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Compare AppMagic and Sensor Tower 
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At a Glance
Market Segments
Small-Business (64.7% of reviews)
Mid-Market (47.5% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
AppMagic
Star Rating
(20)4.8 out of 5
Market Segments
Small-Business (64.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about AppMagicSensor Tower
Star Rating
(142)4.3 out of 5
Market Segments
Mid-Market (47.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Sensor TowerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Sensor Tower has a solid star rating of 4.3, but AppMagic outshines it with a higher rating of 4.8, indicating a more favorable overall user experience.
- Reviewers mention that Sensor Tower is primarily favored by mid-market businesses (47.5% of reviews), while AppMagic is more popular among small businesses (50.0% of reviews), suggesting AppMagic may cater better to the needs of smaller enterprises.
- Users on G2 highlight that AppMagic excels in ease of use with a score of 9.3 compared to Sensor Tower's 8.1, making it a more user-friendly option for those who prioritize a straightforward interface.
- Reviewers say that AppMagic also leads in ease of setup, scoring 9.7 against Sensor Tower's 8.1, which is crucial for users looking to implement the software quickly without extensive onboarding.
- G2 users report that AppMagic provides exceptional quality of support, scoring 9.8, while Sensor Tower scores 8.6, indicating that users may find more responsive and helpful assistance with AppMagic.
- Users mention that AppMagic has a perfect score of 10.0 in product direction, reflecting a strong commitment to future development, while Sensor Tower scores 8.9, suggesting that AppMagic may be more aligned with evolving user needs.
Pricing
Entry-Level Pricing
AppMagic
No pricing availableSensor Tower
No pricing availableFree Trial
AppMagic
No trial information availableSensor Tower
Free Trial is available
Ratings
Meets Requirements
8.9
17
8.2
113
Ease of Use
9.6
17
8.1
118
Ease of Setup
9.7
12
8.1
39
Ease of Admin
Not enough data
8.4
38
Quality of Support
9.7
15
8.6
106
Has the product been a good partner in doing business?
Not enough data
8.4
40
Product Direction (% positive)
10.0
17
8.9
119
Features by Category
User Identification
6.9
6
7.4
65
6.9
6
7.4
60
9.0
5
8.4
62
Tracking & Reporting
6.7
6
6.8
48
7.8
6
7.5
62
6.4
6
7.2
52
9.4
6
8.1
67
5.0
6
7.1
49
6.9
6
7.5
53
Metrics
7.8
6
8.0
49
6.7
6
7.1
38
5.8
6
8.0
46
7.2
6
7.5
38
6.9
6
7.3
41
Optimization
Not enough data
7.4
29
Not enough data
7.7
31
Not enough data
7.8
31
Not enough data
8.1
37
Not enough data
8.8
30
Not enough data
7.5
29
Not enough data
7.1
23
Reporting & Alerts
Not enough data
8.6
31
Not enough data
7.8
21
Not enough data
8.3
25
Not enough data
7.9
22
Competition Monitoring
Not enough data
8.0
21
Not enough data
8.3
25
Not enough data
7.5
21
Not enough data
9.3
27
Platform Additional Functionality
Not enough data
7.3
22
Not enough data
8.2
25
Not enough data
8.5
26
Agentic AI - App Store Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.2
32
Not enough data
6.6
30
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
Not enough data
7.5
29
Not enough data
8.3
30
Not enough data
7.9
28
Platform Content
Not enough data
6.7
31
Platform Reporting
Not enough data
8.0
35
Not enough data
8.2
34
Data collection
7.7
10
6.7
26
9.0
10
8.3
29
9.0
10
7.7
27
8.3
10
7.0
25
8.5
10
8.3
26
Segment Trending
8.0
9
6.5
27
7.8
9
6.5
27
9.0
10
8.2
28
8.0
9
7.1
28
Analysis
9.2
10
8.1
30
9.3
10
8.2
30
7.7
10
7.6
28
Platform
9.7
10
8.0
27
8.3
9
8.5
29
8.3
10
8.6
28
8.5
9
8.2
28
8.3
9
8.2
28
9.1
9
8.0
28
Agentic AI - Market Intelligence
7.5
8
Not enough data
7.9
8
Not enough data
Platform Insights
Not enough data
8.2
36
Not enough data
7.0
27
Not enough data
8.1
32
Not enough data
6.7
33
Not enough data
7.3
31
Not enough data
7.6
34
Not enough data
7.5
32
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
7.8
33
Not enough data
7.7
32
Metrics
7.8
6
8.0
49
6.7
6
7.1
38
5.8
6
8.0
46
7.2
6
7.5
38
6.9
6
7.3
41
Categories
Categories
Shared Categories
AppMagic and Sensor Tower are categorized as Market Intelligence, Mobile App Analytics, and Digital Advertising Intelligence
Unique Categories
AppMagic has no unique categories
Sensor Tower is categorized as App Store Optimization and Competitive Intelligence
Reviews
Reviewers' Company Size
AppMagic
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sensor Tower
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Games
70.6%
Marketing and Advertising
5.9%
Market Research
5.9%
Information Technology and Services
5.9%
Entertainment
5.9%
Other
5.9%
Computer Games
23.0%
Information Technology and Services
10.8%
Marketing and Advertising
10.1%
Entertainment
5.8%
Retail
4.3%
Other
46.0%
Alternatives
Discussions
AppMagic has no discussions with answers
What does App Annie do?
1 Comment
AJ
Aggregates Data on app KPI's from the app stores and presents it through graphs and other visuals. It provides estimates on user metrics such as retention...Read more
Sensor Tower has no more discussions with answers
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