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Compare Apple Search Ads and SplitMetrics Acquire 
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At a Glance
Market Segments
Small-Business (63.2% of reviews)
Mid-Market (44.4% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Apple Search Ads
Star Rating
(19)4.3 out of 5
Market Segments
Small-Business (63.2% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Apple Search AdsSplitMetrics Acquire
Star Rating
(39)4.8 out of 5
Market Segments
Mid-Market (44.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SplitMetrics AcquireSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that SplitMetrics Acquire excels in Quality of Support with a score of 9.9, while Apple Search Ads falls short with a score of 7.4. Reviewers mention that the responsiveness and helpfulness of the support team in SplitMetrics Acquire significantly enhance the user experience.
- Reviewers mention that SplitMetrics Acquire offers superior Campaign Management & Optimization features, particularly in Ad and Landing Page Scheduling (8.8 vs. 6.3). Users say this functionality allows for more effective timing and targeting of ads, which is crucial for maximizing campaign performance.
- G2 users highlight the Ease of Use of SplitMetrics Acquire, scoring 9.6 compared to Apple Search Ads' 8.3. Users report that the intuitive interface and streamlined processes in SplitMetrics Acquire make it easier for teams to manage their campaigns without extensive training.
- Users on G2 emphasize the importance of Advanced Targeting Options, where SplitMetrics Acquire scores 8.9, outperforming Apple Search Ads at 8.1. Reviewers mention that the advanced targeting capabilities in SplitMetrics Acquire allow for more precise audience segmentation, leading to better ad performance.
- Reviewers say that SplitMetrics Acquire's Performance and Reliability score of 9.6 is a significant advantage over Apple Search Ads' 8.2. Users report that they experience fewer technical issues and more consistent performance with SplitMetrics Acquire, which is critical for running successful ad campaigns.
- Users report that SplitMetrics Acquire's Budget Execution & Monitoring capabilities (8.7) are more robust than those of Apple Search Ads (8.0). Reviewers mention that the detailed insights and controls provided by SplitMetrics Acquire help them manage their advertising budgets more effectively.
Pricing
Entry-Level Pricing
Apple Search Ads
No pricing availableSplitMetrics Acquire
No pricing availableFree Trial
Apple Search Ads
No trial information availableSplitMetrics Acquire
Free Trial is available
Ratings
Meets Requirements
8.3
17
9.3
31
Ease of Use
8.3
17
9.5
31
Ease of Setup
8.0
10
8.7
14
Ease of Admin
8.1
9
9.5
7
Quality of Support
7.5
14
9.9
31
Has the product been a good partner in doing business?
8.0
10
9.8
7
Product Direction (% positive)
9.2
15
10.0
28
Features by Category
Campaign Management & Optimization
8.2
12
8.5
17
7.8
12
9.2
18
8.6
11
8.4
16
6.5
9
8.2
14
6.9
9
Feature Not Available
6.9
9
8.8
14
8.2
10
8.2
13
7.1
7
6.5
13
6.5
8
6.9
14
6.5
9
Feature Not Available
7.9
11
8.9
16
Analytics & Administration
7.1
13
9.0
15
7.5
12
8.8
15
8.1
12
9.2
16
Platform
7.7
8
8.6
14
8.1
8
9.2
16
7.8
9
8.4
15
8.2
10
9.0
16
8.1
12
9.4
15
8.1
7
9.4
13
8.1
7
9.4
12
8.5
8
8.8
12
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
Not enough data
Platform Content
Not enough data
Not enough data
Platform Reporting
Not enough data
9.3
5
Not enough data
9.3
5
Platform Interoperability
Not enough data
9.2
6
Mobile Functionality
Not enough data
8.3
8
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.8
13
Not enough data
9.2
13
Not enough data
9.2
11
Not enough data
9.4
12
Not enough data
8.6
11
Not enough data
8.8
11
Not enough data
8.7
9
Not enough data
7.9
7
Not enough data
8.5
10
Not enough data
7.4
7
Not enough data
7.7
8
Not enough data
7.2
6
Not enough data
7.5
8
Targeting
Not enough data
8.8
11
Not enough data
8.2
10
Not enough data
8.8
11
Not enough data
7.4
9
Mobile
Not enough data
8.3
10
Not enough data
7.2
6
Not enough data
7.5
8
Platform
Not enough data
9.3
10
Not enough data
9.3
9
Not enough data
8.5
10
Not enough data
9.3
9
Not enough data
9.0
10
Not enough data
9.3
9
Not enough data
9.2
8
Not enough data
9.2
8
Not enough data
9.0
10
Platform Insights
Not enough data
Not enough data
Not enough data
9.7
5
Not enough data
Not enough data
Not enough data
9.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.7
5
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Apple Search Ads and SplitMetrics Acquire are categorized as Paid Search Advertising
Unique Categories
Apple Search Ads has no unique categories
SplitMetrics Acquire is categorized as Mobile Advertising, Digital Advertising Intelligence, and Competitive Intelligence
Reviews
Reviewers' Company Size
Apple Search Ads
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
SplitMetrics Acquire
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
31.6%
Online Media
10.5%
Information Technology and Services
10.5%
Computer Games
10.5%
Political Organization
5.3%
Other
31.6%
Leisure, Travel & Tourism
13.9%
E-Learning
13.9%
Marketing and Advertising
8.3%
Financial Services
8.3%
Utilities
5.6%
Other
50.0%
Discussions
What is Apple search ad?
1 Comment
SK
It's a place where you can run paid advertising to promote a mobile app.Read more
Apple Search Ads has no more discussions with answers
SplitMetrics Acquire has no discussions with answers
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