# Apple Safari vs Brave Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Apple Safari excels in integration with the Apple ecosystem, providing a seamless experience for users. Many appreciate its security features, with one user noting, "It’s safe and user friendly. Very secured and you can control the level of security."
- **Users say** that Brave stands out for its robust ad-blocking capabilities and privacy protection tools. Reviewers highlight the browser's effectiveness in blocking ads and trackers, with one stating, "I really appreciate that it has built-in tools for ad-blocking and privacy protection."
- **According to verified reviews** , Apple Safari has a slight edge in user satisfaction, reflected in its higher overall G2 Score. Users value its new window profiles feature, which allows them to manage multiple accounts efficiently, enhancing their daily workflow.
- **Reviewers mention** that Brave's setup process is notably easy, making it accessible for new users. One user remarked, "The initial setup of Brave was very easy," which can be a significant advantage for those looking for a quick start.
- **G2 reviewers highlight** that while Apple Safari is praised for its security and integration, some users feel it could improve in terms of customization options compared to Brave, which offers more flexibility in managing privacy settings and ad-blocking features.
- **Users report** that Brave's proactive approach to user privacy, including real-time updates on blocked ads and trackers, is a major draw. One user noted, "The way it keeps you updated with how many ads, trackers etc have been blocked," showcasing its commitment to transparency and user control.



| | Apple Safari | Brave | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 289 | 532 | 
| **Largest Market Segment** | Small-Business (51.8% of reviews) | Small-Business (58.5% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Apple Safari

Pros:
- Ease of Use (5 reviews)
- Easy Accessibility (2 reviews)

Cons:
- Extension Issues (2 reviews)
- Limited Extensions (2 reviews)

### Brave

Pros:
- Ad Blocking (16 reviews)
- Privacy (9 reviews)

Cons:
- Ad Complaints (3 reviews)
- Limited Extensions (3 reviews)

---
## Ratings Comparison
| Rating | Apple Safari | Brave | 
|---|---|---|
  | **Meets Requirements** | 8.5 (218 reviews) | 9.4 (462 reviews) | 
  | **Ease of Use** | 8.8 (221 reviews) | 9.5 (464 reviews) | 
  | **Ease of Setup** | 9.1 (69 reviews) | 9.4 (78 reviews) | 
  | **Ease of Admin** | 8.0 (39 reviews) | 9.3 (29 reviews) | 
  | **Quality of Support** | 8.6 (159 reviews) | 8.9 (333 reviews) | 
  | **Has the product been a good partner in doing business?** | 7.2 (31 reviews) | 9.1 (27 reviews) | 
  | **Product Direction (% positive)** | 6.8 (218 reviews) | 9.7 (457 reviews) | 

---
## Pricing

### Apple Safari

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Brave

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Display Advertising

| Product | Score | Reviews |
|---|---|---|
| **Apple Safari** | N/A | N/A |
| **Brave** | 9.0/10 | 80 |

#### Channel Functionality

| Feature | Apple Safari | Brave | 
|---|---|---|
| **Display Functionality** | Not enough data | 9.4 (67 reviews) | 

#### Platform Interoperability

| Feature | Apple Safari | Brave | 
|---|---|---|
| **Close Ecosystem API** | Not enough data | 8.8 (38 reviews) | 

#### Agentic AI - Display Advertising

| Feature | Apple Safari | Brave | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Apple Safari | Brave | 
|---|---|---|
| **Campaign Dashboard** | Not enough data | 9.0 (44 reviews) | 
| **Campaign Optimization** | Not enough data | 8.9 (42 reviews) | 
| **Reach** | Not enough data | 9.3 (52 reviews) | 
| **Bulk Editing** | Not enough data | 8.9 (43 reviews) | 
| **Batch Uploading** | Not enough data | 9.2 (46 reviews) | 
| **Brand Safety** | Not enough data | 9.5 (52 reviews) | 
| **Fraud Protection** | Not enough data | 9.5 (56 reviews) | 
| **Frequency Capping** | Not enough data | 9.1 (43 reviews) | 
| **Budget Pacing** | Not enough data | 9.1 (43 reviews) | 
| **Creative Optimization** | Not enough data | 9.1 (44 reviews) | 
| **Rich Media Capabilties** | Not enough data | 9.0 (45 reviews) | 
| **In-App Ads** | Not enough data | 8.4 (50 reviews) | 
| **Mobile Rich Media Capabilities** | Not enough data | 9.0 (44 reviews) | 

#### Targeting

| Feature | Apple Safari | Brave | 
|---|---|---|
| **Targeting** | Not enough data | 9.1 (56 reviews) | 
| **Retargeting** | Not enough data | 8.8 (49 reviews) | 
| **Geo-Targeting** | Not enough data | 8.6 (49 reviews) | 
| **Contextual Targeting** | Not enough data | 8.6 (50 reviews) | 

#### Platform

| Feature | Apple Safari | Brave | 
|---|---|---|
| **API / Integrations** | Not enough data | 9.0 (46 reviews) | 
| **Custom Reports** | Not enough data | 8.8 (43 reviews) | 
| **User, Role, and Access Management** | Not enough data | 8.9 (51 reviews) | 
| **Performance and Reliability** | Not enough data | 9.3 (64 reviews) | 
| **Enterprise Scalability** | Not enough data | 9.0 (45 reviews) | 
| **Customization** | Not enough data | 8.9 (56 reviews) | 
| **Workflow Capability** | Not enough data | 8.8 (48 reviews) | 
| **Internationalization** | Not enough data | 9.2 (45 reviews) | 
| **Notifications** | Not enough data | 9.1 (60 reviews) | 

### Browser

| Product | Score | Reviews |
|---|---|---|
| **Apple Safari** | 7.8/10 | 18 |
| **Brave** | 8.4/10 | 71 |

#### Generative AI

| Feature | Apple Safari | Brave | 
|---|---|---|
| **AI Text Generation** | 7.5 (14 reviews) | 8.6 (62 reviews) | 
| **AI Text Summarization** | 7.5 (17 reviews) | 8.7 (60 reviews) | 
| **AI Text-to-Speech** | 7.4 (16 reviews) | 7.8 (56 reviews) | 

#### Agentic AI - Browser

| Feature | Apple Safari | Brave | 
|---|---|---|
| **Autonomous Task Execution** | 8.3 (6 reviews) | 8.7 (10 reviews) | 
| **Natural Language Interaction** | 8.0 (5 reviews) | 8.2 (13 reviews) | 
| **Proactive Assistance** | 8.3 (6 reviews) | 8.2 (12 reviews) | 

---
## Categories
**Shared Categories (1):** [Browsers](https://www.g2.com/categories/browsers)


**Unique to Brave (1):** [Display Advertising Software](https://www.g2.com/categories/display-advertising)


---
## Reviewer Demographics

### By Company Size

| Segment | Apple Safari | Brave | 
|---|---|---|
| **Small-Business** | 51.8% | 58.5% | 
| **Mid-Market** | 24.8% | 28.7% | 
| **Enterprise** | 23.4% | 12.8% | 

### By Industry

#### Apple Safari

- **Computer Software:** 13.8%
- **Information Technology and Services:** 9.9%
- **Marketing and Advertising:** 5.0%
- **Education Management:** 4.6%
- **Higher Education:** 4.3%
- **Non-Profit Organization Management:** 3.2%
- **Internet:** 2.8%
- **Health, Wellness and Fitness:** 2.5%
- **Retail:** 2.5%
- **Financial Services:** 2.5%
- **Other:** 48.9%

#### Brave

- **Information Technology and Services:** 26.1%
- **Computer Software:** 14.9%
- **Marketing and Advertising:** 6.2%
- **Computer & Network Security:** 4.8%
- **Financial Services:** 3.9%
- **Internet:** 3.7%
- **Education Management:** 3.5%
- **Higher Education:** 3.3%
- **Retail:** 2.1%
- **Oil & Energy:** 1.7%
- **Other:** 29.9%

---
## Alternatives

### Alternatives to Apple Safari

- [Chrome Enterprise](https://www.g2.com/products/chrome-enterprise/reviews) — 4.7/5 stars (1782 reviews)
- [Mozilla Firefox](https://www.g2.com/products/mozilla-firefox/reviews) — 4.4/5 stars (508 reviews)
- [Opera](https://www.g2.com/products/opera/reviews) — 4.2/5 stars (214 reviews)
- [Microsoft Edge](https://www.g2.com/products/microsoft-edge/reviews) — 4.3/5 stars (357 reviews)
- [Shift](https://www.g2.com/products/redbrick-shift/reviews) — 4.5/5 stars (264 reviews)
- [Chromium](https://www.g2.com/products/chromium/reviews) — 4.5/5 stars (48 reviews)
- [BitBrowser](https://www.g2.com/products/bitbrowser/reviews) — 4.7/5 stars (116 reviews)
- [Multilogin](https://www.g2.com/products/multilogin/reviews) — 4.8/5 stars (97 reviews)
- [Gologin](https://www.g2.com/products/gologin-gologin/reviews) — 4.7/5 stars (79 reviews)
- [Rambox](https://www.g2.com/products/rambox/reviews) — 4.7/5 stars (83 reviews)

### Alternatives to Brave

- [Chrome Enterprise](https://www.g2.com/products/chrome-enterprise/reviews) — 4.7/5 stars (1782 reviews)
- [Mozilla Firefox](https://www.g2.com/products/mozilla-firefox/reviews) — 4.4/5 stars (508 reviews)
- [Microsoft Edge](https://www.g2.com/products/microsoft-edge/reviews) — 4.3/5 stars (357 reviews)
- [Opera](https://www.g2.com/products/opera/reviews) — 4.2/5 stars (214 reviews)
- [Chromium](https://www.g2.com/products/chromium/reviews) — 4.5/5 stars (48 reviews)
- [Ulaa browser](https://www.g2.com/products/ulaa-browser/reviews) — 4.3/5 stars (32 reviews)
- [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (870 reviews)
- [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (776 reviews)
- [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1456 reviews)
- [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews) — 4.3/5 stars (792 reviews)

---
## Top Discussions

### Apple Safari

- Title: [What is Apple Safari used for?](https://www.g2.com/discussions/what-is-apple-safari-used-for) — 2 comments
  > **Top comment:** "broswing "
- Title: [Why is safari not available on other platforms?](https://www.g2.com/discussions/why-is-safari-not-available-on-other-platforms) — 2 comments, 1 upvote
  > **Top comment:** "Because it’s an apple based browser, and it only works on iOS "
- Title: [What is Apple Safari used for?](https://www.g2.com/discussions/apple-safari-what-is-apple-safari-used-for) — 1 comment
  > **Top comment:** "In the Safari app, you can browse the web, view website links, translate web pages, and add the Safari app back to your home screen if you delete it."
- Title: [Do you also experience getting kicked out and safari sometimes “crash”?](https://www.g2.com/discussions/45966-do-you-also-experience-getting-kicked-out-and-safari-sometimes-crash) — 1 comment, 1 upvote
  > **Top comment:** "No?  What phone or computer are you using?  You might just need to update the iOS. "

### Brave

- Title: [How do i earn more tokens.](https://www.g2.com/discussions/how-do-i-earn-more-tokens) — 4 comments, 3 upvotes
  > **Top comment:** "If you are using Brave Reward for earning BAT, there is a little tip that will help you boost your BAT earnings.

When you open Brave (or when you open a..."
- Title: [How do i earn bat faster in the brave browser.](https://www.g2.com/discussions/how-do-i-earn-bat-faster-in-the-brave-browser) — 3 comments, 2 upvotes
  > **Top comment:** "If you are using Brave Reward for earning BAT, there is a little tip that will help you boost your BAT earnings.

When you open Brave (or when you open a..."
- Title: [Why some of the rewards suddenly disappear?](https://www.g2.com/discussions/51150-why-some-of-the-rewards-suddenly-disappear) — 3 comments, 1 upvote
  > **Top comment:** "They don't "dissappear" if u don't select the contributors u want they are selected automatically for you. Go into rewards settings to change that if u wish...."
- Title: [Please add a Brave logo on G2](https://www.g2.com/discussions/37128-please-add-a-brave-logo-on-g2) — 2 comments, 1 upvote
  > **Top comment:** "This Will be helpful"
- Title: [has anyone used its debugging features and how does it compare to chrome.](https://www.g2.com/discussions/30127-has-anyone-used-its-debugging-features-and-how-does-it-compare-to-chrome) — 2 comments
  > **Top comment:** "I have and it's exactly the same as Chrome. It uses the same developer panel and you can add the same Chrome extensions for dev too"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/apple-safari-vs-brave)