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# Apollo.io vs UpLead Comparison - What are their main differences?

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Apollo.ioUpLead[+ Add Product](#)

Pricing

**Apollo.io**
Free Trial

**Free** 1 user Per Month · Free

**UpLead**
Free Trial

**$0.00** · Free Trial

**Pricing Insights**
from reviews

Time to Implement

**Apollo.io**
1 month

Based on 1082 responses

**UpLead**
1 month

Based on 80 responses

Return on Investment

**Apollo.io**
8 months

Based on 983 responses

**UpLead**
8 months

Based on 73 responses

Perceived Cost

**Apollo.io**
$$$$$

**UpLead**
$$$$$

Average Discount

**Apollo.io**
11%2% more

**UpLead**
9%

 ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")

 ![UpLead](https://images.g2crowd.com/uploads/product/hd_favicon/1553268797/uplead.jpg "UpLead")

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**Pros & Cons**
from reviews

**Apollo.io**
[
Ease of Use (1680)
](https://www.g2.com/products/apollo-io/reviews?filters%5Bsentiment_snippet%5D=1086559&qs=pros-and-cons#reviews)[
Lead Generation (1400)
](https://www.g2.com/products/apollo-io/reviews?filters%5Bsentiment_snippet%5D=1081212&qs=pros-and-cons#reviews)[
Missing Features (597)
](https://www.g2.com/products/apollo-io/reviews?filters%5Bsentiment_snippet%5D=1079993&qs=pros-and-cons#reviews)[
Inaccurate Data (503)
](https://www.g2.com/products/apollo-io/reviews?filters%5Bsentiment_snippet%5D=1078514&qs=pros-and-cons#reviews)

**UpLead**
[
Data Accuracy (27)
](https://www.g2.com/products/uplead/reviews?filters%5Bsentiment_snippet%5D=1370153&qs=pros-and-cons#reviews)[
Contact Information (26)
](https://www.g2.com/products/uplead/reviews?filters%5Bsentiment_snippet%5D=1372622&qs=pros-and-cons#reviews)[
Missing Contacts (7)
](https://www.g2.com/products/uplead/reviews?filters%5Bsentiment_snippet%5D=1372779&qs=pros-and-cons#reviews)[
Outdated Contacts (7)
](https://www.g2.com/products/uplead/reviews?filters%5Bsentiment_snippet%5D=1373935&qs=pros-and-cons#reviews)

Integrations

**Apollo.io**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d8d487b67574b56a5ad57a2f0f159a30/airtable.jpg "Product Avatar Image")

Airtable

](https://www.g2.com/products/airtable/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_85eb0b0f43d55d421b81eeab1abe0247/attio.jpeg "Product Avatar Image")

Attio

](https://www.g2.com/products/attio/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ece25bf64a5df274bc13a7355d5b77d3/bouncer.png "Product Avatar Image")

Bouncer

](https://www.g2.com/products/bouncer/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2f428d3a14b3ad2d4d2b4d295a9d01b8/bullhorn.png "Product Avatar Image")

Bullhorn

](https://www.g2.com/products/bullhorn/reviews)[
View all
](https://www.g2.com/products/apollo-io/integrations)

**UpLead**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image")

HubSpot Marketing Hub

](https://www.g2.com/products/hubspot-marketing-hub/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_92f791c125019514c13f2138425a640b/hubspot-sales-hub.png "Product Avatar Image")

HubSpot Sales Hub

](https://www.g2.com/products/hubspot-sales-hub/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2a45358798c292981f351f096c165556/instantly.png "Product Avatar Image")

Instantly

](https://www.g2.com/products/instantly/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_11df00d92568ecc89d4d15e072df8cc6/pipedrive.png "Product Avatar Image")

Pipedrive

](https://www.g2.com/products/pipedrive/reviews)[
View all
](https://www.g2.com/products/uplead/integrations)

Screenshots

**Apollo.io**
 ![Apollo.io screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/113382/Pipeline-Builder-_1_.png)

**UpLead**
 ![UpLead screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/78643/Search.jpg)

**Ratings**
from reviews

Meets Requirements

**Apollo.io**

9.1

9.17,627

**UpLead**

9.1

9.1632

Ease of Use

**Apollo.io**

9.0

9.07,737

**UpLead**

9.4

9.4644

Ease of Setup

**Apollo.io**

8.9

8.93,956

**UpLead**

9.5

9.5260

Ease of Admin

**Apollo.io**

9.0

9.02,580

**UpLead**

9.5

9.5207

Quality of Support

**Apollo.io**

8.8

8.86,545

**UpLead**

9.3

9.3592

Has the product been a good partner in doing business?

**Apollo.io**

9.1

9.12,560

**UpLead**

9.6

9.6206

Product Direction (% positive)

**Apollo.io**

9.3

9.37,324

**UpLead**

9.0

9.0615

**Features**
ratings from reviews

Sales Intelligence

8.7

3,448

8.6

380

Lead Mining

7.9

97

8.2

10

Marketing Account Intelligence

8.6

1,354

9.2

158

Buyer Intent Data Providers

8.1

273

8.8

47

Account Data Management

8.0

642

8.8

60

Lead Intelligence

8.8

3,708

8.5

272

AI Meeting Assistants

7.3

32

Not enough data

Email Tracking

8.0

818

Not enough data

Lead Capture

8.3

1,022

Not enough data

Lead Scoring

8.5

405

Not enough data

Outbound Call Tracking

8.1

351

Not enough data

Sales Coaching

8.2

68

Not enough data

Sales Performance Management

8.3

261

Not enough data

Visitor Identification

8.3

8

Not enough data

Calendar

7.8

73

Not enough data

Conversation Intelligence

7.9

128

Not enough data

Email Deliverability

7.8

460

Not enough data

Auto Dialer

7.2

95

Not enough data

Email Verification

7.8

760

Not enough data

AI Writing Assistant

8.5

250

Not enough data

Sales Engagement

8.1

3,233

Not enough data

Business Scheduling

8.0

117

Not enough data

AI Sales Assistant

8.1

835

Not enough data

Lead-to-Account Matching and Routing

8.3

170

Not enough data

Revenue Operations & Intelligence (RO&I)

8.2

59

Not enough data

Transcription

7.9

49

Not enough data

## Apollo.io vs. UpLead: Which Is Best for You?

Generated using AI

Last updated October 01, 2026, based on 10,259 verified G2 reviews.

 ![Apollo.io](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_99c4bd25dc044ae603ad32e419e76983/apollo-io.png "Apollo.io")

### Choose Apollo.io if…

- You want an **all-in-one platform** combining lead prospecting, verification, and outreach.
- You need **AI-assisted email copy generation** and intent identification for outreach.
- You require **large B2B contact database access** with global coverage and CRM integration.
- You want to **reduce prospecting time** by combining lead generation and automated sequences.

Show more

 ![UpLead](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c34b3e7b08520e8e49887663b2239f9b/uplead.gif "UpLead")

### Choose UpLead if…

- You want **highly accurate, real-time verified contacts** to reduce bounce rates.
- You need **intuitive, easy-to-use interface** with a short learning curve for lead generation.
- You require **granular filtering and drill-down capabilities** to target specific decision-makers.
- You seek **effective intent data integration** to improve targeting and campaign conversion.

Show more

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
67.1%

Mid-Market(51-1000 emp.)
28.4%

Enterprise(\> 1000 emp.)
4.6%

Small-Business(50 or fewer emp.)
67.1%

Mid-Market(51-1000 emp.)
28.4%

Enterprise(\> 1000 emp.)
4.6%

Small-Business(50 or fewer emp.)
77.2%

Mid-Market(51-1000 emp.)
19.2%

Enterprise(\> 1000 emp.)
3.6%

Small-Business(50 or fewer emp.)
77.2%

Mid-Market(51-1000 emp.)
19.2%

Enterprise(\> 1000 emp.)
3.6%

**Reviewers' Industry**

[![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")](https://www.g2.com/products/apollo-io/reviews)
Apollo.io

Information Technology and Services
15.3%

Computer Software
13.7%

Marketing and Advertising
12.4%

Staffing and Recruiting
4.5%

Financial Services
4.1%

Other
50.0%

[![UpLead](https://images.g2crowd.com/uploads/product/hd_favicon/1553268797/uplead.jpg "UpLead")](https://www.g2.com/products/uplead/reviews)
UpLead

Marketing and Advertising
11.5%

Information Technology and Services
11.4%

Computer Software
8.4%

Financial Services
3.9%

Staffing and Recruiting
3.0%

Other
61.8%

Alternatives

**Apollo.io Alternatives**

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

[
GTM Workspace - Powered by ZoomInfo
](/products/gtm-workspace-powered-by-zoominfo/reviews)

 ![Amplemarket](https://images.g2crowd.com/uploads/product/hd_favicon/4160597976be5b95c7a226b9833f6fa2/amplemarket.svg "Amplemarket")

[
Amplemarket
](/products/amplemarket/reviews)

 ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud")

[
Salesforce Sales Cloud
](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

 ![Salesloft](https://images.g2crowd.com/uploads/product/hd_favicon/133ac8908c1967e2913674b8ad18ab5f/salesloft.svg "Salesloft")

[
Salesloft
](/products/salesloft/reviews)

**UpLead Alternatives**

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

[
GTM Workspace - Powered by ZoomInfo
](/products/gtm-workspace-powered-by-zoominfo/reviews)

 ![SalesIntel](https://images.g2crowd.com/uploads/product/hd_favicon/515aabebc270fd25b831901d82843851/salesintel.svg "SalesIntel")

[
SalesIntel
](/products/salesintel/reviews)

 ![Lead411](https://images.g2crowd.com/uploads/product/hd_favicon/b278674caab2afd14b15e04782404033/lead411.svg "Lead411")

[
Lead411
](/products/lead411/reviews)

 ![Lusha](https://images.g2crowd.com/uploads/product/hd_favicon/6876404e301dabd0ecc3ea2525b2fedd/lusha.svg "Lusha")

[
Lusha
](/products/lusha/reviews)

## Apollo.io vs UpLead FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Apollo.io vs UpLead?

Apollo.io and UpLead are both highly rated Sales Intelligence platforms, but Apollo.io stands out for its all-in-one automation and outreach features, while UpLead is favored for data accuracy and ease of use.

| [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | [UpLead](https://www.g2.com/products/uplead/reviews) |
| --- | --- |
| 4.7/5 (9,778 reviews) | 4.7/5 (828 reviews) |
| Small-Business | Small-Business |
| 8.9 | 9.5 |
| 8.8 | 9.3 |
| Lead Generation (1,349 all-time mentions) | Data Accuracy (27 all-time mentions) |

### How do the pricing models of Apollo.io and UpLead compare?

UpLead is rated higher for value, with reviewers expressing greater satisfaction with its pricing compared to Apollo.io.

- **Apollo.io:** Reviewers frequently mention that costs can add up quickly due to credit limits and feature gating, especially for higher-volume prospecting or when scaling teams.
- **UpLead:** Recent reviews highlight UpLead as cost-effective relative to competitors, with credits not deducted for invalid emails and a transparent pricing structure.
- **Switching-reason:** Several reviewers cite switching to UpLead for its superior data accuracy and more predictable pricing model.

### What are the best alternatives to Apollo.io and UpLead?

The top 3 alternatives to Apollo.io and UpLead are GTM Workspace - Powered by ZoomInfo, Amplemarket, and Agentforce Sales.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9,778 reviews) | Small-Business | Costs can add up with credit limits and feature gating | Lead Generation (1,349 all-time mentions) |
| [UpLead](https://www.g2.com/products/uplead/reviews) | 4.7/5 (828 reviews) | Small-Business | Cost-effective, credits not deducted for invalid emails | Data Accuracy (27 all-time mentions) |
| [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) | 4.5/5 (9,108 reviews) | Mid-Market | — | Comprehensive data coverage |
| [Amplemarket](https://www.g2.com/products/amplemarket/reviews) | 4.6/5 (659 reviews) | Small-Business | — | Automation and workflow efficiency |
| [Agentforce Sales](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) | 4.4/5 (25,875 reviews) | Mid-Market | — | CRM integration and scalability |

### Which Sales Intelligence features should I prioritize when comparing Apollo.io and UpLead?

Buyers should prioritize Data Accuracy, Outreach Automation, Filtering & Segmentation, Integrations, and Real-time Intent when comparing Apollo.io and UpLead.

- **Data Accuracy:** UpLead is cited for Data Accuracy in 27 all-time reviews; Apollo.io reviewers note occasional outdated data but highlight a large database.
- **Outreach Automation:** Apollo.io is frequently praised for outreach efficiency (543 all-time mentions) and integrated sequencing; UpLead does not emphasize automation in reviewer sentiment.
- **Filtering & Segmentation:** Apollo.io offers over 65 deep filters and advanced segmentation; UpLead is noted for a variety of filters and ease of finding contacts.
- **Integrations:** Apollo.io is mentioned in 1,397 reviews for Outreach integration and 62 for Salesloft; UpLead reviewers mention Chrome extension and CRM compatibility.
- **Real-time Intent:** UpLead offers Real-time Intent and Website Personalization, which Apollo.io does not.

### What are the pros and cons of Apollo.io vs UpLead?

Apollo.io's headline strength is all-in-one automation and outreach, while UpLead's is data accuracy and ease of use.

- **Apollo.io strengths:** Lead Generation (1,349 all-time mentions), Outreach Efficiency (543), Ease of Use (1,587), Time-saving (1,123), and advanced filtering and automation features.
- **Apollo.io trade-offs:** Reviewers note restrictive credit limits, occasional outdated data, a learning curve due to feature density, and higher costs as usage scales.
- **UpLead strengths:** Data Accuracy (27 all-time mentions), Contact Information (26), Ease of Use (22), Data Verification (11), and cost-effectiveness with credits not deducted for invalid emails.
- **UpLead trade-offs:** Some reviewers mention limited free credits, occasional missing company data, and a desire for more granular filters or technographic data.

### Is Apollo.io or UpLead better for small businesses?

UpLead is the better fit for small businesses, with a strong small-business segment and consistently positive sentiment on ease of use and value.

- **Apollo.io:** Largest segment is Small-Business; reviewers appreciate its all-in-one workflow but mention a learning curve and credit system complexity for small teams.
- **UpLead:** Largest segment is Small-Business; reviewers highlight its intuitive interface, easy setup, and cost-effective pricing as ideal for small business needs.

### Which Sales Intelligence platform has better integrations?

Apollo.io is favored for integrations, with a significantly higher volume of reviewer-cited integration mentions.

- **Apollo.io:** 1,397 G2 reviews mention its Outreach integration; 62 mention Salesloft; reviewers also highlight CRM integrations and Chrome extension compatibility.
- **UpLead:** Reviewers mention Chrome extension and CRM compatibility, but with fewer cited integration mentions compared to Apollo.io.

### How do Apollo.io and UpLead compare on customer support?

UpLead is rated higher for Quality of Support, with a 0.5-point advantage over Apollo.io (9.3 vs 8.8).

- **Apollo.io:** Reviewers describe support as generally responsive, but some note slow responses or lack of human support on lower tiers.
- **UpLead:** Reviewers consistently praise UpLead's customer support for being helpful, responsive, and proactive in checking in with users.

### Which is easier to implement, Apollo.io or UpLead?

UpLead is easier to implement, with a 0.6-point lead in Ease of Setup (9.5 vs 8.9).

- **Apollo.io:** Reviewers report a straightforward setup for basic use, but note a learning curve and more complex onboarding for advanced features.
- **UpLead:** Reviewers consistently highlight very easy initial setup, intuitive onboarding, and minimal hurdles for new users.

### Which product has better Data?

UpLead is favored for Data, with reviewers citing higher data accuracy and verification, while Apollo.io is recognized for its large database and advanced filtering.

- **Apollo.io:** Lead Generation (1,349 all-time mentions), large B2B database, advanced filters, but reviewers note occasional outdated or inaccurate data.
- **UpLead:** Data Accuracy (27 all-time mentions), Data Verification (11), and reviewers highlight real-time email verification and higher trust in contact data.