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Compare Appcues and Tango 
Featured Products
At a Glance
Market Segments
Mid-Market (58.0% of reviews)
Small-Business (57.4% of reviews)
Entry-Level Pricing
Free Trial
Free
Appcues
Star Rating
(341)4.6 out of 5
Market Segments
Mid-Market (58.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Learn more about AppcuesTango
Star Rating
(404)4.8 out of 5
Market Segments
Small-Business (57.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Tango excels in user-friendliness, with many praising its quick setup for walkthroughs and demos. Users appreciate how easy it is to share content, making it a go-to choice for teams needing efficient onboarding solutions.
- According to verified reviews, Appcues stands out for its robust customer support, with users highlighting the team's responsiveness and commitment to resolving issues. This level of support is often cited as a key advantage, enhancing the overall user experience.
- Users say that Tango's ease of use is a significant factor in its appeal, with feedback indicating that the platform simplifies the process of creating and sharing instructional content. This ease of use is reflected in its high ratings for setup and administration.
- Reviewers mention that Appcues offers a highly intuitive build interface, which allows users to create onboarding flows and surveys with minimal effort. This capability is particularly valued by teams looking to streamline user engagement and feedback collection.
- G2 reviewers highlight that while both platforms provide valuable features, Appcues has a slight edge in its ability to cater to specific product and marketing needs through customizable flows, making it a powerful tool for targeted user onboarding.
- According to recent user feedback, Tango's functionality for capturing screenshots during processes is a notable feature that enhances its usability, particularly for teams focused on creating detailed walkthroughs and documentation.
Pricing
Entry-Level Pricing
Appcues
Start Free
Free Trial
Full-featured, 14-day free trial of Appcues. No credit card required.
- Boost activation with tailored onboarding
- Improve conversion by reducing time to value
- Create stickiness with feature adoption
Tango
Free
Free
Create or join a tango Workspace with up to 10 colleagues, and create up to 15 process guides.
- 15 shared Workflows
- Browser process capture
- Basic exports and sharing
Free Trial
Appcues
Free Trial is available
Tango
Free Trial is available
Ratings
Meets Requirements
8.6
285
9.3
375
Ease of Use
8.6
288
9.5
383
Ease of Setup
8.3
163
9.6
321
Ease of Admin
8.7
149
9.4
143
Quality of Support
9.1
270
9.3
207
Has the product been a good partner in doing business?
9.2
147
9.7
121
Product Direction (% positive)
9.0
267
9.5
373
Features by Category
User Analysis
8.5
153
Feature Not Available
7.5
177
7.8
131
User Support
8.5
180
7.8
129
7.0
102
7.2
125
8.1
147
7.7
123
Walkthrough Type
8.1
119
8.4
129
8.9
178
9.0
130
Platform Basics - Digital Adoption Platform
8.8
8
8.6
33
9.4
9
8.9
30
Analytics - Digital Adoption Platform
7.7
8
8.8
29
Functions - Digital Adoption Platform
8.1
8
8.9
28
8.5
8
9.3
30
Agentic AI - Digital Adoption Platform
Not enough data
8.0
19
Campaigns
8.9
21
Not enough data
7.9
18
Not enough data
8.4
16
Not enough data
9.4
20
Not enough data
Not enough data
Not enough data
Analytics
8.9
15
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation Building
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Bot Management & Execution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intelligent Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Robotic Process Automation (RPA)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Guide Options
Not enough data
8.6
233
Not enough data
8.8
232
Not enough data
8.3
223
Not enough data
8.1
225
Not enough data
8.5
227
Guide Tools
Not enough data
8.4
221
Not enough data
9.0
230
Not enough data
9.0
226
Not enough data
8.3
218
Access Options
Not enough data
7.6
210
Not enough data
7.9
217
Not enough data
8.3
210
Platform Basics
Not enough data
9.5
195
Not enough data
8.7
172
Not enough data
8.9
178
Platform Content
Not enough data
8.7
171
Not enough data
8.6
176
Not enough data
8.7
176
Platform Additional Functionality
Not enough data
8.7
187
Not enough data
8.3
167
Agentic AI - Screen and Video Capture
Not enough data
8.0
47
Customization - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data and Analytics - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration - AI Agent Builders
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
6.7
6
Not enough data
6.4
6
Not enough data
5.6
6
Not enough data
6.7
6
Not enough data
Campaigns
5.8
6
Not enough data
6.9
6
Not enough data
4.7
6
Not enough data
5.0
6
Not enough data
5.8
6
Not enough data
6.9
6
Not enough data
Engagement
5.3
6
Not enough data
Platform
7.5
6
Not enough data
5.8
6
Not enough data
6.9
6
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Knowledge Base
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Variation Testing
5.2
10
Not enough data
7.0
10
Not enough data
7.6
11
Not enough data
6.8
10
Not enough data
Feature Not Available
Not enough data
6.5
10
Not enough data
Reporting
8.5
11
Not enough data
7.7
11
Not enough data
Personalization
8.5
11
Not enough data
8.0
11
Not enough data
7.4
11
Not enough data
Administration
7.6
11
Not enough data
7.8
10
Not enough data
8.5
11
Not enough data
9.1
11
Not enough data
Categories
Categories
Shared Categories
Appcues and Tango are categorized as Digital Adoption Platform
Unique Categories
Appcues is categorized as Personalization, Mobile App Optimization, Mobile Marketing, Personalization Engines, and Push Notification
Tango is categorized as AI Agent Builders, Work Instructions, Screen and Video Capture, and Robotic Process Automation (RPA)
Reviews
Reviewers' Company Size
Appcues
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Tango
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
33.4%
Information Technology and Services
15.7%
Marketing and Advertising
8.9%
Financial Services
6.5%
Internet
4.7%
Other
30.8%
Computer Software
12.1%
Marketing and Advertising
7.7%
Education Management
6.2%
Primary/Secondary Education
5.9%
Information Technology and Services
5.4%
Other
62.6%
Discussions
What does Appcues do?
3 Comments
BE
Appcues allows you to easily add tutorial and/or introductory cues to your website.Read more
How do I use Appcues?
3 Comments
SS
We used Appcues to engage with our customers, give our product owners more tools to learn from their experiences on the site, and collect NPI scores and...Read more
What is the best way to track progress of individual users through the adoption process so that we can create follow up tasks?
1 Comment
Official Response from Appcues
Hey Kushal! The best way to do this is to click and track an event using the Appcues Builder and then create a Goal and assign it to your flow. Read more
Tango has no discussions with answers
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