base license is $19 per user, per month. Avoid missed deals with a single source of truth to manage accounts, contacts, and pipeline.
- 1 user included
- Unlimited Leads
- Unlimited Contacts
Free Trial
Apptivo
Free Trial is available
Close
Free Trial is available
Ratings
Meets Requirements
8.5
162
9.0
1,413
Ease of Use
8.3
168
9.2
1,440
Ease of Setup
7.8
100
9.0
793
Ease of Admin
8.1
98
9.0
479
Quality of Support
9.0
161
9.2
1,271
Has the product been a good partner in doing business?
9.0
96
9.3
475
Product Direction (% positive)
8.6
162
9.6
1,420
Features by Category
Sales Force Automation
8.3
98
|
Verified
9.0
1095
|
Verified
6.6
60
Feature Not Available
7.7
92
|
Verified
9.0
1100
|
Verified
8.1
85
|
Verified
9.0
1126
|
Verified
7.1
56
|
Verified
8.2
919
7.1
68
|
Verified
9.0
1052
|
Verified
7.6
71
|
Verified
8.3
878
7.7
69
|
Verified
8.1
885
7.5
70
|
Verified
8.3
918
Marketing Automation
6.9
69
|
Verified
8.6
1009
7.0
61
|
Verified
8.5
973
7.9
83
|
Verified
9.2
1086
6.4
55
8.1
897
Customer Support
7.4
67
|
Verified
8.7
981
|
Verified
7.9
68
|
Verified
8.7
995
|
Verified
7.5
66
|
Verified
8.7
1027
|
Verified
7.7
63
8.6
1021
|
Verified
7.5
58
|
Verified
8.5
971
|
Verified
Reporting & Analytics
7.1
77
|
Verified
8.6
1033
|
Verified
7.8
79
|
Verified
8.7
1056
|
Verified
6.5
57
|
Verified
8.1
924
Mobile & Social
6.3
56
8.1
857
6.5
59
7.7
879
7.5
64
|
Verified
8.1
866
Platform
8.2
73
|
Verified
8.6
952
|
Verified
7.6
64
|
Verified
8.7
967
|
Verified
8.1
70
|
Verified
8.9
956
7.0
54
8.4
884
6.0
48
7.9
837
|
Verified
7.0
57
|
Verified
8.2
864
8.2
65
|
Verified
9.0
971
|
Verified
7.3
59
|
Verified
8.4
885
Integration
7.5
63
|
Verified
8.8
914
|
Verified
6.7
52
|
Verified
8.6
920
|
Verified
6.5
47
8.4
858
|
Verified
Generative AI
Feature Not Available
Feature Not Available
Email Marketing
6.9
17
8.9
417
7.8
20
9.0
427
7.9
16
8.9
415
7.3
18
9.2
442
8.1
21
9.3
456
7.3
15
9.0
426
7.8
15
8.8
408
7.3
11
8.8
399
5.9
13
8.2
358
Reporting & Analytics
6.7
15
8.0
374
7.8
19
9.0
424
Platform
7.5
10
9.0
401
6.0
8
8.5
357
7.9
11
9.2
411
Generative AI
Feature Not Available
Feature Not Available
Feature Not Available
8.2
268
Integration
8.0
11
9.0
387
5.6
6
8.7
372
5.5
7
8.7
357
6.5
9
9.0
371
5.3
6
8.0
332
4.7
5
8.1
328
Ticket and Case Management
9.0
7
|
Verified
Not enough data
9.3
7
|
Verified
Not enough data
8.5
8
|
Verified
Not enough data
8.3
7
|
Verified
Not enough data
7.4
7
Not enough data
7.6
7
|
Verified
Not enough data
7.9
8
Not enough data
9.0
8
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Communication Channels
8.1
7
|
Verified
Not enough data
8.5
8
|
Verified
Not enough data
8.8
8
Not enough data
7.4
7
Not enough data
6.9
7
|
Verified
Not enough data
Platform
Not enough data
Not enough data
9.0
5
|
Verified
Not enough data
9.7
5
|
Verified
Not enough data
Not enough data
Not enough data
9.8
7
|
Verified
Not enough data
8.6
7
|
Verified
Not enough data
Tasks
8.5
17
|
Verified
Not enough data
8.3
17
|
Verified
Not enough data
8.5
18
|
Verified
Not enough data
8.5
16
|
Verified
Not enough data
8.1
17
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
17
|
Verified
Not enough data
Feature Not Available
Not enough data
Projects
8.6
15
|
Verified
Not enough data
8.3
15
|
Verified
Not enough data
7.7
14
|
Verified
Not enough data
8.1
15
|
Verified
Not enough data
8.2
17
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
16
|
Verified
Not enough data
Feature Not Available
Not enough data
8.0
14
|
Verified
Not enough data
7.8
13
|
Verified
Not enough data
Resource Management
8.5
14
|
Verified
Not enough data
8.2
14
|
Verified
Not enough data
7.9
17
|
Verified
Not enough data
Project Monitoring
8.2
12
|
Verified
Not enough data
8.1
12
|
Verified
Not enough data
9.0
16
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Lead Facilitation
Not enough data
7.8
115
Not enough data
8.6
115
Not enough data
9.0
121
Not enough data
8.6
115
Organization
Not enough data
9.2
116
Not enough data
8.7
113
Not enough data
8.8
115
Performance Analysis
Not enough data
8.1
111
Not enough data
8.8
116
Sales Analysis
Not enough data
8.2
118
Not enough data
8.5
116
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Integrated Workflows
Not enough data
9.0
140
Not enough data
9.0
143
Not enough data
8.8
134
Not enough data
8.5
134
Not enough data
9.0
138
Not enough data
8.9
142
Not enough data
8.8
140
Repeatability and Reportability
Not enough data
8.5
137
Not enough data
8.9
139
Not enough data
8.7
130
Not enough data
8.1
130
Not enough data
7.3
128
AI and Automation
Not enough data
8.0
123
Not enough data
7.9
126
Not enough data
8.0
121
Not enough data
7.7
129
Not enough data
7.5
127
Generative AI
Not enough data
7.6
126
Dialing Options
Not enough data
9.0
66
Not enough data
9.1
66
Not enough data
9.0
63
Agent Tools
Not enough data
8.6
62
Not enough data
8.3
60
Not enough data
8.6
60
Not enough data
9.5
62
Automation
Not enough data
8.7
60
Not enough data
8.3
62
Not enough data
8.2
60
Not enough data
8.2
60
Not enough data
8.8
59
Text Messaging
Not enough data
8.8
230
|
Verified
Not enough data
9.2
253
|
Verified
Not enough data
9.3
248
|
Verified
Not enough data
8.7
233
|
Verified
Not enough data
8.3
218
Not enough data
8.6
223
Not enough data
8.8
223
Not enough data
Feature Not Available
SMS Platform
Not enough data
9.0
246
|
Verified
Not enough data
9.1
243
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.0
230
|
Verified
Channels
Not enough data
8.3
59
Not enough data
8.3
61
Not enough data
7.4
60
Design
Not enough data
8.3
61
Not enough data
7.3
59
Not enough data
8.8
60
Not enough data
8.7
60
Not enough data
8.9
59
Generative AI
Not enough data
8.1
57
Not enough data
8.6
58
Bill Generation
8.9
12
Not enough data
8.6
13
Not enough data
8.5
11
Not enough data
Bill Processing
8.8
12
Not enough data
8.2
10
Not enough data
8.8
12
Not enough data
Integration
8.5
11
Not enough data
8.9
11
Not enough data
7.7
10
Not enough data
Platform
Not enough data
8.5
16
Not enough data
9.1
16
Not enough data
8.9
16
Not enough data
9.0
16
Not enough data
9.1
16
Not enough data
8.1
16
Not enough data
8.4
16
Generative AI
Not enough data
9.0
15
Workforce Management
Not enough data
9.2
16
Not enough data
8.9
16
Administrative
Not enough data
9.5
17
Not enough data
9.1
17
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Before the Job
9.1
20
Not enough data
7.7
17
Not enough data
8.0
21
Not enough data
8.4
17
Not enough data
On the Job
8.0
17
Not enough data
8.1
18
Not enough data
8.1
16
Not enough data
8.0
18
Not enough data
8.1
15
Not enough data
After the Job
8.1
19
Not enough data
7.1
17
Not enough data
8.0
17
Not enough data
8.7
18
Not enough data
Data Sourcing
Not enough data
8.4
110
Not enough data
8.7
109
Not enough data
8.4
110
Not enough data
8.7
113
Not enough data
8.5
107
Predictive Analytics
Not enough data
8.5
109
Not enough data
8.6
110
Not enough data
8.2
107
Not enough data
8.3
109
Sales Management
Not enough data
9.0
109
Not enough data
8.1
108
Not enough data
8.7
105
Not enough data
9.1
108
Basic Communication
Not enough data
9.7
19
Not enough data
7.2
19
Not enough data
8.5
19
Not enough data
6.4
18
Not enough data
7.6
17
Not enough data
9.4
17
Access
Not enough data
9.2
17
Not enough data
8.4
16
Not enough data
9.3
15
Advanced Features
Not enough data
7.5
17
Not enough data
7.6
17
Not enough data
9.6
17
Calling
Not enough data
9.2
591
Not enough data
Feature Not Available
Not enough data
8.9
573
Not enough data
9.3
588
Contacts
Not enough data
8.8
585
Not enough data
8.7
550
Not enough data
9.0
586
Insights
Not enough data
9.3
605
Not enough data
9.0
563
Not enough data
8.7
526
Not enough data
9.0
584
Not enough data
8.8
564
Analytics
Not enough data
8.6
425
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Customizations
Not enough data
9.0
432
Not enough data
9.2
432
Not enough data
8.8
457
Not enough data
8.6
414
Not enough data
9.1
455
Generative AI
Not enough data
Feature Not Available
Time Tracking
7.3
17
Not enough data
8.0
18
Not enough data
7.9
17
Not enough data
Client Invoicing
9.1
13
Not enough data
9.0
12
Not enough data
Feature Not Available
Not enough data
Mobile Time Tracking
8.1
14
Not enough data
Administration
8.5
14
Not enough data
8.3
15
Not enough data
8.4
15
Not enough data
8.6
12
Not enough data
8.8
15
Not enough data
Platform
8.4
15
Not enough data
9.4
12
Not enough data
8.9
11
Not enough data
9.0
15
Not enough data
8.6
13
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Apptivo and Close are categorized as CRM and Email Marketing
Unique Categories
Apptivo is categorized as Time Tracking, Billing, Help Desk, Field Service Management, and Project Management
Reviews
Reviewers' Company Size
Apptivo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Close
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Construction
7.0%
Information Technology and Services
6.5%
Marketing and Advertising
6.0%
Financial Services
4.0%
Computer Software
4.0%
Other
72.6%
Marketing and Advertising
15.6%
Computer Software
9.5%
Real Estate
8.1%
Financial Services
6.6%
Information Technology and Services
5.6%
Other
54.5%
Most Helpful Reviews
Apptivo
Most Helpful Favorable Review
Vernessa T.
Verified User in Writing and Editing
I like how detail views are available from most places; call logs, projects, tasks, notes can be associated with a contact or company or opportunity. The integration with email is excellent, right down to making it easy to connect your email boxes. One...
Most Helpful Critical Review
Jennie L.
Verified User in Logistics and Supply Chain
We found that cases would not remain closed once resolved
Close
Most Helpful Favorable Review
Tim M.
Verified User in Financial Services
I would find that I would meet with prospects and when I couldn't close on the first or second meeting, I would move on to the next prospect. Close has given those types of prospects new life by reminding me about not only the prospect but what the...
Most Helpful Critical Review
Verified User in Computer Software
Zero reporting No Activity Tracking Terrible integration with other tools Custom fields limitations (only work at lead level) Far too many bugs which lead to duplicate and incorrect data Cannot merge or reassign contacts to new leads No way to limit...
Vernessa T.
Verified User in Writing and Editing
I like how detail views are available from most places; call logs, projects, tasks, notes can be associated with a contact or company or opportunity. The integration with email is excellent, right down to making it easy to connect your email boxes. One...
Tim M.
Verified User in Financial Services
I would find that I would meet with prospects and when I couldn't close on the first or second meeting, I would move on to the next prospect. Close has given those types of prospects new life by reminding me about not only the prospect but what the...
Jennie L.
Verified User in Logistics and Supply Chain
We found that cases would not remain closed once resolved
Verified User in Computer Software
Zero reporting No Activity Tracking Terrible integration with other tools Custom fields limitations (only work at lead level) Far too many bugs which lead to duplicate and incorrect data Cannot merge or reassign contacts to new leads No way to limit...
Alternatives
Discussions
Do I have to pay for each app I use?
1 comment
Official Response from Apptivo
No, all apps are included within the single monthly price, offering unparalleled value for your business.Read more
Can I access Apptivo Apps using my Mobile phone?
1 comment
Official Response from Apptivo
Apptivo is accessible through all mobile phones using our Android, iOS, or Windows apps. You can also use your mobile web browser to access Apptivo as well.Read more
Do I need an experienced IT consultant to setup/manage my account?
1 comment
Official Response from Apptivo
No that’s not needed. If you are just getting started, you should be able to navigate around the various Apps and get started with the ones that are most...Read more
How fast does close read the feedback provided?
1 comment
SB
Hi Kamaldeep, thank you for providing feedback for the Close team! We're always working to improve our CRM and take customer feedback seriously. We see all...Read more
how do I integrate WhatsApp?
1 comment
KS
You can use Zapier or use API's to link them manually.Read more
How long does it take to generate a new integration?
1 comment
PE
Hey Camila, we do not have an integration with Apollo at this time. However, you can request one in this form on our website...Read more
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