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Compare AppDiscovery and Unity Ads 
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At a Glance
Market Segments
Mid-Market (100.0% of reviews)
Small-Business (63.9% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
No pricing available
No pricing available
AppDiscovery
Star Rating
(11)4.2 out of 5
Market Segments
Mid-Market (100.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about AppDiscoveryUnity Ads
Star Rating
(61)4.3 out of 5
Market Segments
Small-Business (63.9% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Unity AdsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Unity Ads excels in its video functionality, with a rating of 8.7, making it a preferred choice for developers looking to integrate engaging video ads into their apps. In contrast, AppDiscovery by AppLovin has a lower rating of 6.7 in this area, indicating less satisfaction among users regarding its video ad capabilities.
- Reviewers mention that Unity Ads offers robust campaign management tools, scoring 8.3, which allows for effective tracking and optimization of ad campaigns. AppDiscovery, however, has a lower score of 6.1 for bulk editing and 5.6 for batch uploading, suggesting that users may find it less efficient for managing large-scale campaigns.
- G2 users highlight that Unity Ads provides superior geo-targeting features with a score of 9.1, enabling advertisers to reach specific audiences based on location. AppDiscovery's score of 7.9 in contextual targeting indicates it may not be as effective in this area, which could limit its appeal for location-based advertising strategies.
- Users on G2 report that Unity Ads has a strong fraud protection system, rated at 7.5, which is crucial for maintaining the integrity of ad campaigns. In comparison, AppDiscovery's fraud protection features are perceived as less robust, which may raise concerns for advertisers prioritizing security.
- Reviewers mention that Unity Ads shines in performance and reliability, with a score of 8.8, indicating a stable platform for ad delivery. AppDiscovery, while still reliable, has a lower score of 7.7, suggesting that users may experience occasional performance issues.
- Users say that Unity Ads offers better customization options, scoring 7.3, allowing developers to tailor their ad experiences more effectively. AppDiscovery's lower score in this area indicates that users may find it less flexible in adapting to their specific advertising needs.
Pricing
Entry-Level Pricing
AppDiscovery
No pricing availableUnity Ads
No pricing availableFree Trial
AppDiscovery
No trial information availableUnity Ads
No trial information availableRatings
Meets Requirements
8.9
11
8.9
53
Ease of Use
9.2
10
8.9
53
Ease of Setup
Not enough data
8.8
13
Ease of Admin
Not enough data
8.7
13
Quality of Support
8.8
10
8.5
52
Has the product been a good partner in doing business?
Not enough data
8.6
11
Product Direction (% positive)
8.9
11
9.1
54
Features by Category
Platform Interoperability
7.8
6
Not enough data
Mobile Functionality
8.7
10
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
8
Not enough data
8.5
8
Not enough data
7.9
8
Not enough data
6.1
6
Not enough data
5.6
6
Not enough data
8.3
6
Not enough data
7.5
6
Not enough data
7.4
7
Not enough data
6.1
6
Not enough data
7.9
7
Not enough data
8.0
5
Not enough data
6.7
7
Not enough data
8.8
7
Not enough data
Targeting
8.5
10
Not enough data
6.0
5
Not enough data
9.1
9
Not enough data
7.9
7
Not enough data
Mobile
8.9
9
Not enough data
6.7
7
Not enough data
8.8
7
Not enough data
Platform
7.9
8
Not enough data
8.1
7
Not enough data
9.0
8
Not enough data
8.8
8
Not enough data
7.7
8
Not enough data
7.3
8
Not enough data
8.1
8
Not enough data
8.3
8
Not enough data
7.4
7
Not enough data
Platform Interoperability
Not enough data
Not enough data
Video Functionality
Not enough data
Not enough data
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
8
Not enough data
8.5
8
Not enough data
7.9
8
Not enough data
6.1
6
Not enough data
5.6
6
Not enough data
8.3
6
Not enough data
7.5
6
Not enough data
7.4
7
Not enough data
6.1
6
Not enough data
7.9
7
Not enough data
8.0
5
Not enough data
6.7
7
Not enough data
8.8
7
Not enough data
Targeting
8.5
10
Not enough data
6.0
5
Not enough data
9.1
9
Not enough data
7.9
7
Not enough data
Platform
7.9
8
Not enough data
8.1
7
Not enough data
9.0
8
Not enough data
8.8
8
Not enough data
7.7
8
Not enough data
7.3
8
Not enough data
8.1
8
Not enough data
8.3
8
Not enough data
7.4
7
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
8
Not enough data
8.5
8
Not enough data
7.9
8
Not enough data
6.1
6
Not enough data
5.6
6
Not enough data
8.3
6
Not enough data
7.5
6
Not enough data
7.4
7
Not enough data
6.1
6
Not enough data
7.9
7
Not enough data
8.0
5
Not enough data
6.7
7
Not enough data
8.8
7
Not enough data
Targeting
8.5
10
Not enough data
6.0
5
Not enough data
9.1
9
Not enough data
7.9
7
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
7.9
8
Not enough data
8.1
7
Not enough data
9.0
8
Not enough data
8.8
8
Not enough data
7.7
8
Not enough data
7.3
8
Not enough data
8.1
8
Not enough data
8.3
8
Not enough data
7.4
7
Not enough data
Platform - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advertising - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Ad Networks
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
AppDiscovery and Unity Ads are categorized as Mobile Advertising
Unique Categories
AppDiscovery is categorized as Native Advertising, Demand Side Platform (DSP), and Video Advertising
Unity Ads is categorized as App Monetization Platforms and Ad Networks
Reviews
Reviewers' Company Size
AppDiscovery
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Unity Ads
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
27.3%
Entertainment
27.3%
Online Media
18.2%
Computer Games
18.2%
Photography
9.1%
Other
0.0%
Computer Software
36.1%
Computer Games
32.8%
Information Technology and Services
9.8%
Entertainment
6.6%
Marketing and Advertising
4.9%
Other
9.8%
Alternatives
Discussions
AppDiscovery has no discussions with answers
Unity Ads has no discussions with answers
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