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Compare Appcues and Smartlook 
At a Glance
Market Segments
Mid-Market (58.0% of reviews)
Small-Business (85.5% of reviews)
Entry-Level Pricing
Free Trial
$0.00
Appcues
Star Rating
(341)4.6 out of 5
Market Segments
Mid-Market (58.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Learn more about AppcuesSmartlook
Star Rating
(873)4.6 out of 5
Market Segments
Small-Business (85.5% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 3 pricing plansAppcues vs Smartlook
When assessing the two solutions, reviewers found Smartlook easier to use, set up, and administer. However, reviewers preferred doing business with Appcues overall.
- Reviewers felt that Smartlook meets the needs of their business better than Appcues.
- When comparing quality of ongoing product support, reviewers felt that Appcues is the preferred option.
- When assessing product direction, Appcues and Smartlook received similar ratings from our reviewers.
Pricing
Entry-Level Pricing
Appcues
Start Free
Free Trial
Full-featured, 14-day free trial of Appcues. No credit card required.
- Boost activation with tailored onboarding
- Improve conversion by reducing time to value
- Create stickiness with feature adoption
Smartlook
Free
$0.00
For small projects
- 3000 sessions per month
- 1 month data history
- 10 events definitions
Free Trial
Appcues
Free Trial is available
Smartlook
Free Trial is available
Ratings
Meets Requirements
8.6
285
8.9
656
Ease of Use
8.6
288
8.9
662
Ease of Setup
8.3
163
9.1
459
Ease of Admin
8.7
149
9.1
451
Quality of Support
9.1
270
8.8
470
Has the product been a good partner in doing business?
9.2
147
9.0
385
Product Direction (% positive)
9.0
267
9.0
620
Features by Category
Metrics
Not enough data
8.8
157
Not enough data
8.7
78
Not enough data
8.5
153
Not enough data
8.6
149
Not enough data
8.6
130
Not enough data
8.2
65
Not enough data
8.4
68
Not enough data
8.6
126
Not enough data
8.7
126
Reporting
Not enough data
8.8
149
Not enough data
8.5
63
Not enough data
8.6
121
Not enough data
8.6
117
Not enough data
8.3
108
Not enough data
7.8
18
Not enough data
8.7
119
Other
Not enough data
8.7
135
Not enough data
8.6
109
Not enough data
Feature Not Available
Not enough data
8.5
91
Not enough data
8.4
90
Not enough data
Feature Not Available
Not enough data
8.3
91
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.4
208
Not enough data
8.6
100
Not enough data
8.8
316
Not enough data
Feature Not Available
User Identification
Not enough data
Feature Not Available
Not enough data
8.4
59
Not enough data
8.7
64
Tracking & Reporting
Not enough data
8.3
64
Not enough data
8.6
69
Not enough data
8.5
60
Not enough data
8.6
77
Not enough data
8.9
72
Not enough data
8.7
74
Metrics
Not enough data
8.8
34
Not enough data
8.5
33
Not enough data
8.1
29
Not enough data
8.0
29
Not enough data
8.5
28
User Behavior
Not enough data
9.1
221
|
Verified
Not enough data
8.9
205
|
Verified
Not enough data
8.4
166
|
Verified
A/B Testing
Not enough data
8.4
126
|
Verified
Not enough data
8.0
86
|
Verified
Not enough data
8.3
124
|
Verified
Not enough data
8.3
104
|
Verified
Visitor Information
Not enough data
8.4
167
|
Verified
Not enough data
8.4
125
|
Verified
Agentic AI - Session Replay
Not enough data
Not enough data
User Analysis
8.5
153
Not enough data
7.5
177
Not enough data
User Support
8.5
180
Not enough data
7.0
102
Not enough data
8.1
147
Not enough data
Walkthrough Type
8.1
119
Not enough data
8.9
178
Not enough data
Platform Basics - Digital Adoption Platform
8.8
8
Not enough data
9.4
9
Not enough data
Analytics - Digital Adoption Platform
7.7
8
Not enough data
Functions - Digital Adoption Platform
8.1
8
Not enough data
8.5
8
Not enough data
Agentic AI - Digital Adoption Platform
Not enough data
Not enough data
Campaigns
8.9
21
Not enough data
7.9
18
Not enough data
8.4
16
Not enough data
9.4
20
Not enough data
Not enough data
Not enough data
Analytics
8.9
15
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Product Analytics
Not enough data
Feature Not Available
Not enough data
8.7
109
Not enough data
8.5
91
Not enough data
8.7
97
Not enough data
8.4
72
Not enough data
8.1
44
Not enough data
Feature Not Available
Not enough data
8.9
83
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.6
252
Not enough data
8.5
229
Not enough data
8.4
220
Not enough data
8.5
207
Not enough data
8.7
140
Reporting
Not enough data
8.7
279
Not enough data
9.1
312
Not enough data
9.0
275
Not enough data
8.4
223
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
6.7
6
Not enough data
6.4
6
Not enough data
5.6
6
Not enough data
6.7
6
Not enough data
Campaigns
5.8
6
Not enough data
6.9
6
Not enough data
4.7
6
Not enough data
5.0
6
Not enough data
5.8
6
Not enough data
6.9
6
Not enough data
Engagement
5.3
6
Not enough data
Platform
7.5
6
Not enough data
5.8
6
Not enough data
6.9
6
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
8.8
34
Not enough data
8.5
33
Not enough data
8.1
29
Not enough data
8.0
29
Not enough data
8.5
28
Variation Testing
5.2
10
Feature Not Available
7.0
10
Feature Not Available
7.6
11
Feature Not Available
6.8
10
Feature Not Available
Feature Not Available
Feature Not Available
6.5
10
Feature Not Available
Reporting
8.5
11
9.0
29
7.7
11
8.9
33
Personalization
8.5
11
9.2
28
8.0
11
9.0
28
7.4
11
8.9
30
Administration
7.6
11
8.9
41
7.8
10
Feature Not Available
8.5
11
8.9
45
9.1
11
Feature Not Available
Categories
Categories
Shared Categories
Appcues and Smartlook are categorized as Mobile App Optimization
Unique Categories
Appcues is categorized as Digital Adoption Platform, Personalization, Mobile Marketing, Personalization Engines, and Push Notification
Smartlook is categorized as Product Analytics, Session Replay, Heatmap Tools, Mobile App Analytics, and Digital Analytics
Reviews
Reviewers' Company Size
Appcues
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smartlook
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
33.4%
Information Technology and Services
15.7%
Marketing and Advertising
8.9%
Financial Services
6.5%
Internet
4.7%
Other
30.8%
Computer Software
10.4%
Information Technology and Services
8.2%
Marketing and Advertising
7.9%
Retail
5.4%
Internet
4.9%
Other
63.2%
Discussions
What does Appcues do?
3 Comments
BE
Appcues allows you to easily add tutorial and/or introductory cues to your website.Read more
How do I use Appcues?
3 Comments
SS
We used Appcues to engage with our customers, give our product owners more tools to learn from their experiences on the site, and collect NPI scores and...Read more
What is the best way to track progress of individual users through the adoption process so that we can create follow up tasks?
1 Comment
Official Response from Appcues
Hey Kushal! The best way to do this is to click and track an event using the Appcues Builder and then create a Goal and assign it to your flow. Read more
How can I exclude myself from the recordings?
2 Comments
RC
You can exclude your IP, here's the page: https://app.smartlook.com/settings/ipsRead more
Is there a whitelabel version of this software?
1 Comment
LM
Hi Kristen,
I am really sorry, but we don't offer that.
Best regards,
lukasRead more
I would to know how to use all the features, is there any number I can dial?
1 Comment
LM
Hi Gurpeet,
you can chat with our customer success team and arrange a demo.
Best regards,
LukasRead more
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