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At a Glance
Market Segments
Small-Business (67.6% of reviews)
Mid-Market (65.7% of reviews)
Entry-Level Pricing
Free 1 user Per Month
Contact Us
Apollo.io
Star Rating
(9,306)4.7 out of 5
Market Segments
Small-Business (67.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1 user Per Month
Free Trial is available
Browse all 4 pricing plansZoomInfo Operations
Star Rating
(350)4.4 out of 5
Market Segments
Mid-Market (65.7% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about ZoomInfo OperationsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Apollo.io excels in ease of use, scoring 9.0 compared to ZoomInfo Operations' 8.4. Reviewers mention that Apollo.io's intuitive interface and streamlined navigation make it easier for teams to adopt and utilize the software effectively.
- Reviewers mention that while both products offer strong lead validation features, Apollo.io scores higher at 8.9 versus ZoomInfo Operations' 8.7. Users appreciate Apollo.io's ability to provide more accurate and actionable lead insights, enhancing their sales strategies.
- G2 users highlight that ZoomInfo Operations shines in lead quality, achieving a score of 9.0 compared to Apollo.io's 8.8. Reviewers say that the depth of data and insights provided by ZoomInfo Operations leads to better-targeted outreach and higher conversion rates.
- Users on G2 report that Apollo.io offers a more robust browser extension, scoring 9.2 against ZoomInfo Operations' 8.8. Reviewers mention that the extension allows for seamless integration with other tools, enhancing productivity during lead research.
- Reviewers mention that both products provide good support, but Apollo.io edges out with a score of 8.8 compared to ZoomInfo Operations' 8.6. Users appreciate the responsiveness and helpfulness of Apollo.io's support team, which aids in quicker issue resolution.
- Users say that ZoomInfo Operations has a slight advantage in priority matching, scoring 9.1 versus Apollo.io's 8.6. Reviewers highlight that this feature helps them focus on the most promising leads, optimizing their sales efforts effectively.
Pricing
Entry-Level Pricing
Apollo.io
Free
Free
1 user Per Month
Unlimited email credits, 5 mobile credits per month, 10 export credits per month
- Basic Sequence Automation (2 Sequence Limit)
- Basic Filters
- Buying Intent (3 Intent Topic Limit)
ZoomInfo Operations
ZoomInfo Operations
Contact Us
Data orchestration and automation platform that enriches, cleanses, and maintains accurate B2B data across your CRM and marketing automation systems in real-time.
- Automated deduplication and merge rules
- Contact and company data enrichment
- Lead-to-account matching
Free Trial
Apollo.io
Free Trial is available
ZoomInfo Operations
Free Trial is available
Ratings
Meets Requirements
9.1
7,366
8.7
287
Ease of Use
9.0
7,463
8.4
295
Ease of Setup
8.9
3,696
8.5
217
Ease of Admin
9.1
2,430
8.7
152
Quality of Support
8.8
6,311
8.6
273
Has the product been a good partner in doing business?
9.2
2,413
9.0
150
Product Direction (% positive)
9.4
7,087
8.5
283
Features by Category
Data Availability
8.8
2611
Not enough data
8.9
2578
Not enough data
8.6
2414
Not enough data
7.5
592
Not enough data
Data Accuracy
8.3
2550
Not enough data
8.6
2501
Not enough data
7.4
576
Not enough data
Agentic AI - Sales Intelligence
7.7
188
Not enough data
7.7
186
Not enough data
7.6
184
Not enough data
7.5
185
Not enough data
7.3
183
Not enough data
7.6
183
Not enough data
Platform
8.4
1147
Not enough data
8.8
1725
|
Verified
Not enough data
9.0
1849
Not enough data
8.6
1684
|
Verified
Not enough data
7.7
1337
|
Verified
Not enough data
8.3
1339
Not enough data
Features
8.9
2128
Not enough data
8.6
1878
Not enough data
8.5
1945
|
Verified
Not enough data
8.7
2070
|
Verified
Not enough data
9.0
2409
|
Verified
Not enough data
8.2
1654
Not enough data
8.3
1078
Not enough data
8.4
1866
|
Verified
Not enough data
8.5
1794
|
Verified
Not enough data
Lead Intelligence
8.1
576
8.7
54
|
Verified
8.2
572
8.2
56
8.3
571
8.5
56
Lead Management
8.5
586
9.0
61
7.8
579
8.3
54
8.4
576
8.8
59
Marketing Campaigns
Feature Not Available
8.1
55
7.4
558
8.1
55
7.4
549
7.9
55
7.7
549
8.2
51
7.9
551
8.4
54
Campaign Execution
Feature Not Available
8.1
50
8.0
549
8.4
54
7.9
540
8.4
53
8.3
542
8.3
53
Agentic AI - Account Data Management
8.3
21
8.3
24
8.3
21
8.2
24
8.2
21
8.8
24
7.9
21
8.5
24
8.2
21
8.7
22
Core Conversational Capabilities - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task & Flow Management - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Learning
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Embedding - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation
Not enough data
Not enough data
Not enough data
Not enough data
Admin & Configuration - AI Chatbots
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Improvement - AI Chatbots
Not enough data
Not enough data
Reliability & Safety - AI Chatbots
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
7.6
673
Not enough data
8.3
713
Not enough data
8.4
709
Not enough data
8.0
678
Not enough data
Organization
8.3
683
Not enough data
8.3
683
Not enough data
8.3
677
Not enough data
Performance Analysis
7.9
698
Not enough data
8.4
715
Not enough data
Sales Analysis
7.8
686
Not enough data
8.0
691
Not enough data
Generative AI
7.9
570
Not enough data
7.9
568
Not enough data
Agentic AI - AI Sales Assistant
7.9
37
Not enough data
8.1
37
Not enough data
8.1
37
Not enough data
8.2
37
Not enough data
8.0
37
Not enough data
7.8
36
Not enough data
8.4
36
Not enough data
Diagnosis
7.6
406
Not enough data
7.7
406
Not enough data
7.9
404
Not enough data
8.1
398
Not enough data
Tracking
8.0
404
Not enough data
7.8
395
Not enough data
8.3
402
Not enough data
7.9
398
Not enough data
7.9
389
Not enough data
Reporting
8.2
392
Not enough data
8.1
389
Not enough data
7.8
384
Not enough data
7.5
383
Not enough data
Agentic AI - Email Deliverability
7.7
67
Not enough data
7.7
65
Not enough data
7.6
64
Not enough data
7.6
65
Not enough data
7.4
65
Not enough data
Integrated Workflows
8.6
2256
|
Verified
Not enough data
9.0
2608
|
Verified
Not enough data
8.0
1831
|
Verified
Not enough data
8.4
2054
Not enough data
8.5
2176
|
Verified
Not enough data
8.4
1910
Not enough data
8.4
1932
Not enough data
Repeatability and Reportability
8.5
2065
|
Verified
Not enough data
8.7
2132
|
Verified
Not enough data
8.7
2119
|
Verified
Not enough data
8.3
1986
|
Verified
Not enough data
Feature Not Available
Not enough data
AI and Automation
8.6
2159
Not enough data
8.5
2133
Not enough data
8.5
1991
Not enough data
8.3
1936
Not enough data
8.2
1778
Not enough data
Generative AI
7.8
980
Not enough data
Agentic AI - Sales Engagement
7.4
120
Not enough data
7.6
118
Not enough data
7.2
120
Not enough data
7.3
120
Not enough data
7.2
119
Not enough data
7.1
122
Not enough data
7.5
121
Not enough data
Dialing Options
7.9
81
Not enough data
Feature Not Available
Not enough data
6.3
9
Not enough data
Agent Tools
6.6
78
Not enough data
6.9
80
Not enough data
7.8
81
Not enough data
Automation
7.0
78
Not enough data
6.8
78
Not enough data
7.1
78
Not enough data
Agentic AI - Auto Dialer
8.2
10
Not enough data
8.2
10
Not enough data
AI Capabilities - Auto Dialer
5.7
9
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
Call Analytics
8.5
119
Not enough data
8.4
117
Not enough data
8.7
118
Not enough data
8.6
119
Not enough data
Agent Performance Management
8.4
116
Not enough data
8.3
115
Not enough data
8.6
118
Not enough data
Generative AI
8.6
105
Not enough data
Agentic AI - Conversation Intelligence
7.7
8
Not enough data
7.3
8
Not enough data
7.7
8
Not enough data
7.1
8
Not enough data
6.5
8
Not enough data
7.1
8
Not enough data
7.4
7
Not enough data
Grammar
8.8
218
Not enough data
8.4
214
Not enough data
8.6
214
Not enough data
Formatting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content
8.5
202
Not enough data
8.6
207
Not enough data
Feature Not Available
Not enough data
Product Type
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Generative AI
8.4
172
Not enough data
8.4
173
Not enough data
Data Availability
8.4
244
8.9
16
8.5
251
8.8
17
7.6
240
7.7
16
Platform Additional Functionality
8.4
256
8.3
15
8.1
245
8.3
17
7.6
240
Not enough data
8.1
242
7.9
16
Feature Not Available
8.3
17
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.2
6
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
9.3
5
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Voice
Feature Not Available
Not enough data
8.3
45
Not enough data
Transcription
8.3
45
Not enough data
8.1
44
Not enough data
Feature Not Available
Not enough data
8.0
44
Not enough data
Editing
8.3
44
Not enough data
8.0
44
Not enough data
8.4
44
Not enough data
8.1
43
Not enough data
Integration
7.8
44
Not enough data
7.7
45
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.8
44
Not enough data
Agentic AI - Transcription
5.7
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
Lead Intelligence
8.9
3305
|
Verified
8.7
41
|
Verified
8.9
3153
|
Verified
8.7
40
|
Verified
8.8
3344
|
Verified
9.0
38
|
Verified
8.8
3027
|
Verified
9.0
35
|
Verified
9.2
3128
8.7
35
Agentic AI - Lead Intelligence
8.0
77
8.2
12
Lead Monitoring
8.7
903
Not enough data
8.5
898
Not enough data
8.4
894
Not enough data
Agentic AI - Lead Capture
7.7
104
Not enough data
7.5
103
Not enough data
Data Capture
8.0
891
Not enough data
8.4
855
Not enough data
8.1
851
Not enough data
8.5
879
Not enough data
Analytics
8.6
876
Not enough data
8.5
864
Not enough data
Customization
8.1
852
Not enough data
8.3
870
Not enough data
8.3
848
Not enough data
8.5
873
Not enough data
Matching
8.5
156
9.1
29
8.1
153
8.5
27
8.1
152
8.3
35
Routing
8.2
152
8.8
30
8.3
148
8.7
29
8.3
150
9.2
25
8.6
147
9.0
26
Platform Operations
8.3
149
9.0
24
8.3
145
8.5
25
8.3
148
9.0
38
8.0
148
8.7
25
8.4
148
9.1
30
8.5
150
9.0
35
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Sourcing and Forecasting
7.9
49
Not enough data
8.4
49
Not enough data
8.1
49
Not enough data
8.0
47
Not enough data
8.3
49
Not enough data
7.7
48
Not enough data
8.2
49
Not enough data
CRM Data Enrichment
8.6
49
Not enough data
8.4
48
Not enough data
8.4
48
Not enough data
8.6
48
Not enough data
8.5
47
Not enough data
Account Management
8.2
47
Not enough data
8.3
47
Not enough data
8.1
47
Not enough data
8.3
47
Not enough data
8.2
47
Not enough data
8.1
47
Not enough data
Agentic AI - Revenue Operations & Intelligence (RO&I)
8.5
16
Not enough data
8.5
16
Not enough data
8.4
16
Not enough data
8.4
16
Not enough data
9.0
15
Not enough data
Calendar View
7.6
60
Not enough data
7.6
60
Not enough data
Shared Calendar
7.5
59
Not enough data
7.6
60
Not enough data
Accessibility
7.9
59
Not enough data
7.5
60
Not enough data
Integration
7.9
60
Not enough data
7.9
59
Not enough data
7.7
60
Not enough data
Notifications
7.7
59
Not enough data
7.5
57
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Calendar
8.3
11
Not enough data
Integrations
7.2
92
Not enough data
8.6
98
Not enough data
7.7
90
Not enough data
8.0
91
Not enough data
7.8
88
Not enough data
Branding & Customizatio
7.8
88
Not enough data
8.0
91
Not enough data
7.9
87
Not enough data
Automatic Rules & Configurations
8.7
93
Not enough data
8.7
88
Not enough data
8.4
88
Not enough data
Agentic AI - Business Scheduling
7.6
20
Not enough data
8.1
20
Not enough data
Data Management
Not enough data
8.5
10
Not enough data
8.5
10
Not enough data
7.8
10
Data as a Service
Not enough data
8.3
10
Not enough data
7.7
10
Architecture
Not enough data
8.0
10
Not enough data
7.7
10
Generative AI
7.8
703
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Verification
7.9
95
Not enough data
Meeting Prep - AI Meeting Assistants
7.5
23
Not enough data
6.9
23
Not enough data
6.7
23
Not enough data
Meeting Automation - AI Meeting Assistants
8.3
22
Not enough data
8.0
22
Not enough data
7.4
21
Not enough data
Meeting Insights - AI Meeting Assistants
7.5
21
Not enough data
7.6
22
Not enough data
7.6
22
Not enough data
Accessibility - AI Meeting Assistants
7.0
22
Not enough data
7.1
22
Not enough data
7.5
22
Not enough data
Agentic AI - AI Meeting Assistants
6.9
8
Not enough data
6.9
8
Not enough data
6.9
8
Not enough data
7.1
8
Not enough data
Agentic AI - Lead Mining
7.9
79
Not enough data
7.6
79
Not enough data
Agentic AI - Visitor Identification
8.5
8
Not enough data
Agentic AI - Lead Scoring
8.2
50
8.4
16
8.4
50
8.2
16
8.1
48
9.1
16
8.1
49
8.7
15
Attribution
8.9
364
8.9
27
|
Verified
8.9
361
8.6
37
|
Verified
8.6
335
8.5
27
|
Verified
Discovery
9.1
369
8.8
26
8.6
343
9.0
40
|
Verified
8.7
362
8.9
42
|
Verified
Management
8.5
334
8.5
27
8.7
356
8.5
38
|
Verified
Platform
8.7
338
8.5
42
|
Verified
8.8
345
8.9
40
Agentic AI - Sales Performance Management
8.0
24
Not enough data
8.6
23
Not enough data
8.0
23
Not enough data
Incentives
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
229
Not enough data
Personalization
Feature Not Available
Not enough data
8.3
237
Not enough data
8.5
241
Not enough data
8.3
236
Not enough data
Administrative
8.4
236
Not enough data
8.4
231
Not enough data
8.2
231
Not enough data
Agentic AI - Email Tracking
7.8
91
Not enough data
7.7
91
Not enough data
7.7
91
Not enough data
7.7
90
Not enough data
7.5
90
Not enough data
7.6
89
Not enough data
7.6
89
Not enough data
Analytics
8.4
732
Not enough data
8.3
720
Not enough data
8.0
709
Not enough data
Customizations
8.5
720
Not enough data
8.8
725
Not enough data
8.4
725
Not enough data
8.3
717
Not enough data
8.5
707
Not enough data
Generative AI
7.9
619
Not enough data
Agentic AI - Outbound Call Tracking
7.8
45
Not enough data
7.9
45
Not enough data
Calling
8.1
333
Not enough data
7.9
325
Not enough data
8.1
322
Not enough data
8.3
319
Not enough data
7.6
48
Not enough data
Contacts
8.3
322
Not enough data
8.1
315
Not enough data
8.3
320
Not enough data
Insights
8.3
317
Not enough data
8.2
315
Not enough data
7.8
310
Not enough data
8.5
316
Not enough data
8.2
308
Not enough data
8.2
47
Not enough data
Agentic AI - Sales Coaching
9.0
12
Not enough data
9.2
12
Not enough data
9.0
12
Not enough data
8.8
12
Not enough data
Training
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.6
65
Not enough data
Feature Not Available
Not enough data
Feedback
8.1
65
Not enough data
7.7
66
Not enough data
Feature Not Available
Not enough data
7.8
66
Not enough data
8.1
64
Not enough data
7.9
64
Not enough data
Feature Not Available
Not enough data
Generative AI
8.1
55
Not enough data
Agentic AI - Marketing Account Intelligence
8.1
16
8.3
8
8.1
15
8.1
8
7.9
15
9.0
8
7.8
15
7.9
8
Lead Intelligence
8.8
1025
8.4
47
8.8
602
8.7
47
9.0
1075
7.9
43
|
Verified
Lead Management
9.0
1012
8.9
44
8.6
902
8.2
46
9.0
1029
8.9
45
Marketing Campaigns
Feature Not Available
7.6
28
Feature Not Available
7.6
28
Feature Not Available
7.5
27
Feature Not Available
7.8
29
8.9
950
8.2
30
Data Availability - Marketing Account Intelligence
8.3
97
7.9
22
Data Accuracy - Marketing Account Intelligence
8.3
96
8.8
21
Agentic AI - Account-Based Analytics
Not enough data
8.5
9
Not enough data
8.3
9
Not enough data
8.7
9
Not enough data
8.0
9
Not enough data
8.3
9
Lead Intelligence
Not enough data
8.0
16
Not enough data
7.5
17
Not enough data
8.4
16
Lead Management
Not enough data
8.6
16
Not enough data
7.5
16
Not enough data
8.0
17
Marketing Campaigns
Not enough data
8.4
16
Not enough data
7.2
16
Not enough data
7.3
16
Not enough data
6.9
16
Not enough data
8.5
17
Not enough data
7.7
17
Functionality
Not enough data
9.0
95
Not enough data
8.9
99
Not enough data
8.9
97
Not enough data
8.8
97
Not enough data
8.8
72
Management
Not enough data
8.5
82
Not enough data
8.9
92
Not enough data
8.7
59
Not enough data
8.7
61
Not enough data
8.6
58
Generative AI
Not enough data
8.1
38
Not enough data
8.5
38
Categories
Categories
Shared Categories
Apollo.io and ZoomInfo Operations are categorized as Account Data Management, Lead Intelligence, Lead-to-Account Matching and Routing, Marketing Account Intelligence, Lead Scoring, and Buyer Intent Data Providers
Unique Categories
Apollo.io is categorized as Calendar, Sales Performance Management, Visitor Identification, Email Deliverability, Email Verification, Sales Coaching, AI Meeting Assistants, Transcription, Email Tracking, AI Writing Assistant, Sales Engagement, Conversation Intelligence, Business Scheduling, Sales Intelligence, Lead Capture, Outbound Call Tracking, AI Sales Assistant, Auto Dialer, Revenue Operations & Intelligence (RO&I), Lead Mining, and AI Chatbots
ZoomInfo Operations is categorized as Data as a Service (DaaS), Data Quality, Account-Based Analytics, and Account-Based Orchestration Platforms
Reviews
Reviewers' Company Size
Apollo.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ZoomInfo Operations
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
15.2%
Computer Software
13.5%
Marketing and Advertising
12.3%
Staffing and Recruiting
4.5%
Financial Services
4.2%
Other
50.3%
Computer Software
32.6%
Information Technology and Services
18.8%
Marketing and Advertising
6.5%
Financial Services
5.3%
Market Research
2.9%
Other
33.8%
Alternatives
Discussions
What is Apollo IO used for?
23 Comments
AP
Apollo.io is widely used database software. It is used for searching database like companies, contacts, designation, phone numbers, business email addresses....Read more
How do I submit my business to apollo
11 Comments
SS
Same here - I can't submit my company either. Wearitar - https://wearitar.comRead more
ZoomInfo Operations has no discussions with answers
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